Dictator

Dictator (pronounced dik-tey-ter)

(1) A person exercising absolute power, especially a ruler who (at least ostensibly) has absolute control (ie effectively not restricted by a constitution, laws, recognized opposition, etc) in a government (and officially without hereditary succession); applied particularly to those exercising tyrannical rule.

(2) In republican ancient Rome, a person vested by the senate with supreme authority during a crisis, the regular magistracy being subordinated to him until the crisis was met (typically by conducting a war).

(3) A person who makes pronouncements, as on conduct, fashion etc, which are regarded as authoritative.

(4) A person who dictates text to someone or some sort or mechanical or electronic recording device.

(5) In Ancient Rome (during certain periods), an elected chief magistrate.

1350–1400: From the Middle English dictatour, from the Old French dictator, from the Latin dictātor (genitive dictātōris), (Roman chief magistrate with absolute authority) the construct being dictā(re) (inflection of dictō (I repeat, say often; I dictate (to someone for writing))), frequentative of dicere (to say, speak); I compose, express in writing; I prescribe, recommend, order, dictate)) frequentative of dicere (to say, speak)" (from the primitive Indo-European root deik- (to show (also "solemnly to pronounce") (and related to dīcō (say, speak) + -tor (from the Proto-Italic -tōr, from the primitive Indo-European -tōr from -tor-s; the suffix added to the fourth principal part of a verb to create a third-declension masculine form of an agent noun).  The feminine forms were dictatress or dictatrix, both probably now obsolete except in historic reference or as a jocular form; the old alternative spelling dictatour is obsolete.  Some European languages (including Dutch and Romanian) were like English and borrowed directly the Latin spelling while others used variations including Catalan (dictador), French (dictateur) Italian (dittatore), Piedmontese (ditator), Polish (dyktator), Portuguese (ditador), Russian (дикта́тор (diktátor)), Sicilian (dittaturi), Spanish (dictador) and German (Diktator).  The feminine forms dictatoress & dictatrix are now rare.  Dictator, dictatoress & distatorship are nouns, dictatory is a noun & adjective, dictatorial, dictatorlike & dictatorless are adjectives and dictatorially is an adverb;the noun plural is dictators.

The noun dictatorship (office or term of a (Roman) dictator) came into use in the 1610s to describe the historically specific terms of office the Roman Senate sometimes granted individuals in extraordinary and reprehensible circumstances while the now familiar general sense of "a ruler exercising absolute authority" evolved by the late seventeenth century.  The noun dictator had already proceeded along this path, the historical sense being first used in English circa 1600, the extension to “one who has absolute power or authority" (in any context and not just political power) noted by the 1690s.  The nasty and not infrequently genocidal nature of some of the dictators of the twentieth century and beyond certainly influenced the understanding of the word which, as late as the 1800s could be used neutrally, effectively as a synonym for president.  The adjective dictatorial (pertaining to a dictator; absolute, unlimited), dating from 1901 evolved also to enjoy use outside of descriptors of absolute government and by 1704 had acquired the general sense of "imperious, overbearing", usefully (and often applied as required to husbands, mothers-in-law, parish priests etc); the related form was the adverb dictatorially.  In that vein, to convey the notion of "pertaining to a dictator" there had been dictatorian (1640s) & dictator-like (1580s).  Etymologists insist historic duality of implication in "dictatorial" ((1) a disposition to rule & (2) a sharp insistence upon having one's orders accepted or carried out) has survived in modern use but instances of the former are now less common.

1929 Studebaker Dictator Royal Coupe with rumble seat and "artillery wheels" in the style made famous on Bugatti's roadsters and race-cars.

Adolf Hitler (1889-1945; Führer (leader) and German head of government 1933-1945 & head of state 1934-1945) was of course the dictator who has for almost a century loomed over the word and “Hitler” was used figuratively for "a dictator" from as early as 1934, a use persisting despite there being no shortage of dictatorial tyrants in the years since his assumption of power.  One amusing variation emerged in England in the early years of World War II (1939-1945), a “little Hitler” being someone appointed to a minor post (archetypically an air-raid warden (someone employed to walk the streets during a “black-out” telling folk to extinguish their lights)) and, cloaked in this brief, unaccustomed authority, soon intoxicated by their power.  In the post-revolutionary Islamic Republic of Iran (1979-), the regime encouraged a similar put-down aimed at opponents, the US being شيطان بزرگ (Shaytân-e Bozorg (the great Satan)) and Israel شیطان کوچک, (Shaytân-e Kuchak (the little Satan)) and it’s a worse slight even than it sounds because “great” is not the perfect translation, the idea of the great Satan being one of derision rather than awe.  When ayatollahs are in a bad mood (it does happen), sometimes the UK is also described as a “little Satan”.

Lindsay Lohan, glad to see a dictator go.

Lindsay Lohan never forgave dictator Hosni Mubarak (1928–2020; president of Egypt 1981-2011) for shouting at Bill Clinton (b 1946; POTUS 1993-2001).  When told in 2011 he’d fallen from power as one of the victims of the Arab Spring, she responded: “Cool.”  When told it was brought about by a military coup she replied: “Gross!”  Lindsay Lohan doesn’t approve of coups d'état and believes soldiers should "stay in the barracks", allowing due constitutional process to be followed.   

Because of the evil of Hitler and his many spiritual successors in this century and the last, dictator really doesn’t cry out for synonyms but autocrat, despot, tyrant, absolutist, authoritarian, oppressor & totalitarian all tend in the direction.  Associatively however, the noun generalissimo (supreme military commander), dating from the 1620s and a borrowing of the Italian generalissimo (superlative of generale, from a sense development similar to the French général), can in some cases be applied to dictators because in the twentieth century the title was granted (ie self-conferred) to the dictators comrade Stalin (1878-1953; Soviet leader 1924-1953), Chiang Kai-shek (1887-1975; leader of the Republic of China (mainland) 1928-1949 & the renegade province of Taiwan 1949-1975) and Francisco Franco (1892-1975; Caudillo of Spain 1939-1975).  Despite that roll-call, it has never come into use as a general term for "in the manner of dictator", possibly because historically it's too specific (to the military context) and has just too many syllables to be catchy slang.

