Equiluminant

Equiluminant (pronounced ee-kwuh-loom-uh-nuhnt)

(1) In optics, the quality of two or more objects or phenomenon being equally luminant.

(2) Figuratively, two or more people being judged equally illustrious, attractive, talented etc.

1860s: The construct was equi- +‎ luminant.  As an adjective, luminant means "that which illuminates; that which is luminous" while as a noun it describes "an illuminating agent".  Luminant was from the Latin verb lūminant, the third-person plural present active indicative of lūminō, the construct being lūmen, from the Proto-Italic louksmən, from the primitive Indo-European léwk-s-mn̥, from the root lewk- (bright) +‎ -ō (appended to form agent nouns).  The accepted synonym is isoluminant and equiluminescent is the alternative form.  When used figuratively, although it would make no sense in science, the comparative is “more equiluminant” and the superlative most “equiluminant”.  Equiluminant & equiluminescent are adjectives and equiluminance is a noun; the noun plural is equiluminances (which some list as non-standard).

The prefixes: equi-, homo-, peri- & iso-

The prefixes “equi-”, “homo-”, “peri-” & “iso-” are all used to in same way suggest a concept of sameness or equality, but by tradition and convention, are used in different contexts to produce different meanings or emphasis:  Equi- is used to indicate equality, evenness, or uniformity and is often seen in mathematical, scientific & technical publications to describe something is equal in measure or evenly distributed such as equilateral (a shape having all sides of equal length, equidistant (being at equal distances from two or more points) & equilibrium (a state of balance where opposing forces or influences are equal).  Homo- is used to imply “same” or “alike” and thus sameness or (sometimes by degree) similarity.  In technical use it is a standard form in biology, chemistry & the social sciences to indicate sameness in kind, structure, or composition and by far the most common modern use is in the now familiar “homosexual” which in many jurisdictions is now a proscribed (or at least discouraged) term because of negative associations (“homo” as a stand-alone word also having evolved as a slur used of, about or against homosexual men).

The uses of the prefix are illustrated by homogeneous (composed of parts or elements that are all of the same kind, homologous (having the same relation, relative position, or structure) & homonym (in linguistics words which sound the same or are spelled the same but have different meanings).  Iso- is used to denote equality, uniformity, or constancy in terms of specific characteristics like size, number, or configuration and is most used in scientific and mathematical publications.  Examples of use include isometric (having equal dimensions or measurements, isothermal (having constant temperature) & isosceles (having two sides of equal length).  Peri- is used to denote “surrounding or enclosing”, or “something near or around a specific area or object”, examples including perimeter (the continuous line forming the boundary of a closed geometric figure), periscope (an optical instrument for viewing objects that are above the level of direct sight, using mirrors or prisms to reflect the view & peripheral (relating to or situated on the edge or periphery of something.  So equi-focuses on equality in measure, distance, or value, homo- focuses on sameness in kind, structure, or composition, iso- focuses on equality or uniformity in specific characteristics or conditions while peri- :focuses on surrounding or enclosing, or being near or around something.  For most purposes equi- & iso- can be used interchangeably and which is used tends to be a function of tradition & convention.

Equiluminant colors

An example the equiluminant in blue & orange.  In color the text appears at the edges to "shimmer" or "vibrate".  When re-rendered in grayscale, because the value of the luminance is so close, the two shades become almost indistinguishable.

In optics, “equiluminant” is a technical term used to colors with the same (or very similar) luminance (brightness) but which differ in hue (color) or saturation (intensity).  The standard test for the quality is to convert a two-color image to grayscale and, if equiluminant, the colors would appear nearly indistinguishable because they share the same level of “lightness”.  It’s of some importance in fields as diverse as military camouflage, interior decorating, fashion, astronomy and cognitive psychology.  In the study of visual perception, when colors are equiluminant, the human visual system relies primarily on the differences in hue and saturation (rather than brightness) to distinguish between them and this can create challenges in perception; in many cases, the brain will struggle to segregate colors based solely on luminance; essentially, there is a lack of information.

An enigmatic abstraction (2024) by an unknown creator.  This is an example of the use of non-equiluminant shades of orange & blue, the original to the left, copy rendered in gray-scale to the right.

In art and design, the quality of equiluminance can be exploited to create visual effects, the perception of some “shimmering” or “vibrating” at the edges where colors meet actually a product of the way the different hues are perceived by the brain to be “less defined” (a process not dissimilar to the “grayscaling”) and thus “dynamic”, lending the impression of movement even in a static image, especially if seen with one’s peripheral vision.  While a handy device for visual artists, it can be something of some significance because the close conjunction of equiluminant colors can make certain visual tasks more difficult, most obviously reading text or distinguishing shapes and objects.  All that happens is the extent of the luminance contrast can create a perception of fuzziness at the edges of shapes which means some people can suffer a diminished ability to distinguish fine details and the smaller the object (text, numerals or geometric shape), the more acute the problem.  The phenomenon has been well researched, scientists using the properties in equiluminant colors to study how the brain processes color and the findings have been important in fields like instrumentation and the production of warning signs.

Richard Petty's 1974 NASCAR (National Association of Stock Car Auto Racing) Dodge Charger (left) and 3 ton Super-Duty Jack, produced under licence by the Northern Tool Company (right).

1974 was the last year in which the big-block engines were allowed to run in NASCAR and the big-block era (1962-1973) was NASCAR's golden age.  Richard Petty (b 1937) used a "reddish orange" to augment his traditional blue when he switched from Plymouth to Dodge as the supplier of his NASCAR stockers in the early 1970s.  His team was actually sponsored by STP rather than Gulf and STP wanted their corporate red to be used but in the end a "reddish orange" compromise was negotiated.  However, when he licenced the Northern Tool Company to sell a "Richard Petty" jack, the shade used appeared to be closer to the classic "Gulf orange".

Sexy Lamborghinis in a not quite equiluminant color combination following those of the Gulf Western racing teams: 1964 1C TL tractor (top) and 1968 1R tractor (bottom).

