Showing posts sorted by date for query Exquisite. Sort by relevance Show all posts
Showing posts sorted by date for query Exquisite. Sort by relevance Show all posts

Sunday, February 15, 2026

Targa

Targa (pronounced ta-gah)

(1) A model name trade-marked by Porsche AG in 1966.

(2) In casual use, a generic description of cars with a removable roof panel between the windscreen and a truncated roof structure ahead of the rear window.

1966 (in the context of the Porsche): From the Targa Florio race in Sicily, first run in 1906 and last staged in its classic form in 1973.  In many European languages, targa (or derivatives) existed and most were related to the Proto-Germanic targǭ (edge), from the primitive Indo-European dorg- (edge, seam), from the Old Norse targa (small round shield) and the Old High German zarga (edge, rim).  The modern Italian targa (plate, shingle; name-plate; number plate or license plate; plaque; signboard; target (derived from the rounded oval or rectangle shield used in medieval times)) was ultimately from the Frankish targa (shield).  In the Old English targa (a light shield) was also from the Proto-Germanic targǭ and was cognate with the Old Norse targa and the Old High German zarga (source of the German Zarge); it was the source of the Modern English target.  The Proto-Germanic targǭ dates from the twelfth century and “target” in the sense of “round object to be aimed at in shooting” emerged in the mid eighteenth century and was used originally in archery.  Targa is a noun; the noun plural is targas.

1974 Leyland P76 Targa Florio in Omega Navy, Aspen Green & Nutmeg (without the side graphics).  Like all P76s, the Targa Florio effortlessly could fit a a 44 (imperial) gallon (53 US gallon; 205 litre) in its trunk (boot) and while it's unlikely many buyers took advantage of this, it was an indication of the impressive capacity.  The reputed ability to handle fours sets of golf clubs was probably more of a selling point but unfortunately, as the P76's rapid demise might suggest, there just weren't that many golfers. 

Although, especially when fitted with the 4.4 litre (269 cubic inch) V8, it was in many ways at least as good as the competition, the Australian designed and built Leyland P76 is remembered as the Antipodean Edsel: a total failure.  It was doomed by poor build quality, indifferent dealer support and the misfortune of being a big (in local terms) car introduced just before the first oil shock hit and the world economy sunk into the severe recession which marked the end of the long, post war boom.  It vanished in 1975, taking with it Leyland Australia's manufacturing capacity but did have one quixotic moment of glory, setting the fastest time on Special Stage 8 of the 1974 London–Sahara–Munich World Cup Rally held on the historic Targa Florio course in Palermo, Sicily (in the rally, the P76 finished a creditable 13th).  The big V8 machine out-paced the field by several minutes and to mark the rare success, Leyland Australia built 488 "Targa Florio" versions.  Available in Omega Navy, Aspen Green or Nutmeg (a shade of brown which seemed to stalk the 1970s), the special build was mechanically identical to other V8 P76 Supers with automatic transmission but did include a sports steering wheel and aluminium road wheels, both intended for the abortive Force 7, a two-door version which was ungainly but did offer the functionality of a hatchback.  In a typical example of Leyland Australia's (and that of British Leyland generally) ineptitude, the Force 7 was being developed just as the other local manufacturers were in about to drop their larger two-doors, demand having dwindled after a brief vogue.  Only 10 of the 60-odd prototype Force 7V coupés survived the crusher but even had the range survived beyond 1974, success would have been improbable although the company should be commended for having intended to name the luxury version the Tour de Force (from the French and translated literally as "feat of strength"), the irony charming although En dépit de tout (In spite of everything) might better have capture the moment. 

Except for those which (usually) stick to numbers or alpha-numeric strings (Mercedes-Benz the classic example), coming up with a name for a car can be a tricky business, especially if someone objects.  In 1972, Ford of England was taken to court by Granada Television after choosing to call their new car a “Granada” though the judge gave the argument short shrift, pointing out (1) it was unlikely anyone would confuse a car with a TV channel and (2) neither the city nor the province of Granada in Spain’s Andalusia region had in 1956 complained when the name was adopted for the channel.  The suit was thrown out and the Ford Granada went on to such success the parent company in the US also used the name.

Spot the difference.  1966 Ford Mustang Fastback (left) and 1966 Ford T-5 Fastback (right).

In Cologne, Ford’s German outpost in 1964 had less success with names when trying to sell the Mustang in the FRG (Bundesrepublik Deutschland (Federal Republic of Germany; the old West Germany, 1949-1990)) because Krupp AG held (until December 31 1978) exclusive rights to the name which it used on a range of heavy trucks, some of which were built as fire engines.  A truck couldn't be confused with a Mustang although there might have been some snobby types among the French who claimed to see some resemblance.  That would have been in the tradition of Ettore Bugatti's (1881–1947) observation in 1928 the powerful, sturdy, eponymous machines of W. O. Bentley (1888–1971) were the “world’s fastest trucks” and it was a comparison between the brutishness of those 6½ litre (actually a 6.6 (403 cubic inch) straight-six monsters with the elegant delicacy of his 2.3 litre (138 cubic inch) straight-eights which stirred his thoughts.  The gulf in 1967 between a Mustang and something like the (conceptually, vaguely similar) Renault Caravelle (1958-1968, which never grew beyond 1.1 litres (68 cubic inch)) was perhaps not so wide but would, in some French imaginations, been vivid.  Ford’s legal advice apparently was that under FRG trademark law, Kreidler AG held the rights to use the “Mustang” name for “two-wheeled vehicles” (ie motor-cycles) while Krupp AG enjoyed the same for “four-wheeled vehicles”, the act making no distinction between passenger cars and heavy trucks.  From his tomb, W.O. Bentley may have felt vindicated.

Understandably, Ford’s legal advice was to settle rather than sue so negotiations began with Ford making clear to Krupp and Kreidler it wasn't seeking exclusivity of use in the FRG and was happy for Mustang trucks and motor-cycles to continue in production.  The two German concerns responded with an offer to “share” their rights for a one-off payment of US$10,000 (in 1965, on the US West Coast, the list price for a Porsche 911 was around US$6,500) which Ford declined.  Given trucks are sold on the basis of factors like price, functionality and cost of operation rather than an abstraction like the name, why the Krupp board didn't make an effort to take advantage of what would have been good (and free) publicity seems not to be publicly available but negotiations were at that point sundered and until 1979 Mustangs in the FRG were sold as the “T-5” or “T5”.  Almost identical to the US version but for the badges and a few pieces of “localization”, the re-designated Mustang was in the 1960s one of the most popular US cars sold in Europe, aided by the then attractive US$-Deutsche Mark exchange rate and its availability in military PX (Post Exchange) stores, service personnel able to buy at a discount and subsequently have the car shipped back to the US at no cost; the system was retained (of the 4,000-odd Mustangs sold outside North America in 2012, nearly one in four was through military channels).

