Megaphone

Megaphone (pronounced meg-uh-fohn)

(1) A cone-shaped device for magnifying or directing the voice, used mostly outdoors when addressing large audiences.

(2) In the figurative sense, suggesting a mouthpiece or promoter; one who speaks for or publicizes on behalf of another.

(3) As megaphone diplomacy, a criticism of international relations conducted inappropriately in public.

1878: An Americanism and a compound word, the construct being mega- + -phone.  Mega was from the Ancient Greek μέγας (mégas) (great, large, mighty), from the primitive Indo-European meǵhs (great). It was cognate with the Latin magnus, the Sanskrit मह (maha) (great, massive, large-scale, epic), and with the various Germanic forms, the Gothic (mikils), the Old English micel, the Middle English muchel, the English much, the Old High German mihhil, the Old Norse mikill and the Danish meget.  Phone was from the Ancient Greek φωνή (phōnḗ) (sound), from the primitive Indo-European bhohneh, from bheh- (to speak), related to fame.  The modern device for assisting hearing by the magnifying of the voice was invented by Thomas Edison although un-powered instruments with a funnel-like shape had been used at least since Antiquity; in Ancient Greece, megalophonia meant "grandiloquence" and megalophonos, “loud-voiced."  Although the industry notes detail differences, the terms loud-hailer, blowhorn and bullhorn are often used interchangeably.  Megaphone is a noun & adjective, megaphoned & megaphoning are verbs, megaphonic is an adjective and megaphonically is an adverb; the noun plural is megaphones.

Diminutive weather forecaster Greta Thunberg (b 2003) with megaphone.

Ms Thunberg's resort to the megaphone to raise the world's interest in the matter of climate change induced by human activity was an example of an attempt to achieve what letters to the editor, press releases and academic papers had failed to effect.  If she's disappointed in what's happened since she became involved that's understandable but she has achieved more than most.  Probably resigned to the sad fact nothing fundamental is likely to change until the crisis hits the point at which the rich start to die or suffer significant financial loss, she'll at least have the satisfaction of being able to say "I told you so" although doubtlessly would have preferred a better outcome.

In political activism the megaphone can be a helpful tool but in international relations (IR), those matters transacted between governments, "megaphone diplomacy" is a term usually of derision because it so often tends to be pointless or worse, counter-productive.  It's something too often seen when those with no background or training in IR get involved, thinking the tactics learned in domestic politics can be appropriate when dealing with other countries.  When early in 2020, Scott Morrison (b 1968; Australian prime-minister 2018-2022) publicly called for an investigation into the origin of COVID-19, he suggested recruiting independent investigators akin to “weapons inspectors” to determine the source of major disease outbreaks and said this was "...a very reasonable and sensible course of action”.  In this he was of course correct and had he pursued the matter through normal diplomatic channels, international support might have ensued but using the megaphone did little but anger Beijing which, of course, retaliated by imposing trade sanctions.  That had real consequences for the people Mr Morrison represents and in terms of finding out anything about COVID-19, achieved nothing.  Anyone with a sophisticated understanding of IR could have explained that was what would happen (had they been asked) but Mr Morrison presumably got to go to his church and, between the clapping, singing and strumming of guitars, told the congregation he'd stood up to the Godless atheistic Chinese Communist Party (CCP) so there was that.       

Panda

Panda (pronounced pan-duh)

(1) A black & white, herbivorous, bearlike mammal (in popular use sometimes as “giant panda”), Ailuropoda melanoleuca (family Procyonidae), now rare with a habitat limited to relatively small forested areas of central China where ample growth exists of the stands of bamboo which constitutes the bulk of the creature’s diet.

(2) A reddish-brown (with ringed-tail), raccoon-like mammal (in the literature often referred to as the “lesser panda”), Ailurus fulgens which inhabits mountain forests in the Himalayas and adjacent eastern Asia, subsisting mainly on bamboo and other vegetation, fruits, and insects.

(3) In Hinduism, a brahmin (a member of the highest (priestly) caste) who acts as the hereditary superintendent of a particular ghat (temple) and regarded as authoritative in matters of genealogy and ritual.

(4) In colloquial use (picked up as UK police slang) as “panda car” (often clipped to “panda”), a UK police vehicle painted in a two-tone color scheme (originally black & white but later more typically powder-blue & white) (historic use only).

(5) Used attributively, something (or someone) with all (or some combination of) the elements (1) black & white coloration, (2) perceptions of “cuteness” and (3) the perceived quality of being “soft & cuddly”.

