Pillow

Pillow (pronounced pil-oh)

(1) A bag or case made of cloth that is filled with feathers, down, or other soft material, and is used to cushion the head during sleep or rest.

(2) Any similar construction used to cushion the head; a type of headrest.

(3) In lace-making, a hard cushion or pad that supports the pattern and threads in the making of bobbin lace (also called lace pillow).

(4) In ship-building, a supporting piece or part, as the block on which the inner end of a bowsprit (a spar projecting over the prow of a sailing vessel to provide the means of adding sail surface) rests.

(5) In geology, as “pillow lava”, the rock type resembling the shape of a typical pillow, formed when lava emerges from an underwater volcanic vent or a lava flow enters the ocean.

(6) In engineering, as “pillow block”, a piece of wood or metal, forming a support to equalize pressure (historically known also a “brass”, an allusion to the alloy once commonly used for such purposes.

(7) In engineering, the socket of a pivot.

(8) A kind of plain, coarse fustian (a coarse fabric made originally from cotton and flax and now a coarse fabric of twilled cotton or a cotton & linen mix).

(9) With and without modifiers (love pillows; dirty pillows etc) and usually in the plural, yet another slang term for the human female's breasts.

(10) To rest on a pillow.

(11) To support with pillows.

(12) To serve as a pillow for some purpose.

1450s: From the Middle English pillow & pilow, (a head-rest used by a person reclining, especially a soft, elastic cushion filled with down, feathers etc), from the earlier pilwe, from the Old English pylwe, pylu & pyle (cushion, bed-cushion, pillow), from West Germanic noun pulwi & pulwin (source also of the Old Saxon puli, the Middle Dutch polu, the Dutch peluw, the Old High German pfuliwi and the German Pfühl), from the Proto-West Germanic pulwī (pillow), borrowed (possibly as early as the second century) from the Latin pulvinus (a little cushion, small pillow) of uncertain origin but some etymologists have speculated the construct may have been the Latin pulvis (dust, powder) +‎ -īnus (-ine) (in the sense of the filler of a pillow).  The suffix -īnus (-ine) was from the Proto-Italic -īnos, from the primitive Indo-European –iHnos and was cognate with the Ancient Greek -ινος (-inos) and the Proto-Germanic -īnaz.  In use it was added to a noun base (especially a proper noun) to form an adjective conveying the sense “of or pertaining to” and could indicate a relationship of position, possession, or origin.  The modern English spelling dates from the 1450s.  Pillow & pillowing are nouns & verbs, pillowed is a verb & adjectice and pillowless, pillowy, pillowlike & pillowesque are adjectives; the noun plural is pillows.

Pillowslips (left) in the typical combination of (1) a pair in a matching set with sheets & (2) a pair in a set matching the duvet cover and a quartet of pillowshams (right).  

Use of the pillowcase (washable enclosure drawn over a pillow and known also as a “pillowslip”) probably long predates the first known use of the term in 1745 but the emergence in the 1860s of the “pillowsham” is likely indicative of the tastes of the rising middle-class.  The pillowsham can be thought of as the archetypal middle class accessory and while structurally similar to a pillow case, in the jargon of interior decorators they are distinct.  A pillowcase (or pillowslip) is a basic and close-fitting cover which encases a pillow to protect it and provide a comfortable surface for sleeping.  Typically, pillowcases are made from soft, washable fabrics like cotton, linen, or microfiber and usually feature an open end with a flap; most are simple in design although there can be frills (though not fringes which are restricted to cushions) and the fabric tends to be either a solid color or matching the rest of the bed linen (ie as part of a set).  A pillowsham is a decorative cover for a pillow, often used on beds to add style rather than for everyday sleeping and some shams placed over pillows for decorative effect are removed or placed at the back when someone is sleeping.  Pillowshams are much associated with intricate designs (embroidery, ruffles, textured fabric and worse) and usually have an opening at the back, often closed with buttons, a zipper, or an overlapping flap to hide the closure.  Sham (intended to deceive; false; act of fakery) is thought probably to have been a dialectal form of shame (reproach incurred or suffered; dishonour; ignominy; derision) from the Middle English schame, from the Old English sċamu, from Proto-Germanic skamō.  Thus, while interior decorators may have no shame, they certainly have shams.

Pillowsham is the generic term for these items (whether put over a pillow or cushion) and “cushionsham” is not part of the jargon; the terms pillowcase, pillowslip & pillowsham appear variously also as separate words and hyphenated.  The pillowsham is notorious for its use as a platform for kitsch and Adolf Hitler’s (1889-1945; Führer (leader) and German head of government 1933-1945 & head of state 1934-1945) mountain home (the Berghof in the Obersalzberg of the Bavarian Alps near Berchtesgaden, Bavaria) featured many, sent to him by his many female admirers.  At the aesthetic level, he of course didn't approve but appreciated the gesture although they seem never to have appeared in photographs of the house’s principle rooms, banished to places like the many surrounding buildings including the conservatory of Hans Wichenfeld (the chalet on which the was Berghof based).

Hitler's study in the Berghof with only matched cushions (left) and the conservatory (centre & right) with some pillowshams (embroidered with swastikas and the initials A.H.).

In the US, Life magazine in October 1939 (a few weeks after the Nazis had invaded Poland) published a lush color feature focused on Hitler’s paintings and the Berghof, the piece a curious mix of what even then were called “human-interest stories”, political commentary and artistic & architectural criticism.  One heading :“Paintings by Adolf Hitler: The Statesman Longs to Be an Artist and Helps Design His Mountain Home” illustrates the flavor but this was a time before the most awful aspects of Nazi rule were understood and Life’s editors were well-aware a significant proportion of its readership were well disposed towards Hitler’s regime.  Still, there was some wry humor in the text, assessing the Berghof as possessing the qualities of a “…combination of modern and Bavarian chalet” styles, something “awkward but interesting” while the interiors, “…designed and decorated with Hitler’s active collaboration, are the comfortable kind of rooms a man likes, furnished in simple, semi-modern, sometimes dramatic style. The furnishings are in very good taste, fashioned of rich materials and fine woods by the best craftsmen in the Reich.”  Life seemed to be most taken with the main stairway leading up from the ground floor which was judged “a striking bit of modern architecture.”  Whether or not the editors were aware Hitler thought “modern architecture” suitable only for factories, warehouses and such isn’t clear.  They also had fun with what hung on the walls, noting: “Like other Nazi leaders, Hitler likes pictures of nudes and ruins” but anyway concluded that “in a more settled Germany, Adolf Hitler might have done quite well as an interior decorator.”  There was no comment on the Führer’s pillows and cushions.

