Nomenclature

Nomenclature (pronounced noh-muhn-kley-cher, noh-men-kluh-cher, noh-muhn-kley-choor or noh-men-kluh-choor

(1) A set or system of names or terms, the terminology used in a particular science, art, activity etc, by an individual, community or institution.

(2) The names or terms comprising a set or system.

1600-1610: From the sixteenth century French nomenclature, from the Latin nōmenclātūra (a calling by name, list of names), from nomenclator (namer), the construct being nōmen (name), from the primitive Indo-European root no-men- (name) + calator (caller, crier), from calāre (call out), from the primitive Indo-European root kele- (to shout); a doublet of nomenklatura.  In many cases, the words classification, codification, glossary, locution, phraseology, taxonomy & terminology will be synonymous and interchangeable.  The related forms include nomenclatural, nomenclatorial & nomenclative, nomenclaturally, nomenclator, nomenclatory (and the equivalent systems using exclusively numbers: numericlature.  The noun plural is nomenclatures.

In Ancient Rome a nomenclator was (1) the title of a steward whose job was to announce visitors and (2) a prompter who helped a politician seeking election recall names and pet causes of his constituents.  The meaning "systematic list or catalogue of names" is attested from the 1630s; that of "system of naming" dating from the 1660s while the modern sense of "the whole vocabulary or terminology of an art or a science" is from 1789.  In English, circa 1600, it also had the meaning “a name” but, being a complicated way of saying something simple, this quickly went extinct.

In the Soviet Union, nomenklatura was the "list of influential posts in government and industry to be filled by Communist Party appointees".  The origin of this predated the formal creation of the USSR (Union of Soviet Socialist Republics; (Союз Советских Социалистических Республик, СССР the Russian abbreviation in Cyrillic, transliterated as SSSR in Latin script)) and was emblematic of the centralization of authority and decision making the party organization imposed almost immediately on the state.  It was too indicative of the way the dictatorial structure of the party, mapped onto the mechanism of the state would, disguised sometimes as a collective model, to almost the end distinguish the USSR from many of the non-communist models of authoritarian rule which flourished during the twentieth century, their corporatist nature often misunderstood because of the way the label “dictatorship” was applied.

Formalized during 1919-1920, the party’s system of control was created in the months after the revolution, the Politburo (a creation of the party’s Central Committee which, technically, exercised only the authority delegated by the committee) dealt with all matters of significance and thus reserved the key decisions exclusively for their remit, the routine and procedural matters handled either by the Orgburo (essentially the body which enacted the Politburo’s edicts and coordinated the regional organizations and thus best understood as a kind of party chancellery) or the famously bureaucratic Secretariat.  It was in the Secretariat (where the paperwork from the higher bodies tended to end up) that the need for a reliably indexed filing system to conquer the developing administrative chaos quickly became apparent and nomenklatura was part of the system.  Accordingly created was the Учраспред (Uchraspred), (the Department of Files & Assignments) which, operating rather as gangsters would run as HR department, handled the registration of party members and their subsequent allocation to positions below the higher-level appointments, which remained in the gift of the Politburo or Orgburo.

Comrade Vyacheslav Molotov (1890–1986; early Bolshevik, Soviet foreign minister 1939-1949 & 1953-1956), Edward R Stettinius Jr (1900–1949; US secretary of state 1944-1945 and ambassador to the UN 1945-1946 (“Stettinius the younger”, his father having been assistant secretary of war 1918-1921)) & Anthony Eden (1897–1977; thrice UK foreign secretary and prime-minister-1955-1957) at the foundation conference of the United Nations, San Francisco, 1945.

Predictably, the structure provided much scope for patronage, nepotism and factionalism but, handling annually thousands of movements, it nevertheless demanded efficient administration, something lacking until in 1921, Vyacheslav Molotov, just elevated to the Central Committee and Orgburo, was put in charge of the Secretariat.  Studious, serious (of the many photographs which exist, in few is he smiling) and with a mind which if not as quick as his colleagues was certainly thorough, he excelled in the role and though the more intellectually illustrious were inclined to decry his “needless and shameful bureaucratism", they couldn’t not be in awe of his capacity to spend long hours sitting at his desk, creating order our of what was a post-revolutionary mess, comrade Lenin (Vladimir Ilyich Ulyanov 1870–1924 and known by his alias Lenin; revolutionary, political theorist and founding head of government (Soviet Russia 1917-1924 and the Soviet Union 1922-1924) dubbing him “stone ass” (often misquoted as “iron ass”), a moniker later used (behind his back) by the negotiators from the West with whom he sat through many meetings and conferences during his long tenure as Soviet foreign minister, his intransigence legendary even by diplomatic standards.  Other ambassadors dubbed him "comrade nyet"; nyet a Russian word meaning a particularly blunt "No!".  "Stone ass" was most productive during those long sessions at his desk, producing endless streams of paper which fed a burgeoning bureaucracy; Lenin also dubbed him "comrade filing cabinet".        

Stone ass: comrade Molotov sitting at his desk.

The English nomenclature was a borrowing in the 1600s of the sixteenth century French which was from the Latin nōmenclātūra (assignment of names to things, mentioning things by name, a list of names).  Almost immediately, the word was picked up by many branches of science (most notably in botany or zoology) where it gained the definitive senses of “a systematic assignment of names” and later in the same century, “the technical terms within a science”.  The noun nomenklatura existed in Russian since the early nineteenth century but it was particular and well-publicized use by the Soviet communists which made it known in the West.  Understanding its implications, the Kremlinologists in the 1950s adopted nomenklatura when discussing bureaucracies and administrative structures in both the USSR and other communist states.

Memo: Team Douglas Productions, 29 July 2004.

Also of interest to students of nomenclature is the process by which the names of people can become objects applied variously.  As Napoleon, Churchill and Hitler live on as Napoleonic, Churchillian and Hitlerite, on the internet is a body of the Lohanic.  Universally, that’s pronounced lo-han-ick but Lindsay Lohan has mentioned in interviews that being a surname of Irish origin, it’s “correctly” low-en, a form she adopted early in 2022 with her first posting on TikTok where it rhymed with “Coen” (used usually for the surname “Cohen” which is of Hebrew origin and unrelated to Celtic influence).  For a generation brought up on lo-han it must have been a syllable too far because it didn’t catch on and by early 2023, she was back to lo-han with the hard “h”.  Curiously, while etymologists seem to agree that historically lo-en was likely the form most heard in Ireland, the popular genealogy sites all indicate the modern practice is to use lo-han so hopefully that’s the last word.  However, the brief flirtation with phonetic h-lessness did have a precedent:  When Herbie: Fully Loaded (2005) was being filmed in 2004, the production company circulated a memo to the crew informing all that Lohan was pronounced “Lo-en like Coen” with a silent “h”.