1935 Studebaker Dictator phaeton (left) & 1936 Studebaker Dictator sedan (right).

The Studebaker Dictator was produced between 1927-1937, the naming scheme using titles from government service to indicate a model’s place in the hierarchy, the Dictator replacing the Standard Six as the entry-level model, the progressively more expensive models being the Commander and President.  Other manufacturers have adopted the concept idea, Opal in Germany once merging admiralty and political ranks, offering the Kapitän, Commodore, Admiral & Diplomat.

Some of the opposition to crooked Hillary Clinton's (b 1947; US secretary of state 2009-2013) presidential campaign in 2016 accused her of wanting to turn the US into a dictatorship.  Given that she couldn't manage even to keep her husband "on the porch", fears crooked Hillary might in the Oval Office morph into dictatorial Hillary may have been hyperbolic but the meme makers any responded with agitprop.

To many it will seem strange a US manufacturer would, as late as 1937, call one of its cars the Dictator but in 1927 the Nazis were years from power and Benito Mussolini (1883-1945; Duce (leader) & prime-minister of Italy 1922-1943), was far from the tainted character he would later become, public perception of his rule still in the moment of admiring him for “making the trains run on time”.  Whether any improvement in punctuality was noted by many Italians is dubious but the Duce would anyway have been pleased at least one train arrived in good time.  Because the image of a mass-movement black-shirted supporters taking to the streets to overthrow an old, corrupt government was just the sort of propaganda dictators adore, the 1922 "March on Rome" became part of fascist mythology but although a good "photo opportunity", Mussolini joined the march only for it's final stage; he caught the Naples-Rome train.  Studebaker anyway had always explained the name as suggesting “a fine car at a moderate price” that would “dictate the standards” in the vital mid-priced field.  That was fair enough but with the benefit of post-Nazi hindsight, when the option of a straight-eight engine was offered as an upgrade from the straight-six, Studebaker probably would not to have used the marketing slogan “a brilliant example of excess power”.  By 1937, the use of excess power by the Third Reich’s dictator was becoming obvious and Studebaker quietly dropped the Dictator name for 1938, re-positioning the Commander as the base model, the cars exported to the Europe, the UK and the British Empire having early been renamed Director.  Of those changes, probably just about everyone except Henry Ford (1863-1947) approved.  Briefly, Studebaker had also offered the Chancellor but, presumably because it wasn’t a title that much resonated in the American imagination, it was short-lived (only in the catalogue for the 1927 season); that was a stroke of luck for Studebaker because Hitler took over the Reich Chancellery in January 1933 and had the Chancellor remained in production, it too would have faced the linguistic cull for 1938.  

So Studebaker’s tale is an example of how the shifting meaning of words can influence many things.  Still, if in 1937 any association with Hitler had become distasteful for a US corporation, even by 1940, some two years after the Nazi’s most publicized pogrom against the Jews (Kristallnacht (Night of Broken Glass)), Charlie Chaplin (1889–1977) released his satirical comedy The Great Dictator which parodied both dictators (Hitler and Mussolini), his argument being that however controversial it might be, “…Hitler must be laughed at."  He later admitted that had he known in 1940 what would later be understood, he’d never have produced the film.  When in 1940 Lord Halifax (Edward Wood, 1881–1959) arrived in Washington DC to take up his appointment as UK’s ambassador, he was taken to lunch by a group of Republican senators and told they regarded Franklin Delano Roosevelt (FDR, 1882–1945, POTUS 1933-1945) as “a worse dictator than Hitler or Mussolini” so Studebaker clearly made the right decision.

Studebaker US6 truck in Red Army use, configured as mobile Katyusha rocket launcher, circa 1943.  Under Lend-Lease arrangements, some 152,000 US6's were supplied during Great Patriotic War (1941-1945).

Comrade Stalin’s favorite cars by the 1930s were the big Packards but he acknowledged the importance of Studebaker trucks supplied by the US under Lend-Lease and the company also greatly benefited; like many US corporations, some of its golden years came during World War II (1939-1945) when industrial capacity was given over to government contracts fulfilling military demand.  A variety of materiel was produced but Studebaker’s most notable contribution to the war effort was the versatile US6 (G630 in the government purchasing system) 2½ (short) ton 6x6 trucks, over 150,000 of which were supplied to the Soviet Union.  Built in many configurations, the most memorable adaptation by the Red Army was as a mobile platform for the BM-31-12 (nickname: Andryusha) Katyusha rocket launcher, known to the enemy as “Stalin’s organs” because of the distinctive sound; before drones emerged as the preferred front-line weapon, the Russian army widely deployed such rockets in the “special military operation” (invasion) against Ukraine.  The US6 proved popular with Red Army troops who judged it superior to the locally-made ZIS-5 & GAZ-AA and better even than the captured German trucks with Maybach engines which (belying the German reputation for “good beer, good engines, good sausages”), were prone to overheating under extreme loads, unlike the Studebakers that never boiled.

