Hardtop, Hard Top & Hard-top

Hardtop & Hard Top or Hard-Top ( pronounced hahrd-top)

(1) In automotive design, as hardtop, a design in which no centre post (B-pillar) is used between the front and rear windows.

(2) As "hard top" or "hard top", a rigid, removable or retractable roof used on convertible cars (as distinct from the historically more common folding, soft-top).

(3) Mid twentieth-century US slang for an indoor cinema with a roof (as opposed to a drive-in).

1947-1949: A compound of US origin, hard + top.  Hard was from the Middle English hard, from the Old English heard, from the Proto-West Germanic hard(ī), from the Proto-Germanic harduz, from the primitive Indo-European kort-ús, from kret- (strong, powerful).  It was cognate with the German hart, the Swedish hård, the Ancient Greek κρατύς (kratús), the Sanskrit क्रतु (krátu) and the Avestan xratu.  Top was from the Middle English top & toppe, from the Old English top (top, highest part; summit; crest; tassel, tuft; (spinning) top, ball; a tuft or ball at the highest point of anything), from the Proto-Germanic tuppaz (braid, pigtail, end), from the primitive Indo-European dumb- (tail, rod, staff, penis).  It was cognate with the Scots tap (top), the North Frisian top, tap & tup (top), the Saterland Frisian Top (top), the West Frisian top (top), the Dutch top (top, summit, peak), the Low German Topp (top), the German Zopf (braid, pigtail, plait, top), the Swedish topp (top, peak, summit, tip) and the Icelandic toppur (top).

1970 Imperial LeBaron four-door hardtop (from Chrysler's so-called "fuselage" line).

Although the origins of the body-style can be traced to the early twentieth century, the hardtop, a two or four-door car without a central (B-pillar) post, became a recognizable model type in the late 1940s and, although never the biggest seller, was popular in the United States until the mid 1970s when down-sizing and safety legislation led to their extinction, the last being the full sized Chrysler lines of 1978.  European manufacturers too were drawn to the style and produced many coupes but only Mercedes-Benz and Facel Vega made four-door hardtops in any number, the former long maintaining several lines of hardtop coupés.

1965 Lincoln Continental four-door sedan (with centre (B) pillar).

The convention of use is that the fixed roofed vehicles without the centre (B)-pillars are called a hardtop whereas a removable or retractable roof for a convertible is either a hard top or, somewhat less commonly a hard-top.  The folding fabric roof is either a soft top or soft-top, both common forms; the word softtop probably doesn't exist although it has been used by manufacturers of this and that to describe various "tops" made of stuff not wholly solid.  In the mid-1990s, the decades-old idea of the folding metal roof was revived as an alternative to fabric.  The engineering was sound but some manufacturers have reverted to fabric, the advantages of solid materials outweighed by the drawbacks of weight, cost and complexity.  A solid, folding top is usually called a retractable roof or folding hardtop.

1957 Ford Fairlane Skyliner.

Designers had toyed with the idea of the solid retractable roof early in the twentieth century, and patents were applied for in the 1920s but the applications were allowed to lapse and it wouldn't be until 1932 one was granted in France, the first commercial release by Peugeot in 1934.  Other limited-production cars followed but it wasn't until 1957 one was sold in any volume, Ford's Fairlane Skyliner, using a system Ford developed but never used for the Continental Mark II (1956-1957) was an expensive top-of-the range model for two years.  It was expensive for a reason: the complexity of the electric system which raised and lowered the roof.  A marvel of what was still substantially the pre-electronic age, it used an array of motors, relays and switches, all connected with literally hundreds of feet of electrical cables in nine different colors.  Despite that, the system was reliable and could, if need be, be fixed by any competent auto-electrician who had the wiring schematic.  In its two-year run, nearly fifty-thousand were built.  The possibilities of nomenclature are interesting too.  With the hard top in place, the Skyliner becomes also a hardtop because there's no B pillar so it's a "hardtop" with a "hard top", something only word-nerds note. 

2005 Mercedes-Benz SLK55 AMG with retractable metal roof.

After 1960, the concept was neglected, re-visited only by a handful of low-volume specialists or small production runs for the Japanese domestic market.  The car which more than any other turned the retractable roof into a mainstream product was the 1996 Mercedes-Benz SLK which began as a show car, the favorable response encouraging production.  Successful, over three generations, it was in the line-up for almost twenty-five years.

Roof-mounted hard top hoist: Mercedes-Benz 560 SL (R107).

The Fairlane Skyliner's top was notable for another reason: size and weight.  On small roadsters, even when made from steel, taking off and putting on a hard top could usually be done by someone of reasonable strength, the task made easier still if the thing instead was made from aluminum or fibreglass.  If large and heavy, it became impossible for one and difficult even for two; some of even the smaller hard tops (such as the Triumph Stag and the R107 Mercedes SL roadster) were famous heavyweights.  Many owners used trolley or ceiling-mounted hoists, some even electric but not all had the space, either for the hardware or the detached roof.

1962 Pontiac Catalina convertible with Riveria "Esquire" Series 300 hard top.

No manufacturer attempted a retractable hard top on the scale of the big Skyliner but at least one aftermarket supplier thought there might be demand for something large and detachable.  Riveria Inc, based in Cedar Rapids, Iowa, offered them between 1963-1964 for the big (then called full or standard-size) General Motors (GM) convertibles.  Such was GM’s production-line standardization, the entire range of models, spread over five divisions and three years, could be covered by just three variations (in length) of hard top.  Made from fibreglass with an external texture which emulated leather, weight was a reasonable 80 lb (30 kg) but the sheer size rendered them unmanageable for many and not all had storage for such a bulky item, the growth of the American automobile meaning garages accommodative but a few years earlier were now cramped.    

1962 Chevrolet Impala SS (Super Sport) convertible with Riveria "Esquire" Series 100 hard top.

Riveria offered their basic (100 series) hardtop in black or white, a more elaborately textured model (200 series) finished in gold or silver while the top of the range (300 series) used the same finishes but with simulated “landau” irons.  No modification was required to the car, the roof attaching to the standard convertible clamps, the soft-top remaining retracted.  Prices started at US$295 and the company seems to have attempted to interest GM's dealers in offering the hard tops as a dealer-fitter accessory but corporate interest must have been as muted as buyer response, Riveria ceasing operations in 1964.

1960 or 1961 Lincoln Continental four-door hardtop (pre-production).

One of the anomalies in the history of the four-door hardtops was that Lincoln, in its classic 1960s Continental, offered a a four-door pillared sedan, a by then unique four-door convertible and, late in the run, a two-door hardtop but no four-door hardtop.  That seemed curious because the structural engineering required to produce a four door hardtop already existed in the convertible coachwork and both Ford & Mercury had several in their ranges, as did the many divisions of GM & Chrysler.  According to the authoritative Curbside Classic, the four-door hardtop was cancelled almost on the eve of the model's release, the factory’s records indicating either ten or eleven were built (which seem to have been pre-production vehicles rather than prototypes) and photographs survive, some of which even appeared in general-release brochures with a B-pillar air-brushed in.  So late was the decision taken not to proceed that Lincoln had already printed service bulletins, parts lists and other documents, detailing the four-door (pillared) sedan (Body Code 53A), four-door convertible (74A) & four-door hardtop (57C).  Curbside Classic revealed that of the 57C count, either six or seven were converted to sedans while the fate of the "missing four" remains a mystery, there being nothing to suggest any of the phantom four ever reached public hands.  Collectors chase rarities like these but they’ve not been seen in 65-odd years so it’s presumed all were scrapped once the decision was taken not to proceed with production.