Dimorphous

Dimorphous (pronounced dahy-mawr-fuhs)

(1) Occurring or existing in two different forms.

(2) In botany, plants with roots with two distinctive forms for two separate functions.

(3) In botany, as frond dimorphism, differing forms of fern fronds between the sterile and fertile fronds.

(4) In botany, as dimorphic fungi, fungi which can exist as both mold and yeast.

(5) In cell biology, as phenotypic dimorphism, a switching between two or more cellular morphologies.

(6) In zoology, a phenotypic difference between males and females of the same species.

(7) In nuclear physics, a cell where the nuclear apparatus is composed of two structurally and functionally differentiated types of nuclei.

(8) In geology, the property of some substances to exist in two distinct crystalline forms.

1801: From the Ancient Greek dímorphos (of two forms), the construct being di + morphē (form, shape).  The suffix di- was from the Ancient Greek δῐ- (di-), from δῐά (diá) (through), from the Latin di- (two, twice or double (the synonyms were duo-, bi- & bis-)) and was an alternative form of dis-, shortened when placed before l, m, n, r, s (followed by a consonant), and v; it was also often shortened before g, and sometimes before j.  Morphe was a back-formation from morpheme, from the Ancient Greek μορφή (morphḗ) (form, shape); the similar German Morph is from morphem and attested since the 1940s.  In formal grammar and structural linguistics, morphe is a physical form representing some morpheme in language; a recurrent distinctive sound or sequence of sounds.  In linguistics, an allomorph is one of a set of realizations that a morpheme can have in different contexts.  The –ous suffix is from the Middle English -ous, from the Old French –ous & -eux, from the Latin -ōsus (full, full of); a doublet of -ose in an unstressed position.  It was used to form adjectives from nouns, to denote possession or presence of a quality in any degree, commonly in abundance.  In chemistry, it has a specific technical application, used in the nomenclature to name chemical compounds in which a specified chemical element has a lower oxidation number than in the equivalent compound whose name ends in the suffix -ic.  For example sulphuric acid (H₂SO₄) has more oxygen atoms per molecule than sulphurous acid (H₂SO₃).  The class of words to which dimorphous belongs originally was most often used in botany to describe plants with one (monœcious), two (diœcious) or there (trimorphic) forms.  Dimorphous & dimorphic are adjectives, dimorphism is a noun and dimorphically is an adverb; the noun plural is dimorphisms.

The asteroid Dimorphos compared with the Colosseum in Rome.

First observed in 2003, Dimorphos is a small asteroid, technically a minor-planet moon of a synchronous binary system, Didymos, discovered in 1996, the primary asteroid.  Unfortunately, after the usual committee processes of the Working Group Small Body Nomenclature (WGSBN) of the International Astronomical Union (IAU), the astronomers’ preferred nickname "Didymoon" was declined, the official name Dimorphos granted on 23 June 2020.  With a diameter of 170 metres (560 feet), it’s among the smallest astronomical objects to be given a permanent name.

The LICIACube.

Dimorphos is of greater interest than most asteroids because it’s the target of NASA's Double Asteroid Redirection Test (DART) mission, the impact scheduled for 26 Sep 2022.  The DART project is a proof-of-concept mission to test the viability of using small-scale physical impacts as a means to divert the trajectory of asteroids or other objects likely to hit Earth.  The DART process too is dimorphous and only partially self-destructive, the European Space Agency’s (ESA) Light Italian CubeSat for Imaging Asteroids (LICIACube) travelling attached to the doomed projectile, separating ten days before impact, that mission to observe and record the impact’s consequences.  Although about the size of a small car, with the solar panel wings unfurled, DART is as big as a 32-40 seat bus while LICIACube, equipped with the LICIACube Unit Key Explorer (LUKE) and LICIACube Explorer Imaging for Asteroid (LEIA) optical cameras is a small package with a mass of about 30 pounds (14 kilograms), barely bigger than a respectable handbag.  The size and weight of the ESA’s equipment was dictated by the limits imposed by the need to restrict the volume to what could be carried by DART for the entire journey.

DART with its solar panel wings unfurled.

The name, derived from the Ancient Greek Dimorphos (having two forms) refers not to what the unsuspecting rock is but what it will become, the second of its forms emerging after DART strikes.  Dimorphos will become the first celestial body in history, the form of which will substantially be changed by human intervention and this may therefore be something unique in the universe.  The point of the experiment is to determine if impacts at speed (and therefore of greater energy, DART planned to hit at 15,000 mph (24,100 km/h)) by small objects is sufficient to deflect objects by enough to change their course.  The theory is that if undertaken at long-distance, only a tiny change in trajectory should be enough to avert an object from a collusion path with Earth.  NASA launched DART on 24 November 2021.

Point of DART and LICIA separation.

Ten days before DART strikes Dimorphos, LICIACube will be released, firing its thrusters to separate from the mother-ship, then positioning itself to be at the correct angle to optimize the viewing window while ensuring it’s remains at a distance close enough to capture the desired details yet not so close as to risk damage from whatever debris the impact may eject.  The DART images immediately prior to impact will actually be a real-time stream; travelling at the speed of light, the data will take some 38 seconds to travel the 6.8 million miles (10.9 million km) to Earth.  LICIACube will store the data and continually transmit images in the months after DART’s demise. 

DART Mission plan.

Although the target asteroid is tiny compared to the cataclysmic Chicxulub behemoth which struck Earth 66 million years ago, ending the long age of the dinosaurs, the data derived from the DART experiment should be robust enough to be scalable and mathematical models will be developed to work out how much energy will need to be deployed to gain the desired effect, hence the often speculated use of nuclear explosions if the troublesome rock is really big.  Asteroids, primordial rocky remnants from the solar system’s formation some 4.6 billion years, are not uncommon and some are already on a path to strike earth sometime during the next few million years so the threat is real, even if the timing is unpredictable.

One flavor of the dimorphic role: Lindsay Lohan in The Parent Trap (1998).