Lamborghini had been making tractors and other farm equipment since 1948 when first its track-drive models appeared in 1955, the 1C-TL produced between 1962-1966.  Unrelated to that model cycle, it was in 1966 Lamborghini unveiled the sensational Miura (1966-1973), powered by a transversely located, mid-mounted, 3,929 cm³ (240 cubic inch) V12 engine which sucked prodigious quantities of gas (petrol) through four triple throat downdraft Weber carburetors, each of which was needed to satiate the thirst.  The power was sent to the road via a five-speed transaxle which shared it's lubrication with the engine (shades of the BMC Mini (1959-2000) which turned out to be a bad idea and one not corrected until the final run as the Miura SV (1971-1973).  To achieve the stunning lines, mounting the V12 transversely was the only way to make things fit and the engineering was a masterpiece of packaging efficiency but it resulted in the car displaying some curious characteristics at high speed.  The specification of the 1C TL Tractor was more modest although quite appropriate for its purpose; it was powered by an air-cooled 1,462 cm³ (89 cubic inch) which delivered power to the rear portal axle and drive sprockets via a dual-range, three-speed manual transmission.  However, being a diesel, there was of course fuel-injection (by Bosch), an advance Lamborghini's V12s didn’t receive until 1985 when US emission-control regulations compelled the change.  This version of 1R tractor is known as the cofano squadrato (squared hood (bonnet)); produced between 1966-1969, it replaced the earlier 1R (1961-1965) which featured a rounded hood.  The earlier model seems not retrospectively to have been christened but presumably it would have been the cofano arrotondato (rounded hood), proving everything sounds better in Italian.  An Italian could read from a lawnmower repair manual and it would sound poetic.

As everybody knows, in Mean Girls (2004), there's an example or reference point for just about every known sociological, zoological, linguistic, political, scientific, botanical, geological or cosmological phenomenon yet observed.  Here, Lindsay Lohan in baby pink and powder blue illustrates an instance of equiluminance.

At scale, equiluminance doesn’t have to be obvious for it still to have desirable “side effects” and while it’s often noted two specific hues ((1) the blue Llewellyn Rylands pigments 3707 (Zenith Blue, replicated by Dulux as “Powder Blue”) & (2) the orange Rylands pigments 3957 (Tangerine, replicated by Dulux as “Marigold”)), that their use in combination appears so often on cars, motor-cycles and other stuff with wheels is due less to the claim the shades seem at the edge to “vibrate” that the striking combination appearing on some of the Gulf Oil sponsored Ford GT40s and Porsche 917s during sports car racing’s golden era (1950-1972).  Given the surface area involved, the effect is probably imperceptible when viewed at close range but the science does suggest that at speed (and these were fast machines), at the typical viewing range found on racetracks, there was what the optical analysts call “visual pop”, something which heightens the brain’s perception of motion.

Ford GT40 chassis# 1075, winner of the 1968 & 1969 Mans 24 hour endurance classic in Gulf racing livery.

Gulf's colors were not equiluminescent.  The company's original "corporate color scheme" had been a dark blue & orange combo but Gulf was an acquisitive conglomerate and in late 1967 it took over the Wilshire Oil Company of California, the signature colors of which were powder blue and orange, something which Gulf’s management thought “more exciting” and better suited to a racing car.  The change was made for the 1968 season with the Fords now running as five-litre (305 cubic inch) sports cars, governing body having banned the seven-litre engines the cars previously had used (under a variety of names, motorsport has for decades been governed by some of world sport’s dopiest regulatory bodies).  In the Gulf colors, fitted with 302 cubic inch (4.9 litre) engines, Ford GT40 Mark I (chassis #1075) won the Le Mans 24 hour endurance classic in 1968 & 1969 (repeating the brace Ford had achieved with the 7.0 litre (427 cubic inch) Mark II & Mark IV versions in 1966-1967), the first time the same car had achieved victory twice.  In 1968, #1075 won the BOAC International 500, the Spa 1000-kilometer race, and the Watkins Glen 6-hour endurance race, while in 1969 it also took the Sebring 12-hour race, a remarkable achievement for a race car thought obsolescent.  The livery has since been much replicated, including on many machines which have never been near a race track.

1971 Porsche 917K in Gulf Racing livery.  The fins were added to improve straight-line stability and were strikingly similar to those which appeared on some late 1950s US Chryslers although the aerodynamic properties of those were dubious, despite corporate claims.

Interestingly, the team painting the GT40s were aware of the issue created by equiluminant colors and knew that when photographed in certain conditions, the shades could tend thus.  As a matter of professional pride, they didn’t want it thought they’d created something with “fuzzy edges” so deliberately was added a dark blue hairline-border around the orange, reducing the optical illusion to ensure that when photographed, everything looked painted with precision.  When the Gulf team in 1970 switched to using Porsche 917s for the World Sports Car championship, they adopted the expedient of a black line of definition between the blue & orange so the whole enduring appeal of the combination lies just in the striking contrast and relies not at all on any tendency to the equiluminant.

Ford GT Heritage Edition First Generation (left) and Second Generation (right). 

Little more than 100 GT40s were built but Ford noted with interest the ongoing buoyancy of the replica market, as many as 2,000 thought to have been built in a number of countries (although that's dwarfed by number of replica Shelby American Cobras; it's believed there are 50-60,000-odd of them, a remarkable tribute to the 998 originals).  In the twenty-first century, the company decided to reprise the design but the new GT (2004-2006) was hardly a clone and although it shared the basic mechanical layout and the shape (though larger) was close, it was a modern machine.  The car wasn’t called GT40 because the rights to the name had ended up with another company and Ford declined to pay the demanded price.  Over 4000 were built and one special run was a tribute to the 1968-1969 cars in Gulf livery, 343 of the “Heritage Editions” produced.  A second generation of GTs was produced between 2016-2022 and was very modern, the demands of the wind-tunnel this time allowed to prevail over paying tribute to the classic lines of the 1960s.  Although the supercharged 5.4 litre V8 didn’t return and the new car used a turbocharged 3.5 litre (214 cubic inch) V6, it outperformed all its predecessors over the last 60-odd years (all the original GT40 chassis built between 1964-1969) including the 427 cubic inch monsters that won at Le Mans in 1966 & 1967 so it took decades, but eventually there really was a "replacement for displacement".  The V6 also was used also in pick-up trucks which doesn't sound encouraging but versions of the small & big block V8s used in the GT40s also saw similar service, the latter even first appearing in the doomed Edsel.  Production of the second generation was limited to 1350 units, 50 of which were “Heritage Editions” in the Gulf colors, one of several “limited editions”.

Frisbee

Frisbee (pronounced friz-bee)

(1) A brand of plastic concave disk, used for various games by sailing it through the air, thrown by making it spin as it's released with a flick of the wrist.

(2) By extension & genericization (without an initial capital), a disk-shaped gliding toy of any brand.

(3) The sport or pass-time involving flying disks.