Whatever Life’s views on him as potential interior decorator, decades later, his architect was prepared to note the dictator’s “beginner’s mistake” in the building’s design.  In Erinnerungen (Memories or Reminiscences) and published in English as Inside the Third Reich (1969)), Albert Speer (1905–1981; Nazi court architect 1934-1942; Nazi minister of armaments and war production 1942-1945) recalled:

“A huge picture window in the living room, famous for its size and the fact that it could be lowered, was Hitler s pride.  It offered a view of the Untersberg, Berchtesgaden, and Salzburg. However, Hitler had been inspired to situate his garage underneath this window; when the wind was unfavorable, a strong smell of gasoline penetrated into the living room.  All in all, this was a ground plan that would have been graded D by any professor at an institute of technology. On the other hand, these very clumsinesses gave the Berghof a strongly personal note. The place was still geared to the simple activities of a former weekend cottage, merely expanded to vast proportions.”

He commented also on the pillowshams: “The furniture was bogus old- German peasant style and gave the house a comfortable petit-bourgeois look.  A brass canary cage, a cactus, and a rubber plant intensified this impression.  There were swastikas on knickknacks and pillows embroidered by admiring women, combined with, say, a rising sun or a vow of "eternal loyalty."  Hitler commented to me with some embarrassment: "I know these are not beautiful things, but many of them are presents.  I shouldn't like to part with them."

Life’s assessment of Hitler’s alternative career path as an interior decorator wasn’t the first time the observation had been made of a head of state & government.  Woodrow Wilson (1856–1924; US president 1913-1921) had gone to the Paris Peace Conference (1919) determined above all to secure the agreement of all parties to the creation of the League of Nations (1920-1946) and this he pursued with a vigour not matched by other leaders present, all of who had a focus on the immediate needs of their own countries.  Wilson, knowing political pressure on him was rising in the US and whose health had long been fragile, found the negotiations exhausting and doctors in recent years have concluded he likely suffered several small strokes while in Paris, a prelude to the major event later in the year which substantially would incapacity him for the remainder of his presidency.

Wilson’s personal physician (Cary Grayson (1878–1938) had accompanied him to the conference and in his diary noted one manifestation of what he described as “the strain” when, after hours of “intense discussion” on matters ranging from tiresome US senators to the treaty terms sought by the delegation from Japan to the arraignment of the former Kaiser Wilhelm II (1859–1941; German Emperor & King of Prussia 1888-1918), the president suddenly made an announcement.

“I don’t like the way the colors of this furniture fight each other. The greens and the reds are all mixed up here and there is no harmony.  Here is a big purple, high-backed covered chair, which is like the Purple Cow, strayed off to itself, and it is placed where the light shines on it too brightly.  If you will give me a lift, we will move this next to the wall where the light from the window will give it a subdued effect.  And here are two chairs, one green and the other red.  This will never do.  Let’s put the greens all together and the reds together.”  He went on to relate to his doctor how at the “Council of Four” (the leaders of France, Italy, the US & UK) meeting how “…each delegation walked like schoolchildren each day to its respective corner.  Now, with the furniture regrouped, he said each country would sit according to its color.”  Dr Grayson attributed the “aberrant behaviour” to “stress” and prescribed only going for a drive in an automobile, remarking to his patient: “I think if you ever want a job after leaving the presidency you would make a great success as an interior decorator.”  Wilson concurred, answering: “I don’t mean to throw bouquets at myself but I do think that I have made a success of the arrangement of the furniture.”

Woodrow Wilson’s bedroom in the Washington DC townhouse where he lived after leaving office.

Mrs Wilson fitted-out the bedroom on S Street, Kalorama almost to exactly replicate the one he’d used at the White House, down to the footrests, pillows and reading lights.  Mrs Wilson commissioned the bed to be exactly the imposing dimensions (8 feet, 6 inches x 6 feet, 6 inches (2590 x 1981 mm)) of the White House’s Lincoln Bed; built in Grand Rapids, Michigan in a colonial revival style, it's made of mahogany.  After his stroke in October, 1919, Wilson substantially was confined to his bed and it was in this bed he died on 3 February, 1924, aged 67.  He was buried at the Washington National Cathedral, the only US president whose body lies in the national capital.

The "furniture incident" is now assessed in the light of the knowledge of the president’s previous neurological issues and analysts since have compared the behaviour to that of the anorexic who takes control of their diet because it is one thing they are able completely and immediately to control, in contrast to other aspects of their life which they have come to believe they are unable to influence and neurologists who have written on the subject do seem to agree a stroke would likely have induced the episode.  In October 1919, shortly after returning to the US, Wilson suffered a major stroke, us stroke, leaving him paralyzed on his left side, and with only partial vision in the right eye.  Despite this, he continued in office until his term expired in 1921 though he was physically isolated and few were able to see him except his wife and doctor, a situation not greatly different from the situation in 1953 when Winston Churchill’s (1875-1965; UK prime-minister 1940-1945 & 1951-1955) son-in-law for months acted as something of a prime-ministerial proxy in the aftermath of Churchill’s massive stroke.  The ad-hoc apparatus constructed by Mrs Wilson and Dr Grayson had led some claim she was, in effect, the nation’s “first female president” and while that’s drawing a long bow, it was something discussed in 2024 when Joe Biden’s (b 1942; US president 2021-2025) descent into senility was a topic of interest.  The roles played by of Dr Grayson, Lord Moran (Charles Wilson, 1882-1977, personal physician to prime minister Winston Churchill) and Ross McIntire (1889–1959; personal physician to Franklin Delano Roosevelt (FDR, 1882–1945, US president 1933-1945)) remain controversial and reflect the sometimes conflicting duality of responsibility a physician has (1) to their patient and (2) their patient’s position as head of government.

Lindsay Lohan themed pillows are available.