1966 Lincoln Continental two-door hardtop.

The consensus among Lincoln gurus is the rationale for the decision was based wholly on cost.  While the Edsel's failure in the late 1950s is well storied, it’s often forgotten that nor were the huge Lincolns of that era a success and, with the Ford Motor Company suddenly being run by the MBA-type “wizz kids”, the Lincoln brand too was considered for the axe.  After Lincoln booked a cumulative loss of US$60 million (then a great deal of money although that number, like the Edsel's US$250 million in red ink, might have been overstated to take advantage of the tax rules related to write-offs), that idea was considered but Lincoln was given one last chance at redemption, using what was actually a prototype Ford Thunderbird; that was the car which emerged as the memorable 1961 Lincoln.  But given the lukewarm reception to the last range, to there was no certainty of success so it seems the decision was taken to restrict the range to the pillared sedan and the four-door convertible, a breakdown on the production costs of the prototype four-door hardtops proving they would be much more expensive to produce (it would have had to use the convertible's intricate side-window assemblies).  Additionally, Curbside Classic reported, testing had revealed that at speed, the large expanse of metal in the roof was prone to distortion which, while barely perceptible, allowed some moisture intrusion through the window seals.  The only obvious solution was to use heavier gauge metal but that would have been expensive and a delay in the model's release and, with some uncertainty about the prospects of success for the brand, the decision was taken to prune the line-up.  While never the biggest sellers, the four-door hardtops had always attracted attention in showrooms but for that task, Lincoln anyway had something beyond the merely exclusive, they had the unique four-door convertible.

1976 Jaguar XJ 5.3C.  With the ugly vinyl removed, the lovely roof-line can be admired.  Although long habitually referred to as a "coupé", the factory called them the "XJ Two-Door Saloon", reserving the former designation for the E-Type (1961-1974) and XJ-S (later XJS) (1975-1996).

Coincidently, a decade later Jaguar in the UK faced a similar problem when developing the two-door hardtop version (1975-1977) of their XJ saloon (1968-1992).  It was a troubled time for the UK industry and although first displayed in 1973, it wasn't until 1975 the first were delivered.  One problem revealed in testing was the roof tended slightly to flex and while not a structural issue, because regulations had compelled the removal of lead from automotive paint, the movement in the metal could cause the now less flexible paint to craze and, under-capitalized, Jaguar (by then part of the doomed British Leyland conglomerate) didn't have the funds to undertake a costly re-design so the Q&D (quick & dirty) solution was to glue on a vinyl roof.  It marred the look but saved the car and modern paint can now cope so a number of owners have taken the opportunity to restore their XJC to the appearance the designers intended.  Other problems (the dubious window sealing and the inadequate door hinges, the latter carried over from the four-door range which used shorter, lighter doors) were never fixed.  It's an accident of history that in 1960 when the fate of the Lincoln four-door hardtop was being pondered, vinyl roofs (although they had been seen) were a few years away from entering the mainstream so presumably the engineers never contemplated gluing one on to try to "fix the flex" although, given the economic imperatives, perhaps even that wouldn't have allowed it to escape the axe.

End of the line: 1967 Lincoln Continental four-door convertible.

It did work, sales volumes after a slow start in 1961 growing to a level Lincoln had not enjoyed in years, comfortably out-selling Imperial even if never a challenge to Cadillac.  The four-door convertible's most famous owner was Lyndon Johnson (LBJ, 1908–1973; US president 1963-1969) who would use it to drive visitors around his Texas ranch (often with can of Pearl beer in hand according to LBJ folklore).  While never a big seller (21,347 made over seven years and it achieved fewer than 4,000 sales even in its best year), it was the most publicized of the line and to this day remains a staple in film & television productions needing verisimilitude of the era.  The convertible was discontinued after 1967 when 2276 were built, the two-door hardtop introduced the year before out-selling it five to one.  The market had spoken; it would be the last convertible Lincoln ever produced and it's now a collectable, LBJ's 1964 model in 2024 selling at auction for US$200,000 and fully restored examples without a celebrity connection regularly trade at well into five figures, illustrating the magic of the coach-work.

John Cashman (aka "The Lincoln Guru") is acknowledged as the world's foremost authority on the 1961-1967 Lincoln Continental Convertibles.  Here, in a video provided when LBJ's car (in Arctic White (Code M) over Beige Leather (Trim 74))  was sold on the Bring-a-Trailer on-line auction site, he explains the electrical & mechanical intricacies of the machinery which handles the folding top and side windows.  The soft-top is a marvel of analogue-era mechanical engineering.

Deconstructing the oxymoronic  "pillared hardtop"

1970 Ford LTD four-door hardtop (left) and Ford's press release announcing the 1974 "pillared hardtop", September 1973. 

So it would seem settled a hard-top is a convertible’s removable roof made with rigid materials like metal or fibreglass while a hardtop is a car with no central pillar between the forward and rear side glass.  That would be fine except that in the 1970s, Ford decided there were also “pillared hardtops”, introducing the description on a four-door range built on their full-sized (a breed now extinct) corporate platform shared between 1968-1978 by Ford and Mercury.  The rationale for the name was that to differentiate between the conventional sedan which used frames around the side windows and the pillared hardtops which used the frameless assemblies familiar from their use in the traditional hardtops.  When the pillared hardtops were released, as part of the effort to comply with pending rollover standards, the two door hardtop switched to being a coupé with thick B-pillars, behind which sat a tall “opera window”, another of those motifs the US manufacturers for years found irresistible.

1976 Cadillac Eldorado convertible, at the time: “the last American convertible”.  Unlike the convertibles, the US industry's four-door hardtops were never resurrected from the 1970s coachwork cull.  The styling of the original FWD Eldorado (1967) was one of the US industry's finest (as long as buyers resisted ordering the disfiguring vinyl roof) which no subsequent version matched, descending first to the baroque before in the 1980s becoming an absurd caricature.  In 1976, the lines of “the last American convertible” were really quite restrained compared with the excess of earlier in the decade.

The wheels in the picture are a minor footnote in the history of US manufacturing.  When GM’s “big” FWD (front wheel drive) coupes debuted (the Oldsmobile Toronado for 1966, the Eldorado the following season), although the styling of both was eye-catching, it was the engineering which intrigued many.  On paper, coupling 7.0 litre (the Eldorado later to reach 8.2 (500 cubic inch)) V8s with FWD sounded at least courageous but even in the early, more powerful, versions GM managed remarkably well to tame the characteristics inherent in such a configuration and the transmission (which included a chain-drive!) proved as robust and the other heavy-duty Turbo-Hydramatics.  Unlike other ranges, the Toronado and Eldorado offered no options in wheel or wheel-cover design and because the buyer demographic was very different for those shopping for Mustangs, Corvettes and such, there was initially no interest from wheel manufactures in offering an alternative.  Being FWD, it would have required a different design for the mounting and with such a small potential market, none were tempted.  Later however, California’s Western Wheel Company adapted their “Cyclone Special” (a “turbine” style) and released it as the “Cyclone Eldorado”.  It wasn’t a big seller but the volumes must have been enough to justify continuation because Western also released a version for the 1979-1985 Eldorados although the two were not interchangeable, the bolt-circle 5 x 5" for the older, 5 x 4.75" for the newer.  The difference in the offset was corrected with a spacer while the wheels (Western casting #4056) were otherwise identical.  When Cadillac in the 1980s offered a factory fitted alloy wheel, that was the end of the line for Western's Cyclone Eldorado.

The “last American convertible” ceremony, Cadillac Clark Street Assembly Plant, Detroit, Michigan, 21 April 1976.