Tough, durable and easy to repair, it was the WS6 that made possible the movement of the Red Army at the scale and speed achieved by 1943-1944 and it proved equally adept at handing the both the muddy and freezing conditions that became notorious on the Eastern Front; affectionately the troops nicknamed the things “Studer”.  The tale circulated that comrade Stalin even wrote a letter of appreciation to Studebaker, mentioning how important the US6 had been to the Red Army; that turned out to be apocryphal but in the Studebaker archives there are documents from Soviet officials expressing their satisfaction with the machines.  The flow of information between across the Iron Curtain was once highly restricted and one Soviet diplomat, arriving in the US in the late 1960s, expressed surprise Studebaker was no longer in business.  Brought up on the legends of the part the WS6 had played in Great Patriotic War, he'd assumed the company would still be a fixture in US manufacturing.  Of course, if corporate comings & goings in Detroit (actually South Bend, Indiana, where Studebakers were built, a place that wouldn’t again make the international headlines until 2020 when Pete Buttigieg (b 1982; US secretary of transportation 2021-2025), who served as mayor from 2012 to 2020 sought the Democratic presidential nomination), were a mystery to Russians, the Kremlin was just as opaque, even to experienced diplomats.  Probably no figure in the twentieth century was as dominating a dictator as comrade Stalin but even at the Yalta Conference (February 1945) there were senior figures in the US State Department and the UK’s Foreign Office who believed the one Russians knew as their vozhd (from the Russian вождь (vožd) (chieftain, leader) was a figure whose freedom of action was constrained by “hard liners in Moscow”.

The Hijab Police

Of the many “morality police” forces that have existed in countries with a majority Islamic population, the best known was Afghanistan's Committee for the Propagation of Virtue and the Prevention of Vice which actually pre-dated the Taliban takeover in 1996 but they certainly deployed it with an enthusiasm which went much beyond it functioning as “burka police” and in one form or another, it actually operated for most of the (first) post-Taliban era.  When the Taliban regained power in 2021, immediately they created the "Ministry of Invitation, Guidance and Promotion of Virtue and Prevention of Vice" and, in a nice touch, allocated as its headquarters the building formerly used by the Ministry of Women’s Affairs.

The institution is infamous also in Iran.  In the West, it’s usually referred to as the “morality police” and among women the sardonic slang is “hijab police” but technically, the instrument of the Islamic Republic of Iran which enforces, inter alia, the laws governing the wearing of the hijab is گشت ارشاد (Gašt-e Eršād (Guidance Patrol)).  On 16 September 2022, the hijab police arrested Mahsa Amini (2001-2022) because she was wearing her hijab in “an un-Islamic way”.  While in custody, Ms Amini suffered a medical event, dying two days later without recovering consciousness, the hijab police claiming the cause of death was heart failure, induced by pre-existing conditions.  Her family dispute this, saying the evidence suggests she was severely beaten and many witnesses have confirmed she was tortured in the back of a van before arriving at a hijab police office.

Handy guide for the hijab police.  Not only must hijab must be worn correctly but clothing must also be (1) not brightly colored, (2) not patterned with extravagant designs or shapes and (3) be loose enough that the shape of the body is not discernible.

Her death triggered waves of protests in Iran, which, on the basis of footage seen in the West, seem dominated by school girls and young women; that's not unique in the context of political protest but is historically unusual.  With protest signs and banners rendered in TikTok-friendly English, the headline issue is of course the matter of the hijab and whether women should be beaten to death for letting a lock of hair slip from beneath but the protesters are making clear they're there to highlight corruption (noting the poverty of most while the clerical elite have become very rich), the structure of the state, the economy and the very question of whether the republic should be an Islamic theocracy.  The ayatollahs are no doubt well aware that the standard calculation in political science is that if 3½% of the population can be mobilized to revolt, regimes can be toppled and most recently, the Afghan Taliban did it with a fraction of that.  For many reasons, Afghanistan may be a special case and the Iranian state, on paper, is much better equipped to suppress internal dissent but then the security apparatuses around Hosni Mubarak and Muammar Gaddafi (circa 1942–2011; Libyan dictator 1969-2011) both looked impregnable until the volume of the protesters reached critical mass.  These things are however hard to judge from afar, Bashar al-Assad (b 1965; ophthalmologist and Syria dictator 2000-2024) looked vulnerable long before Gaddafi and Mubarak fell yet he sat as dictator in Damascus for another 14 years.  The ayatollahs of course watched things with concern but so did individuals in the Kremlin, aware their security apparatus proved inadequate to execute the battle plan of the "special military action" in Ukraine and observed, in a nice echo of the 1979 revolution, the protesters in Tehran again chanting the cry once spat against the Shah: “Death to the Dictator!”.

Barracuda

Barracuda (pronounced bar-uh-koo-duh)

(1) Any of several elongated, predaceous marine fishes of the genus Sphyraena, certain species of which are used for food. The large fish are notoriously voracious and are found world-wide in tropical & sub-tropical waters; the collective noun is "battery".

(2) In slang, a treacherous, greedy person (obsolete).

(3) In slang, one who uses harsh or predatory means to compete.

(3) A car produced by the Plymouth division of Chrysler Corporation in three generations between 1964-1974 (as both Barracuda and 'Cuda).

1670-1680: From American Spanish, thought derived from customary use in the Caribbean, borrowed from the Latin American Spanish barracuda, perhaps from a Cariban word, most likely the Valencian-Catalan barracó (snaggletooth), first recorded as barracoutha.  There was the suggestion barracó may come from Latin in which the word barra could be used to mean "bar", the idea being this was a reference to to the elongated, bar-like shape of the fish; the theory is thought as speculative.  Barracuda is a noun and barracudalike is an adjective; the noun plural is is barracuda or barracudas.