“Pillow dictionary” was a synonym of “sleeping dictionary” (a sexual partner who also serves as a native informant or language teacher for an outsider).  It was thus something of a euphemism for a tutor in a foreign language who, as is implied, gives “tuition in bed”; the term said (as might be expected) to be used more commonly used by men of women than vice versa.  Those who practice hypnopaedic techniques use a different kind of dictionary.  Hypnopedia (or hypnopædia) was a form of “sleep-learning (or sleep-teaching) and was an attempt to convey information to a sleeping person, typically by playing a sound recording to them while they sleep.  Because the role of sleep in memory consolidation had come to be understood, the hypothesis of hypnopedia was not unreasonable but it has been wholly discredited.

The “pillow fight” (a form of domestic mock-combat fought using pillows as weapons) is presumably a most ancient practice but the first known reference is from 1837.  Pillows being much associated with beds, in idiomatic use, the pillow naturally features in phrases associated with sex.  The slang “pillow talk” (relaxed, intimate conversation between a couple in bed) is doubtlessly more ancient still but the term may not have been used prior to 1939 and it now carries the implication of some indiscrete disclosure, often in the context of politics or espionage).  A “pillow word” was a calque of the Japanese 枕詞 (makurakotoba) and described the use in Waka (和歌) (Japanese poem) of a poetic device in which a certain introductory phrase is commonly used to allude to something else.

Jeremy Thorpe arriving at Minehead Magistrates Court, 4 December 1978, for the committal proceedings against him and three others on charges of conspiring to murder former male model Norman Scott.  Ultimately Mr Thorpe was acquitted of all charges.  The car is a Rover 3500S.  3500S was the original designation of the 3500s sold during the model's abortive foray into the US market but elsewhere was used to designate the version offered with a four-speed manual transmission (1971-1977), the original introduced in 1968 exclusively in automatic form.

A “pillow queen” was a woman concerned only with her own gratification during sex and interestingly, the equivalent creature among lesbians was apparently more often a “pillow princess”, both classified as “takers” rather than “givers”, the synonyms in the vernacular including “stone”, “rock”, “slate”, “cold fish”, “dead fish” and “starfish”.  The more evocative phrase “pillow-biter” seems first to have entered general use after it was used by Norman Scott (b 1940) when giving evidence in the 1979 trial of Jeremy Thorpe (1929–2014; leader of the UK Liberal Party 1967-1976), the witness describing the way he handled his unwilling participation as the alleged victim of Mr Thorpe committing upon him what in some jurisdictions used to be called “the abominable crime of buggery”: “I just bit the pillow, I tried not to scream because I was frightened of waking Mrs Thorpe.”  A pillow-biter is thus (in certain circles of the LGBTQQIAAOP communities) a “gay man who engages in passive anal sex”; a “bottom”, as opposed to Mr Thorpe who allegedly was a “top”.

Pillowbook describes a journal-type book kept to record sexual dreams and escapades, most intended only for the eyes of the writer.  It was a specific form of a quite commonplace book which appears to have originated in Japan as a compilation of notes & jottings, those periodic or occasional writings that might go into an extended diary.  The most famous example (and among the earliest extant) was the The Pillow Book (枕草子) (Makura no Sōshi) (Notes of the Pillow), a volume of observations and musings recorded by Sei Shōnagon (清少納言), circa 966–circa 1020, a lady of the court to Fujiwara no Teishi (藤原 定子) 977–1001 (known also as Sadako), an empress consort of the Japanese Emperor Ichijō (一条天皇) (Ichijō-tennō), 980–1011; 66^th emperor of Japan, 986-1011; the last entries in the book were made in the year 1002.  According to Japanese legend, the origin of the pillow book lies in a bundle of unused notebooks being brought to the empress who began musing on what should be done with them.  The lady-in-waiting suggested she should have them and make them into a pillow (which meant putting them into the drawers of “a wooden pillow” (a part of the Japanese sleeping apparatus).  Subsequently, she filled the notebooks with random facts, lists and discursive jottings and from this tradition came the traditional Japanese genre zuihitsu (随筆) (occasional writings) which exists still, describing a form of literature consisting of loosely connected personal essays and fragmentary ideas typically influenced by the author's surroundings and daily interactions with them.

1972 Oldsmobile Ninety-Eight Regency brochure.

“Loose pillow” upholstery had been in furniture for a while, implemented usually as detachable cushions designed to be removed for cleaning but it was Oldsmobile which first used the concept for automobiles.  Since the mid 1960s “luxury” versions (as opposed to mere “deluxe” editions which often included just a bundle of options anyway available on a “standard” car at a discount compared with ordering them individually) had begun to appear and this would evolve into what came to be called “the great Brougham era”.  That term seems to have been invented by Curbside Classic, a curated website which is a gallimaufry of interesting content, built around the theme of once-familiar and often everyday vehicles which are now a rare sight until discovered by Curbside Classic’s contributors (who self-style as "curbivores"), parked next to some curb.  These are the often the machines neglected by automotive historians and collectors who prefer things which are fast, lovely or rare.  According to Curbside Classic, the “great brougham era” began in 1965 with the release of the LTD option for the mass-market Ford Galaxie and that approach was nothing new because even the Galaxie name had in 1959 been coined for a "luxury" version of the Fairlane 500, a trick the US industry had been using for some time.

1972 Oldsmobile Ninety-Eight Regency brochure.  When the tufted, pillowed option was chosen in red velour, it was known casually as "mid-priced bordello chic".

Once, Detroit’s most elaborate interiors had been restricted to the top-of the range models (Cadillac, Lincoln & Imperial) but when Oldsmobile in introduced the “Regency” option for their Ninety-Eight range, it was quite a jump in middle-class opulence and it must have been galling for Cadillac: Oldsmobile, two notches down the GM pecking list from Cadillac had in one stroke out-done Cadillac’s interiors with not just tufted velour upholstery but the novelty also of the welcoming loose pillow style.  Cadillac had nothing like it but scrambled to respond, offering in 1973 the d'Elegance package, a US$750 option which included pillow-style velour seating as well as a more plush carpeting and bundled a few of the otherwise optional features.

1974 Cadillac Fleetwood Talisman rear compartment in blue velour with optional pillows.  The pillows (which many would have described as "cushions") were also available on Talismans trimmed in leather.  The world should have more leather pillows but, unfortunately, while "Cadillac pillows" are available, they come only in fabric.  The so-called "holy grail" among Talisman collectors is a 1974 model in blue leather which was listed as a factory option but no such machine has ever been sighted and Cadillac's production records don't provide a color breakdown.  It's thought likely none were ever built.