1957: The brand name Frisbee was trademarked in 1959 and later acquired by Wham-O.  Frisbee was an alteration of Frisbie, the name applied to the disk game by students who tossed the pie plates which came with the “Mrs Frisbie’s Pies” from the Frisbie Pie Company which operated from the Frisbie Bakery in Bridgeport, Connecticut.  Frisbie supplied pies to Yale University and it was at Middlebury College in Vermont during the 1930s a campus craze started for tossing empty pie tins stamped with the company's logo, the aeronautical qualities apparently uniquely good (students at both Yale and Princeton claiming to have discovered the aerodynamic properties).  The spelling of the name was changed on legal advice and frisbee is a genericization of the trademark.  Frisbee is a noun & verb and frisbeeing & frisbeed are verbs; the noun plural is frisbees.  The adjectives frisbesque & frisbeeish are both non standard.

Lindsay Lohan carrying her frisbee in its protective case.

The family name Frisbie exists in English records from 1226, from a place name in Leicestershire (Frisby on the Wreak), attested from 1086, from the toponym attested 1086 in Frisby on the Wreak, Leicestershire, from the Old Danish Frisby (Frisian village; farmstead or village of the Frisians), from the Old Norse Frisa, genitive plural of Frisr.  Not unusually for the age, there were two hamlets in county Leicestershire called Frisby but genealogists seem certain the origin of the family name is associated with Frisby on the Wreak.  In the parish records of 1239 there is a priest named de Frysby who was vicar of the church at Welham, a village about 13 miles (21 km) south-east of the city of Leicester, England and he may be the same Roger de Frysbey who in 1246 was curate of the church at Barkestone, ten miles (16 km) north of Melson Mowbray.  As a geographical name, the now lost Frisbys were two of many in the British Isles which derived their names from the Old Norman frisir (someone from the area of Frisia or Friesland).  The names were illustrative of the vast movement of people from Europe after the Norman Conquest of England in 1066.  A multitude of spelling variations characterize Norman surnames, many because the Old and Middle English lacked definite spelling rules and in an age of limited mobility, regional evolutions were common and gave rise to many dialectical forms (the introduction of Norman French to England also had an effect, as did the court languages of Latin and French).  It was not unknown for one person’s name to be spelled several ways during their single lifetime and Frisbie was just one of many including Frisbie, Frisby, Frisbee, Frisebie, Frisebye & Friseby.  The Frisbie motto was Semper fidelis (Always faithful).

Serial stalkers from Rupert Murdoch's (b 1931) News Corp found US singer Billie Eilish (b 2001), wearing a Siouxsie and the Banshees T-Shirt and tossing a frisbee while on tour, Sydney, Australia, March 2025.  Siouxsie and the Banshees were an English post-punk band active between 1976-1966 (there was a 2002-2003 revival), the name from the lead singer Siouxsie Sioux (Susan Janet Ballion, b 1957).

At much the same time students in the north-east US were tossing Mrs Frisbie’s pie tins to each other, a young couple were enjoying similar fun with a popcorn can lid but, unlike the students, they had an entrepreneurial streak and began selling the cardboard bases sold to cake makers for five times the cost, changing only the labeling.  World War II (1939-1945) interrupted business between 1942-1945 but, once hostilities ceased, the designer applied to the re-purposed disk some lessons learned from service with the US Army Air Force (USAAF), improving the aerodynamic properties.  The zeitgeist of the late 1940s was also influential.  In June 1947, a commercial pilot claimed to have seen nine "flying discs" zipping across Washington state at a speed he estimated at 1,200 mph (1931 km/h) and, without waiting for verification, the Associated Press (AP) wire service distributed the story.  The Hearst press ran the piece with a "flying saucers" headline and that phrase went viral about as quickly as things now spread on social media.  Saucer-mania had begun and soon there were hundreds of reported sightings, a trend which continued, spiking in response to events such as the launch of the USSR’s Sputnik satellite in 1957.  Taking advantage, the prototype Frisbee, by then mass-produced in plastic, was renamed from Whirlo-Way to Flyin' Saucer.

Ms Effie Krokos, this time in black jacket.

In 2019, Ms Effie Krokos (b 1999) and her fiancé were in the front yard of his house in Loveland (a wonderful name), 40 miles (64 km) north of Denver, enjoying some frisbee tossing.  Because it was a hot day, she removed her shirt and continued to play while topless.  Several hours later, a Loveland police officer (there are comedic possibilities in that) arrived and issued an indecent-exposure citation, invoking a city ordinance prohibiting exposure in public places or places open to public view.  Ms Krokos told the officer of a recent circuit court ruling against the public nudity ordinance in the neighboring city of Fort Collins but the officer maintained the ruling didn’t apply in Loveland.

Loveland Police cruiser: these are the Loveland Police.

Denver civil rights attorney David Lane (b 1954) agreed to take the case as part of the #FreetheNipple movement, explaining the Circuit Court of Appeals had ruled in February 2019 that Fort Collins’ public nudity ordinance, which had no restrictions on male toplessness but prohibited women from baring their breasts, was in violation of the Equal Protection Clause of the 14th Amendment.  Free the Nipple v City of Fort Collins (17-1103 (10th Cir. 2019)) established that ordinances based on gender are unconstitutional.  “Anywhere it’s legal for a man to appear in public topless, it’s legal for a woman to do the same” Lane said.  Loveland accepted the offer of a US$50,000 settlement in Krokos’ case in to prevent a federal lawsuit.  The case was dismissed with prejudice (meaning that it cannot be reintroduced in another lawsuit) and the city suspended enforcement of the provision, pending a review.  Ms Krokos said she wants to show that "it isn’t fair for women to be treated differently than men by law enforcement" and hopes that the case will make more women aware of their rights.

Boston University's women’s "Ultimate Frisbee" team (the Lady Pilots), ran an "I Need Feminism Because..." campaign.  The campaign was an effort to draw attention to the need for gender equity, apparently prompted by crooked Hillary Clinton's (b 1947; US secretary of state 2009-2013) loss in that year’s presidential election to a man whose reported comments about women would have ended the political career of anyone else.  Each of the players wrote their own message on the underside of a frisbee.