The badges: As they appeared on the early (1964-1966) Mustangs in most of the world (left), the T-5 badge used on early Mustangs sold in Germany (centre) and the (non-hyphenated) T5 used in Germany between 1967 and 1979 when the last was sold.

Ford also had difficulties with the FRG registration authorities.  When first made available in 1964, the T-5 was actually a standard (US-specification) Mustang with the required parts in a “T-5 Kit”, supplied in boxes in the trunk (boot) and ready to be installed by the dealer.  That approach was in the US used for a number of purposes (notably high performance parts such as multiple carburetors and the requisite manifold) but the German authorities weren’t amused and insisted all this had to be done on a production-line, explaining why all but the earliest T-5s were produced in batches.  Visually, the changes which distinguished a T-5 from a Mustang were slight and included (1) wheel covers with a plain black centre. (2) the word “Mustang” being removed from horn ring & gas (petrol) cap, metric graduations on certain instruments (such as odometers & speedometers which measured kilometres rather than miles) and (3) a “T-5” badge replacing the “Mustang” script on the flanks.  Other than these cosmetic items, mechanical changes were limited to suspension settings (including adding the shock-tower cross-brace fitted to the Shelby GT350s) better to handle continental roads and the fitting of European-specification lighting.  Curiously, although Ford obviously didn’t make much effort when coming up with the “T-5” name (it was the project code during the Mustang's development in Detroit), it did create a “T-5” badge (part number C5ZZ-6325622A) to replace the “Mustang” script on the front fenders and it was thought necessary later to do a re-design, the new one (part number CZZ-16098C) dropping the hyphen and placing the centred characters vertically.  Apparently content, the new badge was used until 1978 when Krupp’s copyright expired and the Mustang’s badges became global.  As was common, there were also running changes, a dash bezel above the glove box (with the T5 designation) introduced during 1967 and continued the next year while the 1971 range received a new dash emblem which sat in the centre, above the radio and heater controls.  However, anyone driving or sitting in a T5, unless expert in such things or unusually observant, probably wouldn’t have noticed the car was in any way different from a Mustang of that vintage.  Although the records are in places sketchy (and occasionally contradictory), the consensus is between 1964-1973, some 3,500 T5s or T-5s were produced.

Scenes from Rote Sonne (1970, promotional poster, centre): A 1966 Ford T5 (left) and some of the cast (right) with a (circa 1966) Volkswagen Type 1 (Beetle).  Note the jackboots.

Directed by Rudolf Thome (b 1939), the plotline of Rote Sonne revolves around four young Fräuleins (Peggy, Sylvie, Christine & Isolde) who have entered into a mortiferous pact to use their charms to lure men into their grasp as a prelude to murdering them.  Maybe the foursome had read Valerie Solanas's (1936-1988), S.C.U.M. Manifesto (1967) which, even today, is still about as terminal as feminism gets.  Although criticized as an example of the “pornography of violence” the film genuinely did fit into the contemporary feminist narratives of the FRG (Bundesrepublik Deutschland (Federal Republic of Germany; the old West Germany) 1949-1990), a place in which ripples from the street protests which swept Germany in 1968 were still being felt and it was in 1970 the terrorist collective Rote Armee Fraktion (Red Army Faction (RAF)) was formed; In the English-speaking world it’s better (if misleadingly) known as the Baader–Meinhof Gang.

Front page from the Krupp Mustang brochure (1958, left) announcing ...jetzt auch als Frontlenker (“...now also available as a forward control truck” (known in the US as the CoE (cab-over engine) configuration) and two pages from the 1975 Ford T5 brochure (Ghia (upper right) and Mach 1 (lower right) versions).  The photography and text (in translation) in Ford’s T5 advertising followed the originals except that whereas the US agencies usually included people, for German eyes, there were only the cars.  The CoE configuration became popular because it allowed an increased load area while still complying with the maximum length limits set in many jurisdictions. 

Front cover of 1974 Ford T-5 brochure.  Unlike with the original Mustang which didn't have a bad angle”, photographers assigned the Mustang II needed carefully to choose the aspect because if snapped unsympathetically, it could look quite gawky.

The timing of the release of the Mustang II on 21 September, 1973 (for the 1974 season) proved exquisite because on 17 October, 1973 began the geopolitical ructions which three days later would trigger the announcement by OAPEC (Organization of Arab Petroleum Exporting Countries) of a “total embargo” of sales of oil to the US and certain other countries.  What following from that came to be known first as the “1973 oil crisis” before being re-named “first oil shock” after not dissimilar troubles in 1979; one way or another, the world has since been adjusting to the change.  The Mustang II, lighter, smaller and notably more energy-efficient than its predecessor (which as late as early 1972 had a 429 cubic inch (7.0 litre) V8 on the option list) was the right car for the time and proved a great success, despite the traditionalists being appalled at the engine choices being initially restricted to what were (compared with what had been and what would later return) rather anaemic four & six-cylinder units.

Ford T-5 brochure, the basic coupé (left) and the 3-Türer (three door) hatchback (right).  By 1974, the US manufacturers were using the word hardtop” more loosely than the when in the 1950s & 1960s it had been standardized to mean: “no B-pillar”.  Here, it seems to be used as a synonym of “two-door coupé” although by 1974, in the US, the term “pillared hardtop” had been coined to describe those vehicles with a B-pillar but no frames for the side windows.  The Mustang II used frameless side-windows so the use may have been a nod to that and it certainly wasn't to differentiate it from a (soft-top) convertible, that body style never offered on the model.      