However, all the d'Elegance bling did was match what others were doing and there was still the corporate memory of the Cadillac mystique, a hankering for the time when Cadillac had been the “standard of the world”, a reputation built in the 1930s on basic engineering such as almost unique sixteen cylinder engines and maintained a generation later with cars such as the Eldorado Brougham, times when the name stood for something truly impressive.  By 1974 the world had changed and such extravagances were no longer possible but what could still be done was to add more gingerbread and for 1974, Cadillac announced the Talisman package.  Much more expensive than the d'Elegance and consequently more exclusive, the Talisman included an extended centre console, the front section housing an illumined writing tablet, the rear a storage compartment.  This had been done before but never with this opulence although it had the effect of reducing the huge car, a size which historically been a six-seater, into something strictly for four.  The interior was available in four colors in "Medici" crushed velour at US$1800 or in two shades in leather at US$2450 at a time when the Chevrolet Vega, GM’s entry-level automobile of the era cost US$2087.  The Talisman additionally gained matching deep-pile interior carpeting and floor-mats, a fully padded elk grain vinyl roof, exterior badge identifications, a stand-up, full-color wreath and crest hood ornament and unique wheel-covers.  For those who needed more, for an additional US$85, a matching pillow and robe was available although the robe unfortunately wasn't cut in leather.  Optioned with the leather package, a 1974 Cadillac Talisman cost about US$13,200, matching what the company charged for the even bigger Fleetwood 75 limousines.  The additional gingerbread wasn’t all that expensive to produce; what Cadillac was selling was exclusivity and the market responded, 1898 Talismans coming off the production line that year, all sold at a most impressive profit.  Most prized today are the relative handful trimmed in leather, the urban legend being all were in medium saddle with none in the dark blue which was on the option list.  If any were sold with the blue leather, none appear now to exist and Cadillac’s records don’t record the breakdown.

1974 Imperial LeBaron four-door hardtop (left) in chestnut tufted leather though not actually “fine Corinthian leather” which was (mostly) exclusive to the Cordoba (1975-1983) until late 1975 when not only did the Imperial's brochures mention "genuine Corinthian leather (available at extra cost)" but for the first time since 1954 the range was referred to as the "Chrysler Imperial", a harbinger the brand was about to be retired.  Imperial's advertising copy noted of the brochure photograph above: “...while the passenger restraint system with starter interlock is not shown, it is standard on all Imperials.”; the marketing types didn't like seat-belts messing up their photos.  While all of the big three (GM, Ford & Chrysler) had tufted interiors in some lines, it was Chrysler which displayed the most commitment to the motif.

Fashions change and the 1997 Buick Park Avenue (right) was the last of the "pillowed cars".  The loose pillow style certainly caught on although the name was a little misleading because the pillows were loose only in the sense of moving a little to accommodate the frames sitting on them and were not removable.  In the showroom they looked good and attracted many buyers but were noted also for the propensity to trap crumbs, small coins and the other detritus of life in the many folds, tufts and crevasses.  The fad lasted for more than a generation and Detroit’s last fling of the pillow was the 1997 Buick Park Avenue.

1972 Imperial LeBaron four-door hardtop (left) and 1977 Chrysler New Yorker Brougham four-door hardtop (right).

Chrysler corporation’s implementation of the “loose pillow look” was the industry’s most sumptuous and on the more expensive in the range, the look extended even to “built-in foam pillows” affixed to the C-pillars, a luxury for dozing customers and these were the sort of cars which were famous for “floating” effortlessly down freeways so probably it wasn’t uncommon for folk in the back to be lulled into sleep; the huge machines of the 1970s were nicknamed “land yachts” with good reason.  The pillows also proved to be dual-purpose.  Between 1969-1973, the Imperial’s rear map-reading lamps (maps used to be printed on paper) were located next to the rear windscreen and while they worked as intended, they had a sort of “stuck-on” look which didn’t suit the ambiance of the interior.  When illuminated, they also glowed in the driver’s rear-view mirror and because the stylists were anyway intending to better integrate the units, it was decided to do so in such a way that would make the light unobtrusive for the driver, removing a potential distraction.  The new design made it debut with the 1974 range.

1974 Imperial LeBaron brochure.

Chrysler made many mistakes during the 1970s but the basic engineering was usually sound and the new map-reading lamps were indicative of the approach.  Not only did the new lamps offer “increased luminosity” but the glow was now “warmer and softer” which sounds like advertising “puffery” but the terms are an accepted part of the jargon of light and the wider aperture of the lens meant what was cast was in a broader beam, better suited to maps or anything else being read.  The shape of the built-in foam pillows was used also to ensure the light couldn’t distract the driver, the engineers devoting some energy to working out just how much padding should be used to achieve this, while not detracting from the lamp’s functionality.  On the four-door models, there was also on each C-Pillar a “lavalier strap”.  “Lavalier” is a term from jewellery design which describes a pendant (typically with a single stone) suspended from a necklace and presumably Chrysler’s marketing department thought that sounded much better than the more brutish “grab handle”, typified by the later Subaru BRAT, a vehicle in which admittedly they were essential.  The jewellery style was named after Françoise-Louise de La Baume Le Blanc, Duchess of La Vallière and Vaujours (1644–1710) who was, between 1661-1667, the mistress of Louis XIV (1638–1715; le Roi Soleil (the Sun King), King of France 1643-1715); it’s said the use of her name for the pendants was based on the frequency with which such objects appeared in her many portraits.

Dogdish

Dogdish (pronounced dog-dish or dawg-dish)

(1) The dish in which a pet dog’s meals are served (probably a rare use because “dog bowl” is the more common (an accurate) descriptor.

(2) In US use, the style of simple hubcap used in the 1960s & 1970s for low-cost vehicles (especially for fleet operators such as police forces) or certain high-performance cars (including those ordered for competition use).