1835: From the French (Cuvier), a name for the lesser panda, assumed to be from a Tibeto-Burman language or some other native Nepalese word.  Cuvier is a trans-lingual term which references the French naturalist and zoologist Georges Cuvier (1769–1832) and his younger brother the zoologist and paleontologist Frédéric Cuvier (1773–1838).  The term was use of any of the Latinesque or pseudo-Latin formations created as taxonomic names for organisms following the style & conventions used by the brothers.  Most etymologists suggest the most likely source was the second element of nigálya-pónya (a local name for the red panda recorded in Nepal and Sikkim), which was perhaps from the Nepali निँगाले (nĩgāle) (relating to a certain species of bamboo), the adjectival form of निँगालो (nĩgālo), a variant of निङालो (niṅālo) (Drepanostachyum intermedium (a species of bamboo)).  The second element was a regional Tibetan name for the animal, related in some way to ཕོ་ཉ (pho nya) (messenger).  The use in Hinduism describing “a learned, wise; learned man, pundit, scholar, teacher (and specifically of the Brahmin (a member of the highest (priestly) caste) who was the hereditary superintendent of a particular ghat (temple) and regarded as authoritative in matters of genealogy and ritual, especially one who had memorized a substantial proportion of the Vedas)” was from the Hindi पंडा (paṇḍā) and the Punjabi ਪਾਂਡਾ (pāṇḍā), both from the Sanskrit पण्डित (paṇḍita) (learned, wise; learned man, pundit, scholar, teacher).  The English word pundit (expert in a particular field, especially as called upon to provide comment or opinion in the media; a commentator or critic) entered the language during the British Raj in India, the use originally to describe native surveyor, trained to carry out clandestine surveillance the colonial borders.  The English form is now commonly used in many languages but the descendants included the Japanese パンダ (panda), the Korean 판다 (panda) and the Thai: แพนด้า.  Panda is a noun and pandalike (also as panda-like) is an adjective (pandaesque & panderish still listed as non-standard; the noun plural is pandas.

A charismatic creature: Giant Panda with cub.

As a word, panda has been productive.  The portmanteau noun pandamonium (the blend being panda +‎ (pande)monium was a humorous construct describing the reaction which often occurs in zoos when pandas appear and was on the model of fandemonium (the reaction of groupies and other fans to the presence of their idol).  The "trash panda" (also as "dumpster panda" or "garbage panda") was of US & Canadian origin and an alternative to "dumpster bandit", "garbage bandit" or "trash bandit" and described the habit of raccoons foraging for food in trash receptacles.  The use was adopted because the black patches around the creature's eyes are marking similar to those of the giant panda.  The Australian equivalent is the "bin chicken", an allusion to the way the Ibis has adapted to habitat loss by entering the urban environment, living on food scraps discarded in rubbish bins.

Lindsay Lohan with “reverse panda” eye makeup.

The “panda crossing” was a pedestrian safety measure, an elaborate form of the “zebra crossing”.  It was introduced in the UK in 1962, the name derived from the two-tone color scheme used for the road marking and the warning beacons on either side of the road.  The design worked well in theory but not in practice and all sites had been decommissioned by late 1967.  The giant panda’s twotonalism led to the adoption of “panda dolphin” as one of the casual tags (the others being “jacobita, skunk dolphin, piebald dolphin & tonina overa for the black & white Commerson's dolphin (Cephalorhynchus commersonii).  “Reverse panda” is an alternative version of “raccoon eyes” and describes an effect achieved (sometimes “over-achieved”) with eye-shadow or other makeup, producing a pronounced darkening around the eyes, an inversion of the panda’s combination.  It’s something which is sometimes seen also in photography as a product of lighting or the use of a camera’s flash.

In English, the first known reference to the panda as a “carnivorous raccoon-like mammal (the lesser panda) of the Himalayas” while the Giant Panda was first described in 1901 although it had been “discovered” in 1869 by French missionary Armand David and it was known as parti-colored until the name was changed which evidence of the zoological relationship to the red panda was accepted.  The giant panda was thus once included as part of the raccoon family but is now classified as a bear subfamily, Ailuropodinae, or as the sole member of a separate family, Ailuropodidae (which diverged from an ancestral bear lineage).  The lesser panda (the population of which has greatly been reduced by collectors & hunters) is now regarded as unrelated to the giant panda and usually classified as the sole member of an Old World raccoon subfamily, Ailurinae, which diverged from an ancestral lineage that also gave rise to the New World raccoons, most familiar in North America.  As late as the early twentieth century, the synonyms for the lesser panda included bear cat, cat bear & wah, all now obsolete.

Panda diplomacy

Lindsay Lohan collecting Chinese takeaway from a Panda Express outlet, New York City, November 2008.