On paper, the more modest dimensions and fuel consumption should have made the Mustang II more suited to the German market and Ford may have had high hopes (at least as high as homes got by the mid-1970s) but the appeal of the early Mustangs was the relatively compact (in US terms) size and the small-displacement (again, in US terms) V8s (260 & 289 cubic inch; 4.2 & 4.7 litre) making the car something of a “sweet spot” in what was a small but lucrative German niche.  In the 1960s, there was no European-made car quite like it, thus the small but devoted following enjoyed by the early T5s but the Mustang II used a template which was quasi-European and the most obvious comparison was with Ford’s own Capri II, built in Cologne and on any objective measure the Capri II was a better car than a Mustang II (T5), most Germans (an other Europeans) concluding while there were reasons to buy a Mustang, there were few to buy a Mustang II.  So good was the German Capri it was for years exported to the US where, sold by Mercury dealers, often it was the best-selling import, was withdrawn from sale after 1977 only because the strength of the Deutsch Mark (the FRG’s currency) against the US dollar rendered the project unviable.  Production numbers for the T-5s based on the Mustang II are disputed and it’s believed the total was “low three figures”, the appeal of the 1973-1978 T-5s not greatly enhanced by the addition in 1975 of an optional 4.9 litre (302 cubic inch) V8 which increased fuel consumption rather more than it improved performance.  As a footnote, Ford called the 4.9 a “5.0” to avoid confusion with their 300 cubic inch straight-six truck engine (which, like the 302, was a true 4.9).  Because the 300 wasn’t used in Australia, there the 302s (one of which was a unique “Cleveland 302”) were (after 1973 when the country switched to metric measures) badged 4.9 to provide greater market differentiation from the companion 5.8 (351) V8.

1964 Daimler (C-Specification) SP250 (née Dart) in London Metropolitan Police configuration.

The wire wheels are a later edition, all police SP250s supplied originally with steel wheels & "dog dish" hubcaps); many (non-police) SP250s have also subsequently been fitted with the wheels.  Scotland Yard purchased some 30 SP250s (all automatics) attracted by their 120+ mph (195 km/h) performance, allowing them to out-pace all but the fastest two and four-wheeled vehicles then on the road.  Police forces in Australia and New Zealand also adopted SP250s as highway patrol vehicles.

The Daimler SP250 was first shown to the public at the 1959 New York Motor Show and there the problems began.  Aware the sports car was quite a departure from the luxurious but rather staid line-up Daimler had for years offered, the company had chosen the attractively alliterative “Dart” as its name, hoping it would convey the sense of something agile and fast.  Unfortunately, Chrysler’s lawyers were faster still, objecting that they had already registered Dart as the name for a full-sized Dodge so Daimler needed a new name and quickly; the big Dodge would never be confused with the little Daimler but the lawyers insisted.  Imagination apparently exhausted, Daimler’s management also reverted to the engineering project name and thus the car became the SP250 which was innocuous enough even for Chrysler's attorneys.  The Dodge Dart didn't for long stay big, the name in 1964 re-used for a compact line although it was the generation made between 1967-1977 which was most successful and almost immediately Chrysler regretted the decision to cease production, the replacement range (the Dodge Aspen & Plymouth Volaré (1976-1980)) one of the industry's disasters.  The name was revived in 2012 for a new Dodge Dart, a small, front wheel drive (FWD) car which was inoffensive but dreary and lasted only until 2016.  The SP250 was less successful still, not even 3000 made between 1959-1964, something attributable to (1) the unfortunate styling, (2) the antiquated chassis, (3) the lack of development which meant there were basic flaws in the body engineering of the early versions and (4) the lack of interest by Jaguar which in 1960 had purchased Daimler, its interest in the manufacturing capacity acquired rather than the product range.  It was a shame because the SP250's exquisite 2.5 litre (155 cubic inch) V8 deserved better.  

Lindsay Lohan with Porsche 911 Targa 4 (997), West Hollywood, 2008.  The Targa was reportedly leased by her former special friend, DJ Samantha Ronson (b 1977).

Sometimes though, numbers could upset someone.  Even in the highly regulated EEC (European Economic Community, the origin of the European Union (EU)) of the 1960s, a company in most cases probably couldn’t claim exclusive rights to a three number sequence but Peugeot claimed exactly that when Porsche first showed their new 901 in 1963.  Asserting they possessed the sole right to sell in France car with a name constructed with three numbers if the middle digit was a zero, the French requested the Germans rename the thing.  It was the era of Franco-German cooperation and Porsche did just that, announcing the new name would be 911, a machine which went on to great things and sixty years on, remains on sale although, the lineage is obvious, only the odd nut & bolt is interchangeable between the two.  So all was well that ends well even if the French case still seems dubious because Mercedes-Benz had for years been selling in France cars labelled 200 or 300 (and would soon offer the 600). Anyway, this time, it was the project name (901) which was discarded (although it remained as the prefix on part-numbers) and surviving examples of the first 82 cars produced before the name was changed are now highly prized by collectors.

Sometimes however, the industry uses weird names for no obvious reason and some of the cars produced for the JDM (Japanese domestic market) are, to Western ears, truly bizarre though perhaps for a Japanese audience they’re compellingly cool.  Whatever might be the rationale, the Japanese manufacturers have give the world some memorable monikers including (1) from Honda the Vamios Hobio Pro & the That's, (2) from Mazda the Titan Dump, the Scrum Truck & the Bongo Brawny, (3) from Mitsubishi the Super Great, the eK-Classy, the Town Box, the Mirage Dingo Teddy Bear & the Homy Super Long, (4) from Suzuki the Solio Bandit & the Mighty Boy, (5) from Toyota the Royal Lounge Alphard, (6) from Subaru the Touring Bruce, (7) from Nissan the Big Thumb, the Elgrand Highway Star & the Cedric and (8) from Cony, the Guppy.

1964 Porsche 901 (left), 1968 Porsche 911L Targa (soft window) (centre) and 1969 Porsche 911S Targa (right)

Compared with that lot, Porsche deciding to call a car a Targa seems quite restrained.  Porsche borrowed the name from Targa Florio, the famous race in the hills of Sicily first run in 1906 and where Porsche in the 1950s had enjoyed some success.  Long, challenging and treacherous, it originally circumnavigated the island but the distance was gradually reduced until it was last run in its classic form in 1973 although in even more truncated form it lingered until 1977.  The construct of the name of the Targa Florio, the race in Italy from which Porsche borrowed the name, was Targa (in the sense of “plate” or “shield” + Florio, a tribute to Vincenzo Florio (1883-1959), a rich Sicilian businessman, automobile enthusiast and scion of a prominent family of industrialists and sportsmen; it was Vincenzo Florio who in 1906 founded the race.  Porsche won the race seven times between between 1963-1970 and took victory in 1973 in a 911 Carrera RSR, the car which in its street-legal (the Carrera RS) form remains among the most coveted of all the 911s and many replicas have been created.  Porsche didn't make any 1973 Carrera RS Targas; all were coupés.

1976 Porsche 914 2.0 with factory-fitted heckblende in Nepal Orange over black leatherette with orange & black plaid inserts.  All the mid-engined 914 built for public sale had a targa top although for use in competition the factory did a few with a fixed roof to gain additional rigidity.  The 914 was the first of a number of attempts by Porsche’s engineers to convince customers there were better configurations than the rear-engine layout used on the 911 & 912.  The customers continued to demand 911s and, the customer always being right, rear-engined 911s remain available to this day.  Porsche now offers front & mid-engined models so presumably honor is thought satisfied on both sides.   