The plural of fish is an illustration of the inconsistency of English.  As the plural form, “fish” & “fishes” are often (and harmlessly) used interchangeably but in zoology, there is a distinction, fish (1) the noun singular & (2) the plural when referring to multiple individuals from a single species while (3) fishes is the noun plural used to describe different species or species groups.  The differentiation is thus similar to that between people and peoples yet different from the use adopted when speaking of sheep and, although opinion is divided on which is misleading (the depictions vary), those born under the zodiac sign Pisces are referred to variously as both fish & fishes.  So, for most folk, the best advice if a plural of "barracuda'" is needed is to (1) use which ever produces the most elegant sentence and (2) be consistent in use.  However, ichthyologists (and probably zoologists in general) will note the barracuda genus "Sphyraena" consists of 29 species and will use "barracuda" if speaking of many fish of the one species and "barracudas" if fish of more than one species are involved.  The danger presented by barracuda in open water is well documented.  The USN's (US Navy) heavy cruiser USS Indianapolis (CA-35) was the warship that in July 1945 delivered to Tinian Naval Base the critical components for "Little Boy", the atomic bomb (a uranium device, for decades a genuine one-off, all other nuclear weapons built with plutonium until (it’s suspected) the DPRK (North Korea) used uranium for at least one of its tests) used against Hiroshima, the ship torpedoed and sunk by a submarine of the Imperial Japanese Navy.  Due to the communications protocols applying in "designated combat areas", the sinking remained to US authorities for some four days and of the crew of 1195, only 316 survived of the 890 who made it into the water, many of the rest taken by “sharks and five-foot long barracudas”

Sphyraena barracuda (great barracuda).

The barracuda, most notably the Sphyraena barracuda (great barracuda), can grow quite large with lengths of 3-5 feet (0.9-1.5 metres) being common but specimens have been verified at just over 6 feet (1.8 metres), weighing in excess of 100 lb (45 KG) although most caught by recreational fishers tend to be around 20-30 lb (9-14 KG).  They’re a fast, powerful predator, making them a much sought-after target for the more adventurous anglers, attracted by their aggressive strikes, impressive speed, and challenging fights, most hunting done in warmer coastal waters.  The techniques employed include including trolling, casting with artificial lures and live bait fishing but because of their sharp teeth and aggressive nature, specialized equipment such as wire leaders is often used to prevent them cutting through fishing lines.  Among recreational fishers, the pursuit is often on the basis of “the thrill of the chase” because the species can pose genuine health risks if eaten because of ciguatera poisoning, a toxin which accumulates in the fish’s flesh when they consume smaller, contaminated fish. 

Barracuda (1977) was US horror movie set on the Florida coast; as everybody knows, stuff happens in Florida.  The plot-line involved the inhabitants of a small town being menaced by batteries of barracuda that have become highly aggressive because of chemical intervention by a former military doctor who has gone mad while conducting secret government research into hypoglycaemia (when one's blood glucose level drops below normal; in medical slang it sometimes appears as "hypo") and its effect on human behavior.  The film was not well-reviewed and critics noted the "derivative & dubious plot, poorly executed special effects and lack of focus on the title character (the fish)".  Although the limited enthusiasm for Barracuda meant no studio was tempted to produce a prequel or sequel, the film's essential elements (mad scientist, evil government research projects, dangerous mutant animals stalking and sometime killing attractive young ladies in bikinis etc) remain Hollywood staples.  

The Plymouth Barracuda & 'Cuda, 1964-1974

While the 1964 Ford Mustang is credited with creating the pony-car market, it was actually the Plymouth Barracuda which came first, released 17 days earlier.  Ford used the approach of draping a sexy new body over an existing, low-cost, platform and drive-train and Chrysler chose the same route, using the compact Valiant as Ford were using their Falcon.  In the years to come, there would be many manufacturers who adopted the method (which had for years, on a smaller scale (in every sense), been the technique of specialist Italian and other European coachbuilders), often with great success and on both sides of the Atlantic.  Predictably, given the Mustang's astonishing success, in the US, GM (General Motor), Chrysler and even (improbably as it would in 1964 have been thought) AMC (American Motors Corporation) created their own "pony cars" and the pond Ford (most lucratively) had inhabited almost alone was by the late 1960s a thriving ecosystem.  Illustrating the benefit of "segment creation", while some of the competition's pony cars came and went (sometimes severally), the Mustang remained in continuous production and six-odd decades on, one can still be bought in showrooms in many countries.  Despite the chronology (acknowledging Plymouth's 17 day advantage), it's the Mustang that deserves credit for the linguistic innovation, the term "pony car" an allusion to the equine association in the Ford's name and a nod also to the thing being (in US terms at the time), a "smaller" car.  If was only after the Mustang had both created and defined the segment the Barracuda came to be called a pony car but had the Plymouth been the great success, presumably some of aquatic allusion would have been coined although it's hard to think of anything so catchy.  

1965 Ford Mustang "notchback".

Unfortunately for Plymouth, despite their project having been in the works for years, a sudden awareness Ford were well advanced meant Chrysler’s lower-budget development was rushed into production.  Despite the Valiant’s platform and drive-train being in many aspects technically superior to the less ambitious Falcon, the Barracuda was a bit of a flop, outsold by its competitor initially by around ten to one, the numbers getting worse as "Mustangmania" overtook the land.  While the Mustang got what was called “the body from central casting”, from the windscreen forward, the Barracuda retained the sheet-metal from the mundane Valiant, onto which was grafted a rear end certainly adventurous but stylistically disconnected from the front.

1964 Plymouth Barracuda.

It was an awkward discombobulation although, with the back-seat able to be folded down to transform the rear passenger compartment into a large luggage space, it was clever, practical design.  Although in the years to come, the notion of such lines being used for a "liftback" or "hatchback" would appear, even during the design process, it was never envisaged the rear window might be made to open.  At the time, the matter of of installing the big, heavy piece of glass and its frame was thought challenge enough without having add the necessary hinges and body-mounting points (a significant task for the body-engineers).  Although not a stressed panel, the glass did contribute to structural rigidity which was good but it also produced much heat-soak into the interior; driving an early Barracuda on a hot' sunny day could be a "sticky" experience, vinyl upholstery a standard fitting, air-conditioning expensive and more than a generation away from becoming commonplace.  