In fictional depictions, well known examples of dimorphic roles include (1) the one individual manifesting in two very different forms such as the protagonist(s) in Robert Louis Stevenson's (1850–1894) Strange Case of Dr Jekyll and Mr Hyde (1886), (2) one which explores aspects of duality which manifest as two characters with lives or personalities intertwined to the extent that the distinction between the two is sometimes lost (Waiting for Godot (1953) by Samuel Beckett (1906-1989)) or used as a literary device (The End of the Affair (1951) by Graham Greene (1904-1991)) & (3) the one actor playing two different characters who are in some way closely related or associated (Lindsay Lohan in The Parent Trap (1998)).  However, where an actor plays two quite distinct roles (Peter Sellers (1925–1980) in Dr Strangelove (1964) although he actually played three) this is not thought dimorphic because the characters are connected except through the device of the plot.

Coriaceous

Coriaceous (pronounced kawr-ee-ey-shuhs, kohr-ee-ey-shuhs or kor-ee-ey-shuhs)

(1) Of or resembling leather.

(2) In botany, a surface (usually a leaf) distinguished having the visual characteristics of leather.

1665-1675: from Late Latin coriāceus (resembling leather in texture, toughness etc), the construct being corium (skin, hide, leather (and also used casually to refer to belts, whips and other leather items, and upper layers (ie analogous with a skin or hide) in general such as crusts, coatings, peels or shells)), from the Proto-Italic korjom, from the primitive Indo-European sker & ker- + -aceous.  The suffix –aceous was from the New Latin, from the Classical Latin -aceus (of a certain kind) and related to the Latin adjectival suffixes –ac & -ax.  It was used (1) to create words meaning “of, relating to, resembling or containing the thing suffixed” and (2) in scientific classification, to indicate membership of a taxonomic family or other group.  The comparative is more coriaceous and the superlative most coriaceous.  Coriaceous & subcoriaceous are adjectives and coriaceousness is a noun.

Botanists classify coriaceous leaves by degree.  The common greenbrier (Smilax rotundifolia) (left) is listed as subcoriaceous (ie somewhat or almost coriaceous) while the Shining Fetterbush (Lyonia lucida) is distinguished by glossy coriaceous leaves with a prominent vein along margins (right).

In late 1967, as a prelude to the next year’s introduction of the XJ6, Jaguar rationalized its saloon car line-up, pruning the long-running Mark II range from three to two, dropping the 3.8 litre model and re-designating the smaller-engined pair (the 2.4 becoming the 240, the 3.4 the 340), thus bringing the nomenclature into line with the recently released 420.  The standardization exercise extended to the big Mark X which became the 420G but curiously the S-Type’s name wasn’t changed and it became the only Jaguar in which the 3.8 litre engine remained available as a regular production option, the E-Type (XKE) having earlier adopted the 4.2.  So the 240, 340, S-Type (3.4 & 3.8) and 420 (all based on the 1959 Mark 2 (itself a update of the 1955 2.4)) all remained in production, along with the Daimler 250 (the re-named 2.5 fitted with Daimler’s 2.5 litre V8) and to add a further quirk, some 340s were built to special order with the 3.8 (the numbers murky, most sources claiming between 9-13).  Production of all ceased in 1968 with the coming of the XJ6 except the big 420G (which lasted until 1970 although sales had for some time slowed to a trickle), the 240 (available until 1969 because Jaguar wasn’t until then able to offer the 2.8 liter option in the XJ6) and the Daimler 250 (which also ran until 1969 until the Daimler Sovereign (an XJ6 with a Daimler badge) entered the showrooms).

1967 Jaguar Mark 2 3.8 with leather trim (left) and a "de-contented" 1968 Jaguar 240 with the "slimline" bumpers, Ambla trim and optional  rimbellishers (right).

Given the new revised naming convention wasn’t carried over the XJ6 (rendering the 420G an alpha-numeric orphan for the last year of its existence), there’s since been speculation about whether the Jaguar management had a change of mind about how the XJ6 was to be labeled or the changes were just an attempt to stimulate interest in the rather dated Mark 2 and its derivatives.  That certainly worked though perhaps not quite as Jaguar intended because Mark 2 sales spiked in 1968 and the oldest models (240 & 340) handsomely outsold both the newer 420 and the by then moribund S-Type.  Probably the change in name had little to do with this and more significant was the price cutting which made the 240 & 340 suddenly seem like bargains, the 240 especially.  Dated they might have looked in the year the NSU Ro80 debuted, but they still had their charm and the new price drew in buyers whereas the 420 suffered because it was known the XJ6 would soon be available and expectations were high.

The renewed interest in the 240 was at least partly because Jaguar had finally devoted some attention to the breathing of its smallest engine, straight-port heads and revised SU carburetors increasing the power to the point where a genuine 100 mph (160 km/h) could be attained, something not possible since the lighter 2.4 (retrospectively known as the Mark 1) ended production in 1959.  The 100 mph thing was something the factory was quite sensitive about because in the 1950s (when it was still quite an achievement) it had been a selling point and for most of the Mark 2’s life, Jaguar were reluctant to make 2.4s available for testing.  The 240’s new performance solved that problem and it was the biggest seller of the revised range (4446 240s vs 2800 340s) although those who read the small print might have been disappointed to note the fuel consumption; both models weighed about the same but the small engine had to work much harder, the 340 barely more thirsty.

1962 Jaguar Mark 2 3.8 with leather trim (left) and 1968 Jaguar 240 with Ambla trim.  It was only when the optional leather trim was specified that the fold-down "picnic tables" were fitted in the front seat-backs.   

The real thing: Lindsay Lohan in leather (albeit with faux fur sleeves).

Still, with the 240 selling in 1968 for only £20 more than the what a 2.4 had cost in 1955, it was soon tagged “the best Jaguar bargain of all time”, a claim with some impact for a marque which had always offered outstanding value for money.  The "bargain price" had been attained by cost-cutting, some of the trademark interior wood trim deleted, the fog and spot lamps replaced by a pair of chromed grilles, the hubcap design simplified and “slimline” bumpers fitted in place of the substantial units in place since 1959, this not only saving weight but a remarkable amount of the cost of production.  The revised cars were not as generously equipped as before (although some of the “de-contenting” had been introduced late in Mark 2 production) but a long option list remained and on it were some items once fitted as standard, the list including: a choice of five radio installations with or without rear parcel shelf-mounted speaker, a laminated windscreen, chromium-plated Ace Turbo rimbellishers for steel wheels, a tow bar, a locking petrol filler cap, front seat belts, the choice of radial, town and country, or whitewall tyres, automatic transmission, overdrive (for the manual transmission), wire wheels, fast ratio steering box, a fire extinguisher, Powr-Lok differential, rear window demister, heavy-duty anti-roll bar, close-ratio gearbox, tinted glass, a driver’s wing mirror, childproof rear door locks, an integrated ignition & starter switch (steering column), reclining front seats, power-assisted steering & leather upholstery.