Although the first pandas were gifted by Generalissimo Chiang Kai-shek’s (1887-1975; leader of the Republic of China (mainland) 1928-1949 & the renegade province of Taiwan 1949-1975) Chinese government in 1941, “panda diplomacy” began as a Cold War term, the practice of sending pandas to overseas zoos becoming a tool increasingly used by Peking (Beijing after 1979) following the Sino-Soviet split in 1957.  Quite when the phrase was first used isn’t certain but it was certainly heard in government and academic circles during the 1960s although it didn’t enter popular use until 1972, when a pair of giant pandas (Ling-Ling and Hsing-Hsing) were sent to the US after Richard Nixon’s (1913-1994; US president 1969-1974) historic visit to China, an event motivated by Washington’s (1) interest in seeking Peking’s assistance in handling certain aspects of the conflict in Indochina and (2) desire to “move Moscow into check on the diplomatic chessboard”.  Ever since, pandas have been a unique part of the ruling Communist Party of China’s (CCP) diplomatic toolbox although since 1984 they’ve been almost always leased rather than gifted, the annual fee apparently as high as US$1 million per beast, the revenue generated said to be devoted to conservation of habitat and a selective breeding program designed to improve the line’s genetic diversity.  Hong Kong in 2007 were gifted a pair but that’s obviously a special case ("one country, two pandas") and while an expression of diplomatic favour, they can be also an indication of disapprobation, those housed in the UK in 2023 returned home at the end of the lease and not replaced.

It’s one of a set of such terms in geopolitics including  “shuttle diplomacy” (the notion of a negotiator taking repeated "shuttle flights" between countries involved in conflict in an attempt to manage or resolve things (something with a long history but gaining the name from the travels here & there of Dr Henry Kissinger (1923-2023; US national security advisor 1969-1975 & secretary of state 1937-1977) in the 1960s & 1970s)), “ping-pong diplomacy” (the use of visiting table-tennis teams in the 1960s & 1970s as a means of reducing Sino-US tensions and maintaining low-level cultural contacts as a prelude to political & economic engagement), “commodity diplomacy” (the use of tariffs, quotas and other trade barriers as “bargaining chips” in political negotiations), “gunboat diplomacy” (the threat (real or implied) of the use of military force as means of coercion), “hostage diplomacy” (holding the nationals of a country in prison or on (sometimes spurious) charges with a view to exchanging them for someone or something) and “megaphone diplomacy” (an official or organ of government discussing in public what is usually handled through “usual diplomatic channels”; the antonym is “quiet diplomacy”).

Panda diplomacy in action.

A case study in the mechanics of panda diplomacy was provided by PRC (People’s Republic of China) Premier Li Qiang (b 1959; premier of the People's Republic of China (PRC) since 2023) during his official visit to Australia in June 2024.  Mr Li’s presence was an indication the previous state of “diplomatic deep freeze” between the PRC & Australia had been warmed to something around “correct but cool”, the earlier state of unarmed conflict having been entered when Beijing reacted to public demands (delivered via “megaphone diplomacy”) by previous Australian prime minister Scott Morrison (b 1968; Australian prime-minister 2018-2022) for an international enquiry into the origin of the SARS-Covid-2 virus which triggered the COVID-19 pandemic.  Such a thing might have been a good idea but underlying Mr Morrison’s strident call was that he was (1) blaming China and (2) accusing the CCP of a cover-up.  Mr Morrison is an evangelical Christian and doubtlessly it was satisfying for him to attend his church (one of those where there’s much singing, clapping, praising the Lord and discussing the real-estate market) to tell his fellow congregants how he’d stood up to the un-Christian, Godless communists but as a contribution to international relations (IR), it wasn’t a great deal of help.  His background was in advertising and coining slogans (he so excelled at both it was clearly his calling) but he lacked the background for the intricacies of IR.  The CCP’s retributions (trade sanctions and refusing to pick up the phone) might have been an over-reaction but to a more sophisticated prime-minister they would have been reasonably foreseeable.

Two years on from the diplomatic blunder, Mr Li arrived at Adelaide Zoo for a photo-opportunity to announce the impending arrival of two new giant pandas, the incumbent pair, Wang Wang and Fu Ni, soon to return to China after their 15 year stint.  Wang Wang and Fu Ni, despite over those years having been provided “every encouragement” (including both natural mating and artificial insemination) to procreate, proved either unable or unwilling so, after thanking the zoo’s staff for looking after them so well, the premier announced: “We will provide a new pair of equally beautiful, lovely and adorable pandas to the Adelaide Zoo.”, he said through an interpreter, adding: “I'm sure they will be loved and taken good care of by the people of Adelaide, South Australia, and Australia.”  The duo, the only giant pandas in the southern hemisphere, had been scheduled to return in 2019 at the conclusion of the original ten year lease but sometime before the first news of COVID-19, this was extended to 2024.  Although their lack of fecundity was disappointing, there’s nothing to suggest the CCP regard this as a loss of face (for them or the apparently unromantic couple) and Wang Wang and Fu Ni will enjoy a comfortable retirement munching on abundant supplies of bamboo.  Unlike some who have proved a “disappointment” to the CCP, they’ll be spared time in a “re-education centre”.