The phrase “last American convertible” was used by GM to promote the 1976 Eldorado and sales spiked, some to buyers who purchased the things as investments, assuming in years to come they’d have a collectable and book a tidy profit on-selling to those who wanted a (no longer available) big drop-top.  Not only did GM use the phrase as a marketing hook for when the last of the 1976 run rolled off the Detroit production line on 21 April, the PR department, having recognized a photo opportunity, conducted a ceremony, complete with a “THE END OF AN ERA 1916-1976) banner and a "LAST" Michigan license plate.  The final 200 Fleetwood Eldorado convertibles were “white on white on white”, identically finished in white with white soft-tops, white leather seat trim with red piping, white wheel covers, red carpeting & instrument panel; the red and blue hood accent stripes to marked the nation’s bicentennial.

The “last American convertible” ceremony, Cadillac Clark Street Assembly Plant, Detroit, Michigan, 21 April 1976.

Of course in 1984 a convertible returned to the Cadillac catalogue so some of those who had stashed away their 1976 models under wraps in climate controlled garages weren’t best pleased and litigation ensued, a class action filed against GM alleging the use of the (now clearly incorrect) phrase “last American convertible” had been “deceptive or misleading” in that it induced the plaintiffs to enter a contract which they’d not otherwise have undertaken.  The suit was dismissed on the basis of there being insufficient legal grounds to support the claim, the court ruling the phrase was a “non-actionable opinion” rather than a “factual claim”, supporting GM's contention it had been a creative expression rather than a strict statement of fact and thus did not fulfil the criteria for a deceptive advertising violation.  Additionally, the court found there was no actual harm caused to the class of plaintiffs as they failed to show they had suffered economic loss or that the advertisement had led them to make a purchase they would not otherwise have made.  That aspect of the judgment has since been criticized with dark hints it was one of those “what’s good for General Motors is good for the country” moments but the documentary evidence did suggest GM at the time genuinely believed the statement to be true.  What wasn’t brought before the court was that the industry wasn’t disappointed in the demise of the convertible, sales since the 1960s have fallen to the point the volumes simply didn’t justify the engineering effort required and even before the (never realized) threat of a government ban had been discussed, some models had already been withdrawn from production.

Ronald Reagan in riding boots & spurs with 1938 LaSalle Series 50 Convertible Coupe (one of 819 produced that year), Warner Brothers Studios, Burbank California, 1941.  LaSalle was the lower-priced (although marketed more as "sporty") "companion marque" to Cadillac and a survivor of GM's (Great Depression-induced) 1931 cull of brand-names.  The last LaSalle would be produced in 1940.  Mr Regan remained fond of Cadillacs and when president was instrumental is shifting the White House's presidential fleet from Lincolns to Cadillacs.

When ceasing production of the true four-door hardtops, Ford also dropped the convertible from the full-sized line, the industry orthodoxy at the time that a regulation outlawing the style was imminent, and such was the importance of the US market that expectation that accounted also for Mercedes-Benz not including a cabriolet when the S-Class (W116) was released in 1972, leaving the SL (R107; 1971-1989) roadster as the company’s only open car and it wasn’t until 1990 a four-seat cabriolet returned with the debut of the A124.  Any suggestion of outlawing convertibles ended with the election in 1980 of Ronald Reagan (1911-2004, US president 1981-1989).  A former governor of California with fond memories of drop-top motoring and a world-view that government should intervene in markets as little as possible, under his administration, convertibles returned (including Cadillacs) to US showrooms.  

The on-off ban on convertibles in the US is an amusing tale of interest to political scientists and economists  US federal motor vehicle safety standards (FMVSS) included FMVSS 208 (roll-over protection, published in 1970), one obvious implication of which was the banning of “real” convertibles in the US market and while the local manufacturers challenged in court some of the provisions in FMVSS 208, they made no attempt to challenge the demise of the convertible, their sales of the configuration having fallen to the point the body-style was no longer offered in most lines and even without the intervention of government it’s likely availability would anyway further have been restricted to the odd specialist product.  Indeed, Chevrolet, aware of the coming edict, had in 1968 released the coupe version of the third generation (C3) Corvette as a kind of targa, the so-called “T-top” with removable roof panels, the remaining structure essentially a “roll-bar able to “drive through” FMVSS 208.

Compliant and not with FMVSS 208 as drafted.  1978 Chevrolet Corvette Coupe with T-Top roof (left) and 1978 Chrysler New Yorker, the last of the four-door hardtops (right).  The indefinite extension of the "temporary exemption" of convertibles from FMVSS's roll-over standards created the curious anomaly that Chrysler could in theory have maintained a New Yorker convertible (had one existed) in production while being compelled to drop the four-door hardtop.  Market realities meant the federal court never had to set to resolve that and no manufacturer sought an exemption for the latter.    

In an example of the way government and industry in the US interact (mostly through the mechanism of “campaign financing” with lobbyists as the intermediaries), in 1971 the NHTSA (National Highway Traffic Safety Administration) granted a “temporary exemption” for convertibles from the rollover parameters and originally the sunset clause was set to 31 August 1977 (ie, the end of the 1977 season), a date chosen because by then Detroit’s existing convertible lines were schedule to have reached their EoL (end of life).  The FMVSS 208 standards were otherwise maintained and that was what doomed to four-door hardtops which, lacking a central (B) pillar would have been prohibitively expensive to engineer into compliance.  However, late in 1972 an unexpected ruling from a federal court held that FMVSS 208 existed under the provisions of the NTMVSA (National Traffic & Motor Vehicle Safety Act (1966)) and this was found to contain no statutory basis which could extend to the banning of convertibles.  In fact, the judgment stated, the act obligated the agency “to afford such vehicles special consideration.”  Detroit no more expected that than did the NHTSA but while the manufacturers were sanguine about no longer producing convertibles, the regulators were compelled to decide what to do about their regulation and, given Detroit’s attitude, they decided to kick the can down the road and simply extend the “temporary” exemption, nominating no end-date.

1966 Lincoln Continental Sedan (left) and 1974 Buick Century Luxus Colonnade Hardtop Sedan (right).  Luxus was from the Latin luxus (extravagance) and appeared in several Germanic languages where it conveyed the idea of "luxury".   

With "pillared hardtops", it was actually only the ostensibly oxymoronic nomenclature which was novel, Ford’s Lincoln Continentals combining side windows with frames which lowered into the doors and a B pillar; Lincoln called these a sedan, then the familiar appellation in the US for all four-door models with a centre pillar.  Curiously, in the 1960s another descriptive layer appeared (though usually not used by the manufacturers): “post”.  Thus where a range included two-door hardtops with no pillar a coupés with one, there was among some to adopt “coupé” and “post coupé” as a means of differentiation and this spread, the term “post sedan” also still seen today in the collector markets.  Other manufacturers in the 1970s also used the combination of frameless side glass and a B-pillar but Ford’s adoption of “pillar hardtop was unique; All such models in General Motors’ (GM) “Colonnade” lines were originally described variously as “colonnade hardtop sedans” (Buick) or “colonnade hardtops” (Chevrolet, Oldsmobile & Pontiac) and the nickname was borrowed from architecture where colonnade refers to “a series of regularly spaced columns supporting an entablature and often one side of a roof”.  For whatever reasons, the advertising copy changed over the years, Buick shifting to “hardtop sedan”, Chevrolet & Oldsmobile to “sedan” and Pontiac “colonnade hardtop sedan”.  Pontiac was the last to cling to the use of “colonnade”; by the late 1970s the novelty has passed and the consumer is usually attracted by something “new”.  Because the GM range of sedans had for uprights (A, B & C-pillars plus a divided rear glass), the allusion was to these as “columns”.  Ford though, was a little tricky.  Their B-pillars were designed in such as way that the thick portion was recessed and dark, the silver centrepiece thin and more obvious, so with the windows raised, the cars could be mistaken for a classic hardtop.  It was a cheap trick but it was also clever, in etymological terms a “fake hardtop” but before long, there was a bit of a vogue for “fake soft-tops” which seems indisputably worse.