1938 Packard 1605 Super Eight Sedanca de Ville by Barker.

The idea of a vehicle with a removable roof section over the driver is more ancient even than the Porsche 911.  Now, a “town car” is imagined as something small and increasingly powered in some Greta Thunberg (b 2003) approved way but in the US, what was sold as a “Town Car” used to be very big, very thirsty (for fossil fuels) and a prodigious emitter of greenhouse gasses.  The idea had begun in Europe as the coupé de ville, deconstructed as the French coupé (an elliptical form of carosse coupé (cut carriage)) and the past participle of couper (to cut) + de ville (French for “for town”).  So, it was, like the horse-drawn coupé carriage, a smaller conveyance for short-distance travel within cities, often just for two passengers who sat sometimes in an enclosed compartment and sometimes under a canopy while the driver was always exposed to the elements.  In the UK, the style was often advertised as the clarence carriage.  The coach-builders of the inter-war years created naming practices which were not consistent across the industry but did tend to be standardized within individual catalogues.  In the US, reflecting the horse-drawn tradition, the coupé de ville was Anglicized as coupe de ville and appeared as both “town brougham” and “town car”, distinguished by the enclosed passenger compartment (trimmed often in cloth) and the exposed driver who sat on more weather resistant leather upholstery.

1974 Lincoln Continental Town Car.  The big Lincolns of the 1970s are about as remote as can be imagined from the original idea of something small and agile for use in congested cities but Ford also called this body style the "pillared hardtop" so by then, linguistic traditions clearly meant little.

Dating from the 1920s, a variant term was “Sedanca de ville”, briefly used to describe a particular configuration for the roof but so attractive was the word it spread and soon there appeared were Sedancas and Sedanca coupés.  Like many designations in the industry, it soon ceased to carry an exact meaning beyond the front seats being open to the skies although by the 1920s there was usually a detachable or folding (even some sliding metal versions were built) roof and windscreens had become a universal fitting.  For a while, there probably was (unusually in an industry which often paid scant attention to the details of etymology) an understanding a Sedanca de ville was a larger vehicle than a Sedanca coupé but the former term became the more generally applied, always on the basis of the ability of the driver’s compartment to be open although it’s clear many of the vehicles were marketed towards owner-drivers rather than those with chauffeurs, that cohort having moved towards fully enclosed limousines.  It’s from the Sedanca tradition the US industry later picked up the idea of the “town car” although the association was vague and had nothing to do with an open driver’s cockpit; it was understood just as a model designation which somehow implied “prestige”.

1968 Triumph TR5 with “Surrey Top”.

Porsche had since the late 1940s been building roadsters and cabriolets but while the 911 (then known internally as Project 901) was under development, it was clear US regulators, in reaction to a sharply rising death toll on the nation’s highways, were developing some quite rigorous safety standards and a number of proposals had been circulated which threatened to outlaw the traditional convertible.  Thus the approach adopted which, drawing from the company’s experience in building race cars, essentially added a stylized roll-over bar which could accommodate a detachable roof-section over the passengers and a folding rear cover which included a Perspex screen (the solid rear glass would come later).  Actually, the concept wasn’t entirely novel, Triumph introducing something similar on their TR4 roadsters (1961-1967) although their design consisted of (1) a half-hard top with an integral roll-bar & fixed glass rear window and (2) two detachable (metal & vinyl) panels which sat above the passengers.  Customers universally (and still to this day) referred to this arrangement as the “Surrey Top” although Triumph insisted only the vinyl insert and its supporting frame was the “Surrey” while the rest of the parts collectively were the “Hard Top kit”.  The targaesque top was available on the TR5 (1967-1969), a de-tuned version of which was sold in North America as the TR250 with twin carburetors replacing the Lucas mechanical fuel-injection used in most other markets, the more exotic system then unable to comply with the new emission standards.

1953 Ford X-100 with roof panel retracted (left), the Quincunxed five carburetor apparatus atop the 317 cubic inch (5.2 litre) Lincoln Y-Block V8 (centre) and the built-in hydraulic jacking system in use (right).

However, long before Porsche told us there were Targa and a decade before even Triumph’s Surrey, Ford had displayed a two-seat “targa”.  In the years to come, things like the 1953 Ford X-100 would be called “concept cars” but that term didn’t then exist so Ford used the more familiar “dream car” and that does seem a more romantic way of putting it.  Reflecting the optimistic spirit of the early post-war years, the X-100 included a number of innovations including the use of radial-ply tyres, a built-in hydraulic jacking system, a rain-sensor which automatically would trigger an electric motor to close the sliding plexiglass roof panel, a built-in dictaphone, a telephone in the centre console and the convenience of heated seats and an electric shaver mounted in the glove compartment.  Some of the features became mainstream products, some not and while the “variable volume horn” wasn’t picked up by the industry, one did appear on the Mercedes-Benz 600 (W100; 1963-1981) although that was a rare supportive gesture.  It was also an age of imaginative labels and Ford called their quincunx induction system the “Multi-Plex”; while the engineering proved a cul-de-sac, the name did later get picked up by multi-screen suburban cinema complexes.  For the X-100, Ford used what was then a popular technique in the lunatic fringe of the burgeoning hot rod: an induction system using five carburettors in a Quincunx pattern.  Inherent difficulties and advances in engineering meant the fad didn’t last but the apparatus remins pleasing to those with a fondness of unusual aluminium castings and intricate mechanical linkages.  X-100 still exists and is displayed at the Henry Ford Museum in Dearborn, Michigan.

1969 Mercury Marauder X-100.  In 1969, the blacked-out trunk (boot) lid and surrounds really was done by the factory.  During the administration of Richard Nixon (1913-1994; US president 1969-1974), things were not drab and predictable.