1971 Jensen FF Mark III, one of 15 built.

The novelty of the Barracuda's rear-end was a giant window which, at 14.4 square feet (1.34m³), was at the time the largest ever installed in a production car.  In 1966, even grander glazing was seen on the Jensen Interceptor (1966-1976 and styled by Italy’s Carrozzeria Touring), but there it was ascetically successful, the lines of the big trans-Atlantic hybrid more suited to such an expanse of glass.  Unlike Plymouth, Jensen took advantage of the possibilities offered and had the glass double as a giant, glazed trunk (boot) lid.  It didn't quite create one of the shooting brakes so adored by the nouveau riche (the style's origins as a machine of the gentry as much an attraction as the functionality) but did enhance the practicality of what quickly was regarded as the ultimate "dirty weekend" car. Using Chrysler's big-block V8s and (but for a handful built with manual gearboxes) TorqueFlite automatic transmission, the Interceptor was no thoroughbred but it offered effortless performance and the bullet-proof reliability for which the US power-trains of the era were renowned.  Jensen also were innovative, the Interceptor FF (Ferguson Formula) featuring AWD (all-wheel-drive, then still called 4WD (four-wheel-drive)) and and an early implementation of (mechanical) ABS (anti-lock brakes, ABS (Anti-Bloc System) the name adopted in 1966 when Daimler-Benz and the Heidelberg electronics company Teldix (later absorbed by Bosch) began a co-development of a hybrid analogue-electronic system), the latter adapted from aviation units fitted to aircraft using icy runways.  For technical reasons, the FF was only ever available in RHD (right-hand-drive) so it was never possible to achieve economies of scale, production ending after a leisurely run of 320.  The FF's replacement was the SP (Six-Pack, 1972-1973), using a triple carburetor version of the 440, a batch of which Jensen had been able to purchase because US exhaust emission rules had rendered the engine unlawful for sale in the home market.  For a variety of reasons, Jensen's SP venture didn't end well.   

1968 Plymouth Barracuda Coupe.

The extraordinary success of the Mustang nevertheless encouraged Chrysler to persist and the Barracuda, though still on the Valiant platform, was re-styled for 1967, this time with the vaguely "Italianesque" influences (more apparent perhaps in Detroit than Turin) seen also in 1965 with the release of the second series of Chevrolet’s doomed, rear-engined Corvair (1959-1969).  Although the rear-engine configuration proved a cul-de-sac, aesthetically, the later Corvairs were among the finest US designs of the era and, unusually, the lovely lines were implemented as successfully in four-door form as on the coupe, the Corvair unique in being the industry's only "compact" four-door hardtop.  Visually, the revised Barracuda didn't quite scale the heights achieved by Chevrolet but greatly it improved on the original and was offered with both notchback and convertible coachwork, as well as the fastback the Mustang had made popular but, because of the economic necessity of retaining some aspects of the Valiant’s structure, it wasn’t possible to realise the short-deck, long-hood (bonnet) the Mustang had established the pony car design language used still today.

1969 Pontiac Firebird Trans Am.

GM's answer to the Mustang wasn’t as constrained by the fiscal frugality that had imposed so many compromises on the Barracuda, the Chevrolet Camaro and the visually similar Pontiac Firebird both introduced in 1966 with a curvaceous interpretation of the short-deck, long-hood idea, the relationship maintained with the GM’s then voguish “cokebottle” designs.  In a twist on the pony car process, the Camaro and Firebird were built on an entirely new platform that would later be used for Chevrolet’s compact competitor for the Valiant and Falcon, the Nova (1968-1979, replacing the old Chevy II (1962-1967).  Intra-corporate platform-sharing was of course the key to amortizing investment costs (the Nova would even provide the basis for Cadillac's original "small" Seville (1976-1979), a remarkably accomplished product given the origins and one that proved highly profitable) but, just as the dimensions of the Valiant's underpinnings had limited the design possibilities of the original Barracuda, so the Camaro’s platform imposed compromises in space utilization on the Nova, a few inches of the passenger compartment sacrificed by the need to create a "long hood".  For 1967, Ford released an updated Mustang, visually similar to the original but notably wider, matching the Camaro and Firebird in accommodating big-block V8s, not something Chrysler easily could do with the Barracuda.

1969 Plymouth 'Cuda 440.

This was however the less-regulated world of the 1960s and while Chrysler couldn’t easily install a big-block, they could with difficulty and so they did, the 1967 models offering a 383 cubic inch (6.3 litre) V8 and, in 1969, in a package now called ‘Cuda, (the name adopted for the high-performance versions) a few with the 440 (7.2 litre).  At first glance it looked a bargain, the big engine not all that expensive but having ticked the box, the buyer then found added a number of "mandatory options" so the total package did add a hefty premium to the basic cost.  The bulk of the big-block 440 was such that the plumbing needed for disc brakes wouldn’t fit so the monster had to be stopped with the antiquated drum-type and nor was there space for power steering, quite a sacrifice in a car with so much weight sitting atop the front wheels.  A fine example of how good Chrysler's basic engineering was in the era (the quality of the mechanical components not always matched by what came from the drawing boards in the styling studio), the 440 generated impressive power but the Barracuda's origins in the 1960 Valiant (not upon introduction envisaged as being offered with any sort of V8) were apparent in testing, the prototype built with a manual gearbox so frequently snapping rear suspension components the engineers were forced to insist on installing a automatic transmission, the fluid cushion softening impact between torque and tarmac.  Still, in a straight line, the things were quick enough to entice almost 350 buyers, many of whom tended to enjoy the experience a ¼ mile (402 metres) at a time, the drag-strip it's native environment.  To this day the 440 remains the second-largest engine used in a pony car, only Pontiac's later 455 (7.5) offering more displacement.

1968 Plymouth Barracuda Convertible.

For what most people did most of the time (including braking and turning corners), the better choice, introduced late in 1967, was an enlarged version of Chrysler’s small-block (LA) V8, now bored-out to 340 cubic inches (5.6 litres); it wouldn’t be the biggest of the LA series but it was the best.  A high-revving, free-breathing thing from the days when only the most rudimentary emission controls were required, the toxic little (a relative term) 340 gave the Barracuda sparkling performance and in a straight line it was quicker than the 383 and up to close to 100 mph (160 km/h) it would run with the 440; coupled with superior braking and handling prowess, critic soon were recommending the 340 as "the best all-rounder".  One of the outstanding engines of the era and certainly one of Detroit's best small-block V8s, it lasted, gradually detuned, until 1973 by which time interest in performance cars had declined in parallel with the engineers ability economically to produce them while also complying with increasingly onerous anti-pollution rules.