1975 Imperial LeBaron (left) and 1978 Chrysler New Yorker.  The big Chryslers were the last of the four-door hardtops produced in the US.

The Americans didn’t actually invent the pillarless hardtop style and although coach-builders on both sides of the Atlantic had built a handful in both two and four door form, in the post-war years it was Detroit which with gusto took to the motif.  The other geo-centre of hardtops was the JDM (Japanese Domestic Market) which refers to vehicles produced (almost) exclusively for sale within Japan and rarely seen beyond except in diplomatic use, as private imports, or as part of the odd batch exported to special markets.  As an ecosystem, it exerts a special fascination for (1) those who study the Japanese industry and (2) those who gaze enviously on the desirable versions the RoW (rest of the world) was denied.  The range of high performance versions and variations in coachwork available in the JDM was wide and for those with a fondness for Japanese cars, the subject of cult-like veneration.  By the late 1970s, the handful of US four-door hardtops still on sale were hangovers from designs which dated from the late 1960s, behemoths anyway doomed by rising gas (petrol) prices and tightening emission controls; with the coming of 1979 (coincidently the year of the “second oil shock”) all were gone.  In the JDM however, the interest remained and endured into the 1990s.

1965 Chevrolet Corvair Corsa (two-door hardtop, left) and 1969 Mazda Luce Coupé (right).

The first Japanese cars to use the hardtop configuration were two-door coupés, the Toyota Corona the first in 1965 and Nissan and Mitsubishi soon followed.  One interesting thing during the era was the elegant Izuzu 117 Coupé (1968-1980), styled by the Italian Giorgetto Giugiaro (b 1938) which, with its slender B-pillar, anticipated Ford’s stylistic trick although there’s nothing to suggest this was ever part of the design brief.  Another of Giugiaro’s creations was the rare Mazda Luce Coupé (1968), a true hardtop which has the quirk of being Mazda’s only rotary-powered car to be configured with FWD.  Giugiaro’s lines were hardly original because essentially they duplicated (though few suggest "improved") those of the lovely second generation Chevrolet Corvair (1965-1969) and does illustrate what an outstanding compact the Corvair could have been if fitted with a conventional (front-engine / rear wheel drive (RWD)) drive-train.

1973 Nissan Cedric four-door Hardtop 2000 Custom Deluxe (KF230, left) and 1974 Toyota Crown Royal Saloon four-door Pillared Hardtop (2600 Series, right).

By 1972, Nissan released a version of the Laurel which was their first four-door although it was only the volume manufacturers for which the economics of scale of such things were attractive, the smaller players such as Honda and Subaru dabbling only with two-door models.  Toyota was the most smitten and by the late 1970s, there were hardtops in all the passenger car lines except the smallest and the exclusive Century, the company finding that for a relatively small investment, an increase in profit margins of over 10% was possible.  Toyota in 1974 also followed Ford’s example in using a “pillared hardtop” style for the up-market Crown, the exclusivity enhanced by a roofline lowered by 25 mm (1 inch); these days it’d be called a “four door coupé” (and etymologically that is correct, as Rover had already demonstrated with a "chop-top" which surprised many upon its release in 1962).  In the JDM, the last true four-door hardtops were built in the early 1990s but Subaru continued to offer the “pillared hardtop” style until 2010 and the extinction of the breed was most attributable to the shifting market preference for sports utility vehicles (SUV) and such.  In Australia, Mitsubishi between between 1996-2005 used frameless side-windows and a slim B-pillar on their Magna so it fitted the definition of a “pillar hardtop” although the term was never used in marketing, the term “hardtop” something Australians associated only with two-door coupés (Ford and Chrysler had actually the term as a model name in the 1960s & 1970s).  When the Magna was replaced by the doomed and dreary 380 (2005-2008), Mitsubishi reverted to window frames and chunky pillars.

Standard and Spezial coachwork on the Mercedes-Benz 300d (W189, 1957-1962).  The "standard" four-door hardtop was available throughout the run while the four-door Cabriolet D was offered (off and on) between 1958-1962 and the Spezials (landaulets, high-roofs et al), most of which were for state or diplomatic use, were made on a separate assembly line in 1960-1961.  The standard "greenhouse" (or glasshouse) cars are to the left, those with the high roof-line to the right.

Few European manufacturers attempted four-door hardtops and one of the handful was the 300d (W189, 1957-1962), a revised version of the W186 (300, 300b & 300c; 1951-1957) which came to be referred to as the "Adenauer" because several were used as state cars by Konrad Adenauer (1876–1967; chancellor of the FRG (West Germany) 1949-1963).  Although the coachwork never exactly embraced the lines of mid-century modernism, the integration of the lines of the 1950s with the pre-war motifs appealed to the target market (commerce, diplomacy and the old & rich) and on the platform the factory built various Spezials including long wheelbase "pullmans", landaulets, high-roof limousines and four-door cabriolets (Cabriolet D in the Daimler-Benz system).  The high roofline appeared sometimes on both the closed & open cars and even then, years before the assassination of John Kennedy (JFK, 1917–1963; US president 1961-1963), the greenhouse sometimes featured “bullet-proof” glass.  As well as Chancellor Adenauer, the 300d is remembered also as the Popemobile (although not then labelled as such) of John XXIII (1881-1963; pope 1958-1963).

A tale of two rooflines, the Rover 3.5 (P5B): Saloon (left) and Coupé (left); plans to produce the Coupé as a four-door hardtop proved abortive. 

In the UK, Rover (a company with a history or adventurism in engineering which belies its staid image) tried to create a four-door hardtop as a more rakish version of their P5 sedan (3 Litre (P5, 1958-1957) & 3.5 Litre (P5B 1967-1973)) but were unable to perfect the sealing around the windows, something which afflicted also the lovely two-door versions (1975-1978) of the Jaguar & Daimler Series 2 XJs (1973-1979).  Rover instead in 1962 released a pillared version of the P5 with a lowered roof-line and some different interior fittings, named the four-door the "Coupé" which puzzled those who had become used to "coupes" being two-door machines but etymologically, Rover was correct.

Pillars, stunted pillars & "pillarless"

1959 Lancia Appia Series III

Actually, although an accepted part of engineering jargon, to speak of the classic four-door hardtops as “pillarless” is, in the narrow technical sense, misleading because almost all used a truncated B-pillar, ending at the belt-line where the greenhouse begins.  The stunted device was required to provide a secure anchor point for the rear door's hinges (or latches for both if suicide doors were used) and in the case of the latter, being of frameless construction, without the upright, the doors would be able to be locked in place only at the sill, the physics of which presents a challenge because even in vehicles with high torsional rigidity, there will be movement.  The true pillarless design was successfully executed by some but those manufacturers used doors with sturdy window frames, permitting latch points at both sill and roof, Lancia offering the configuration on a number of sedans including the Ardea (1939-1953), Aurelia (1950-1958) & Appia (1953-1963).  The approach demanded a more intricate locking mechanism but the engineering was simple and on the Lancias it worked and was reliable, buyers enjoying the ease of ingress & egress.  It's sad the company's later attachment to front wheel drive (FWD) ultimately doomed Lancia because in every other aspect of engineering, few others were as adept at producing such fine small-displacement vehicles.

1961 Facel Vega II (a two door hardtop with the unusual "feature" of the rear side-glass being hinged from the C-pillar).