In a number of quirky coincidences, the name X-100 seems to once have been an industry favourite because as well as the 1953 Ford “dream car”, it was the US Secret Service’s designation for the 1961 Lincoln Continental parade convertible in which John Kennedy (JFK, 1917–1963; US president 1961-1963) was assassinated in Dallas, Texas.  One might have thought that macabre association might have been enough for the “X-100” tag to not again be used but, presumably because the Secret Service’s internal codes weren’t then general public knowledge, in 1969 Ford’s Mercury division released an X-100 as an up-market version of its second generation (1969-1970) Marauder.  Notionally, the X-100 was a “high performance” version but its 365 (gross) horsepower 429 cubic inch (7.0 litre) V8 was an option in lesser priced Marauders which meant the X-100, weighed down by the additional luxury fittings, was just a little slower than the cheaper models with the 429.  The market for “full-sized” high performance cars was anyway by 1969 in the final stages of terminal decline and although an encouraging 5635 were sold in 1969, sales the next year fell to 2646 and the X-100 was retired at the end of the 1970 and not replaced.  Most bizarre though was project X-100, a US$75 million (then a lot of what was at the time borrowed money) contract in 1943 awarded to Chrysler to design, machine and nickel-plate the inner surfaces of the cylindrical diffusers required to separate uranium isotopes.  Part of the Manhattan Project which built the world’s first atomic bombs, Chrysler built over 3,500 diffusers used at the plant in Oak Ridge, Tennessee and many were still in service as late as the 1980s.  Not until after the first A-bomb was used against Hiroshima in August 1945 did most of the X-100 project’s workers become aware of the use being made of the precision equipment they were producing.

Built by Ferrari: 1973 Dino 246 GTS with "chairs & flares" options.  The "GTS" stood for "Gran Tourismo Spider" but it was a true targa in the sense codified by Porsche.

The rhyming colloquialism “chairs and flares” (C&F to the Ferrari cognoscenti and these days the early Dinos are an accepted part of the family) is a reference to a pair of (separately available) options available on later production Dino 246s.  The options were (1) seats with inserts (sometimes in a contasting color) in the style used on the 365 GTB/4 (Daytona) & (2) wider Campagnolo Elektron wheels (which the factory only ever referred to by size) which necessitated flared wheel-arches.  In the early 1970s the factory wasn’t too punctilious in the keeping of records so it’s not known how many cars were originally built equipped with the wider (7½ x 14” vs 6½ x 14”) wheels but some privately maintained registers exist and on the basis of these it’s believed production was probably between 200-250 cars from a total run of 3569 (2,295 GT coupés & 1,274 GTS spiders (targa)).  They appear to have been most commonly ordered on UK & US market cars (although the numbers for Europe are described as “dubious” and thought an under-estimate; there are also an unknown number in other countries), the breakdown of verified production being:

246 GT: UK=22, Europe=5, US=5.
246 GTS: UK=21, Europe=2, US=91.

The “chairs and flares” cars are those which have both the Elektron option and the Daytona-style seats but because they were available separately, some were built with only one of the two, hence the existence of other slang terms in the Dino world including “Daytona package”, “Sebring spiders” and, in the UK, the brutish “big arches”.  In 1974, the Dino's option list (in US$) comprised:

Power windows: $270.00
Metallic paint: $270.00
Leather upholstery: $450.00
Daytona type central seat panels: $115.00
Air-conditioning: $770.00
14 x 7½ wheels & fender flares: $680.00
AM/FM/SW radio: $315.00
Electric antenna & speakers: $100.00

At a combined US$795.00, the C&F combo has proved a good investment, now adding significantly to the price of the anyway highly collectable Dino.  Although it's hard to estimate the added value because so many other factors influence calculation, all else being equal, the premium would seem to to be well over US$100,000.  Because it involves only wheels, upholstery and metal, the modifications are technically not difficult to emulate although the price of a modified vehicle will not match that of an original although unlike some of the more radical modifications to Ferraris (such as conversions to roadsters), creating a C&F out of a standard 246 seems not to lower its value.  These things are always relative; in 1974 the C&F option added 5.2% to the Dino GTS's list price and was just under a third the cost of a new small (in US terms a "sub-compact") car such as the Chevrolet Vega (1970-1977).

An enduring design: 2023 Porsche 911 Targa 4 (992).

Porsche didn’t complicate things, in 1966 offering the Targa as an alternative to the familiar coupé, then in series production since 1964.  Briefly, the company flirted with calling the car the 911 Flori but ultimately Targa was preferred and the appropriate trademarks were applied for in 1965, the factory apparently discovering targa in Italian means “number plate” or “license plate” only that year when the translators were working on international editions of the sales brochures.  The now familiar fixed, heated rear screen in safety glass was first offered in 1967 as an alternative to the one in fold-down plastic one and such was the demand it soon became the standard fitting.  The Targa carried over into the 911’s second and third generation being, re-designed for 1993 in a way that dispensed with the roll bar and it wouldn’t be until 2011 the familiar shape returned.

1970 Iso Grifo Targa (Series I, 350 cubic inch (5.7 litre) Chevrolet V8, left) and 1971 Iso Grifo Can-Am Targa (Series II, 454 cubic inch (7.4 litre) Chevrolet V8, right).  The raised centre section on the hood (bonnet) of the big-block Grifos was known informally as the "penthouse"; it was required because the induction system sat higher than on the small-block cars.  Not all approved of the penthouse because they found it discordant with the otherwise flowing lines but its brutish functionalism seems a fitting tribute brute force beneath.

Among the small volume manufactures which in the post-war years found a lucrative niche in combining sensuous European coachwork with the cheap, powerful and robust American V8s, there was a focus on two-door coupés because (1) this was the example set by Ferrari and (2) there most demand in the segment clearly existed.  The ecosystem was sent extinct by the first oil shock of the early 1970s but in the era, some did offer convertibles and where not, there were specialists prepared to help.  There was though, the odd targa.  The achingly lovely Iso Grifo spyder (roadster) shown at the Geneva Motor Show in 1964 never reached production but in 1966, less than two years into the Grifo’s life (during which almost 100 had been made), the factory put a targa version on their stand at the Turin Motor Show.  It was only ever available to special order on a POA (price on application) basis and between then and the shuttering of the factory in 1974, only 17 were built, four of which were the Series II Can-Ams with the big-block Chevrolet V8.

Thursday, October 16, 2025

Demand

Demand (pronounced dih-mand (U) or dee–mahnd (non-U))

(1) To ask for with proper authority; claim as a right.

(2) To ask for peremptorily or urgently.

(3) To call for or require as just, proper, or necessary.

(4) In law, to lay formal claim to.

(5) In law, to summon, as to court.

(6) An urgent or pressing requirement.

(7) In economics, the desire to purchase, coupled (hopefully) with the power to do so.

(8) In economics, the quantity of goods that buyers will take at a particular price.

(9) A requisition; a legal claim.

(10) A question or inquiry (archaic).