1940s or 1950s (in the automotive context): The word dog pre-dates the eleventh century and was from the Middle English dogge (akin to the Scots dug), from the Old English dogga & docga, of uncertain origin.  The documentary evidence from a thousand years ago is unsurprisingly scant but does suggest “dog” was used to mean something like the modern “cur” or “mutt” (ie a common or stray dog as opposed to one of good breeding), later refined to be applied to “large or stocky canines”.  The Old English dogga & docga may have been a pet-form diminutive of dog, the appended suffix -ga also used of pet frogs (frocga) and pigs (picga).  The ultimate source of dog (and the meaning) is uncertain but there may be some link with the Old English dox (dark, swarthy) or the Proto-West Germanic dugan (to be suitable), the latter the origin of the Old English dugan (to be good, worthy, useful), the English dow, the Dutch deugen and the German taugen.  It’s all speculative but the most supported theory appears to be it was likely a children’s epithet for dogs meaning something like “good creature”.  Less supported is the notion of a relationship with docce (stock, muscle), from the Proto-West Germanic dokkā (round mass, ball, muscle, doll), from which English gained dock (stumpy tail) and ultimately (in that context) docking (the removal of a tail.  In England, as late as the early fifteenth century, the common words used of domestic canines was hound, from the Old English hund while dog tended to be restricted to a sub-type resembling the modern mastiff and bulldog.  In the way English tends towards shorter forms, by the sixteenth century dog had become the general word with hound increasingly a specialist word used of hunt dogs (accounting for all those English pubs called “The fox & hounds”.  At the same time, the word dog was adopted by several continental European languages as their word for mastiff although this use didn’t persist as “dog” became more generalized.  Etymologists note that despite the overlaps in form and meaning, the English word was not related to the Mbabaram dog.  Dish predated the tenth century and was from the Middle English dish & disch, from the Old English disċ (plate; bowl; dish), from the Proto-West Germanic disk (table; dish), from the Latin discus, from the Ancient Greek δίσκος (dískos) (quoit, disc, discus, dish, trencher, round mirror, reliquary, marigold).  For centuries the orthodox etymology of dískos was that it was from δίκ-σκος (dík-skos), from δικεῖν (dikeîn) (to cast) but more recent scholarship have cast doubts on this on the grounds the suffix -σκο- was rare in nominal derivation.  The alternative suggestion was δισκ- (disk-) was a variant of δικεῖν (dikeîn) (of pre-Greek origin) rather than a direct formation.  Dogdish is a noun; the noun plural is dogdishes.

The dogdish hubcap

Dogdishes (also as dog dish or dog-dish and there’s even a faction which calls them “pie pans” although the most evocative collective is “poverty caps”) are a basic, unadorned style of hubcap used with steel wheels (“steelies” to the tappet-heads).  Although some steel wheels could be stylish (notably those offered by the US manufacturers in the 1960s & 1970s and those Jaguar fitted to some E-Types (XKE) and XJs, in passenger vehicles, lighter aluminium wheels have in recent decades become the standard fitting for all but the cheapest models in a range.  However, the steel wheel possesses a number of virtues as well as being cheaper than aluminium units, notably their resistance to impact injuries and ease of repair, the latter the reason they’re still the choice for many police & commercial vehicles.  The steel wheel is inherently heavier so not the ideal choice for high performance use but their characteristics are attractive for off-road users who appreciate being able to effect repairs in remote places with little more equipment than a hammer.

1929 Mercedes-Benz 460 Nürburg (W08, 1928-1933); a Nürburg was the first "Popemobile" (supplied by the factory to Pius XI (1857–1939; pope 1922-1939) and the official car of Eugenio Pacelli (1876-1958, the future Pope Pius XII (1939-1958)) while Apostolic Nuncio to Germany (1920–1930).  The wheels were fashioned in timber and the hubcaps were of stainless steel.  Wooden wheels were by 1929 already archaic although some were still being produced as late as 1939.  Typically, hickory was favored because of its strength, flexibility and shock resistance which made it able to cope with the stresses imposed by the often rough roads of the era.

1957 Cadillac Eldorado Brougham.  During the 1930s, for various reasons (dirt protection, aerodynamics and, increasingly, aesthetics), hubcaps grew to become "wheel covers" and in the hands of US stylists in the 1950s they became an integral component of the whole design, used for product differentiation and the establishment of a model's place in the hierarchy.  Compared with the excesses which would be seen in the 1960s & 1970s, those on the 1957 Cadillac Eldorado Brougham were almost restrained.      

The origin of the hubcap was, fairly obviously, “a cap for hub”, something which dates from the age of horse-drawn carts.  Although they would later become something decorative, hubcaps began as a purely function fitting designed to ensure the hub mechanism was protected from dirt and moisture because removing a wheel when the hub was caked in mud with bolts “rusted on” could be a challenge.  In the twentieth century the practice was carried over to the automobile, initially without much change but as wheels evolved from the wooden-spoked to solid steel (and even in the 1920s some experimented with aluminium), the hubcaps became larger because the securing bolts were more widely spaced.  This meant they became a place to advertise so manufacturers added their name and before long, especially in the US, the humble hubcap evolved into the “wheel-cover”, enveloping the whole circle and they became a styling feature, designs ranging from the elegant to the garishly ornate and some were expensive: in 1984 a set of replacement “wire” wheel covers for a second generation Cadillac Seville (the so-called “bustle-back”, 1980-1985) listed at US$995.00 if ordered as a Cadillac part-number and then that was a lot of money.

1969 COPO Chevrolet Camaro ZL1.  Only 69 units in this configuration were built for not only was the all-aluminium ZL1 a highly-strung engine not suited to street use, it added US$4160.15 to a V8 Camaro's base price of US$2727.00 restricting demand to those who really did want to run on drag strips.  The basic interior fittings and dogdish hubcaps saved buyers a few dollars. 

But the dogdishes persisted because police forces and other fleet operators ordered cars with them in large volumes and many thrifty private buyers opted for them too.  As the cult they are today however, the origin lies in their appearance on muscle cars during the 1960s.  Sometimes their inclusion was as a cost-cutting measure such as the 1968 Plymouth Road Runner although in 1969, when the model was made available with a triple carburetor version of the 440 cubic inch (7.2 litre) V8, even the dogdishes weren't included in the package and the cars shipped to dealer with the five chromed lug nuts exposed, the companion Dodge Super Bee also so de-contented.  Those purchasing something for competition (such as the Chevrolet Camaros fitted with 427 cubic inch (7.0 litre) engines via General Motors’ (GM) COPO (Central Office Production Order) scheme used usually for volume runs of things like vans for utility companies or police interceptors with the high-performance but not the "dress-up" options) also usually would opt for the steelie/dogdish combo.  The apparent anomaly of the high-performance Camaros running the dogdishes (already referred to as “poverty caps”) was that the buyer would anyway be fitting their own wheel/tyre combination so the vehicle was supplied ex-factory with the cheapest option.  The photographic record suggests that in truth, when new, relatively few muscle cars prowled the street with dogdishes still attached, something more stylish usually fitted at some point during ownership but they’ve become so emblematic of the era that reproductions are now available for those undertaking restorations or creating their own clone (tribute/faux/fake/replica etc); authenticity can be emulated.