Less successful with doors was the Facel Vega Excellence, built in two series between 1958-1964.  Facel Vega was a French company which was a pioneer in what proved for almost two decades the interesting and lucrative business of the trans-Atlantic hybrid, the combination of stylish European coachwork with cheap, refined, powerful and reliable American engine-transmission combinations.  Like most in the genre, the bulk of Facel Vega’s production was big (by European standards) coupés (and the odd cabriolet) and they enjoyed much success, the company doomed only when it augmented the range with the Facellia, a smaller car.  Conceptually, adding the smaller coupés & cabriolets was a good idea because it was obvious the gap in the market existed but the mistake was to pander to the feelings of politicians and use a French designed & built engine which proved not only fragile but so fundamentally flawed rectification was impossible.  By the time the car had been re-engineered to use the famously durable Volvo B18 engine, the combination of the cost of the warranty claims and reputational damage meant bankruptcy was impending and in 1964 the company ceased operation.  The surviving “big” Facel Vegas, powered by a variety of big-block Chrysler V8s, are now highly collectable and priced accordingly.

1960 Facel Vega Excellence EX1

Compared with that debacle, the problem besetting the Excellence was less serious but was embarrassing and, like the Facellia's unreliable engine, couldn’t be fixed.  The Excellence was a four-door sedan, a configuration also offered by a handful of other trans-Atlantic players (including Iso, DeTomaso & Monteverdi) and although volumes were low, because the platforms were elongations of those used on their coupés, production & development costs were modest so with high prices, profits were good.  Facel Vega however attempted what no others dared: combine eye-catching suicide doors, frameless side glass and coachwork which was truly pillarless, necessitating latching & locking mechanisms in the sills.  With the doors open, it was a dramatic scene of lush leather and highly polished burl walnut (which was actually painted metal) and the intricate lock mechanism was precisely machined and worked well… on a test bench.  Unfortunately, on the road, the pillarless centre section was inclined slightly to flex when subject to lateral forces (such as those imposed when turning corners) and this could release the locks, springing the doors open.  Owners reported this happening while turning corners and it should be remembered (1) lateral force increases as speed rises and (2) this was the pre-seatbelt era.  There appear to be no confirmed reports of unfortunate souls being ejected by centrifugal force through an suddenly open door (the author Albert Camus (1913–1960) was killed when the Facel Vega HK500 two-door coupé in which he was a passenger hit a tree, an accident unrelated to doors) but clearly the risk was there.  Revisions to the mechanism improved the security but the problem was never completely solved; despite that the factory did offer a revised second series Excellence in 1961, abandoning the dog-leg style windscreen and toning down the fins, both of which had become passé but in three years only a handful were sold.  By the time the factory was shuttered in 1964, total Excellence production stood at 148 EX1s (Series One; 1958-1961) & 8 EX2s (Series Two; 1961-1964).

The Mercedes-Benz R230 SL: Lindsay Lohan going topless (in an automotive sense) in 2005 SL 65 AMG with folding roof lowered (left), Ms Lohan's SL 65 AMG (with folding roof erected) later when on sale (centre) & 2009 SL 65 AMG Black Series with fixed-roof (right).

At the time, uniquely in the SL lineage, the R230 (2001-2011) was available with both a retractable hard top and with a fixed roof but no soft-top was ever offered (the configuration continued in the R231 (2012-2020) while the R232 (since 2021) reverted to fabric).  Having no B pillar, most of the R230s were thus a hardtop with a hard top but the SL 65 AMG Black Series (2008–2011, 400 of which were built, 175 for the US market, 225 for the RoW) used a fixed roof fabricated using a carbon fibre composite, something which contributed to the Black Series weighing some 250 kilograms (550 lb) less than the standard SL 65 AMG.  A production of 350 is sometimes quoted but those maintaining the registers insist the count was 400.  Of the road-going SLs built since 1954, the Black Series R230 was one of only three models sold without a retractable roof of some kind, the others being the original 300 SL Gullwing (W198, 1954-1957) and the “California coupé” option offered between 1967-1971 for the W113 (1963-1971) "Pagoda" roadster (and thus available only for the 250 SL (1966-1968) & 280 SL (1967-1971)).  The "California coupé" (a nickname from the market, the factory only ever using "SL Coupé") was simply an SL supplied with only the removable hard top and no soft-top, a folding bench seat included which was really suitable only for small children.  The name California was chosen presumably because of the association of the place with sunshine and hence a place where one could be confident it was safe to go for a drive without the fear of unexpected rain.  Despite the name, the California coupé was available outside the US (a few even built in right-hand drive form) and although the North American market absorbed most of the production, a remarkable number seem to exist in Scandinavia.

A classic roadster, the C3 Chevrolet Corvette L88: Convertible with soft-top lowered (top left), convertible with hard-top in place (top right), convertible with soft-top erected (bottom left) and coupé (roof with two removable panels (T-top)) (bottom right).  The four vehicles in these images account for 2.040816% of the 196 C3 L88 Corvettes produced (80 in 1968; 116 in 1969) and the L88 count constitutes .000361% of total C3 production.

Pillow

Pillow (pronounced pil-oh)

(1) A bag or case made of cloth that is filled with feathers, down, or other soft material, and is used to cushion the head during sleep or rest.

(2) Any similar construction used to cushion the head; a type of headrest.

(3) In lace-making, a hard cushion or pad that supports the pattern and threads in the making of bobbin lace (also called lace pillow).

(4) In ship-building, a supporting piece or part, as the block on which the inner end of a bowsprit (a spar projecting over the prow of a sailing vessel to provide the means of adding sail surface) rests.

(5) In geology, as “pillow lava”, the rock type resembling the shape of a typical pillow, formed when lava emerges from an underwater volcanic vent or a lava flow enters the ocean.

(6) In engineering, as “pillow block”, a piece of wood or metal, forming a support to equalize pressure (historically known also a “brass”, an allusion to the alloy once commonly used for such purposes.

(7) In engineering, the socket of a pivot.

(8) A kind of plain, coarse fustian (a coarse fabric made originally from cotton and flax and now a coarse fabric of twilled cotton or a cotton & linen mix).

(9) With and without modifiers (love pillows; dirty pillows etc) and usually in the plural, yet another slang term for the human female's breasts.

(10) To rest on a pillow.

(11) To support with pillows.

(12) To serve as a pillow for some purpose.

1450s: From the Middle English pillow & pilow, (a head-rest used by a person reclining, especially a soft, elastic cushion filled with down, feathers etc), from the earlier pilwe, from the Old English pylwe, pylu & pyle (cushion, bed-cushion, pillow), from West Germanic noun pulwi & pulwin (source also of the Old Saxon puli, the Middle Dutch polu, the Dutch peluw, the Old High German pfuliwi and the German Pfühl), from the Proto-West Germanic pulwī (pillow), borrowed (possibly as early as the second century) from the Latin pulvinus (a little cushion, small pillow) of uncertain origin but some etymologists have speculated the construct may have been the Latin pulvis (dust, powder) +‎ -īnus (-ine) (in the sense of the filler of a pillow).  The suffix -īnus (-ine) was from the Proto-Italic -īnos, from the primitive Indo-European –iHnos and was cognate with the Ancient Greek -ινος (-inos) and the Proto-Germanic -īnaz.  In use it was added to a noun base (especially a proper noun) to form an adjective conveying the sense “of or pertaining to” and could indicate a relationship of position, possession, or origin.  The modern English spelling dates from the 1450s.  Pillow & pillowing are nouns & verbs, pillowed is a verb & adjectice and pillowless, pillowy, pillowlike & pillowesque are adjectives; the noun plural is pillows.

Pillowslips (left) in the typical combination of (1) a pair in a matching set with sheets & (2) a pair in a set matching the duvet cover and a quartet of pillowshams (right).  