A classic UK police Wolseley 6/80 (1948-1954) in black, a staple of 1950s UK film & television (top left), Adaux era Hillman Minx (1956–1967) (top centre) & Jaguar Mark 2 (1959-1969) (top right), the first of the true "black & white" panda cars, Ford Anglia 105E (1958-1968) on postage stamp issued by the Royal Mail in 2013 (bottom left), in one of the pastel blues which replaced the gloss black, Rover 3500 (SD1, 1976-1984) (bottom centre) in one of the deliberately lurid schemes used in the 1970s & 1980s (UK police forces stockpiled Rover 3500s when it was announced production was ending; they knew what would follow would be awful) and BMW 320d (bottom right) in the "Battenburg markings" designed by the Police Scientific Development Branch (SDB).

Until 1960, the fleets of cars run by most of the UK’s police forces tended to be a glossy black.  That began to change when, apparently influenced by US practice, the front doors and often part or all of the roof were painted white, the change said to be an attempt to make them “more distinctive”.  The new scheme saw then soon dubbed “panda cars”, the slang picked up by police officers (though often, in their economical way, clipped to “panda”) and use persisted for years even after the dominant color switched from black to pastels, usually a duck-egg blue.  Things got brighter over the years until the police developed the high-visibility “Battenburg markings” a combination of white, blue and fluorescent yellow, a system widely adopted internationally.  Interestingly, although the black & white combination was used between the 1960s-1990s by the New Zealand’s highway patrol cars (“traffic officers” then separate from the police), the “panda car” slang never caught on.

The Fiat Panda

Basic motoring, the 1980 Fiat Panda.

Developed during the second half of the troubled and uncertain 1970s, the Fiat Panda debuted at the now defunct Geneva Motor Show in 1980.  Angular, though not a statement of high rectilinearism in the manner of the memorable Fiat 130 coupé (1971-1977), it was a starkly functional machine, very much in the utilitarian tradition of the Citroën 2CV (1948-1990) but visually reflecting more recent trends although, concessions to style were few.  Fiat wanted a car with the cross-cultural appeal of its earlier Cinquecento (500, 1957-1975) which, like the British Motor Corporation’s (BMC) Mini (1959-2000) was “classless” and valued for its practicality.  It was designed from “the inside out”, the passenger compartment’s dimensions created atop the mechanical components with the body built around those parameters, the focus always on minimizing the number of components used, simplifying the manufacturing and assembly processes and designing the whole to make maintenance as infrequently required and as inexpensive as possible.  One innovation which seemed a good, money saving device was that all glass was flat, something which had fallen from fashion for windscreens in the 1950s and for side windows a decade later.  In theory, reverting to the pre-war practice should have meant lower unit costs and greater left-right interchangeability but there were no manufacturers in Italy which had maintained the machinery to produce such things and the cost per m² proved eventually a little higher than would have been the case for curved glass.  Over three generations until 2024, the Panda was a great success although one which did stray from its basic origins as European prosperity increased.  There was in the 1990s even an electric version which was very expensive and, its capabilities limited by the technology of the time, not a success.

The name of the Fiat Panda came from mythology, Empanda, a Roman goddess who was patroness of travelers and controversial among historians, some regarding her identity as but the family name of Juno, the Roman equivalent of Hera, the greatest of all the Olympian goddesses.  Whatever the lineage, she was a better choice for Fiat than Pandarus (Πάνδαρος) who came from the city of Zeleia, Apollo himself teaching him the art of archery.  Defying his father’s advice, Pandarus marched to Troy as a foot soldier, refusing to take a chariot & horses; there he saw Paris & Menelaus engaged in single combat and the goddess Athena incited Pandarus to fire an arrow at Menelaus.  In this way the truce was broken and the war resumed.  Pandarus then fought Diomedes but was killed, his death thought punishment for his treachery in breaking the truce.

Press-kit images for the 2024 Fiat Grande Panda issued by Stellantis, June 2024.

In June 2024, Fiat announced the fourth generation Panda and advances in technology mean the hybrid and all-electric power-trains are now mainstream and competitive on all specific measures.  The Grande Panda is built on the new Stellantis “Smart Car platform”, shared with Citroën ë-C3, offering seating capacity for five.  Unlike the original, the 2024 Panda features a few stylistic gimmicks including headlights and taillights with a “pixel theme”, a look extended to the diamond-cut aluminium wheels, in homage to geometric motifs of the 1980s and the earlier Panda 4x4.

Vegan

Vegan (pronounced vee-guhn or vey-guhn)

(1) A vegetarian who omits all animal products from their diet and does not use animal-based or sourced products such as leather or wool.