1973 Maserati Bora 4.9 with the early (1971-1975) aluminium wheels fitted with "frisbee" (not dogdish) hubcaps (left), 1977 Maserati Bora 4.9 with the later (1975-1978) aluminium wheels without hubcaps (centre) and 1974 Maserati Merak 3.0 (right).

So in the US, the dogdish tended to appear on (1) the cheapest cars in a range, (2) those purchased (sometimes in the thousands) by fleet operators interested only in cost-breakdown or (3) those buying a car for racing, the wheels of which were going to be discarded immediately upon delivery.  In Europe however, things were done differently and one of history’s plainest hubcaps appeared on a top-of-the-range model: Between 1971-1975, the mid-engined Maserati Bora (Tipo AM117; 1971-1978) was equipped with removable, polished stainless steel hubcaps (which the Maserati cognoscenti call frisbees) on its 7½ x 15 inch (190.5 x 381 mm) Campagnolo aluminium wheels.  Although structurally different, the less expensive Merak (Tipo AM122; 1972-1983) used a similar body but was equipped with 2.0 & 3.0 V6 engines rather than the Bora’s 4.7 & 4.9 litre V8s, the smaller engines meaning the Merak was able to be fitted with two rear seats (most suitable for small children or contortionists).  The Merak used wheels in the same style without the frisbees and after 1975 this configuration extended to the Bora.  Rarely has there been a hubcap plainer than the those used on the Bora but anyone calling it a “poverty cap” would be shocked by the price they command as used parts; on the rare occasions they’re available, they've been listed at US$700-2000 apiece.  Unlike the Merak which was named after a star in the constellation of Ursa Major, the Bora borrowed its name from a wind which blows along the Adriatic coast, the company over the years having used the names of a number of (usually hot) winds from North Africa and the Middle East including Ghibli, Khamsin, Shamal and Karif.

Dogdish owner: Lindsay Lohan leaving a Lincoln Town Car with Chloe the Maltese (which lived to the reasonable age of 15), May 2008, New York City.  He first dog, also a Maltese, she called Gucci, the name explained by the puppy arriving simultaneously with her “first pair of Gucci boots”.  The dog promptly chewed up the boots.

Usually, in the collector market, what commands the highest price is a vehicle which left the factory fitted with the most options, the “fully-optioned” machine the most desirable (although the odd extra-cost item like an automatic transmission or a vinyl roof can detract), the dogdishes don’t deter buyers, most of who would probably admit the various styled steel wheels of the era were better looking.  In August 2024, the most highly optioned 1969 Dodge Daytona in the most desirable mechanical configuration (the 426 cubic inch (7.0 litre) Street Hemi V8 & four-speed manual transmission combination) achieved US$3.36 million at Mecum’s auction at Monterey, California.  The price was impressive but what attracted the interest of the amateur sociologists was the same Daytona in May 2022 sold for US$1.3 million when offered by Mecum at their auction held at the Indiana State Fairgrounds.  The US$1.3 million was at the time the highest price then paid for a Hemi Daytona (of the 503 Daytonas built, only 70 were fitted with the Hemi and of those, only 22 had the four-speed manual) and the increase in value by some 250% was obviously the result of something other than the inflation rate.

The US$3.36 million 1969 Dodge Daytona.  When new, the Daytona (and the more numerous companion "winged warrior" Plymouth Superbird) was sometimes difficult for dealers to sell, the wild body modifications not appealing to all.  Consequently, so resorted to returning them to the same visual appearance as standard Dodge Chargers.  Now, the process is reversed and a number of Chargers have been transformed into "clone" Daytonas.   

The consensus was that although the internet had made just about all markets inherently global, local factors can still influence both the buyer profile and their behaviour, especially in the hothouse environment of a live auction.  Those who frequent California’s central coast between Los Angeles and San Francisco include a demographic not typically found in the mid-west and among other distinguishing characteristics there are more rich folk, able to spend US$3.36 million on a half-century old car they’ll probably never drive.  That’s how the collector market now works.

1971 Plymouth Hemi 'Cuda: US$410,000 in 1999; US$3.36 million in 2014, the appreciation due to (1) the supply & demand curve and (2) the largess of the US Federal Reserve.  For those wanting "the look", reproduction stainless steel dogdishes are available for US$258.00 (set of four). 

Despite the result, the green Daytona’s result wasn’t even the highest price a Chrysler product had achieved at auction, that mark set in Seattle in 2014 when one of the five four-speed manual 1971 Plymouth Hemi ‘Cuda convertibles (there were another seven automatics) sold US$3.78 million.  While the outcome of such a rarity was not indicative of broader market trends (although there have been stellar performances for classic Mercedes-Benz and pre-1973 Ferraris), it did illustrate the effect of the increase in the global money supply in the wake of the GFC (Global Financial Crisis, 2008-2012) when central banks essentially not only “replaced” much of money the rich had lost gambling but gave them a healthy bonus as well.  The Hemi ‘Cuda in December 1999 had (albeit in its original, un-restored state sold at auction for US$410,000 so the successful US$3.36 million bid 14 years on was an increase of more than 800%, the sort of RoI (return on investment) which would once have impressed even Richard "Dick" Fuld (b 1946), chairman & CEO of Lehman Brothers (1850-2008).  Time however will tell if the money spent in 2014 was a good investment because when another four-speed 1971 Hemi ‘Cuda convertible was offered for auction in 2021, despite predictions it would go for as much as US$6.5 million, it was passed-in at US$4.8 million without reaching the reserve.  The car was fitted with Chrysler’s “Rallye” wheels rather than the steelie/dogdish combo but this was not thought to be of any significance.

Mecum Auctions catalogue image of 1971 four-speed Plymouth Hemi 'Cuda convertible with 15" Rallye wheels.  Passed in on a high-bid of US$4.8 million, it'll be interesting to see if, when next offered, steelies & dogdishes are fitted.