Use of the pillowcase (washable enclosure drawn over a pillow and known also as a “pillowslip”) probably long predates the first known use of the term in 1745 but the emergence in the 1860s of the “pillowsham” is likely indicative of the tastes of the rising middle-class.  The pillowsham can be thought of as the archetypal middle class accessory and while structurally similar to a pillow case, in the jargon of interior decorators they are distinct.  A pillowcase (or pillowslip) is a basic and close-fitting cover which encases a pillow to protect it and provide a comfortable surface for sleeping.  Typically, pillowcases are made from soft, washable fabrics like cotton, linen, or microfiber and usually feature an open end with a flap; most are simple in design although there can be frills (though not fringes which are restricted to cushions) and the fabric tends to be either a solid color or matching the rest of the bed linen (ie as part of a set).  A pillowsham is a decorative cover for a pillow, often used on beds to add style rather than for everyday sleeping and some shams placed over pillows for decorative effect are removed or placed at the back when someone is sleeping.  Pillowshams are much associated with intricate designs (embroidery, ruffles, textured fabric and worse) and usually have an opening at the back, often closed with buttons, a zipper, or an overlapping flap to hide the closure.  Sham (intended to deceive; false; act of fakery) is thought probably to have been a dialectal form of shame (reproach incurred or suffered; dishonour; ignominy; derision) from the Middle English schame, from the Old English sċamu, from Proto-Germanic skamō.  Thus, while interior decorators may have no shame, they certainly have shams.

Pillowsham is the generic term for these items (whether put over a pillow or cushion) and “cushionsham” is not part of the jargon; the terms pillowcase, pillowslip & pillowsham appear variously also as separate words and hyphenated.  The pillowsham is notorious for its use as a platform for kitsch and Adolf Hitler’s (1889-1945; Führer (leader) and German head of government 1933-1945 & head of state 1934-1945) mountain home (the Berghof in the Obersalzberg of the Bavarian Alps near Berchtesgaden, Bavaria) featured many, sent to him by his many female admirers.  At the aesthetic level, he of course didn't approve but appreciated the gesture although they seem never to have appeared in photographs of the house’s principle rooms, banished to places like the many surrounding buildings including the conservatory of Hans Wichenfeld (the chalet on which the was Berghof based).

Hitler's study in the Berghof with only matched cushions (left) and the conservatory (centre & right) with some pillowshams (embroidered with swastikas and the initials A.H.).

In the US, Life magazine in October 1939 (a few weeks after the Nazis had invaded Poland) published a lush color feature focused on Hitler’s paintings and the Berghof, the piece a curious mix of what even then were called “human-interest stories”, political commentary and artistic & architectural criticism.  One heading :“Paintings by Adolf Hitler: The Statesman Longs to Be an Artist and Helps Design His Mountain Home” illustrates the flavor but this was a time before the most awful aspects of Nazi rule were understood and Life’s editors were well-aware a significant proportion of its readership were well disposed towards Hitler’s regime.  Still, there was some wry humor in the text, assessing the Berghof as possessing the qualities of a “…combination of modern and Bavarian chalet” styles, something “awkward but interesting” while the interiors, “…designed and decorated with Hitler’s active collaboration, are the comfortable kind of rooms a man likes, furnished in simple, semi-modern, sometimes dramatic style. The furnishings are in very good taste, fashioned of rich materials and fine woods by the best craftsmen in the Reich.”  Life seemed to be most taken with the main stairway leading up from the ground floor which was judged “a striking bit of modern architecture.”  Whether or not the editors were aware Hitler thought “modern architecture” suitable only for factories, warehouses and such isn’t clear.  They also had fun with what hung on the walls, noting: “Like other Nazi leaders, Hitler likes pictures of nudes and ruins” but anyway concluded that “in a more settled Germany, Adolf Hitler might have done quite well as an interior decorator.”  There was no comment on the Führer’s pillows and cushions.

Whatever Life’s views on him as potential interior decorator, decades later, his architect was prepared to note the dictator’s “beginner’s mistake” in the building’s design.  In Erinnerungen (Memories or Reminiscences) and published in English as Inside the Third Reich (1969)), Albert Speer (1905–1981; Nazi court architect 1934-1942; Nazi minister of armaments and war production 1942-1945) recalled:

“A huge picture window in the living room, famous for its size and the fact that it could be lowered, was Hitler s pride.  It offered a view of the Untersberg, Berchtesgaden, and Salzburg. However, Hitler had been inspired to situate his garage underneath this window; when the wind was unfavorable, a strong smell of gasoline penetrated into the living room.  All in all, this was a ground plan that would have been graded D by any professor at an institute of technology. On the other hand, these very clumsinesses gave the Berghof a strongly personal note. The place was still geared to the simple activities of a former weekend cottage, merely expanded to vast proportions.”

He commented also on the pillowshams: “The furniture was bogus old- German peasant style and gave the house a comfortable petit-bourgeois look.  A brass canary cage, a cactus, and a rubber plant intensified this impression.  There were swastikas on knickknacks and pillows embroidered by admiring women, combined with, say, a rising sun or a vow of "eternal loyalty."  Hitler commented to me with some embarrassment: "I know these are not beautiful things, but many of them are presents.  I shouldn't like to part with them."

Life’s assessment of Hitler’s alternative career path as an interior decorator wasn’t the first time the observation had been made of a head of state & government.  Woodrow Wilson (1856–1924; US president 1913-1921) had gone to the Paris Peace Conference (1919) determined above all to secure the agreement of all parties to the creation of the League of Nations (1920-1946) and this he pursued with a vigour not matched by other leaders present, all of who had a focus on the immediate needs of their own countries.  Wilson, knowing political pressure on him was rising in the US and whose health had long been fragile, found the negotiations exhausting and doctors in recent years have concluded he likely suffered several small strokes while in Paris, a prelude to the major event later in the year which substantially would incapacity him for the remainder of his presidency.

Wilson’s personal physician (Cary Grayson (1878–1938) had accompanied him to the conference and in his diary noted one manifestation of what he described as “the strain” when, after hours of “intense discussion” on matters ranging from tiresome US senators to the treaty terms sought by the delegation from Japan to the arraignment of the former Kaiser Wilhelm II (1859–1941; German Emperor & King of Prussia 1888-1918), the president suddenly made an announcement.

“I don’t like the way the colors of this furniture fight each other. The greens and the reds are all mixed up here and there is no harmony.  Here is a big purple, high-backed covered chair, which is like the Purple Cow, strayed off to itself, and it is placed where the light shines on it too brightly.  If you will give me a lift, we will move this next to the wall where the light from the window will give it a subdued effect.  And here are two chairs, one green and the other red.  This will never do.  Let’s put the greens all together and the reds together.”  He went on to relate to his doctor how at the “Council of Four” (the leaders of France, Italy, the US & UK) meeting how “…each delegation walked like schoolchildren each day to its respective corner.  Now, with the furniture regrouped, he said each country would sit according to its color.”  Dr Grayson attributed the “aberrant behaviour” to “stress” and prescribed only going for a drive in an automobile, remarking to his patient: “I think if you ever want a job after leaving the presidency you would make a great success as an interior decorator.”  Wilson concurred, answering: “I don’t mean to throw bouquets at myself but I do think that I have made a success of the arrangement of the furniture.”

Woodrow Wilson’s bedroom in the Washington DC townhouse where he lived after leaving office.

Mrs Wilson fitted-out the bedroom on S Street, Kalorama almost to exactly replicate the one he’d used at the White House, down to the footrests, pillows and reading lights.  Mrs Wilson commissioned the bed to be exactly the imposing dimensions (8 feet, 6 inches x 6 feet, 6 inches (2590 x 1981 mm)) of the White House’s Lincoln Bed; built in Grand Rapids, Michigan in a colonial revival style, it's made of mahogany.  After his stroke in October, 1919, Wilson substantially was confined to his bed and it was in this bed he died on 3 February, 1924, aged 67.  He was buried at the Washington National Cathedral, the only US president whose body lies in the national capital.