It was the moving of the leather trim to the option list which is said to have made the greatest contribution to the price cuts.  The replacement fabric was Ambla, one of a class of coriaceous materials which have come variously to be referred to as fake or faux leather, pleather, vegan leather, Naugahyde, synthetic leather, artificial leather, & ersatz leather.  First manufactured in the US, most production now is done in China as well as upholstery, the fabric is use for just about anything which has ever been made in leather including clothing, footwear, gloves, hats, belts, watch bands, cases, handbags, sports items, firearm holsters, luggage and a myriad besides.  It does appear that as early as the fifteenth century, the Chinese were experimenting with ways synthetic leather could be manufactured but it doesn’t appear anything was ever produced at scale and it was only when petroleum-based plastics became available in the US in the late nineteenth century that it became viable to mass produce a viable alternative to natural hide.  Historically, most of the products were petroleum-based but vegetable-based alternatives are now attracting much interest as attention has focused on the environmental impact of the traditional petro-chemical based approach.

1967 Mercedes-Benz 250 SE with MB-Tex trim (left) and 1971 Mercedes-Benz 300 SEL 6.3 with leather trim.

One of the best known coriaceous materials in the 1960s and 1970s was MB-Tex, a vinyl used by Mercedes-Benz which by far was the synthetic which most closely resembled genuine leather.  That was something made easier by the Germans using a process which resulted in slightly thicker tanned hide than those from Italy, Spain or England and this meant that replicating the appearance was more easily attained.  What most distinguished MB-Tex however was the durability and longevity.  Unlike leather which demanded some care and attention to avoid wear and cracking, it wasn’t uncommon for 20 or 30 year old MB-Tex to look essentially as it did when new and many who sat in them for years may have assumed it really was leather.  It certainly took an expert eye to tell the difference although in a showroom, moving from one to another, although the visual perception might be much the same, the olfactory senses would quickly know which was which because nothing compares with the fragrance of a leather-trimmed interior.  For some, that seduction was enough to persuade although those who understood the attraction of the close to indestructible MB-Tex, there were aerosol cans of “leather smell”, each application said to last several weeks.

For the incomparable aroma of leather.

The factory continued to develop MB-Tex, another of its attractions being that unlike leather, it could be produced in just about any color although, now colors (except black, white and shades of grey) have more or less disappeared from interior schemes, that functionality is not the advantage it once was.  As a fabric though, it reached the point where Mercedes-Benz dropped the other choices and eventually offered only leather or a variety of flavors of MB-Tex.  That disappointed some who remembered the velour and corduroy fittings especially popular in the colder parts of Europe but the factory insisted MB-Tex was superior in every way.  Also lamented were the exquisite (though rarely ordered) mohair interiors available for the 600 Grosser (W100, 1963-1981).  Apparently, the factory would trim a 600 in MB-Tex upon request but nobody ever was that post modern and most buyers preferred the leather, however coriaceous might have been the alternative.

Button

Button (pronounced buht-n)

(1) A small disk, knob, or the like for sewing or otherwise attaching to an article, as of clothing, serving as a fastening when passed through a buttonhole or loop.

(2) Anything resembling a button, especially in being small and round, as any of various candies, ornaments, tags, identification badges, reflectors, markers, etc.

(3) A badge or emblem bearing a name, slogan, identifying figure, etc., for wear on the lapel, dress, etc.

(4) Any small knob or disk pressed to activate an electric circuit, release a spring, or otherwise operate or open a machine, small door, toy, etc.

(5) In botany, a bud or other protuberant part of a plant.

(6) In mycology, a young or undeveloped mushroom or any protuberant part of a fungus.

(7) In zoological anatomy, any of various small parts or structures resembling a button, as the rattle at the tip of the tail in a very young rattlesnake.

(8) In boxing slang, the point of the chin.

(9) In architecture, a fastener for a door, window, etc., having two arms and rotating on a pivot that is attached to the frame (also called turn button).

(10) In metallurgy, when assaying, the small globule or lump of metal at the bottom of a crucible after fusion.

(11) In fencing, the protective, blunting knob fixed to the point of a foil.

(12) In horology, alternative name for the crown, by which watch is wound.

(13) In the graphical user interface of computers and related devices, a small, button-shaped or clearly defined area that the user can click on or touch to choose an option.

(14) Slang term for the peyote cactus.

(15) A small gathering of people about two-thirds of the drinks are spiked with LSD.  Those who drink the un-spiked are the buttons responsible for babysitting the trippers (1960s west coast US use, now extinct).

(16) A series of nuts & bolts holding together a three-piece wheel.  Such wheels are very expensive because of the forging process and the ability to stagger offsets to create large lips.

(17) In boiler-making, the piece of a weld that pulls out during the destructive testing of spot welds

(18) In rowing, a projection around the loom of an oar that prevents it slipping through the rowlock.

(19) South African slang for methaqualone tablet.

(20) A unit of length equal to one twelfth of an inch (British, archaic).

(21) Among luthiers, in the violin-family instrument, the near semi-circular shape extending from the top of the back plate of the instrument, meeting the heel of the neck.

(22) In the plural (as buttons), a popular nickname for young ladies, whose ability to keep shirt buttons buttoned is in inverse proportion to the quantity of strong drink taken.

1275-1325: From the Middle English boto(u)n (knob or ball attached to another body (especially as used to hold together different parts of a garment by being passed through a slit or loop)), from the Anglo-French, from the Old & Middle French boton (button (originally, a bud)), from bouter & boter (to thrust, butt, strike, push) from the Proto-Germanic buttan, from the primitive Indo-European root bhau- (to strike); the button thus, etymologically, is something that pushes up, or thrusts out.  Records exist of the surname Botouner (button-maker) as early as the mid-thirteenth century (and the Modern French noun bouton (button) actually dates from the twelfth century).  It was cognate with the Spanish boton and the Italian bottone.  The pugilistic slang (point of the chin) was first noted in 1921.  First use of button as something pushed to create an effect by opening or closing an electrical circuit is attested from 1840s and the use in metallurgy and welding is based by analogy on descriptions of mushrooms.  The verb button emerged in the late fourteenth century in the sense of "to furnish with buttons" which by the early 1600s had extended (when speaking of garments) to "to fasten with buttons".  The button-down shirt collar was first advertised in 1916.