1250-1300: From Middle English demaunden and Anglo-French demaunder, derived from the Medieval Latin dēmandāre (to demand, later to entrust) equivalent to  + mandāre (to commission, order).  The Old French was demander and, like the English, meant “to request” whereas "to ask for as a right" emerged in the early fifteenth century from Anglo-French legal use.  As used in economic theory and political economy (correlating to supply), first attested from 1776 in the writings of Adam Smith.  The word demand as used by economists is a neutral term which references only the conjunction of (1) a consumer's desire to purchase goods or services and (2) hopefully the power to do so.  However, in general use, to say that someone is "demanding" something does carry a connotation of anger, aggression or impatience.  For this reason, during the 1970s, the language of those advocating the rights of women to secure safe, lawful abortion services changed from "abortion on demand" (ie the word used as an economist might) to "pro choice".  Technical fields (notably economics) coin derived forms as they're required (counterdemand, overdemand, predemand etc).  Demand is a noun & verb, demanding is a verb & adjective, demandable is an adjective, demanded is a verb and demander is a noun; the noun plural is demands.

Video on Demand (VoD)

Directed by Tiago Mesquita with a screenplay by Mark Morgan, Among the Shadows is a thriller which straddles the genres, elements of horror and the supernatural spliced in as required.  Although in production since 2015, with the shooting in London and Rome not completed until the next year, it wasn’t until 2018 when, at the European Film Market, held in conjunction with the Internationale Filmfestspiele Berli (Berlin International Film Festival), that Tombstone Distribution listed it, the distribution rights acquired by VMI, Momentum and Entertainment One, and VMI Worldwide.  In 2019, it was released progressively on DVD and video on demand (VoD), firstly in European markets, the UK release delayed until mid-2020.  In some markets, for reasons unknown, it was released with the title The Shadow Within.

Video on Demand (VoD) and streaming services are similar concepts in video content distribution but there are differences.  VoD is a system which permits users to view content at any time, these days mostly through a device connected to the internet across IP (Internet Protocol), the selection made from a catalog or library of available titles and despite some occasionally ambiguous messaging in the advertising, the content is held on centralized servers and users can choose directly to stream or download.  The VoD services is now often a sub-set of what a platform offers which includes content which may be rented, purchased or accessed through a subscription.

Streaming is a method of delivering media content in a continuous flow over IP and is very much the product of the fast connections of the twenty-first century.  Packets are transmitted in real-time which enables users to start watching or listening without waiting for an entire file (or file set) to download, the attraction actually being it obviates the need for local storage.  There’s obviously definitional and functional overlap and while VoD can involve streaming, not all streaming services are technically VoD and streaming can also be used for live events, real-time broadcasts, or continuous playback of media without specific on-demand access. By contrast, the core purpose of VoD is to provide access at any time and streaming is a delivery mechanism, VoD a broad concept and streaming a specific method of real-time delivery as suited to live events as stored content.

The Mercedes-Benz SSKL and the Demand Supercharger

Modern rendition of Mercedes-Benz SSLK in schematic, illustrating the drilled-out chassis rails.  The title is misleading because the four or five SSKLs built were all commissioned in 1931 (although it's possible one or more used a modified chassis which had been constructed in 1929).  All SSK chassis were built between 1928-1932 although the model remained in the factory's catalogue until 1933. 

The Mercedes-Benz SSKL was one of the last of the road cars which could win top-line grand prix races.  An evolution of the earlier S, SS and SSK, the SSKL (Super Sports Kurz (short) Leicht (light)) was notable for the extensive drilling of its chassis frame to the point where it was compared to Swiss cheese; reducing weight with no loss of strength.  The SSKs and SSKLs were famous also for the banshee howl from the engine when the supercharger was running; nothing like it would be heard until the wail of the BRM V16s twenty years later.  It was called a demand supercharger because, unlike some constantly-engaged forms of forced-induction, it ran only on-demand, in the upper gears, high in the rev-range, when the throttle was pushed wide-open.  Although it could safely be used for barely a minute at a time, when running, engine power jumped from 240-odd horsepower (HP) to over 300.  The number of SSKLs built has been debated and the factory's records are incomplete because (1) like many competition departments, it produced and modified machines "as required" and wasn't much concerned about documenting the changes and (2) many archives were lost as a result of bomb damage during World War II (1939-1945); most historians suggest there were four or five SSKLs, all completed (or modified from earlier builds) in 1931.  The SSK had enjoyed great success in competition but even in its heyday was in some ways antiquated and although powerful, was very heavy, thus the expedient of the chassis-drilling intended to make it competitive for another season.  Lighter (which didn't solve but at least to a degree ameliorated the brake & tyre wear) and easier to handle than the SSK (although the higher speed brought its own problems, notably in braking), the SSKL enjoyed a long Indian summer and even on tighter circuits where its bulk meant it could be out-manoeuvred, sometimes it still prevailed by virtue of durability and sheer power.

Rudolf Caracciola (1901–1959) and SSKL in the wet, German Grand Prix, Nürburgring, 19 July, 1931.  Alfred Neubauer (1891–1980; racing manager of the Mercedes-Benz competition department 1926-1955) maintained Caracciola "...never really learned to drive but just felt it, the talent coming to him instinctively.   

Sometimes too it got lucky.  When the field assembled in 1931 for the Fünfter Großer Preis von Deutschland (fifth German Grand Prix) at the Nürburgring, even the factory acknowledged that at 1600 kg (3525 lb), the SSKLs, whatever their advantage in horsepower, stood little chance against the nimble Italian and French machines which weighed-in at some 200 KG (440 lb) less.  However, on the day there was heavy rain with most of race conducted on a soaked track and the twitchy Alfa Romeos, Maseratis and the especially skittery Bugattis proved less suited to the slippery surface than the truck-like but stable SSKL, the lead built up in the rain enough to secure victory even though the margin narrowed as the surface dried and a visible racing-line emerged.  Time and the competition had definitely caught up by 1932 however and it was no longer possible further to lighten the chassis or increase power so aerodynamics specialist Baron Reinhard von Koenig-Fachsenfeld (1899-1992) was called upon to design a streamlined body, the lines influenced both by his World War I (1914-1918 and then usually called the "World War") aeronautical experience and the "streamlined" racing cars which had been seen in the previous decade.  At the time, the country greatly was affected by economic depression which spread around the world after the 1929 Wall Street crash, compelling Mercedes-Benz to suspend the operations of its competitions department so the one-off "streamliner" was a private effort (though with some tacit factory assistance) financed by the driver (who borrowed some of the money from his mechanic!).

The streamlined SSKL crosses the finish line, Avus, 1932.