The "furniture incident" is now assessed in the light of the knowledge of the president’s previous neurological issues and analysts since have compared the behaviour to that of the anorexic who takes control of their diet because it is one thing they are able completely and immediately to control, in contrast to other aspects of their life which they have come to believe they are unable to influence and neurologists who have written on the subject do seem to agree a stroke would likely have induced the episode.  In October 1919, shortly after returning to the US, Wilson suffered a major stroke, us stroke, leaving him paralyzed on his left side, and with only partial vision in the right eye.  Despite this, he continued in office until his term expired in 1921 though he was physically isolated and few were able to see him except his wife and doctor, a situation not greatly different from the situation in 1953 when Winston Churchill’s (1875-1965; UK prime-minister 1940-1945 & 1951-1955) son-in-law for months acted as something of a prime-ministerial proxy in the aftermath of Churchill’s massive stroke.  The ad-hoc apparatus constructed by Mrs Wilson and Dr Grayson had led some claim she was, in effect, the nation’s “first female president” and while that’s drawing a long bow, it was something discussed in 2024 when Joe Biden’s (b 1942; US president 2021-2025) descent into senility was a topic of interest.  The roles played by of Dr Grayson, Lord Moran (Charles Wilson, 1882-1977, personal physician to prime minister Winston Churchill) and Ross McIntire (1889–1959; personal physician to Franklin Delano Roosevelt (FDR, 1882–1945, US president 1933-1945)) remain controversial and reflect the sometimes conflicting duality of responsibility a physician has (1) to their patient and (2) their patient’s position as head of government.

Lindsay Lohan themed pillows are available.

“Pillow dictionary” was a synonym of “sleeping dictionary” (a sexual partner who also serves as a native informant or language teacher for an outsider).  It was thus something of a euphemism for a tutor in a foreign language who, as is implied, gives “tuition in bed”; the term said (as might be expected) to be used more commonly used by men of women than vice versa.  Those who practice hypnopaedic techniques use a different kind of dictionary.  Hypnopedia (or hypnopædia) was a form of “sleep-learning (or sleep-teaching) and was an attempt to convey information to a sleeping person, typically by playing a sound recording to them while they sleep.  Because the role of sleep in memory consolidation had come to be understood, the hypothesis of hypnopedia was not unreasonable but it has been wholly discredited.

The “pillow fight” (a form of domestic mock-combat fought using pillows as weapons) is presumably a most ancient practice but the first known reference is from 1837.  Pillows being much associated with beds, in idiomatic use, the pillow naturally features in phrases associated with sex.  The slang “pillow talk” (relaxed, intimate conversation between a couple in bed) is doubtlessly more ancient still but the term may not have been used prior to 1939 and it now carries the implication of some indiscrete disclosure, often in the context of politics or espionage).  A “pillow word” was a calque of the Japanese 枕詞 (makurakotoba) and described the use in Waka (和歌) (Japanese poem) of a poetic device in which a certain introductory phrase is commonly used to allude to something else.

Jeremy Thorpe arriving at Minehead Magistrates Court, 4 December 1978, for the famous "pillow biter" trial.

The matter was committal proceedings against him and three others on charges of conspiring to murder former male model Norman Scott.  Ultimately Mr Thorpe was acquitted of all charges.  The car is a Rover 3500S (P6).  3500S was the original designation of the 3500s sold during the model's abortive foray (1970-1971) into the US market but elsewhere was used to designate the version offered with a four-speed manual transmission (1971-1977), the original introduced in 1968 exclusively in automatic form.

A “pillow queen” was a woman concerned only with her own gratification during sex and interestingly, the equivalent creature among lesbians was apparently more often a “pillow princess”, both classified as “takers” rather than “givers”, the synonyms in the vernacular including “stone”, “rock”, “slate”, “cold fish”, “dead fish” and “starfish”.  The more evocative phrase “pillow-biter” seems first to have entered general use after it was used by Norman Scott (b 1940) when giving evidence in the 1979 trial of Jeremy Thorpe (1929–2014; leader of the UK Liberal Party 1967-1976), the witness describing the way he handled his unwilling participation as the alleged victim of Mr Thorpe committing upon him what in some jurisdictions used to be called “the abominable crime of buggery”: “I just bit the pillow, I tried not to scream because I was frightened of waking Mrs Thorpe.”  A pillow-biter is thus (in certain circles of the LGBTQQIAAOP communities) a “gay man who engages in passive anal sex”; a “bottom”, as opposed to Mr Thorpe who allegedly was a “top”.

Pillowbook describes a journal-type book kept to record sexual dreams and escapades, most intended only for the eyes of the writer.  It was a specific form of a quite commonplace book which appears to have originated in Japan as a compilation of notes & jottings, those periodic or occasional writings that might go into an extended diary.  The most famous example (and among the earliest extant) was the The Pillow Book (枕草子) (Makura no Sōshi) (Notes of the Pillow), a volume of observations and musings recorded by Sei Shōnagon (清少納言), circa 966–circa 1020, a lady of the court to Fujiwara no Teishi (藤原 定子) 977–1001 (known also as Sadako), an empress consort of the Japanese Emperor Ichijō (一条天皇) (Ichijō-tennō), 980–1011; 66^th emperor of Japan, 986-1011; the last entries in the book were made in the year 1002.  According to Japanese legend, the origin of the pillow book lies in a bundle of unused notebooks being brought to the empress who began musing on what should be done with them.  The lady-in-waiting suggested she should have them and make them into a pillow (which meant putting them into the drawers of “a wooden pillow” (a part of the Japanese sleeping apparatus).  Subsequently, she filled the notebooks with random facts, lists and discursive jottings and from this tradition came the traditional Japanese genre zuihitsu (随筆) (occasional writings) which exists still, describing a form of literature consisting of loosely connected personal essays and fragmentary ideas typically influenced by the author's surroundings and daily interactions with them.

1972 Oldsmobile Ninety-Eight Regency brochure.

“Loose pillow” upholstery had been in furniture for a while, implemented usually as detachable cushions designed to be removed for cleaning but it was Oldsmobile which first used the concept for automobiles.  Since the mid 1960s “luxury” versions (as opposed to mere “deluxe” editions which often included just a bundle of options anyway available on a “standard” car at a discount compared with ordering them individually) had begun to appear and this would evolve into what came to be called “the great Brougham era”.  That term seems to have been invented by Curbside Classic, a curated website which is a gallimaufry of interesting content, built around the theme of once-familiar and often everyday vehicles which are now a rare sight until discovered by Curbside Classic’s contributors (who self-style as "curbivores"), parked next to some curb.  These are the often the machines neglected by automotive historians and collectors who prefer things which are fast, lovely or rare.  According to Curbside Classic, the “great brougham era” began in 1965 with the release of the LTD option for the mass-market Ford Galaxie and that approach was nothing new because even the Galaxie name had in 1959 been coined for a "luxury" version of the Fairlane 500, a trick the US industry had been using for some time.

1972 Oldsmobile Ninety-Eight Regency brochure.  When the tufted, pillowed option was chosen in red velour, it was known casually as "mid-priced bordello chic".

Once, Detroit’s most elaborate interiors had been restricted to the top-of the range models (Cadillac, Lincoln & Imperial) but when Oldsmobile in introduced the “Regency” option for their Ninety-Eight range, it was quite a jump in middle-class opulence and it must have been galling for Cadillac: Oldsmobile, two notches down the GM pecking list from Cadillac had in one stroke out-done Cadillac’s interiors with not just tufted velour upholstery but the novelty also of the welcoming loose pillow style.  Cadillac had nothing like it but scrambled to respond, offering in 1973 the d'Elegance package, a US$750 option which included pillow-style velour seating as well as a more plush carpeting and bundled a few of the otherwise optional features.