John Button (1987) (1933-2008; senator for Victoria (Australian Labor Party (ALP) 1974-1993), oil on canvas by Andrew Sibley (1933–2015), National Portrait Gallery, Canberra, Australia.

New uses continue to emerge as technology evolves:  The phrase button-pusher to describe someone "deliberately annoying or provocative" was first recorded in the 1970s and hot-button issue appeared in political science journals as early as 1954, apparently a derivation of the brief use in the press of big red-button and hot-button to (somewhat erroneously) describe the mechanics of launching a nuclear attack.  Hot button issues can be useful for political parties to exploit but what the button triggers can shift with generational change: As late as the 1990s the Republican Party in the US used "gay marriage" as a hot button issue to mobilize their base but within 25 years the electoral universe had shifted and the issue no longer had the same traction; there had been generational change.  In the 1980s, the now mostly extinct button-pusher had been co-opted as a somewhat condescending description of photographers both by journalists and snobby art critics, the former suggesting some lack of affinity with words, the latter, an absence of artistic skill. 

How it came to be done: 2022 Mercedes-Benz EQS 56 inch (1.42 m) single-panel screen.  There are no physical buttons on the dashboard, something which provoked a reaction and, for certain critical features, there's been a welcome "button revival".

In cars, as in aircraft, the shifting of controls for core and ancillary systems from individual buttons and switches to combined or multi-function controllers began to accelerate during the 1960s, a reaction to the increasing number of electrically activated functions being installed to the point where, if left individualised, in some of the more electronic vehicles, space for all the buttons would have been marginal and ergonomics worse even than it was.  Some very clever designs of multi-function controllers did appear but in the twenty-first century, by the time LED flat-screen technology had become elsewhere ubiquitous, it became possible to integrate entire system control environments into a single screen which, able to display either one or a combination of several sub-systems at a time, meant space became effectively unlimited, arrays of virtual buttons and switches available in layers.  That didn't mean thing became easier or more convenient to use but production costs were lower.  Of late, in response to consumer pressure, some manufacturers have admitted the approach went to far and what might be appropriate for someone sitting at their desk using a desktop PC (and the only way things can be done on a phone), might not be a good idea when driving a car at speed, in traffic.  Thus, for core critical functions (ie those drivers most often perform) such as adjusting settings on entertainment and HVAC (heating, ventilation & air conditioning) systems, buttons are making a welcome comeback.

For those who can remember the ways things used to be done: 1965 Jaguar Mark X 4.2 with burl walnut & red leather.  Jaguar's cockpits in the 1960s were among the most atmospheric of the era although, even at the time, the less than ideal ergonomics attracted criticism.  Something has been lost with the decline of the sensual, tactile, analogue world of buttons.

There were buttons and there were switches.  Jaguar used toggle switches until US safety regulations in 1967 compelled a change to rocker switches with softer edges and less forward projection, similar concerns resulting in the top section of the dashboard gaining a padded vinyl covering.  Indeed, at the time, there was in the UK and Europe a suspicion US regulators might ban the use of decorative timber in car interiors and the models Mercedes-Benz released in 1971 & 1972 had none but the austerity didn't last, the veneers soon restored.  The functionality of the rocker switches was exactly the same as that of the toggles and they were certainly less prone to damage but for some the tactile experience was lacking, the ASMR less satisfying.  ASMR (Autonomous Sensory Meridian Response) describes the physical & psychological pleasure derived from specific stimuli (usually a sound).  A highly segmented market, among the aficionadi there are niches as varied as those who relish the clicking of an IBM Seletric typewriter or Model M keyboard, the sight & sound of South Korean girls on TikTok eating noodles, the mechanical precision of the fore-end slide of pump-action shotgun being operated or the flicking toggle switches.

The accounting departments of car manufacturers liked the change to touch-screens because it was cheaper to produce and install the things rather than an array of individual buttons, switches, instruments and lights, behind each of which ran at least one and sometimes several wires or lines, requiring schematics that could be baffling even to experts who needed sometime to track (literally) miles of cabling.   While now using even more wiring, the new systems are capable although their long-term reliability remains uncertain and in many cases, a button or switch is both easier to use and falls more conveniently to hand; that makes sense because with buttons one's sense of touch (finger-tips most sensitive) effortlessly can distinguish whereas all of a touchscreen feel the same.  It would be possible to make a a touchscreen "feedback" different vibrations or sounds depending on which icon is touched but that may create more problems than it solves and is anyway a complicated solution to a simple problem.   It's better just to provide some switches.  

1991 Mercedes-Benz 600 SE (W140).

Built on the SWB (short-wheelbase) platform, the 600 SE was offered only during the W140's first year, the V12 sedans subsequently available only as the LWB (long-wheelbase (V140)) 600 SEL (S 600 after 1993 when the corporate naming system changed).  The duplication on the glovebox of the trunk (boot) lid badging was also a single-year fitting and even if a buyer opted for the "badge delete option" the characters on the glovebox remained.  The badge delete option had existed for a long time but enjoyed a spike in popularity beginning during the 1970s when it became obvious the more expensive models were more likely to attract the eye of terrorists, kidnappers and such.  While outfits like the Baader–Meinhof Gang (technically the RAF (Red Army Faction)) had some fondness for stealing smart cars (the BMW 2002 ti_i and Porsche 911S apparently their favorites), they didn't approve of those driving or being driven in them.  On the 450 SEL 6.9 (1975-1980), the factory's delete option code was 261 and in the FRG (Bundesrepublik Deutschland (Federal Republic of Germany; the old West Germany) 1949-1990) it was ticked by those who like to go fast but not attract the attention of kidnappers or assassins.

Button porn: Centre console in 1991 Mercedes-Benz 600 SEL (V140).

Although a sight to delight button-nerds, "peak button" unfortunately coincided with the "biodegradable wiring incident" (1991-1995) in which the soy-based insulation for the cables deteriorated some decades before the supplier's projected end-of-life, the issue exacerbated by the taste of soy which would attract rodents and other creatures happy to chew on the stuff for a quick snack.  The basic shape of the gear selector knob dates from one introduced in 1971, the design a product of analysing data from the Swedish government's mandatory post mortems (autopsies) of road-accident fatalities (under Swedish law, such corpses were for 48 hours the property of the state).  What the pathologists' findings revealed was lives could be saved if engineers could devise as a shift lever handle too large to penetrate the eye socket.  While there's an element of the macabre in such research and it wasn't something the factory choose widely to publicize, the design was a classic example of what's called "passive safety".