(2) Someone from Vega, towns in Scandinavia, the US or (mostly in fiction) other places so named.

(3) A collective name adopted in the 1980s by fans of the singer-songwriter, Suzanne Vega (b 1959).

1944: A modern English construct, veg (contraction of vegetable) + an, coined by Donald Watson (1910-2005) to distinguish those who abstain from all animal products (eggs, cheese, etc) from those who merely refuse to eat the animals.  The -an suffix occurred originally in adjectives borrowed from Latin, formed from nouns denoting places (Roman; urban) or persons (Augustan) but now productively forms English adjectives by extension of the Latin pattern.  The suffix an, and its variant ian also occurs in a set of personal nouns, mainly loanwords from French, denoting one who engages in, practices, or works with the referent of the base noun (historian; theologian); this usage especially productive with nouns ending in ic (electrician; logician; technician ).  Vegan is a noun & adjective, vegansexual is a noun and veganism, vegansexualism & veganist are nouns; the noun plural is vegans.

Donald Watson was an English animal rights advocate who founded The Vegan Society in 1944.  Although the actual establishment of the society was either 5 or 12 November (the records are contradictory), World Vegan Day is each year celebrated on 1 November.  In 1984, a dissident faction broke from the group and formed The Movement for Compassionate Living and ever since, veganism has been a contested space, the factions including (1) radicals who pursue direct action against the slaughter industry and its customers, (2) purists who exclude to whatever extent possible the presence of animal products in their lives while variously tolerating, ignoring or disapproving of those who don't and (3), vegetarians who can't resist nice handbags and shoes.  Latest vegan news here. 

The Sexual Politics of Meat

While still an undergraduate at the University of Rochester, Carol J Adams (b 1951) was instrumental in having women's studies courses added to the syllabus.  A long-time vegan, she later gained a masters from Yale Divinity School but her core interest remained feminism and in 1990, building on earlier essays, she published The Sexual Politics of Meat, an exploration of her vegetarian-feminist, pacifist, intersectional critical theory.

Her most novel concept was the "absent referent", used to explain the consumption of meat and the objectification of women in pornography, the referent literally absent in the case of the life of the dismembered beast being consumed; metaphorically in the oppression of the life of the subjects of pornography.  Adams constructed parallels within the patriarchal system, men’s sense of entitlement over animals similar to their varying expectations of the right to abuse, exploit, or degrade women in the use of their bodies.  Structurally she noted, language is replete with terms and phrases which interchangeably can be used to describe either women or animals with a hierarchy of use based on speciesism depending on men’s perceptions of degrees of female attractiveness.  All such use she claimed, regardless of how else it could be classified, is hate speech.

Most graphic was the notion of the pornography of meat which drew a visual comparison between meat advertised for sale on shelves and the portrayal of women in various media; two different forms of consumption which use the same techniques of production and distribution.  Within the western consumer model, Adams found a construct of white male supremacy which relegated all others, different races, non-human animals and women, to inferior roles or places.

Linder Sterling in meat dress (1982).

Linder Sterling (b 1954) is a radical feminist artist.  In November 1982, as part of a punk performance in Manchester’s Haçienda club, she appeared in a dress made from meat, while packages of leftover raw meat wrapped in pornography were distributed to the audience.  The performance culminated with a quite aggressive critique of the exploitation of women which, at the time, seems genuinely to have been confronting.

Lady Gaga in meat dress (2010).

By 2010, the "waves" had made feminism diffuse, the inherently post-modern platform of social media had imposed on pop-culture an inevitable equivalency of value and there was perhaps no longer a capacity to shock, just to be photographed.  Lady Gaga’s (b 1986) meat dress (asymmetrical, with cowl–neck), worn at the MTV Video Music Awards is now remembered as just another outfit, named by many as the fashion statement of 2010.  While there was cultural comment, the piece's place in history is as a frock, not for any meaning, implied or inferred.  Lady Gaga though remained phlegmatic, quoted later as saying, "... it has many interpretations.”  She later clarified things by saying the meat dress wasn't significant as a piece of clothing but was intended as a comment on the state of the fashion industry and the importance of focusing on individuality and inner beauty rather than superficial appearances.  One implication may have related to impermanence; because the garment was made wholly from raw meat, it had to be preserved with chemicals before and after the event but there are limits to what's chemically possible and the parts of the garment which had decomposed were discarded before the remains were dried and a permanent coating applied.  The preserved dress has since been displayed.  Lady Gaga no longer wears "meat-based" clothing.  

Tash Peterson letting people know how sausages are made.