The driver was Manfred von Brauchitsch (1905-2003), nephew of Major General (later Generalfeldmarschall (Field Marshal)) Walther von Brauchitsch (1881–1948; Oberbefehlshaber (Commander-in-Chief) of OKH (Oberkommando des Heeres (the German army's high command) 1938-1941).  An imposing but ineffectual head of the army, Uncle Walther also borrowed money although rather more than loaned by his nephew's mechanic, the field marshal's funds coming from the state exchequer, "advanced" to him by Adolf Hitler (1889-1945; Führer (leader) and German head of government 1933-1945 & head of state 1934-1945).  Quickly Hitler learned the easy way of keeping his mostly aristocratic generals compliant was to loan them money, give them promotions, adorn them with medals and grant them estates in the lands he'd stolen during his many invasions.  His "loans" proved good investments.  Beyond his exploits on the circuits, Manfred von Brauchitsch's other footnote in the history of the Third Reich (1933-1945) is the letter sent on April Fools' Day 1936 to Uncle Walther (apparently as a courtesy between gentlemen) by Baldur von Schirach (1907-1974; head of the Hitlerjugend (Hitler Youth) 1931-1940 & Gauleiter (district party leader) and Reichsstatthalter (Governor) of Vienna 1940-1945) claiming he given a "horse whipping" to the general's nephew because a remark the racing driver was alleged to have made about Frau von Schirach (the daughter of Hitler's court photographer!).  It does seem von Schirach did just that though it wasn't quite the honorable combat he'd claimed: in the usual Nazi manner he'd arrived at von Brauchitsch's apartment in the company of several thugs and, thus assisted, swung his leather whip.  Von Brauchitsch denied ever making the remarks.  Unlike the German treasury, the mechanic got his money back and that loan proved a good investment, coaxing from the SSKL a victory in its final fling.  Crafted in aluminum by Vetter in Cannstatt, the body was mounted on von Brauchitsch's race-car and proved its worth at the at the Avusrennen (Avus race) in May 1932; with drag reduced by a quarter, the top speed increased by some 12 mph (20 km/h) and the SSKL won its last major trophy on the unique circuit which rewarded straight-line speed like no other.  It was the last of the breed; subsequent grand prix cars would be pure racing machines with none of the compromises demanded for road-use.

Evolution of the front-engined Mercedes-Benz grand prix car, 1928-1954

1928 Mercedes-Benz SS.

As road cars, the Mercedes-Benz W06  S (1927-1928) & SS (1928-1930) borrowed unchanged what had long been the the standard German approach in many fields (foreign policy, military strategy, diplomacy, philosophy etc): robust engineering and brute force; sometimes this combination worked well, sometimes not.  Eschewing refinements in chassis engineering or body construction as practiced by the Italians or French, what the S & SS did was achieved mostly with power and the reliability for which German machinery was already renowned.  Although in tighter conditions often out-manoeuvred, on the faster circuits both were competitive and the toughness of their construction meant, especially on the rough surfaces then found on many road courses, they would outlast the nimble but fragile opposition.

1929 Mercedes-Benz SSK.

By the late 1920s it was obvious an easier path to higher performance than increasing power was to reduce the SS's (Super Sport) size and weight.  The former easily was achieved by reducing the wheelbase, creating a two-seat sports car still suitable for road and track, tighter dimensions and less bulk also reducing fuel consumption and tyre wear, both of which had plagued the big, supercharged cars.  Some engine tuning and the use of lighter body components achieved the objectives and the SSK was in its era a trophy winner in sports car events and on the grand prix circuits.  Confusingly, the "K" element in the name stood for kurz (short) and not kompressor (supercharger) as was applied to some other models although all SSKs used a supercharged, 7.1 litre (433 cubic inch) straight-six. 

1931 Mercedes-Benz SSKL.

The French, British and Italian competition however also were improving their machinery and by late 1930, on the racetracks,  the SSK was becoming something of a relic although it remained most desirable as a road car, demand quelled only by a very high price in what suddenly was a challenging economic climate.  Without the funds to create anything new and with the big engine having reached the end of its development potential, physics made obvious to the engineers more speed could be attained only through a reduction in mass so not only were body components removed or lightened where possible but the chassis and sub-frames were drilled to the point where the whole apparatus was said to resemble "a Swiss cheese".  The process was time consuming but effective because, cutting the SSK's 1600 KG heft to the SSKL's more svelte 1445 (3185), combined with the 300-odd HP which could be enjoyed for about a minute with the supercharger engaged, produced a Grand Prix winner which was competitive for a season longer than any had expected and one also took victory in the 1931 Mille Miglia.  Although it appeared in the press as early a 1932, the "SSKL" designation is retrospective, the factory's extant records listing the machines either as "SSK" or "SSK, model 1931".  No more than five were built and none survive (rumors of a frame "somewhere in Argentina" apparently an urban myth) although some SSK's were at various times "drilled out" to emulate the look and the appeal remains, a replica cobbled together from real and fabricated parts sold at auction in 2007 for over US$2 million; this was when a million dollars was still a lot of money.  

1932 Mercedes-Benz SSKL (die Gurke).

The one-off bodywork (hand beaten from aircraft-grade sheet aluminum) was fabricated for a race held at Berlin's unique Automobil-Verkehrs- und Übungsstraße (Avus; the "Automobile traffic and training road") which featured two straights each some 6 miles (10 km) in length, thus the interest in increasing top speed and while never given an official designation by the factory, the crowds dubbed it die Gurke (the cucumber).  The streamlined SSKL won the race and was the first Mercedes-Benz grand prix car to be called a Silberpfeil (silver arrow), the name coined by radio commentator Paul Laven (1902-1979) who was broadcasting trackside for Südwestdeutsche Rundfunkdienst AG (Southwest German Broadcasting Service); he was struck by the unusual appearance although the designer had been inspired by an aircraft fuselage rather than arrows or the vegetable of popular imagination.  The moniker was more flattering than the nickname Weiße Elefanten (white elephant) applied to S & SS which was a reference to their bulk and not a use of the phrase in its usual figurative sense.  The figurative sense came from the Kingdom of Siam (modern-day Thailand) where elephants were beasts of burden, put to work hauling logs in forests or carting other heavy roads but the rare white (albino) elephant was a sacred animal which could not be put to work.  However, the owner was compelled to feed and care for the unproductive creature and the upkeep of an elephant was not cheap; they have large appetites.  According to legend, if some courtier displeased the king, he could expect the present of a white elephant.  A “white elephant” is thus an unwanted possession that though a financial burden, one is “stuck with” and the term is applied the many expensive projects governments around the world seem unable to resist commissioning.

Avus circuit.  Unique in the world, it was the two long straights which determined die Gurke's emphasis on top speed.  Even the gearing was raised (ie a numerically lower differential ratio) because lower engine speeds were valued more than low-speed acceleration which was needed only once a lap.