1968 Hemi Barracuda, supplied ex factory with un-painted black fibreglass front fenders and hood.  It was a single-purpose machine: "Super Stock" drag racing.

Of course, for some even a 440 ‘Cuda wouldn't be enough and anticipating this, in 1968, Plymouth took the metaphorical shoehorn and installed the 426 cubic inch (6.9 litre) Street Hemi V8, a (slightly) civilised version of their racing engine.  Listed as option code BO29, 50 were built (Dodge also did a run of 80 Hemi-powered Darts (option code LO23)) and with fibreglass panels and all manner of acid-dipping tricks to reduce weight, Plymouth didn’t even try to pretend the things were intended for anywhere except the drag strip.  The power-to-weight ratio of the 1968 Hemi Barracudas & Darts remains the highest of the era.  The things sometimes are described as "1968 Hemi 'Cudas" but in the factory documentation they were only ever referred to as "Hemi Barracuda" because the 'Cuda designation wasn't introduced until the next season.  

1971 Plymouth 'Cuda coupe.

The third and final iteration of the Barracuda was introduced as a 1970 model and lasted until 1974.  Abandoning both the delicate lines of the second generation and the fastback body, the lines were influenced more by the Camaro than the Mustang.  This time the range comprised (1) the Barracuda which could be configured with either of the two slant sixes (198 (3.2) & 225 (3.6)) or one of the milder V8s, (2) the Gran 'Cuda which offered slightly more powerful V8s and some additional luxury appointments including the novelty of an overhead console (obviously not available in the convertible) and (3) the 'Cuda, oriented towards high-performance and available with the 340, 383, 440 and 426 units, the wide (E-body) platform able to handle any engine/transmission combination.  Perhaps the best looking of all the pony cars, sales encouragingly spiked for 1970, even the Hemi ‘Cuda attracting over 650 buyers, despite the big engine increasing the price by about a third and it would have been more popular still, had not the insurance premiums for such machines risen so high.  With this level of success, the future of the car seemed assured although the reaction of the press was not uncritical, one review of the Dodge Hemi Challenger (the Barracuda's slightly longer but substantially similar stable-mate), finding it an example of “…lavish execution with little thought to practical application”.  Still, even if in some ways derivative (and as the subsequent, second generation Chevrolet Camaro & Pontiac Firebird would at the time suggest, outdated), the styling (the team led by John Herlitz (1942–2008)) has since been acknowledged as a masterpiece and when the "retro" take on the Challenger was in the next century released, those were the lines reprised, the new Mustang and Camaro also following the 1960s, not the 1970s.

1970 Plymouth Barracuda with 225 cubic inch (3.7 litre) slant-6 (left) and 1970 Plymouth Barracuda Gran Coupe (right).

It's the most powerful (The Hemis and triple-carburetor 440s) of the third generation Barracudas that are best remembered but production of those things (produced only for 1970 & 1971) never reached four figures.  Of the 105,000 Barracudas (some 26,000 of which were 'Cudas) made between 1970-1974, most were fitted with more pedestrian power-plants like the long-serving 318 (5.2) V8 and the 198 & 225 Slant-6, the latter pair catering to what used to called the "grocery-getter" market (which in those less-enlightened times was known also as the “secretary's” or “women's” market); the sales breakdown for the other pony cars (Mustang, Camaro, Firebird, Challenger & Javelin) all to some degree revealed the same trend; occasionally 50%-odd of Mustang or Camaro sales could be six-cylinder versions.  The Gran Coupe was the “luxury” version of the Barracuda, the engine options limited to the 225, 318 & 383 but with a better-trimmed interior, (something welcome in what was otherwise a quite austere environment of hard, unforgiving plastic) and some exterior bling including body sill, wheel lip and belt-line moldings.  The most notable fitting in the Gran Coupe was the overhead console, something earlier seen in the Ford Thunderbird.  A fairly large fitting for its limited utility (it included little more than an overhead light, low-fuel and door-ajar warning lights), other manufacturers would extend their functionality.  The overhead console wasn't available in the convertible version which was still sold as a "Gran Coupe", Plymouth using "coupe" as just another model name, applying it to two and four-door sedans and well as the blinged-up Gran.

1970 Plymouth AAR 'Cuda in "Lemon Twist" over black.

In 1970, there was a run of “AAR ‘Cudas”, a promotional model tied in with the cars run in the Trans-Am (Trans-American) series by the AAR (All American Racers) team run by US driver Dan Gurney (1931-2018).  Unlike the earlier cars produced in a certain volume in order to fulfil homologation requirements for eligibility in the Trans-Am (the Chevrolet Camaro Z28 (1967) (which in the factory’s early documents appeared as both Z-28 & Z/28) and Fords Boss 302 Mustang (1969), the AAR ‘Cudas were built in a more permissive regulatory environment, the requirement to homologate an engine within the 5.0 litre (305 cubic inch) limit dropped, teams permitted to “de-stroke” larger, mass-produced units.  The change was made explicitly to tempt Chrysler to compete, removing the expensive business of developing a special engine, exactly what Chevrolet and Ford had earlier been compelled to do and the spirit of compromise was at the time in the air, NASCAR (National Association for Stock Car Auto Racing) recently having nudged their 7.0 litre (quoted as 427 cubic inch) displacement limit to 430 to accommodate Ford’s new 429 (the 385 series V8).  So, although homologated, the AAR ‘Cudas didn’t have as close a relationship with what Gurney’s operation ran on the circuit compared with that enjoyed by the earlier Z28 Camaros and Boss Mustangs.