Something of a local legend in the world of vegan activism, Tash Peterson (b circa 1995) is an animal rights activist based in Perth, Australia.  Not actually in the militant extreme of the movement which engages in actual physical attacks on the personnel, plant & equipment of the industries associated with animal slaughter, Ms Peterson's form of direct action is the set-piece event, staged to produce images and video with cross-platform appeal, the footage she posts on social media freely available for re-distribution by the legacy media, her Instagram feed providing a sample of her work in various contexts. Ms Peterson is a vegansexual (a vegan who chooses to have sex or pursue sexual relationships only with other vegans).

Her events have included approaching people in the meat section of supermarkets, wearing a blood-soaked butcher's apron while carrying the simulated carcass of a chicken, donning a rather fetching cow-skin (presumably synthetic) bodysuit in front of a milk and yoghurt display while carrying a sign surmising the processes of industrial dairy farming in anthropomorphic terms, wearing bloodied clothing to fast food outlets while using a megaphone to address queues of customers, explaining the details of what's done to animals so they can enjoy their burgers and, eschewing even the sensible shoes she usually wears, adorned in nothing but a pair of knickers and liberally smeared with (what she claimed to be her own menstrual) blood, staging a protest in Perth's Louis Vuitton shop, shouting at the customers and calling them "animal abusers".

Tash Petersen on OnlyFans.

Ms Peterson was banned from all licensed venues in Western Australia after storming pubs and restaurants, her critique of course the content of the meals rather than their sometimes dubious quality; after that, she travelled briefly to the eastern states but has since returned to Perth.  She has an active and apparently lucrative account on OnlyFans with all that that implies but there is an element of animal rights activism even there so whether her two interests should be thought vertical or horizontal integration might be an interesting question for economic theorists.

Fellow club member Lindsay Lohan who remained a carnivore.

Veganism can be merely a personal choice and there are many who have adopted at least the dietary aspects simply because they believe there are benefits for their health but it can also be a political statement and political statements need publicity, the preferred modern form being the celebrity endorsement and if need be, one paid for.  In 2010, the animal rights organisation PETA (People for the Ethical Treatment of Animals) offered to subsidize Lindsay Lohan's stint in rehab, on the condition she became a vegan.  For PETA, it was the chance to make the point that while undergoing treatment for substance addiction, Ms Lohan would be able also to rid herself "... of one more toxic substance: meat.", adding "As you know, a crucial part of any recovery is showing charity to others. One way to do this is to be kind to animals, the Earth, and your own body. You'll never regret it." 

Ms Lohan had previously attracted the attention of the organization, in 2008 making their "worst dressed list" after being photographed wearing fur.  According to E! Online, PETA offered to contribute US$20,000 towards the US50,000 cost of the court-ordered stay, half to be paid for adopting the vegan diet while in rehab, the remainder if the diet was followed for one year following her release.  The encourage acceptance of the offer, it was accompanied with a vegan-care pack including a DVD about the slaughter industry called Glass Walls (narrated by Paul McCartney (b 1942)) and a vegetarian/vegan starter kit.  While rehab went well, the offer apparently wasn't taken up and although she seems to now eschew fur, her Instagram feed continues to feature much leather (handbags & shoes) and meat (the odd recipe provided including a chicken pie and machboos, a favorite in the Middle East).

Sonoramic

Sonoramic (pronounced sonn-o-ram-ick)

A form of enhanced induction for internal combustion engines; sometimes called cross-ram or long-ram induction.

1959:  A compound word constructed by engineers (apparently with no contribution from the marketing department), the construct being the Latin sonō (make a noise, sound) + the English ram + -ic.  Sonō was from the primitive Indo-European swenhe (to sound, resound) which was cognate with the Sanskrit स्वनति (svanati) (to sound, resound).  The more productive Latin derivative was Latin sonus (sound, a noise) from the primitive Indo-European swon-o, again from the root swenhe.  Ram was from the Old English ramm (in the sense of "battering ram", from the Old High German ram, thought probably related to the Old Norse rammr (strong) and the Old Church Slavonic ramenu (impetuous, violent).  The suffix -ic is from the Middle English -ik, from the Old French -ique, from the Latin -icus, from the primitive Indo-European -kos & -ḱos, formed with the i-stem suffix -i- and the adjectival suffix -kos & -ḱos.  The form existed also in the Ancient Greek as -ικός (-ikós), in Sanskrit as -इक (-ika) and the Old Church Slavonic as -ъкъ (-ŭkŭ); A doublet of -y.  In European languages, adding -kos to noun stems carried the meaning "characteristic of, like, typical, pertaining to" while on adjectival stems it acted emphatically; in English it's always been used to form adjectives from nouns with the meaning “of or pertaining to”.  A precise technical use exists in physical chemistry where it's used to denote certain chemical compounds in which a specified chemical element has a higher oxidation number than in the equivalent compound whose name ends in the suffix -ous; (eg sulphuric acid (H₂SO₄) has more oxygen atoms per molecule than sulphurous acid (H₂SO₃).  The engineers were influenced in their coining of sonoramic by the debut three years earlier of the sonogram (thereby creating sonogramic), a form of diagnostic imaging used in medicine.