By the mid 1950s, the design had been refined to the form which exists to this day and had the changes were judged sufficiently innovative to be granted a US design patent; this was the product released as the Pluto Platter and the final evolution of the name came in 1957 when the named Frisbee was applied.  Remarkably, it had taken until then for the knowledge of the casual student game of the 1930s to become known to the manufacturers after an article appeared in a newspaper which revealed students were calling the Pluto Platter the Frisbie.  It was clearly a catchier name and it caught on, persuading the manufacturers to adopt the name to Frisbee, the change in spelling on legal advice, lest the pie makers object though that would soon become moot, the Frisbie Pie Company ceasing operations in 1958, something apparently unrelated to flying disks and attributed to the sharp US recession of that year.

Paige Pierce about to execute a backhand drive.

Because Frisbee is a registered trademark, the name isn’t use in formal competition.  The World Flying Disc Federation (WFDF) applied to the Olympic Organizing Committee, seeking inclusion in the program of the 2028 summer games in Los Angeles but didn’t make the short list which was restricted to baseball, softball, break dancing, cricket, flag football, karate, kickboxing, lacrosse, motorsport and squash.  WFDF expressed disappointment, noting that “Flying Disc sports is actively practiced on a competitive level in 103 countries in the world and appeared to satisfy all of the objective criteria agreed between the IOC and LA28. These criteria included not adding cost and complexity to the games by utilizing full venue sharing on the beach or grass stadium, having total gender equality with our gender-balanced mixed format, having youth appeal, and ensuring that the top athletes were involved. There are few other sports that can boast an equivalent Californian DNA as frisbee and we felt our Ultimate 4s format requiring a total athletes’ quota of only 48 would fit well given the overall cap on the Games. We are also strongly convinced that our sport is unique in upholding integrity and fairness with our self-refereeing concept of Spirit of the Game.”  The WFDF have indicated they’ll make representations to be included in the 2032 Olympic Games in Brisbane, Australia.  The game is certainly growing and a tiny elite are already finding Flying Disk a lucrative pursuit, the top athletes attracting sponsorship deals from disk manufacturers.  Paul Mcbeth’s (b 1990) contract is worth a reported US$10 million over five years while the highest paid woman is Paige Pierce (b 1991), earning US$3 million over three years.  Both are under contract to Discraft.

1973 Maserati Bora 4.9 with the early (1971-1975) aluminium wheels fitted with "frisbee" (not dogdish) hubcaps (left), 1977 Maserati Bora 4.9 with the later (1975-1978) aluminium wheels without frisbees (centre) and 1974 Maserati Merak 3.0 (right), a model never frisbeed.

Between 1971-1975, the mid-engined Maserati Bora (Tipo AM117; 1971-1978) was equipped with removable, polished stainless steel hubcaps (which the Maserati cognoscenti call frisbees) on its 7½ x 15 inch (190.5 x 381 mm) Campagnolo aluminium wheels.  Although structurally different, the less expensive Merak (Tipo AM122; 1972-1983) used a similar body but was equipped with 2.0 & 3.0 V6 engines rather than the Bora’s 4.7 & 4.9 litre V8s, the smaller engines meaning the Merak was able to be fitted with two rear seats (most suitable for small children or contortionists).  The Merak used wheels in the same general style though without the frisbees and after 1975 this configuration extended to the Bora.  Rarely has there been a hubcap plainer than the those used on the Bora but anyone calling it a “poverty cap” (slang in the US for the least elaborate hubcaps) would be shocked by the price they command as used parts; on the rare occasions they’re available, they've been listed at US$700-2000 a set.  Unlike the Merak which was named after a star in the constellation of Ursa Major, the Bora borrowed its name from a wind which blows along the Adriatic coast, the company over the years having used the names of a number of (usually hot) winds from North Africa and the Middle East including Ghibli, Khamsin, Shamal and Karif.

Crunning & Cromiting

Crunning (pronounced khrun-ing)

In high-performance sports training, simultaneously running and crying.

Circa 2020: the construct was cr(y) + (r)unning.

Cromiting (pronounced krom-et-ing)

In high-performance sports training, simultaneously running, crying & vomiting.

Circa 2020: the construct was cr(y) + (v)omit + (runn)ing.

The verb cry was from the thirteenth century Middle English crien, from the Old French crier (to announce publicly, proclaim, scream, shout) (from which Medieval Latin gained crīdō (to cry out, shout, publish, proclaim)). The noun is from Middle English crie, from the Old French cri & crïee.  The origin of the Old French & Middle Latin word is uncertain.  It may be of Germanic origin, from the Frankish krītan (to cry, cry out, publish), from the Proto-Germanic krītaną (to cry out, shout), from the primitive Indo-European greyd- (to shout) and thus cognate with the Saterland Frisian kriete (to cry), the Dutch krijten (to cry) & krijsen (to shriek), the Low German krieten (to cry, call out, shriek”), the German kreißen (to cry loudly, wail, groan) and the Gothic kreitan (to cry, scream, call out) and related to the Latin gingrītus (the cackling of geese), the Middle Irish grith (a cry), the Welsh gryd (a scream), the Persian گریه‎ (gerye) (to cry) and the Sanskrit क्रन्दन (krandana) (cry, lamentation).  Some etymologists however suggest a connection with the Medieval Latin quiritō (to wail, shriek), also of uncertain origin, possibly from the Latin queror (to complain) through the form although the phonetic and semantic developments have proved elusive; the alternative Latin source is thought to be a variant of quirritare (to squeal like a pig), from quis, an onomatopoeic rendition of squeaking.  An ancient folk etymology understood it as "to call for the help of the Quirites (the Roman policemen).  In the thirteenth century, the meaning extended to encompass "shed tears", previously described as “weeping”, “to weep” etc and by the sixteenth century cry had displace weep in the conversational vernacular, under the influence of the notion of "utter a loud, vehement, inarticulate sound".  The phrase “to cry (one's) eyes out” (weep inordinately) is documented since 1704 but weep, wept etc remained a favorite of poets and writers.

Vomit as a verb (the early fifteenth century Middle English vomiten) was an adoption from the Latin vomitus (past participle of vomitāre) and was developed from the fourteenth century noun vomit (act of expelling contents of the stomach through the mouth), from the Anglo-French vomit, from the Old French vomite, from the Latin vomitus, from vomō & vomitare (to vomit often), frequentative of vomere (to puke, spew forth, discharge), from the primitive Indo-European root wemh & weme- (to spit, vomit), source also of the Ancient Greek emein (to vomit) & emetikos (provoking sickness), the Sanskrit vamati (he vomits), the Avestan vam- (to spit), the Lithuanian vemti (to vomit) and the Old Norse væma (seasickness).  It was cognate with the Old Norse váma (nausea, malaise) and the Old English wemman (to defile).  The use of the noun to describe the matter disgorged during vomiting dates from the late fourteenth century and is in common use in the English-speaking world although Nancy Mitford (1904–1973 and the oldest of the Mitford sisters) in the slim volume Noblesse Oblige: an Enquiry into the Identifiable Characteristics of the English Aristocracy (1956) noted “vomit” was “non-U” and the “U” word was “sick”, something perhaps to bear in mind after, if not during, vomiting. 