The W140 sedans (1991-1998) and companion coupé (C140, 1992-1998) were probably peak-button and it won't happen again, touch-screens now much cheaper to install and although buttons are making something of a comeback, they'll not again be seen at this grand scale.  The W140 was end-of-era stuff in many ways and was the last of the old-style exercises in pure engineering with which Mercedes-Benz re-built its reputation in the post-war years; what followed would increasingly show the influence of accountants and the dreaded "sales department".  Most charismatic of the W140s were the early, 402 bhp (300 kw) 600s tuned for top end power; the 6.0 litre (365 cubic inch) V12 (M120; 1991-2001 (although it would appear in cars by other manufacturers until 2012)) would later be toned-down a little with a greater emphasis on mid-range torque and thoughts of the 8.0 litre V16 and W18 prototypes entering production were shelved as the economic climate of the early 1990s proved less buoyant than had been expected.  Subsequent concerns about climate changed doomed any hope of resurrection but as something of a consolation, AMG for a while offered larger versions of the V12 (as big as 7.3 litres (445 cubic inch)).  Diana, Princess of Wales (1961-1997) died in her hotel's hire-car (S 280 with a 2.8 litre six (171 cubic inch)) version of the W140.

Coincidently, it was in the "peak button" era that Mercedes-Benz revised the convention of model nomenclature, inverting the alpha-numeric placement which had evolved since the 1920s.  Until the 1980s, old nnn.xxx convention (mostly) made sense once the logic behind the sequence had been explained but even then there had long been inconsistencies with the letters doing "double duty" and the numerals not always aligning with displacement (as well as one off aberrations like "219") but by the 1990s the proliferation of ranges and models had made the old system more or less unmanageable.  Every series of cars was changed but most affected were the various C140s and they were especially unusual in being the last of the “SECs” and the first of the “CLs” with a mid-life spent as an “S”, the confusing alpha-numeric trajectory of the C140 600 being:

1992 600 SEC (Not sold in North America)

1993 600 SEC (Global)

1994-1995 S 600 (Global)

1996-1997 S 600 (North America) & CL 600 (RoW (rest of the world))

1998 CL 600 (Global)

1999 CL 600 (North America only)

1993 Cadillac Allanté in standard form (left) and with “wood grain kit” fitted (right).  Cadillac in the peak-button era did its bit and for most owners the look either was “enough” or “too much” but although the Allanté was then a very different sort of Cadillac targeting a demographic younger than the marque’s usual buyer profile, third party suppliers (which for generations had been selling all sorts of Cadillac accessories of dubious taste such as Rolls-Royce style grills & badges in anodized gold or “neo-classical” external spare tyre housings) saw possibilities and offered “wood grain kits”, pieces of plastic appliqué which could be glued to the dashboard and anywhere else there was an accommodating surface.

1991 Cadillac Allanté: Although the lines were neither adventurous or innovative, it was an accomplished design.

The Cadillac Allanté (1987-1993) was an ambitious project, a two-door, two-seater roadster produced in an expensive, travel & labor-intensive process which required trans-Atlantic transport (in modified Boeing 747 freighters) for the bodies from Pininfarina’s Italian factory to Cadillac’s assembly line in Detroit where final assembly was undertaken.  The US industry had in the 1950s & 1960s dabbled with this approach and even then it made little financial sense but it was a time when indulgences could be tolerated as a part of “image building”.  The economics of the late 1980s were very different but Cadillac early in the decade had, with a mix of jealousy and lust, been pondering the numbers achieved by the Mercedes-Benz R107 SL roadster (1971-1989), then quite ancient in automotive terms yet still habitually selling in numbers which belied its high price and vintage design.  Sharing mechanical components with higher-volume models and with the tooling for the structure long since amortized, Cadillac knew the thing was absurdly profitable despite being visually unchanged since it debut more than a decade earlier.

1988 Cadillac Allanté: One tangible advantage was the Allanté's removable hard-top was of aluminum and thus a relatively svelte 58 Lbs (26 kg) compared with the R107's steel unit which weighed in at a hefty 96 (44).  Roof-mounted hoists were popular with R107 owners.

Thus the Allanté, the company’s first two-seat roadster since the 1930s and one with the exclusivity of being built by an Italian coach-builder famous for having designed some of the most admired Ferraris.  Mechanically, the Allanté was unchallenging in that it was built on a shortened version of an existing platform which meant the use of FWD (front wheel drive) and the 4.1 litre (250 cubic inch) HT-4100 V8, both factors which meant there was no need to build new assembly lines or make expensive changes to existing facilities.  While the notion of an expensive “FWD roadster” may now seem strange, dynamically it made less difference than might be imagined because the Mercedes-Benz R107 was no sports car and for the Allanté’s intended market, the advantage of more interior space was thought more important than behaviour on a skid-pan.  The HT engine however proved more troublesome although that was a product of design flaws, not its placement in the Allanté.

Buttons come in many shapes, shades and sizes although most still are circular.  A button with four "sew holes" is called a "four-eye button".

The critical response was surprisingly favourable.  In a comparison in February 1989, Car and Driver magazine (not noted for being lavish in its praise of the US industry’s output) declared it a better car than the R107 and didn’t much dwell on either the Cadillac being some 15% cheaper nor it delivering slightly better fuel economy; their judgement was all about the driving experience likely to be typical of buyers although perhaps the sight of the “Pininfarina” script on the flanks lent some rose-tinting to their spectacles.  The testers noted the US-Italian hybrid was better suited to the urban conditions where most people would be operating most of the time, finding the Allanté more nimble and decidedly more modern although what was left unstated was it was remarkable the trans-continental effort managed to be only slightly better in some aspects than what was a design nearly two decades old and in its final months.  In one area though the tested 560 SL proved its mettle, the 5.5 litre (338 cubic inch) V8 out-running the Cadillac by 10 mph (16 km/h) in top speed and effortlessly out-accelerating it in any range about 25 mph (40 km/h), the advantage increasing as speeds rose.  Despite all the effort, in some seven years, fewer than 21,500 Allantés were built while Mercedes-Benz made 237,287 R107s plus 62,888 LWB coupés (C107, 1971-1981) on the same platform, an average annual build rate over 18 years of some 17,000, two-thirds of which were exported to North America.  Cadillac has had its costly failures (infamously the Cimarron) but it's believed never to have booked more of a loss on a single model than was the accountants' final reckoning of the Allanté.  