Underbody of 1970 Plymouth AAR 'Cuda in "Lemon Twist" over black.

The much admired side exhausts emulated the look of the (unlawful) "cut-out" systems some hot-rodders used but the AAR units were ducted using special mufflers with inlets & outlets both at the front.  Something of an affectation and probably a structural inefficiency in terms of gas-flow, they were undeniably a sexy look and AMG in the twenty-first century would adopt the "cut-out" look for the Mercedes-Benz G55 & G63 although without the convoluted path.

Even if the relationship with what was under the hood was by 1970 not quite as close as in earlier seasons, the AAR machines certainly looked the, equipped with a black fibreglass hood (complete with lock-pins and a functional scoop), rear & (optional) front spoilers and a very sexy “side exhaust system” exiting just behind the doors.  Uniquely, the 340 in the “Trans-Am” cars ran a triple carburetor induction system (unlike the actual 5.0 litre race cars which were limited to a single four-barrel) rated at 290 (gross or SAE (Society of Automotive Engineers) HP (horsepower), a somewhat understated figure apparently settled on because the modest number was quoted also for the 302s in the Camaro Z28 and Boss 302 Mustang.  The engine genuinely was improved, the block a “special run” using an alloy of cast iron with a higher nickel content and including extra metal to permit the race teams to install four-bolt main bearings (none of the AAR road cars so configured).  Just to make sure buyers got the message, the front tyres were fat Goodyear E60x15s while the rears were an even beefier G60x15, a mix a first for Detroit that produced a pronounced forward rake still much emulated.  So, even if the AAR ‘Cudas really weren’t exactly “race-ready”, they looked like they were which was of course the point of the whole exercise and they proved popular, Plymouth making 2724 (all coupes), 1604 of which were fitted with the TorqueFlite 727 automatic transmission, something not seen on the Trans-Am circuits but ideally suited to drag strips and street use.  Dodge’s companion “homologation special” was the Challenger T/A in an identical configuration and of the 2400 coupes made, 1411 were automatics.

1970 Plymouth AAR 'Cuda with dealer-fitted (or re-production) front "chin" spoiler (option code J78) (left) and 1970 Plymouth AAR 'Cuda with standard rear "ducktail" spoiler (mandatory option J82) (right).

The black ABS (acrylonitrile-butadiene-styrene,  a class of composite plastics) rear "ducktail" spoiler (mandatory option code J82) was standard on the AAR 'Cudas (and differed from the "wing" style unit optional on other 'Cudas) while the pair of front "chin" spoilers (J78) were optional.  Except for a handful of display or press-fleet cars, the chin spoilers were not fitted by the factory (reputedly because of concerns they might be dislodged or damaged during shipment) but supplied as a "dealer-install kit" (a cardboard box found in the trunk (boot)), the result being some variations in the mounting position.  The chin spoilers are available as re-productions (some licensed versions even including the original Mopar part-number!) and while in theory all the dealer-fitted originals should have been mounted in the "correct" location because two paper templates (left & right) were supposed to be part of the kit, it's clear either some kits lacked the sheet or, for whatever reason, it wasn't used as intended.  For the “originality police” for whom “matching numbers” is the marker of the highest form of collectability, the small ABS protuberances are thus a challenge because while a rare dealer receipt or shipping list from 1970 can prove the provenance, an alleged authenticity can be difficult to disprove because there are now documented techniques with which plastic can be “aged”, a la the tricks art forgers once used to make a recent painting appear centuries old, one especially skilled exponent cheating even Hermann Göring (1893–1946; leading Nazi 1922-1945, Adolf Hitler's (1889-1945; Führer (leader) and German head of government 1933-1945 & head of state 1934-1945) designated successor & Reichsmarschall 1940-1945), something that seems hardly an offence.  Scientific analysis presumably could be applied to determine the truth and while there’s no record of the originality police ever having resorted to that it may yet happen because in the collector market the difference in value between “original” and “not original” can be significant.

1970 Plymouth Barracuda Option M46 detail sheet (left) and 1970 Plymouth Barracuda with M46 (or re-production) rear (non-functional) quarter-panel (sill) scoop (right).  In appearance, the part is similar to the duct on the mid-engined Lamborghini Miura (1966-1973).

The reproduction of obscure and sometimes rarely ordered options has meant there doubtlessly are now more AAR ‘Cudas with the chin spoilers than ever left the dealer so configured and less valuable variants are also serviced by the industry.  In 1970, there was option code M46 that included (1) an elastomeric (elastomer a rubbery material composed of long, chain-like molecules (or polymers) capable of recovering their original shape after suffering an impact) scoop (mounted on the sill in front of the rear wheels), (2) matte black lower-body trim with white and red pinstripes, (3) a rear-panel black-out (similar to that used on the ‘Cuda), complemented with chrome trim from the Gran Coupe and (4) blacked-out front & rear valences.  Offered only for 1970 Barracudas, Chrysler’s records indicate fewer than 450 were built but the reproduction scoops are sometimes seen even on later models, including ‘Cudas on which they were never available.  Unlike the AAR’s chin spoilers, option code M46 was factory-fitted so authenticity can be verified by the fender tag.  The spoilers were functional in that there would have been some aerodynamic effect but option M46 was purely a “dress-up”, the scoop merely emulating the “rear-brake cooling ducts” sometimes used on race cars or exotic machines.  