Run was from the Middle English runnen & rennen (to run), an alteration (influenced by the past participle runne, runnen & yronne) of the Middle English rinnen (to run), from the Old English rinnan & iernan (to run) and the Old Norse rinna (to run), both from the Proto-Germanic rinnaną (to run) and related to rannijaną (to make run), from the Proto-Indo-European hreyh- (to boil, churn”.  It was cognate with the Scots rin (to run), the West Frisian rinne (to walk, march), the Dutch rennen (to run, race), the Alemannic German ränne (to run), the German rennen (to run, race) & rinnen (to flow), the Danish rende (to run), the Swedish ränna (to run) and the Icelandic renna (to flow).  The non-Germanic cognates includes the Albanian rend (to run, run after).  The alternative spelling in Old English was ærning (act of one who or that which runs, rapid motion on foot) and that endured as a literary form until the seventeenth century.  The adjective running (that runs, capable of moving quickly) was from the fourteenth century and was from rennynge; as the present-participle adjective from the verb run, it replaced the earlier erninde, from the Old English eornende from ærning.  The meaning "rapid, hasty, done on the run" dates from circa 1300 while the sense of "continuous, carried on continually" was from the late fifteenth century.  The language is replete with phrases including “run” & “running” and run has had a most productive history: according to one source the verb alone has 645 meanings and while that definitional net may be widely cast, all agree the count is well into three figures.  The suffix –ing was from the Middle English -ing, from the Old English –ing & -ung (in the sense of the modern -ing, as a suffix forming nouns from verbs), from the Proto-West Germanic –ingu & -ungu, from the Proto-Germanic –ingō & -ungō. It was cognate with the Saterland Frisian -enge, the West Frisian –ing, the Dutch –ing, The Low German –ing & -ink, the German –ung, the Swedish -ing and the Icelandic –ing; All the cognate forms were used for the same purpose as the English -ing).

Lilly Dick (b 1999) of the Australian Women’s Rugby Sevens.

The portmanteau words crunning (simultaneously running and crying) & cromiting (simultaneously running, crying & vomiting) are techniques used in strength and conditioning training by athletes seeking to improve endurance.  The basis of the idea is that at points where the mind usually persuades a runner or other athlete to pause or stop, the body is still capable of continuing and thus signals like crying or vomiting should be ignored in the manner of the phrase “passing through the pain barrier”.  The idea is “just keep going no matter what” and that is potentially dangerous so such extreme approaches should be pursued only under professional supervision.  Earlier (circa 2015), crunning was a blend of crawl + running, a type of physical training which was certainly self-descriptive and presumably best practiced on other than hard surfaces; it seems not to have caught on.  Crunning & cromiting came to wider attention when discussed by members of the Australian Women’s Rugby Sevens team which won gold at the Commonwealth Games (Birmingham, UK, July-August 2022).  When interviewed, a squad member admitted crunning & cromiting were “brutal” methods of training but admitted both were a vital part of the process by which they achieved the level of strength & fitness (mental & physical) which allowed them to succeed.

The perils of weed.

Although visually similar (spelling & symptoms), crunning & cromiting should not be confused with "scromiting" (a portmanteau of “screaming” and “vomiting”) a word coined in the early twenty-first century as verbal shorthand for cannabinoid hyperemesis syndrome (CHS).  Hyperemesis is extreme, persistent nausea and vomiting during pregnancy, a kind of acute morning sickness and CHS presents in much the same way.  The recreational use of cannabis was hardly new but CHS was novel and the medical community initially speculated the reaction (induced only in some users) may be caused either by specific genetic differences or something added to or bred into certain strains of weed although the condition appeared to be both rare and geographically distributed.  The long-term effects are unknown except for damage to tooth enamel caused by the stomach acid in the vomit.  In October 2025, a new layer of institutional respectability was gained by the concept of scromiting when the WHO (World Health Organization) announced it had added CHS to its diagnostic manual, the first time the disorder had been granted a dedicated code.  In the US, the existence of the code meant easily it could be adopted by the US CDC (Centers for Disease Control and Prevention) and interpolated into their reporting databases, meaning physicians nationwide could identify, track and study the condition rather than listing it in the broader vomiting or gastrointestinal categories.  Although a dangerous syndrome which for generations has been suffered by a sub-set of (mostly chronic) cannabis users, despite CHS causing severe nausea, repeated vomiting, abdominal pain, dehydration, weight loss and (in rare cases), heart rhythm problems, seizures, kidney failure and death, it was only after use of the drug was made lawful in many places that increasing incidences were noted.   The data suggests in the US CHS-related vists to hospital ERs (Emergency Room) have spiked by an impressive 650% since 2016 although it’s not known to what extent this reflects the extent of the increase in use or a willingness for patients to present now there is no potential legal jeopardy.

One theory is that since “legalization” (the term somewhat misleading because on a strict constitutional interpretation the substance remains proscribed) commercial growers (some of which operate on an industrial scale) have been “improving the breed” to gain market share and historically high levels of THC (Tetrahydrocannabinol, the cannabinoid which is the most active of the psychoactive constituents) are now common in “over the counter weed, this increasing both the instance and severity of scromiting.  Intriguingly, studies of the available ER data suggested a sharp elevation in cases of CHS during the COVID-19 pandemic and that seems to have established a new baseline, vists remaining high since.  The working assumption among clinicians is the combination of stress (induced by isolation and other factors) and the access to high-potency weed (THC levels well over 20% now often detected, compared with the 5% typically during the 1990s) may have contributed to the rise.  That however remains speculative and the alternative theory is heavy, long-term cannabis use overstimulates the body's cannabinoid system, triggering the opposite of the drug’s usual anti-nausea effect.  Ceasing use is the obvious cure (strictly speaking a preventative) but one as yet not understood amelioration is a long, hot shower and although it’s wholly anecdotal, there does seem to be a link with warming the body’s surface area because those who have experimented with “breathing in steam” report no helpful effect.

Male role model: The legendary Corey Bellemore.