Brougham

Brougham (prounced broo-uhm, broom-uhm or broh-uhm)

(1) In horse-drawn passenger transport, a four-wheeled, boxlike, closed carriage for two or four persons with the having the driver's seat outside.

(2) In automotive use, an early designation for a with an open driver's compartment.

(3) In automotive use, an early designation for a style of coachwork resembling a coupé but tending to be powered by an electric motor.

(4) In automotive use, a post-war designation used (mostly in the US) as a model name (more commonly as a sub-name) for luxury versions of mass-produced models.

1849: The coach was named after Henry Peter Brougham, 1st Baron Brougham and Vaux (1778–1868; Lord High Chancellor of Great Britain 1830-1834) who in 1839 took delivery of one in the style.  Although he would sometimes prove a difficult colleague, Lord Brougham’s achievements during his political career were notable and it was while he was Lord Chancellor that the parliament passed both the first Reform Act (1832) (the first substantial building block which would culminate in the democratic nature the British constitution eventually attained in the twentieth century) and the Slavery Abolition Act (1833).  Although Lord Brougham was born in Edinburgh, the surname “Brougham” is of English origin and thought derived from a place name in Westmorland (now part of Cumbria, in north-west of England).  Genealogists believe the name was originally locational, the construct being burg (fort or castle) + hām (homestead or village) and thus understood as “the homestead or village by the fort”.  Brougham Manor (purchased by Lord Brougham in 1926) and the nearby Cumbrian village of Brougham have a long association with the Brougham family.  Brougham is a noun, the noun plural is broughams (initial upper case if used as a proper noun).

The forbidding visage of Lord Brougham (left) and a mid-nineteenth century coach-builder’s advertisement for a Hansom Cab based on the concept of the brougham, the compact dimensions idea for European cities, many with districts still built around tight systems of streets dating from Medieval or even Roman times.

Lord Brougham’s design was very much to suit his requirements and he drew up the specifications simply because no coach was then available with the combination of features he desired.  What he wanted was a compact carriage designed to seat two (although many versions would, for occasional use, often include two small, foldable “jump” seats, a concept which later would be included in many limousines) in an enclosed compartment (the driver sitting outside) with a particular emphasis of ease of ingress and egress.  Its light weight and easy manoeuvrability made the brougham ideal for urban use and the style was influential, not only widely imitated but also productive in that variations (smaller and larger) appeared and it soon became the preferred middle-class carriage of the era.  It differed from the earlier Hansom Cab which was even smaller and designed to accommodate two in a cabin which often wasn’t enclosed.  The Hansom Cab was the ancestor of the modern taxi and they were produced almost exclusively for the use by hire-operators whereas the larger, better appointed brougham was aimed at the private market.

Harold Wilson (1916–1995; UK prime minister 1964-1970 & 1974-1976) outside 10 Downing Street with his Rover 3.5 saloon (P5B, 1967-1973) left, the 3.5 coupé with the lowered roofline (the first of the four-door breed of coupé), centre and Lindsay Lohan with Porsche Panamera 4S (introduced in 2009 in response to the Mercedes-Benz CLS (2004-2023) which revived the concept of the "four-door coupé), right.  Porsche doesn't use the designation "four door coupé". 

Confusingly for modern audiences, in the nineteenth century, the terms “brougham” and “coupé” often were used interchangeably.  In English, coupé (often and increasingly as “coupe”) was from the French coupé (low, short, four-wheeled, close carriage without the front seat, carrying two inside, with an outside seat for the driver (also “front compartment of a stage coach”)), a shortened form of carrosse coupé (a cut-off or shortened version of the Berlin (from Berliner) coach, modified to remove the back seat), the past participle of couper (to cut off; to cut in half), the verbal derivative of coup (blow; stroke); a doublet of cup, hive and keeve, thus the link with goblets, cups & glasses.  It was first applied to two-door automobiles with enclosed coachwork by 1897 while the Coupe de ville (or Coup de ville) dates from 1931, describing originally a car with an open driver's position and an enclosed passenger compartment.

1957 Cadillac Eldorado Brougham.  Cadillac in the 1950s used "Brougham" as just a model name, the same approach as in 1916 when it had no relationship with the historic coach-building styles. 

In the coach-building business, the critical part of the etymology was “a shortened form” and the coupé thus came to be understood as a “smaller” version of the original; originally this meant “shorter” but the industry soon came to use the term to apply to vehicles which were lower, lighter or in any other way down-scaled.  It’s for this reason the use of coupé (usually coupe in US use) came during the 1930s to be (sort of) standardized as a two-door version of a platform which typically appeared also in other forms.  Coupes in the US were by the later 1930s usually enclosed vehicles of a particular style (typically more rakish than two-door “sedans”) but the English clung more closely to the origin of the word by coining “fixed head coupé” (the FHC, ie what in the US would be a “coupe” of some sort) and the “drop-head coupé (the DHC, what would in other places be called a convertible or cabriolet (though not to be confused with a roadster or phaeton).

Named as a homage to the style of US First Lady Jacqueline Kennedy (1929-1994; US First Lady 1961-1963), Pinninfarina's memorable, one-off Cadillac "Brougham Jacqueline" presents an extraordinary contrast with the 1961 Cadillac on which it was based.  Shown at the 1961 Paris Motor Show, it's a glimpse of what Lancia might have built had they been able to offer 390 cubic inch (6.4 litre) V8s.

During the twentieth century, there was significant fragmentation of meaning in the terms which to coach-builders had once meant something quite specific.  By the 1960s, cars sold as coupés could have four doors and although the earliest versions of these made some concession to the etymology by being configured with a lowered roof-line, for others it was just a model name which might be indicative of sleeker lines but not always and the fate of “brougham” was more quixotic still, eventually for a time becoming the US industry’s term of choice when wanting to impart the impression of “up-market”, “luxurious” etc.  That wasn’t something out of the blue because as early as 1916 Cadillac introduced a model called “Brougham” which owed little to the obvious features of Lord Brougham’s carriage, the fully-enclosed, four-door Cadillac being now understood as a saloon, sedan or limousine depending on where one lives.  Those things which distinguished Lord Brougham’s design: (1) the enclosed passenger compartment and (2) the open section for the driver came instead to be associated with something called the "sedanca de ville" although few of these combined this with any quality of compactness.  Cadillac would from time to time flirt with the Brougham name but it’s now best remembered for what’s called “the great Brougham era”.  That term seems to have been invented by Curbside Classic, a curated website which is a gallimaufry of interesting content, built around the theme of once-familiar and often everyday vehicles which are now a rare sight until discovered by Curbside Classic’s contributors (who self-style as "curbivores"), parked next to some curb.  These are the often the machines neglected by automotive historians and collectors who prefer things which are fast, lovely and rare.  According to Curbside Classic, the “great brougham era” began in 1965 with the release of the LTD option for the mass-market Ford Galaxie and that approach was nothing new because even the Galaxie name had in 1959 been coined for a "luxury" version of the Fairlane 500, a trick the US industry had been using for some time.