Fluid dynamics and resonant conditions

1960 Chrysler 300F with long-ram Sonoramic 413 cid (6.8 litre) wedge V8.

All else being equal, increasing the volume of the fuel-air mixture (energy input) flowing through an internal combustion engine (ICE) increases power and torque (energy output).  This can be done with an external device such as a supercharger, or resonance can be created in the induction system by designing a passage which uses the physics of fluid dynamics to increase pressure in specific spaces.  Obviously uninvolved in the engineering, Chrysler’s marketing people claimed in 1960 that the Sonoramic was new technology but for many years the principle had been used in racing engines, the mathematical equations determining acoustics & resonance having been published by German physicist and physician Hermann Ludwig Ferdinand von Helmholtz (1821–1894) in a scientific paper published in 1863.  Indeed, the concept had before been used on road cars but always in a discrete manner; what Chrysler did in 1959 with the long-tube ram-runners was make a dramatic fashion statement in designer colors.

Representation of fluid dynamics under specific resonant conditions.

Essentially, the Sonoramic is an implementation of Sir Isaac Newton's (1642–1727) first law of motion, more commonly known as the law of inertia: “An object at rest tends to stay at rest and an object in motion tends to stay in motion” and it’s the second part which Sonoramic exploited.  During the intake cycle of an engine, the fuel-air mix flows through the intake manifold, past the intake valve, and into the cylinder, then the intake valve shuts.  At that point, the law of inertia comes into play: Because the air was in motion, it wants to stay in motion but can’t because the valve is shut so it piles up against the valve with something of a concertina effect.  With one piece of air piling up on the next, the air becomes compressed and this compressed air has to go somewhere so it turns around and flows back through the intake manifold in the form of a pressure wave.  This pressure wave bounces back and forth in the runner and if it arrives back at the intake valve when the valve opens, it’s drawn into the engine.  This bouncing pressure wave of air and the proper arrival time at the intake valve creates a low-pressure form of supercharging but for this to be achieved all variables have to be aligned so the pressure wave arrives at the intake valve at the right time.  This combination of synchronized events is known as the "resonant conditions".

Long and short-tube Sonoramic intake manifolds.

Most of the Sonoramics produced were long-tubes with a tuned internal-length of thirty inches (760mm), generating prodigious quantities of mid-range torque, ideal for overtaking under highway conditions.  These characteristics were ideal for road cars but also built were a small number of the so-called short-tube Sonoramics, a somewhat misleading term because they shared the external dimensions of the standard devices, the difference being that only a fifteen-inch (380mm) length of the internal passages were resonance-tuned and this, at the expense of mid-range torque, produced much more power high in the rev-range making them more suitable for competition.  Used by Chrysler to set a number of speed records, these were the most charismatic of the breed and a handful were built with manual gearboxes.  At auction, in November 2010, the sole 1960 Chrysler 300F short-tube Sonoramic convertible with the Pont-a-Mousson 4-speed gearbox, sold for US$437,250.

1960 Chrysler 300F long-ram Sonoramic 413 cid (6.8 litre) wedge V8.

The first four generations of the 300 letter series had used increasingly larger versions of the Hemi V8 and the 1958 300D (with a 392 V8) even offered the novelty of a very expensive fuel-injection option but, unlike the mechanical systems offered by Mercedes-Benz, Chevrolet and a handful of others, the Bendix "Electrojector" system used a rudimentary computer which proved unreliable and most were returned to the dealer to be retro-fitted with carburettors.  The Hemi, heavy and expensive to produce, was in 1959’s 300E replaced by the larger capacity, wedge-head 413 which matched it for power but lacked the mystique, something substantially restored in 1960 when the 300F debuted with the sexy Sonoramic.  Ram Induction today is common, although contemporary designs, integrated with fuel-injection systems, are not as photogenic as the original Sonoramics.  As well as raw aluminium, the tubes were available in the designer colors of the time, red, gold and blue; red ones are thought most cool.

Republic P-47 Thunderbolt test-bed with XI-2200 V16 (1945).

Chrysler’s interest in ram tuning was an outgrowth of the desire to exploit the findings of research undertaken during the war developing very high-performance piston engines for fighter aircraft.  This had culminated in the XI-2220, a 2,220 cubic inch (36.4 litre) V16 aero-engine which, rated at 2450 horsepower, was tested in a Republic P-47 Thunderbolt, an appropriate platform given that the P47 was then the biggest, heaviest single-engined fighter ever to enter service (among piston-engined aircraft it still is).  Although the indications were that close to 4000 horsepower was achievable (at least for short durations), with the advent of the jet engine the days of the big piston-engined fighters were nearly done.  The V16 project was cancelled, a fate suffered also by the other outstanding big aero-engine of that last generation: the Napier-Sabre H24.