An athletic pursuit probably sometimes not dissimilar to the exacting business of crunning & cromiting is the Beer Mile, conducted usually on a standard 400 m (¼ mile) track as a 1 mile (1.6 km) contest of both running & drinking speed.  Each of the four laps begins with the competitor drinking one can (12 fl oz (US) (355 ml)) of beer, followed by a full lap, the process repeated three times.  The rules have been defined by the governing body which also publishes the results, including the aggregates of miles covered and beers drunk.  Now a sporting institution, it has encouraged imitators and there are a number of variations, each with its own rules.  The holder of this most illustrious world record is Canadian Corey Bellemore (b 1994), a five-time champion, who, at the Beer Mile World Classic in Portugal in July 2025, broke his own world record, re-setting the mark to 4:27.1.  That may be compared with the absolute world record for the mile, held by Morocco’s Hicham El Guerrouj (b 1974) who in 1999 ran the distance in 3:43.13, his additional pace made possible by not being delayed by having to down four beers.

University of Otago Medical School.

Some variations of the beer mile simply increase the volume or strength of the beer consumed and a few of these are dubbed Chunder Mile (“chunder” being circa 1950s Australia & New Zealand slang for vomiting and of disputed origin) on the basis that vomiting is more likely the more alcohol is consumed.  For some however, even this wasn’t sufficiently debauched and there were events which demanded a (cold) meat pie be enjoyed with a jug of (un-chilled) beer (a jug typically 1140 ml (38.5 fl oz (US)) at the start of each of the four laps.  Predictably, these events were most associated with orientation weeks at universities, a number still conducted as late as the 1970s and the best documented seems to have been those at the University of Otago in Dunedin, New Zealand.  Helpfully, at this time, it was the site of the country’s medical school, thereby providing students with practical experience of both symptoms and treatments for the inevitable consequences.  Whether the event was invented in Dunedin isn’t known but, given the nature of males aged 17-21 probably hasn’t much changed over the millennia, it wouldn’t be surprising to learn similar competitions, localized to suit culinary tastes, have been contested by the drunken youth of many places in centuries past.  As it was, even in Dunedin, times were changing and in 1972, the Chunder Mile was banned “…because of the dangers of asphyxiation and ruptured esophaguses.”

Giallo

Giallo (pronounced jah-loh (often pronounced in English-speaking use as gee-ah-lo)

(1) The industry (and later the public) term for a series of Italian mystery, crime and suspense novels, first published by Mondadori in 1929 and so-dubbed because of the giallo (yellow) hue used for the covers.  They were known as Mistero giallo (yellow mystery) and collectively as the racconti gialli “yellow tales”.  The term “giallo” is a clipping of Il Giallo Mondadori (Mondadori Yellow).

(2) By extension, an unsolved mystery or scandal (historic Italian use).

(3) By later extension, a genre of Italian cinema mixing mystery and thriller with psychological elements and, increasingly, violence.

(4) A film in this genre.

(5) In Italian, yellow. 

1930s (in English use): From the Italian giallo (yellow (although now used also of amber traffic signals)), from the Old French jalne (a variant of jaune), from the Latin galbinus (greenish-yellow, yellowish, chartreuse; effeminate (of men)) of unknown origin but possibly from galbanum, from the Ancient Greek χαλβάνη (khalbánē) (galbanum) (the resinous juice produced by plants of the genus Ferula), from the Hebrew חֶלְבְּנָה (ḥelbənāh), from the root ח־ל־ב (ḥ-l-b) (related to milk), from the Proto-Semitic ḥalīb- (milk; fat).  Over time, the term evolved in Italian language, undergoing phonetic and semantic shifts to become giallo.  As an adjective the form is giallo (feminine gialla, masculine plural gialli, feminine plural gialle, diminutive giallìno or giallétto) and as a noun it refers also to a (1) “a sweet yellow flour roll with raisins” in the Veneto) and (2) “Naples yellow”; the augmentative is giallóne, the pejorative giallàccio and the derogatory giallùccio.  The derived adjectives are nuanced: giallastro (yellowish but used also (of the appearance of someone sickly) to mean sallow); giallognolo (of a yellowish hue) & giallorosa (romantic (of movies)).  The yellow-covered books of the 1930s produced giallista (crime writer which is masculine or feminine by sense (giallisti the masculine plural, gialliste the feminine plural).  The verb ingiallire means “to turn yellow).  Giallo is a noun; the noun plural is giallos or gialli (the latter listed as rare).

In print: A Mondadori Edition.

Arnoldo Mondadori Editore (the Mondadori publishing house, founded in 1907 and still extant) first published their mystery, crime and suspense novels in editions with distinctive yellow covers in 1929.  Few were of local origin and almost all were translations into Italian of works written originally in English by US and British authors and not all were all of recent origin, some having appeared in English decades earlier.  Produced in a cheap paperback format, the giallos were instantly successful (triggering a secondary industry of swap & exchange between readers) and other publishing houses emulated the idea, down even to the yellow covers.  Thus “giallo” entered the language as a synonym for “crime or mystery novel” and it spread to become slang meaning “unsolved mystery or scandal”.  The use as a literary genre has endured and it now casts a wide net, giallos encompassing mystery, crime (especially murders, gruesome and otherwise), thrillers with psychological elements and, increasingly, violence.

In film: The modern understanding of the giallo movie is something like "horror with a psychological theme" and, depending things like the director's intent or the  target market, one or other element may dominate.  Historically, among critics there was a "hierarchy of respectability" in the genre which the psychological thriller tending to be preferred but in recent decades the have been landmark "horror movies" which have made the genre not exactly fashionable but certainly more accepted. 

The paperbacks were often best-sellers and film adaptations quickly followed, the new techniques of cinema (with sound) ideally suited to the thriller genre and these films too came to be called “giallos”, a use which in the English-speaking world tends to be applied to thriller-horror films, especially if there’s some bizarre psychological twist.  The film purists (an obsessive lot) will point out (1) the authentic Italian productions are properly known as giallo all'italiana and (2) a giallo is not of necessity any crime or mystery film and there’s much overlap with other sub-genres (the ones built about action, car-chases and big explosions usually not giallos although a giallo can include these elements.

Lindsay Lohan in I Know Who Killed Me (2007).  Neglected upon its release, IKWKM has since been re-evaluated as a modern giallo and has acquired a cult following, sometimes seen on the playbill of late-night screenings.