1933 Cadillac 355C Coupe Convertible.  In 1933, Cadillacs had buttons but not many because there was then not so much stuff to activate although a valve-radio was on the options list.  As a nice touch (and a hint of the target market), a “golf bag compartment” was fitted behind the passenger’s door.

Introduced for 1931 as a lower cost range because the effects of the Great Depression had lowered demand for Cadillac’s V12 & V16 lines, the V8-powered 355s (1931-1935) were, until the Allanté in 1987, the last Cadillac to be offered as a two-seat convertible although La Salle (its lower-cost stable mate) would build the style as late as 1940, the year the brand was retired after a seven year stay of execution.  Cadillac called the coachwork a “Convertible Coupe” because “roadster” was associated with smaller, lighter machines; had it been built in England this would be dubbed a DHC (drop head coupé) while continental manufacturers would have preferred “cabriolet”; in the more elaborate Mercedes-Benz naming system it would be a “Cabriolet A” which designated “a two, door, two seat cabriolet with no rear quarter glass panes”.

1933 Cadillac 355C Coupe Convertible. 

Somewhat unusually for the industry, Cadillac’s alpha-numerics were from day one locked in (355A (1931), 355B (1932), 355C (1933), 355D (1934) & 355E (1935)) so the “A” was not a retrospective appendage unlike the Chrysler 300A which (informally) became the description of the 1955 C-300 only after, impressed by the sales of what had been intended as a one-off model to homologate parts for use in competition, the company for 1956 released the 300B.  Retiring the 355 range after 1935 meant Cadillac in 1939 never had to face the problem which afflicted not only Chrysler (when updating the 300H) but also bra manufacturers (what to slot-in between a 32H & 32J) and the USAF (US Air Force) (when updating the Boeing B52H).  The issue always was the desire to avoid an “I” being confused with a numeric “1”.  Chrysler and Boeing solved the problem by skipping the letter “I” and going straight to “J” while in the bra business there are very few “I cups”, the usual convention being to offer an “HH” (“double-H” in retail slang).  Although nominally a two-seater, three (snugly) could be accommodated and two more could fit in the “rumble seat”, the so-called “mother-in-law seat”, an appellation which makes most sense if she’s put there while the soft-top is in the raised position.  Unlike the Allanté, the 355 Coupe Convertibles were bodied in the US by Fisher, a GM (General Motors) coach-building division which was shuttered in 1984.

Highly qualified content provider Busty Buffy during “button-testing” session.

In fashion, the number of a top’s buttons “left undone” is a signifier of various things and the range extends from “all done up” to “all undone”, the latter usually restricted to catwalks and red carpets when stability of fabric sometimes is achieved with the use of adhesive, double-sided tape.  While not culturally specific, the meanings signified by the number left undone (usually from top-to-bottom) can differ depending on certain circumstantial variables (time, place, temperature, wearer, presence of paparazzi etc).

Childless cat lady Taylor Swift (b 1989) with Ragdoll Benjamin Button, named after the eponymous character in the movie The Curious Case of Benjamin Button (2008), Time Magazine cover for “Person of the Year” edition, 25 December, 2023.  Ragdoll cats make good stoles because (attributed to a genetic mutation), they tend to “go limp” when picked up.

An owner of three most contented felines, gleefully, Ms Swift in 2024 embraced the appellation “childless cat lady” after wide publicity of its earlier use as a slur by James David (JD) Vance (b 1984; US vice president since 2025), something prompted by Mr Vance being named as Donald Trump’s (b 1946; US president 2017-2021 and since 2025) running-mate in the 2024 US presidential election.  The now famous phrase had been used in a 2021 interview with then Fox News host Tucker Carlson (b 1969) when he complained about the state of things: “…we are effectively run in this country via the Democrats, via our corporate oligarchs, by a bunch of childless cat ladies who are miserable at their own lives and the choices that they've made and so they want to make the rest of the country miserable too.”  Mr Vance may have struck an electoral chord because while Kamala Harris (b 1964; US vice president 2021-2025) presumably gained the childless cat lady vote, the Trump-Vance ticket won the election.

Pressed or pushed, many buttons needed.

The literal (physical) button-hole was noted in tailoring first during the 1560s, the figurative sense "to detain (someone) unwillingly in conversation” dating from 1862, a variation of the earlier button-hold (1834) and button-holder (1806), all based on the image is of holding someone by the coat-button so as to detain them.  The adjectival push-button ("characterized by the use of push-buttons) emerged in 1945 as a consequence of the increasingly electronic military systems then in wide deployment.  The earlier form “push-buttons" was from 1903, a modification of the noun push-button (button pressed with the finger to effect some operation) from 1865, then applied to mechanical devices.  The earlier adjectival form was “press-button” (1892) derived from the noun (1879).  For no apparent reason, it was the earlier “press of a button” which tended in the 1950s & 1960s to be preferred to “push of a button” to express the concern felt at the ease with which the US and USSR could trigger global thermo-nuclear war although “flick of a switch” also achieved much currency.  None were exactly usefully descriptive of a complex chain of events but it’s true in a nuclear launch, many buttons and switches still are involved.

No fear of button theory: Button theory suggests buttons can be done-up or undone.  Noted empiricist Lindsay Lohan has for some years been undertaking a longitudinal study to test theory.

The fear of buttons is koumpounophobia, the construct being the Modern Greek κουμπί (koumpí) +‎ -phobia and the word, like many describing phobias is a neologism.  Koumpi was from the Ancient Greek κομβίον (kombíon) translates as button in its two literal senses (a fastener for clothing or a device for instrument or remote mechanical control).  A button in Greek is thus κουμπί (koumpí) (the plural κουμπιά) and the verb is κουμπώνω (koumpóno).  In the Ancient Greek the lexemic unit koump- didn’t exist although it did have κομβίον (kombíon (which exists in Modern Greek as komvíon)) which meant buckle.  It may seem as strange omission because Ancient Greek had κουμπούνω, (koumpouno) which meant “to button” but the root was κύαμος (komos or koumos) meaning “broad bean” and, because there were no buttons in the Greece of Antiquity, they used appropriately sized & shaped beans as clothes fasteners.  The construct of koumpouno (to button) koum(os) + + πονέω (poneo) (to work; to exert), the idea of a bean which is used again and again.  The suffix -phobia (fear of a specific thing; hate, dislike, or repression of a specific thing) was from the New Latin, from the Classical Latin, from the Ancient Greek -φοβία (-phobía) and was used to form nouns meaning fear of a specific thing (the idea of a hatred came later).  In medicine, the absence of the belly button is a rare congenital defect, the medical term for which is omphalocele, usually something ultimately of no physiological significance but because it can cause psychological distress, plastic surgeons can re-construct one, a relatively simple procedure.  The alternative for an omphalocelic is to shun omphalophiliacs and hook up with someone who suffers omphalophobia (fear of the belly button); they should live happily ever after.  The phobia koumpounophobia is unrelated and references only the manufactured objects.