1974 Cadillac Fleetwood Talisman rear compartment in blue velour with optional pillows.  The pillows (which many would have described as "cushions") were also available on Talismans trimmed in leather.  The world should have more leather pillows but, unfortunately, while "Cadillac pillows" are available, they come only in fabric.  The so-called "holy grail" among Talisman collectors is a 1974 model in blue leather which was listed as a factory option but no such machine has ever been sighted and Cadillac's production records don't provide a color breakdown.  It's thought likely none were ever built.

However, all the d'Elegance bling did was match what others were doing and there was still the corporate memory of the Cadillac mystique, a hankering for the time when Cadillac had been the “standard of the world”, a reputation built in the 1930s on basic engineering such as almost unique sixteen cylinder engines and maintained a generation later with cars such as the Eldorado Brougham, times when the name stood for something truly impressive.  By 1974 the world had changed and such extravagances were no longer possible but what could still be done was to add more gingerbread and for 1974, Cadillac announced the Talisman package.  Much more expensive than the d'Elegance and consequently more exclusive, the Talisman included an extended centre console, the front section housing an illumined writing tablet, the rear a storage compartment.  This had been done before but never with this opulence although it had the effect of reducing the huge car, a size which historically been a six-seater, into something strictly for four.  The interior was available in four colors in "Medici" crushed velour at US$1800 or in two shades in leather at US$2450 at a time when the Chevrolet Vega, GM’s entry-level automobile of the era cost US$2087.  The Talisman additionally gained matching deep-pile interior carpeting and floor-mats, a fully padded elk grain vinyl roof, exterior badge identifications, a stand-up, full-color wreath and crest hood ornament and unique wheel-covers.  For those who needed more, for an additional US$85, a matching pillow and robe was available although the robe unfortunately wasn't cut in leather.  Optioned with the leather package, a 1974 Cadillac Talisman cost about US$13,200, matching what the company charged for the even bigger Fleetwood 75 limousines.  The additional gingerbread wasn’t all that expensive to produce; what Cadillac was selling was exclusivity and the market responded, 1898 Talismans coming off the production line that year, all sold at a most impressive profit.  Most prized today are the relative handful trimmed in leather, the urban legend being all were in medium saddle with none in the dark blue which was on the option list.  If any were sold with the blue leather, none appear now to exist and Cadillac’s records don’t record the breakdown.

1974 Imperial LeBaron four-door hardtop (left) in chestnut tufted leather though not actually “fine Corinthian leather” which was (mostly) exclusive to the Cordoba (1975-1983) until late 1975 when not only did the Imperial's brochures mention "genuine Corinthian leather (available at extra cost)" but for the first time since 1954 the range was referred to as the "Chrysler Imperial", a harbinger the brand was about to be retired.  Imperial's advertising copy noted of the brochure photograph above: “...while the passenger restraint system with starter interlock is not shown, it is standard on all Imperials.”; the marketing types didn't like seat-belts messing up their photos.  While all of the big three (GM, Ford & Chrysler) had tufted interiors in some lines, it was Chrysler which displayed the most commitment to the motif.

Fashions change and the 1997 Buick Park Avenue (right) was the last of the "pillowed cars".  The loose pillow style certainly caught on although the name was a little misleading because the pillows were loose only in the sense of moving a little to accommodate the frames sitting on them and were not removable.  In the showroom they looked good and attracted many buyers but were noted also for the propensity to trap crumbs, small coins and the other detritus of life in the many folds, tufts and crevasses.  The fad lasted for more than a generation and Detroit’s last fling of the pillow was the 1997 Buick Park Avenue.

Built-in foam pillows: 1972 Imperial LeBaron four-door hardtop (left) and 1977 Chrysler New Yorker Brougham four-door hardtop (right).

Chrysler corporation’s implementation of the “loose pillow look” was the industry’s most sumptuous and on the more expensive in the range, the look extended even to “built-in foam pillows” affixed to the C-pillars, a luxury for dozing customers and these were the sort of cars which were famous for “floating” effortlessly down freeways so probably it wasn’t uncommon for folk in the back to be lulled into sleep; the huge machines of the 1970s were nicknamed “land yachts” with good reason.  The pillows also proved to be dual-purpose.  Between 1969-1973, the Imperial’s rear map-reading lamps (maps used to be printed on paper) were located next to the rear windscreen and while they worked as intended, they had a sort of “stuck-on” look which didn’t suit the ambiance of the interior.  When illuminated, they also glowed in the driver’s rear-view mirror and because the stylists were anyway intending to better integrate the units, it was decided to do so in such a way that would make the light unobtrusive for the driver, removing a potential distraction.  The new design made it debut with the 1974 range.

1974 Imperial LeBaron brochure featuring "built-in foam pillows and lavaliere straps".

Chrysler made many mistakes during the 1970s but the basic engineering was usually sound and the new map-reading lamps were indicative of the approach.  Not only did the new lamps offer “increased luminosity” but the glow was now “warmer and softer” which sounds like advertising “puffery” but the terms are an accepted part of the jargon of light and the wider aperture of the lens meant what was cast was in a broader beam, better suited to maps or anything else being read.  The shape of the built-in foam pillows was used also to ensure the light couldn’t distract the driver, the engineers devoting some energy to working out just how much padding should be used to achieve this, while not detracting from the lamp’s functionality.  On the four-door models, there was also on each C-Pillar a “lavaliere strap”.

Ronald Reagan (1911-2004; US president 1981-1989) in Cadillac presidential limousine demonstrating the correct grip of a lavaliere strap.

“Lavaliere” is a term from jewellery design which describes a pendant (typically with a single stone) suspended from a necklace and presumably Chrysler’s marketing department thought that sounded much better than the more brutish “grab handle”, typified by the later Subaru BRAT, a vehicle in which admittedly they were essential.  On his Californian ranch, Mr Regan kept a Subaru BRAT but removed the tariff-dodging jump seats so didn't have the pleasure of using the grab handles.  The jewellery style was named after Françoise-Louise de La Baume Le Blanc, Duchess of La Vallière and Vaujours (1644–1710) who was, between 1661-1667 (a reasonable run in such a profession), the mistress of Louis XIV (1638–1715; le Roi Soleil (the Sun King), King of France 1643-1715); it’s said the adaptation of her name for the pendants was based on the frequency with which the accessories appeared in her many portraits.

1977 Chrysler (Australia) Valiant Regal SE.

In the era, Chrysler's Australian outpost did cut a few corners when implementing the “pillowed look”, economies achieved by (1) using fewer buttons for the tufting of the fabric or optional leather and (2) attaching the tufted “feature sections” directly to the cushion & squab rather than creating an emulated “pillowed” look (in which a separate piece appears to sit atop the structure).  Even by the time of the release of the CL range (1976-1978) the feeling was the writing was on the wall for the once popular Australian Valiant (1962-1981) and the top-of-the-line Regal SE was created in the Q&D (quick & dirty) way by including all the lesser Regal’s options (including the 318 cubic inch (5.2 litre) V8) as standard equipment; only the tufted upholstery and optional leather was unique to the model.  Sales were modest but there remained a devoted following for the Valiant which was durable enough to endure the sometimes harsh environment and it was highly regarded for its towing capabilities, even when fitted with the lusty six cylinder engines which were the best produced by the local industry.  Built on the US A-body platform, when production ended in 1981 it had lasted a half-decade longer than the Plymouth and Dodge versions sold in the home market and only in Mexico would use continue until 1988.