IKWKM may at times have been seriously weird but as a piece of film it was mild compared to the most notorious giallo: Salò o le 120 giornate di Sodoma (Salò, or the 120 Days of Sodom) an Italian production directed by Pier Paolo Pasolini (1922–1975) whose talents (and tastes) straddled many fields.  Often referred to as “Pasolini’s Salò”, it’s a film people relate to in the way they choose or the work imposes on them; at one level, it can be enjoyed as a “horror movie” and its depiction of violent sexual depravity is such that of the many strands of pornography which exist, Salò contains elements of most.  As a piece of art it’s polarizing with the “love it” faction praising it as a Pasolini’s piercing critique of consumerism and populist right-wing politics while the “hate it” group condemn it as two hours-odd of depictions of depravity so removed from any socio-political meaning as to be merely repetitiously gratuitous.

Salò poster.

The title Salò is a reference to the film being set in 1944 in Republic di Salò (Republic of Salò (1943-1945)), the commonly used name for the Repubblica Sociale Italiana (Italian Social Republic), a fascist enclave set-up in Nazi-occupied northern Italy under the nominal dictatorship of Benito Mussolini (1883-1945; Duce (leader) & Prime-Minister of Italy 1922-1943) who Adolf Hitler (1889-1945; Führer (leader) and German head of government 1933-1945 & head of state 1934-1945) had ordered rescued from imprisonment after being deposed as Fascist prime-minister.  As a piece of legal fiction befitting its self-imposed role as Italy’s “government in exile”, Mussolini’s hurriedly concocted state declared Rome its capital but the administration never ventured beyond the region where security was provided by the Wehrmacht (the German military forces, 1935-1945) and the de facto capital was Salò (small town on Lake Garda, near Brescia).

Salò poster.

Although not in the usual filmic sense an adaptation, Pasolini’s inspiration was Les 120 Journées de Sodome ou l'école du libertinage (The 120 Days of Sodom, or the School of Libertinage), an unfinished novel by the libertine French aristocrat Donatien Alphonse François, Marquis de Sade (1740–1814) although the director changed the time and location of the setting (shifting the critique from monarchical France to Fascist Italy) and structurally, arranged the work into four segments with intertitles (static text displays spliced between scenes to give the audience contextual information), following the model of Dante’s (Dante Alighieri (circa 1265–1321)) Divina Commedia (Divine Comedy (circa 1310-1321)).  In little more than a month in 1785, the marquis wrote the text during his imprisonment in the Bastille and while the introduction and first part are in a form recognizably close to what they may be been prior to editing, the remaining three parts exist only as fragmentary notes.  After the revolutionary mob in 1789 stormed the Bastille (and was disappointed to find the Ancien Régime had so few prisoners) it was thought the manuscript had been lost or destroyed but, without the author’s knowledge, it was secreted away, eventually (in severely redacted form) to be published in 1904.

Salò poster.

The work describes the antics of four rich French libertine men who spend 120 days in a remote castle where, attended by servants, they inflict on 20 victims (mostly adolescents and young women) 600 of their “passions”, enacted in an orgy of violence and sexual acts as depraved as the author could imagine; it’s not clear how much of what he documented came from his imagination or recollections (the documentary evidence of what he did as opposed to what he thought or wrote is vanishing sparse) .  Like Pasolini’s film, as a piece of literature it divides opinion on the same “love it” or “hate it” basis and when in the post-war years it began to appear in unexpurgated form (over the decades many jurisdictions would gradually would overturn their ban on its sale) it attained great notoriety, both as “forbidden fruit” and for its capacity genuinely to shock and appal.  The stated purpose of the 1904 publication by a German psychiatrist and sexologist was it was had a utility as a kind of “source document” for the profession, helping them to understand what might be in the minds of their more troubled (or troublesome) patients.  It’s value to clinicians was it constituted a roll-call of the worst of man’s unbridled sexual fantasies and impulses to inflict cruelty, allowing a “filling-in of the gaps” between what a patient admitted and what a psychiatrist suspected, a process something like Rebecca West’s (1892–1983) vivid impression of Rudolf Hess (1894–1987; Nazi Deputy Führer 1933-1941) after observing him in the dock during the first Nuremberg Trial (1945-1946): “He looked as if his mind had no surface, as if every part of it had been blasted away except the depth where the nightmares live.”

Salò poster.

So for the profession it was a helpful document because uniquely (as far as is known), it documented the thoughts and desires which most repress or at least leave unstated although the awful implication of that was that wider publication may not be a good idea because it might “give men ideas and unleash the beast within”.  Certainly, it was one of literature’s purest expressions of a desire for a freedom to act unrestricted by notions such as morality or decency and while those possibilities would seduce some, most likely would agree with the very clever and deliciously wicked English philosopher Thomas Hobbes (1588-1679) who in Leviathan (1651) described life in such a world being “solitary, poor, nasty, brutish, and short.”  De Sade was reportedly most upset at the loss of the manuscript he’d hidden within the Bastille but resumed writing and political activism under the First Republic (1789–1799) and in Napoleonic France (1799–1815) but his pornographic novels attracted the attention of the authorities which again imprisoned him but, after sexually assaulting youthful inmates he was diagnosed with libertine dementia and confined to lunatic asylums where, until his death in 1814, he continued to write and even stage dramatic productions, some of which were attended by respectable parts of Parisian society.

Salò poster.

Passolini followed De Sade in having his four central characters represent the centres of authority (the Church, the law, finance and the state) in Italy (and, by extension, Western capitalist states generally) and Salò genuinely can be interpreted as a critique of modern consumerism, the exploitative nature of capitalism and right-wing populism.  In setting it in the rather squalid vassal state Hitler set up to try to maintain the illusion of an ally being retained, Passolini made fascism a particular focus of his attack but the allegorical nature of the film, politely noted by most critics and historians has always been secondary to the violence and depravity depicted.  For some amateur psychologists, Salò was there to reinforce their worst instincts about Pasolini, their suspicion being it was an enactment of his personal fantasies and imaginings, a record in cellulose acetate of what he’d have done had he “been able to get away with it”.  Whether or not that’s though fair will depend on one’s background and the extent to which one is prepared to separate art from artist; as an artist, Pasolini to this day had many admirers and defenders.

Salò poster.