1971 Plymouth 'Cuda Convertible.

Circumstances conspired to doom the ‘Cuda, the 426 Hemi, the Challenger and almost the whole muscle car ecosystem.  Some of the pony cars would survive but for quite some time mostly only as caricatures of their wild predecessors.  Rapidly piling up were safety and emission control regulations that were consuming an increasing proportion of manufacturers’ budgets but just as lethal was the crackdown by the insurance industry on what were admittedly dangerously overpowered cars which, by international standards, were extraordinarily cheap and often within the price range of the 17-25 year old males most prone to high-speed accidents on highways; over thousands of years, it doubtful the fundamental character of males aged 17-25 much gas changed.  By 1970, the insurance industry had analysed at the data and raised the premiums even higher; later that year, were it possible to buy insurance for a Hemi ‘Cuda and its ilk, it was prohibitively expensive and sales flopped from around 650 in 1970 to barely more than a hundred the next year, of which but a dozen-odd were convertibles.  Retired with the Hemi was the triple carburetor option for the 440; 1971 was the last time such a vehicle with such an apparatus would leave a US assembly line.

Hofit Golan (b 1985; left) and Lindsay Lohan (b 1968; right) fishing off Sardinia, July 2016 (left).  Fortunately perhaps, Ms Lohan didn’t hook a barracuda and caught something less threatening.  Apparently also fishing for “the thrill of the chase” (right), she posted on Instagram: “Bonding with nature. I let my little friend swim away after.” 

It was nearly over.  Although in 1972 the Barracuda & Challenger were granted a stay of execution, the convertible and the big-block engines didn’t re-appear and the once vibrant 340 soon was replaced by a more placid 360 (5.9).  Sales continued to fall, soon below the point where the expensive to produce E-body was no longer viable, production of both Barracuda and Challenger ending in 1974.  From a corporate point-of-view, the whole E-Body project had proved a fiasco: not only did it turn out to be labour-intensive to build, it was only ever used by the Barracuda & Challenger, a financial death sentence in an industry where production line rationalization was created by "platform-sharing".  Even without the factors which led to the extinction however, the first oil-crisis, which began in October 1973, would likely have finished them off, the Mustang having (temporarily) vacated the market segment and the Camaro and Firebird survived only because they were cheaper to build so GM profitably could maintain production at lower levels; later in the decade, GM would be glad about that for the Camaro and Firebird enjoyed long, profitable Indian summers.  That career wasn't shared by the Javelin (1968-1974), AMC's belated entry in the pony car market; although more successful than the Barracuda, it outlived it by only months.

1971 Hemi 'Cuda Convertible at 2021 auction.  Note the "gills" on the front fender, an allusion to the "fish" theme although anatomically recalling a shark more than a barracuda.  

It was as an extinct species the third generations ‘Cudas achieved their greatest success... as used cars.  In 2014, one of the twelve 1971 Hemi ‘Cuda convertibles sold at auction for US$3.5 million and in 2021, another attracted a bit of US$4.8 million without reaching the reserve.  In the collector market, numbers do "bounce around a bit" and while the "post-COVID" ecosystem was buoyant, by 2026 things are more subdued but, like Ferrari's Dino 246 GT & GTS, the 1971 Hemi 'Cuda convertibles remains a "litmus-paper" car, regarded as one of the weather-vanes of the state of the collector market.  The next time one appears on the auction circuit, the fall of the hammer will be watched with interest.

Even by 1970 it was noticed Detroit’s intra-corporate self-cannibalization was blurring the distinctions between a company’s divisions, something that a decade earlier had at least in part contributed to Ford axing Edsel and Chrysler shuttering the much older DeSoto brand.  However, in 1970, Chrysler still retained four operational divisions (Imperial, Chrysler, Dodge & Plymouth) and although there was now some overlap in pricing, their “market positioning” remained distinct, albeit not as sharply defined as in the 1950s.  That was in the home market but in the overseas operations things were different; through corporate M&A (mergers & acquisitions) activities, during the 1960s, Chrysler had acquired four brands in the UK (Humber, Sunbeam, Singer & Hillman) and two in France (Simca & Talbot) and while that lasted for a few years, when in 1970 Chrysler in France and the UK introduced the 180 (1970-1982 ( “large” in European terms; a “sub-compact by US standards)) it was sold as a “Chrysler”, presumably an indication of future plans, Singer, Sunbeam and (soon) Humber already doomed.  In Australia there was another variation, Valiants there sold as “Chryslers” with the big Dodge Phoenix (actually a Canadian Plymouth with Dodge badges) offered as a "prestige" model.  That sounds like "Marketing 101" except between 1967-1971, the Valiant Wayfarer (the “ute” version of the sedan, sold in South Africa as the “Rustler” and in 1971 re-named “Utility” for Australasian sales) was also available in a cheaper, utilitarian form with lower equipment levels and sold as a “Dodge”.

Ecurie Chrysler's 1970 Hemi 'Cuda.

In 1970, things were simpler in France, the relative handful of Plymouths sold there all badged and registered as “Chryslers”.  Although never making much of a blip on the French sales charts, one 1970 Hemi ‘Cuda sold there enjoys the distinction of being the most successful of the breed in competition (other than in drag racing).  In series-production racing, there were relatively few categories for which the Hemi ‘Cuda would have been eligible but what there were in France, the car imported by Ecurie Chrysler (Chrysler's French Competition Group) at times dominated, between 1971-1973 winning 45 FIA-sanctioned circuit races and hill-climbs, securing the French Group 1 (Touring Class International Category) Circuit Championships in 1971, 1972 & 1973 and the 1972 Hill-climb title.  Painted the traditional FRB (French Racing Blue, a shade of “duck-egg blue”), it would have been a spectacular sight as rapidly it depleted the nation’s fossil fuel reserves and the stellar record in hill-climbs should not be unexpected; were a racing driver to choose, most would probably suggest a Hemi ‘Cuda would be at close to its best going uphill; certainly, it might be a better experience than a fast downhill run, under brakes.  Still, it gained multiple victories at storied circuits including Montlhery, Paul Ricard, Magny Cours, Dijon, Nogaro and Croix en Ternoix, reflecting the extensive development programme untaken by the engineers responsible for Matra's (Ecurie Chrysler's Joint Venture Partner) racing team (victorious in the Le Mans 24 Hour endurance classic in 1971, 1972 & 1973).  Probably, no other Hemi ‘Cuda ever went so well around corners.