Lindsay Lohan in trench coat buttons up.  As fashionistas know, with a trench the belt is tied, only the military buckling up.

So, in the narrow technical sense, an etymologist might insist koumpounophobia is the fear of clothing fasteners rather than buttons of all types but that seems not helpful and it’s regarded as a generalised aversion and one said sometimes associated with kyklophobia (the fear of circles or other round objects) and especially the surprisingly common trypophobia (fear of holes (particularly if clustered or in some way arranged in a pattern)).  Estimates of the prevalence of the condition have been given by some but these are unverified and it’s not clear if those who for whatever reason prefer zips, Velcro or some other fastener are included and with phobias, numbers really should include only those where the aversion has some significant impact on life.  The symptoms suffered can include (1) an inability to tolerate the sight, sound, or texture of buttons, (2) feelings of panic, dread, or terror when seeing or thinking about buttons, (3) an acknowledgment that the fear is either wholly irrational or disproportionate to the potential danger.  Koumpounophobia reactions are usually automatic & uncontrollable and the source may be unknown or experiential (exposure to some disturbing imagery or description of buttons or an actual event involving buttons such as swallowing one when a child).  Like many phobias, the physical reactions can include a rapid heartbeat, shortness of breath, trembling, excessive sweating, nausea, dry mouth, inability to speak or think clearly, tightening of stomach muscles, and an overwhelming desire to escape from button-related situations.  All are likely to involve an anxiety attack to some extent and the recommended treatment is the staggered exposure therapy used for many phobias; the patient slowly learning to wear, use and live with buttons; antidepressants, tranquillisers & beta-blockers are now considered medications of last resort.

Buttons are hard to avoid.

What is sometimes treated as koumpounophobia can be a manifestation of a different phobia.  In the literature there are examples of buttons triggering anxiety when touched or viewed but the reaction was actually to texture, color or a resemblance to something (typically a face, mouth or teeth).  The button is thus incidental to the reaction in the same way that those with mysophobia (in popular use the germophobic) may react to buttons because of the association with uncleanliness.  One documented aspect of obsessive compulsive disorder (OCD) is that many sufferers immediately wash their hands after touching a button; the increased prevalence of this behaviour during the COVID-19 pandemic in relation to buttons touched by other (keyboards, elevators etc) is not thought indicative of a phobia but would be if it manifests as life-long behaviour.

Apple Magic Mouse, Multi-Touch Surface in white @ US$99.00 (left), Logitech Signature M650 L Full-size Wireless two-button Scroll Mouse with Silent Clicks in blue @ US$37.99 (centre) and Steve Jobs' vision of hell: Canon 5565B001 X Mark I Slim 3-in-1 wireless mouse with keypad calculator @ US$49.95. 

Steve Jobs (1955-2011; sometime co-founder, chairman & CEO of Apple) was said to have an aversion to buttons, something linked to his fondness for button-free turtleneck clothing but given he spent decades using keyboards without apparent ill-effect, it’s doubtful a clinician would diagnose koumpounophobia and it's more likely he was just convinced of the technological advantages of going button-less.  Without buttons, manufacturing processes would be cheaper, water-proofing devices like iPhones would become (at least theoretically) possible and upgrades would no longer be constrained by static buttons, the user interface wholly virtualized on one flat panel, able to be upgraded purely in software.  It apparently started with the button-less Apple mouse, the industry legend being Mr Jobs saw a prototype (which the designers regarded as nothing more than speculative) and insisted it become Apple’s standard device.  Whether or not it happened that way, the story is illustrative of the way business was done at Apple and it’s notable his veto on offering a stylus with which to interact with apps or the operating system didn’t survive his death.  His response to the idea of a stylus was reportedly “yuk” and he seems to have decided all his users would think the same way and probably he was right, Apple’s users tending always to do what Apple tells them to do.  However, for those who find the sleek Apple mouse better to behold than use, third-party products with buttons and scroll wheels are available, sometimes for half the cost of the genuine article.  Since the death of Mr Jobs, Apple has relented on the "stylus question".

Shiny on the outside: Finished in Bianco Avus over black leather with Rosso Corsa (racing red) instruments, of the 400 Ferrai Enzos (2002-2004) chassis 133023 (2003) was the only one the factory painted white.  Some Ferraris really suit white, notably the elegant 365 GT4 2+2 and the successor 400 and 412 models (1972-1989).

The dreaded “Ferrari sticky buttons” is a well-known phenomenon, the stickiness coming from the rubberized material preferred by the factory because of the superior feel offered.  However, under just about any climatic conditions, continuous use will induce a deterioration which resembles melting, "mushiness" the final outcome.  The internet is awash with suggestions, the simplest of which involves products like rubbing alcohol (the use of which can cause its own destructiveness) and the consensus seems to be that in many cases only replacement buttons will produce a satisfactory result.  The choice is between obtaining the real Ferrari part-number (if available) with the knowledge the problem will re-occur or use third-part replacements which are made of a more durable material, the disadvantage being the feel won’t be quite the same and there’s a reluctance among some to use non-factory parts, an attitude enforced by the "originality police". 

Sticky on the inside: Ferrari 485 California F1 gearbox buttons, sticky (left) and not (right).

Ferrari does use the suspect material for a reason and it’s applied to interior components such as trim, bezels, buttons & switches, and heating, ventilation & air-conditioning panels.  The coatings are usually referred to as “soft-touch” and designers like them for the soft, velvet-like feel imparted.  Used also on computer mice and electronic remote controls, the low gloss sheen is in cars helpful because being absorptive, glare is reduced and Ferrari uses both a clear and black finish.  It’s an issue not exclusive to Ferraris although owners of those do seem most concerned and while using rubbing alcohol might sound a tempting Q&D (quick & dirty) fix, for those with sticky buttons this is probably a job best left to experts of which there are now a few who are finding business good.