Three weeks before Salò’s predictably controversial premiere, at the age of 53, Pasolini was murdered, his brutally beaten body found on a beach; a 17 year old rent-boy (one of many who had passed through Passolini’s life) confessed to being the killer but decades later would retract that statement.  The truth behind the murder still isn’t known and there are several theories, some sordid and some revolving around the right-wing terrorism which in Italy claimed many lives during the 1970s.  What the director’s death did mean was he never had a chance to make a film more explicit than Salò and in may be that in the Giallo genre such a thing would not have been possible because the only thing more shocking would have been actual “snuff” scenes in which people really did die, such productions legends of the darkest corners of the Dark Web although there seems no evidence any have ever been seen.  What Pasolini would have done had he lived can’t be known but he may not have returned to Giallo because, in the vein, after Salò, there was really nowhere to go.

Yellow as a color

Lamborghinis in Giallo Fly, clockwise from top left: 1969 Miura P400 S, 1973 Jarama 400 GT, 1988 Jalpa and 1976 Countach LP400 Periscopio,  A solid yellow color first offered by Lamborghini on the Miura in 1968, Giallo Fly translates literally as "yellow fly" but is best understood in English as “Fly Yellow” with the “fly” element used not as a noun (ie the annoying insect) but in the way Italians use the English adjective “fly” with the sense of “flashy, stylish, eye-catching”.  That sentiment must have been in the mind of the Jalpa owner who had the wheels also finished in Giallo Fly, the factory never that committed to monochromaticity. 

Publicity shot for Lamborghini LP500 Countach, 1971.

The Lamborghini LP500 Countach prototype which, on debut, made such an impact at the 1971 Geneva Show Salon, is sometimes listed as being painted in Giallo Fly but it was really a different mix, listed in the factory archives as Giallo Fly Speciale.  The lines are now essentially "supercar orthodoxy" but in 1971, although not wholly novel, they seemed other-worldly.  In 1974, the car was destroyed in a crash test at England’s MIRA (Motor Industry Research Association) facility but in 2021 an almost exact replica was built by Polo Storico (the factory’s historical centre), the paint exactly re-created.  Despite the impression which lingered into the 1980s, giallo was never the “official” color of Lamborghini, but variations of the shade have become much associated with the brand and in the public imagination, the factory’s Giallo Orion probably has become something of a signature shade.  When Lamborghini first started making cars in the early 1960s (it was a manufacturer of tractors!) no official color was designated but the decision was taken to use bold, striking colors (yellow, orange, and a strikingly lurid green) to differentiate them from Ferraris which then were almost twice as likely than today to be some shade of red.

Lamborghini factory yellows, 2024.

Over the years, the factory’s palette would change but the emphasis on bright “energetic” hues remained.  Customers are no longer limited to what’s in the brochure and, for a fee, one’s Lamborghini can be finished in any preferred shade, a service offered also by many manufacturers although Ferrari apparently refuse to “do pink”.  An industry legend is that according to Enzo Ferrari’s (1898-1988) mistress (Fiamma Breschi (1934-2015)), when the original Ferrari 275 GTB (1964-1968) appeared in a bright yellow, it was to be called Fiamma Giallo (Flame Yellow) but Commendatore Ferrari himself renamed it to Giallo Fly (used in the sense of “flying”) which he thought would be easier to market and he wasted to keep a word starting with “F”.  Both Ferrari and Lamborghini at times have had Giallo Fly in their color charts.

1967 Ferrari 275 GTB/4 NART Spider (Chassis #09437) in Giallo Solare (left), Lady Gaga (the stage-name of Stefani Joanne Angelina Germanotta (b 1986)) in Rodarte dress at the Elton John AIDS Foundation Academy Awards Viewing Party, Los Angeles, March 2022 (centre) and 2010 Ferrari 599 SA Aperta (chassis #181257) in Giallo Lady Gaga (right).

Factory paint tag: Giallo Lady Gaga.

Ferrari over the decades have offered many shades of yellow including Ardilla Amarillo, Ardilla Amarillo Opaco, Giallo Dino, Giallo Fly, Giallo Kuramochi, Giallo Lady Gaga, Giallo Libano, Giallo Modena, Giallo Montecarlo, Giallo Montecarlo Opaco, Giallo My Swallow, Giallo Nancy, Giallo Senape, Giallo Solare, Giallo Triplo Strato & Yellow Olive Magno Opaco and one suspects the job of mixing the shades might be easier than coming up with an appropriately evocative name.  One color upon which the factory seems never to have commented is Giallo Lady Gaga which seems to have been a genuine one-off, applied to a 599 SA Aperta, one of 80 built in 2010.  The car is seen usually in Gstaad, Switzerland and the consensus is it was a special order from someone although quite how Lady Gaga inspired the shade isn’t known.  As a color, it looks very close to Giallo Solare, the shade the factory applied to the 275 GTB/4 NART Spider used in the Hollywood film The Thomas Crown Affair (1968) which was re-painted in burgundy because the darker shade worked better for the cinematographer.  The car had come second in class in the 1967 Sebring 12 Hours (with two female drivers) and was one of only two of the ten NART Spiders will aluminium coachwork.

Coat of arms of the municipality of Modena in the in the Emilia-Romagna region of northern Italy (left), cloisonné shield on 1971 Ferrari 365 GTB/4 Daytona Berlinetta in Giallo Dino (centre) (the band of silver paint across the nose appears on the early-build Daytonas fitted with the revised frontal styling (the acrylic headlight glass covers used between 1968-1970 were banned by US regulations) and stick-on badge on 1975 Dino 308 GT4 in Rosso Corsa (right).  Not all approve of the stickers (unless applied by the factory) and although they seem to be dying off, there are pedants who insist they should never appear on Dinos made between 1967-1975 (which were never badged as Ferraris).

Just as yellow came to be associated with Lamborghini, red is synonymous with Ferraris and in 2024, some 40% are built in some shade of red, a rate about half of what was prevalent during the 1960s.  The most famous of Ferrari’s many reds remains Rosso Corsa (racing red) and that’s a legacy from the early days of motor sport when countries were allocated colors (thus “Italian Racing Red”, “British Racing Green” etc) and yellow was designated for Belgium and Brazil.  On the road and the circuits, there have been many yellow Ferraris, the first believed to been one run in 1951 by Chico Landi (1907-1989) a Brazilian privateer who won a number of events in his home country and the Belgium teams Ecurie Nationale Belge and Ecurie Francorchamps both used yellow Ferraris on a number of occasions.  If anything, yellow is at least “an” official Ferrari color because it has for decades been the usual background on the Ferrari shield and that was chosen because it is an official color of Modena, the closest city to the Ferrari factory, hence the existence of Giallo Modena.