XI-2220, V16 aircraft engine (1944-1945).

The lessons learned however would be applied on the ground instead of in the skies because although big capacity piston engines had mostly been rendered obsolete for aircraft, a few generations of some just a bit smaller were about to start roaming American roads.  The cars and their engines would be like nothing before seen, Chrysler adopting for their new 331 cubic inch (5.4 litre) V8 in 1951 the V16’s hemispherical combustion chambers, a feature it would use for most of that decade and the next and such was the aura of the name that it’s used still, even if things are now a bit less hemispherical than before.

Chrysler A-311 V8 experimental engine.

The new Hemi V8 had obvious performance potential and the engineers experimented with the tuned-length induction system used on the V16 before the final supercharger/turbocharger combination was adopted.  So successful was the ram-tuned engine (named A-311) that attempts were made to contest the 1952 Indianapolis 500 but the race’s sanctioning body understood the implications the remarkable new powerplant would have on their carefully-curated ecosystem of owners and sponsors and declared it didn’t comply with the rules, even tweaking them a bit to ensure it never would.

Ramcharger Club’s 1949 Plymouth with extreme ram-charging.

The research however continued and, although it’s not clear to what extent their efforts received factory-support, in the late 1950s some young engineers formed the drag racing-focused Ramchargers Club using, somewhat improbably, a 1949 Plymouth business coupe fitted with a particularly extravagant implementation of the technology, a surrealistically tall intake manifold, a device built for dynamometer testing and never intended for a moving vehicle.  They dubbed the Plymouth "High & Mighty".  Bizarre it may have looked but the cartoon-like Plymouth achieved results which vindicated the approach and the system was introduced on 1960 Plymouths, Dodges and Chryslers, the highest evolution of Sonoramic offered on the Chrysler 300 letter series cars until 1964.  Interestingly, while it was only Plymouth which used the Sonoramic name, Dodge labelling the system D-500 Ram Induction and Chrysler simply Ram Induction, all of them are commonly referred to as Sonoramics.

Lindsay Lohan enjoying the effects of fluid dynamics.

Not content with applying the science of fluid dynamics only to the induction system, the Ramchargers used it also for the exhaust headers.  Rather than additional power, the commendably juvenile quest was for noise, the exaggerated, trumpet-like tubes using the megaphone principle which increases volume by raising acoustic impedance.  The desired result was achieved and although there's no record of anyone with a decibel-meter taking a reading, the old Plymouth was said to be spectacularly loud.  Megaphone exhausts were subsequently banned.    

Chrysler Slant Six with Hyper Pak.

Chrysler didn’t restrict the ram induction idea to the big-block V8s, using it also on the short-lived (1960-1962) Hyper Pak performance option for the both 170 cubic inch (2.8 litre, 1959-1969) and 225 cubic inch (3.7 litre, 1987-2000) versions of their Slant Six, the engineers taking advantage of the space afforded by the angled block to permit the curvaceous intake runners nearly to fill the engine bay.  The Hyper Pak wasn't seen in showrooms but was available as an over-the-counter kit (literally a cardboard box containing all necessary parts) from Dodge & Plymouth spare parts departments and its life was limited because it became a victim of its own success.  Although less suitable for street use because it turned the mild-mannered straight-six into something at its best at full throttle, in the race events for which it was eligible it proved unbeatable, dominating the competition for two years, compelling the sanctioning body cancel the series.

Although it was the longer lived 225 version which gained the Slant Six its stellar reputation for durability and the ease with which additional power could be extracted, there's always been a following for the short-stroke 170 because of its European-like willingness to rev, the characteristics of the over-square engine (unique among the slant-six's three displacements (170-198-225)) unusually lively for a US straight-six.  Despite some aspects of the specification being modest (there were only four main bearings although they were the beefy units used in the 426 cubic inch Street Hemi V8), for much of its life it used a tough forged steel crankshaft and high-speed tolerant solid valve lifters and was a famously robust engine.  Despite that, after the Hyper Pak affair, Chrysler showed little interest in any performance potential, knowing the US preference for V8s, something which doomed also Pontiac's short-lived single overhead camshaft (SOHC) straight-six (1966-1969).  A version of the 225 with a two-barrel carburetor (rated at 160 horsepower, an increase of 15 over the standard unit) was offered in some non-North American markets where V8 sales were not dominant and it proved very popular in South Africa, Australia, New Zealand and Central & South America but only when tighter US emission regulations forced its adoption did a 225 with a two barrel carburetor appear in the home market, installed to restore power losses rather than seek gains.