However, for whatever reason, Ford’s LTD in 1965 created what would now be called a paradigm and it caught not only the public imagination but more importantly convinced them to spend their money buying one and sales were strong.  Profits were also strong because it cost Ford considerably less to tart up a Galaxie than the premium they charged for the LTD package (it was originally an option before becoming a separate model line) and the other mass-market players scrambled to respond, the most blatantly imitative being the Chevrolet Caprice and Plymouth VIP, both released within months of Ford's venture.  Of course, Ford, General Motors (GM) and Chrysler all had other brands, the purpose of which once had been to use the same platform in tarted up form so this internal corporate cannibalization is an interesting case-study in marketing and it’s worth remembering once somewhat up-market brand-names like Mercury and Oldsmobile no longer exist.  By the standards of Broughams which would follow, the “luxury” fittings of the LTD, Caprice and VIP were modest enough but the trend had been started and soon what came to be called the “gingerbread” was being laid on with a trowel: faux wood (plastic), faux chrome (anodized plastic), faux silk (polyester brocade), faux wire wheels (these were at least mostly metal) and that status symbol of the age, the vinyl roof.  The first cars actually to wear a “Brougham” badge seem to have appeared in late 1966 for the 1967 model year and over the decades there would some two dozen using the nomenclature, each understood as being something “more expensive” and therefore “better”.

Landmarks of the great brougham era

1965 Ford LTD:

The 1965 LTD is remembered now for the extra trim and the effect on the industry but in fairness to Ford, the car benefited greatly from the redesigned chassis which included coil-spring suspension on all four wheels.  There was also much attention (Ford spoke in terms of man-years) devoted to the then novel art & science of NVH (noise, vibration & harshness) and fearlessly advertised the thing as being quieter than a new Rolls-Royce.  Many probably thought that mere puffery but more than one publication duly hired acoustic engineers who installed their equipment and ran their tests, confirming the claim.  As a piece of marketing, the extra trim proved quite an enticement and LTD buyers, although they got as standard a 289 cubic inch (4.7 litre) V8 and automatic transmission, got little else and many ticked the boxes on the option list, adding features such as power brakes, power steering, brakes, electric windows and even air-conditioning, then a rarity.  Once all those boxes had been ticked, it wasn’t uncommon for LTDs to be sold for more than the cost of many a nominally up-market Mercury and even the cheapest Lincoln was remarkably close in price.

1971 Holden HG Premier (left) & 1968 Holden HK Brougham (right).

The Holden Brougham (1968-1971) was not so much a landmark of the era as a cul-de-sac but it did indicate how quickly the “brougham” label had come to be associated with prestige and like Chevrolet’s Caprice, the Brougham was a response to a Ford.  In Australia, Ford had been locally assembling the full-sized Galaxies for the government and executive markets but tariffs and the maintenance of the Australian currency peg at US$1.12 meant profitability was marginal, so the engineers (with a budget said to be: "three-quarters of four-fifths of fuck all") took the modest, locally made Falcon, stretched the wheelbase by five inches (125 mm), changed the front and rear styling (which although hardly radical resulted in a remarkably different look), added a few extra features and named it Fairlane.  The Fairlane name was chosen because of the success the company had had in selling first the full-sized US Fairlanes (nicknamed by locals as the “tank Fairlane”) between 1959-1962 and later the compact version (1962-1965).  It proved for decades a successful and lucrative approach.  Holden, General Motors's (GM) local outpost, took a rather bizarre approach in trying to match the Fairlane, the Brougham created by extending the tail of the less exalted Premier by 8 inches (200 mm), the strange elongation a hurried and far from successful response.

1957 Continental Mark II (left) and 1972 Oldsmobile Ninety-Eight Regency (right).  The Continental Mark II (1956-1957) was at the time the most expensive car produced in the US and substantially "hand made" but the relative austerity of the interior compared with the various "broughams" of later decades illustrates how profoundly the manufacturers shaped consumer tastes during the era. 

By 1972, there were so many “Broughams” on the market Oldsmobile must have thought the tag was becoming a bit common so to mark the company’s 75th anniversary, they called their new creation the “Regency”.  Vague as most Americans might have been about the origin of “brougham”, most probably knew “regency” often had something to do with royalty so as an associative pointer it was good.  The Ninety-Eight Regency in 1972 was however as audacious as the LTD had half-a-decade earlier been tentative because it seemed the target was Oldsmobile’s senior stable-mate (two rungs up the ladder in the GM hierarchy), the top-of-the-range Cadillac and there was nothing in Cadillac’s showrooms which could match the conspicuous opulence of the black or covert gold “pillow effect”, tufted velour upholstery.  Each Regency was registered at Tiffany's which supplied the specially designed clock and provided the owner with a distinctive sterling silver key ring; if lost, the keys could be dropped in a mailbox and Tiffany's would return them to the owner.  Take that Cadillac.  A limited run of 2,650 75th anniversary Ninety-Eight Regency cars was built, all of them four-door hardtops and the (non-anniversary) model continued in 1973.  By 1982, Oldsmobile concluded the message needed again to be drummed into buyers and introduced the Regency Brougham.

Peak brougham: 1977 Chrysler New Yorker Brougham four-door hardtop.

The high-water mark of the great brougham era was set by the Cadillac Fleetwood Talisman (1974-1976), the Cadillac Fleetwood Brougham D'Elegance (those produced in 1988-1989) and the most expensive cars from Chrysler Corporation (the Imperials and Chrysler New Yorkers) during the last days of the full-sized cars (1974-1978).  After this, designers really could go no further in this direction and had to think of something else.