The size of the S & SS was exaggerated by the unrelieved expanses of white paint (Germany's designated racing color) although despite what is sometimes claimed, Ettore Bugatti’s (1881–1947) famous quip “fastest trucks in the world” was his back-handed compliment not to the German cars but to W. O. Bentley’s (1888–1971) eponymous racers which he judged brutish compared to his svelte machines.  Die Gurke ended up silver only because such had been the rush to complete the build in time for the race, there was time to apply the white paint so it raced in a raw aluminum skin.  Remarkably, in full-race configuration, die Gurke was driven to Avus on public roads, a practice which in many places was tolerated as late as the 1960s.  Its job at Avus done, die Gurke was re-purposed for high-speed tyre testing (its attributes (robust, heavy and fast) ideal for the purpose) before "disappearing" during World War II.  Whether it was broken up for parts or metal re-cycling, spirted away somewhere or destroyed in a bombing raid, nobody knows although it's not impossible conventional bodywork at some point replaced the streamlined panels.  In 2019, Mercedes-Benz unveiled what it described as an "exact replica" of die Gurke, built on an original (1931) chassis.    

1934 Mercedes-Benz W25.

After building the replica Gurke, Mercedes-Benz for the first time subjected it to a wind-tunnel test, finding (broadly in line with expectations) its c(coefficient of drag) improved by about a third, recording 0.616 against a standard SSK's 0.914.  By comparison, the purpose-built W25 from 1934 delivered a 0.614 showing how effective Baron Koenig-Fachsenfeld's design had been although by today's standards, the numbers are not of shapes truly "slippery".  Although "pure" racing cars had for years existed, the W25 (Werknummer (works number) 25) was the one which set many elements is what would for a quarter-century in competition be the default template for most grand prix cars and its basic shape and configuration remains recognizable in the last front-engined car to win a Word Championship grand prix in 1960.  The W25 was made possible by generous funding from the new Nazi Party, "prestige projects" always of interest to the propaganda-minded party.  With budgets which dwarfed the competition, immediately the Mercedes-Benz and Auto Unions enjoyed success and the W25 won the newly inaugurated 1935 European Championship.  Ironically, the W25's most famous race was the 1935 German Grand Prix at the Nürburgring, won by the inspired Italian Tazio Nuvolari (1892–1953) in an out-dated and under-powered Alfa-Romeo P3, von Brauchitsch's powerful W25 shredding a rear tyre on the final lap.  However, the Auto Union's chassis design fundamentally was more farsighted; outstanding though the engine was, the W25's platform was, in many ways, eine bessere Gurke (a better cucumber) and because its limitations were inherent, the factory "sat out" most of the 1936 season to develop the W125.

1937 Mercedes-Benz W125.

Along with the dramatic, mid-engined,  V16 Auto Union Type C, the W125 was the most charismatic race car of the "golden age" of 1930s European circuit racing.  When tuned for use on the fastest circuits, the 5.7 litre (346 cubic inch) straight-eight generated over 640 HP and in grand prix racing that number would not be exceeded until the turbocharged engines (first seen in 1977) of the 1980s.  The W125 used a developed version of the W25's 3.4 (205) & 4.3 (262) straight-eights and the factory had assumed this soon would be out-performed by Auto Union's V16s but so successful did the big-bore eight prove the the Mercedes-Benz V16 project was aborted, meaning resources didn't need to be devoted to the body and chassis engineering which would have been required to accommodate the bigger, wider and heavier unit (something which is subsequent decades would doom a Maserati V12 and Porsche's Flat-16.  The W125 was the classic machine of the pre-war "big horsepower" era and if a car travelling at 100 mph (160 km/h) passed a W125 at standstill, the latter could accelerate and pass that car within a mile (1.6 km).


A W125 on the banked Nordschleife (northern ribbon (curve)) at Avus, 1937.  At Avus, the streamlined bodywork was fitted because a track which is 20 km (12 miles) in length but has only four curves puts an untypical premium on top-speed.  The banked turn was demolished in 1967 because increased traffic volumes meant an intersection was needed under the Funkturm (radio tower), tower and today only fragments of the original circuit remain although the lovely art deco race control tower still exists and was for a time used as restaurant.  Atop now sits a Mercedes-Benz three-pointed star rather than the swastika which flew in 1937. 

1938 Mercedes-Benz W154.

On the fastest circuits the streamlined versions of the W125s were geared to attain 330 km/h (205 mph) and 306 km/h (190 mph) often was attained in racing trim.  With streamlined bodywork, there was also the Rekordwagen built for straight-line speed record attempts and one set a mark of 432.7 km/h (268.9 mph), a public-road world speed record that stood until 2017.  Noting the speeds and aware the cars were already too fast for circuits which had been designed for, at most, velocities sometimes 100 km/h (50 mph) less, the governing body changed the rules, limiting the displacement for supercharged machines to 3.0 litres (183 cubic inch), imagining that would slow the pace.  Fast though the rule-makers were, the engineers were quicker still and it wasn't long before the V12 W154 was posting lap-times on a par with the W125 although they did knock a few km/h off the top speeds.  The rule change proved as ineffective in limiting speed as the earlier 750 KG formula which had spawned the W25 & W125.

1939 Mercedes-Benz W165.

An exquisite one-off, the factory built three W165s for the single purpose of contesting the 1939 Tripoli Grand Prix.  Remarkable as it may now sound, there used to be grand prix events in Libya, then a part of Italy's colonial empire.  Anguished at having for years watched the once dominant Alfa Romeos enjoy only the odd (though famous) victory as the German steamroller flattened all competition (something of a harbinger of the Wehrmacht's military successes in 1939-1940), the Italian authorities waited until the last moment before publishing the event's rules, stipulating the use of a voiturette (small car) with a maximum displacement of 1.5 litres  (92 cubic inch).  The rules were designed to suit the Alfa Romeo 158 (Alfetta) and Rome was confident the Germans would have no time to assemble such a machine.  However, knowing Adolf Hitler (1889-1945; Führer (leader) and German head of government 1933-1945 & head of state 1934-1945), still resenting what happened at the Nürburgring in 1935, would not be best pleased were his Axis partner (and vassal) Benito Mussolini (1883-1945; Duce (leader) & Prime-Minister of Italy 1922-1943) to enjoy even this small victory, the factory scrambled and conjured up the V8-powered (a first for Mercedes-Benz) W165, the trio delivering a "trademark 1-2-3" finish in Tripoli.  As a consolation, with Mercedes-Benz busy building inverted V12s for the Luftwaffe's Messerschmitts, Heinkels and such, an Alfa Romeo won the 1940 Tripoli Grand Prix which would prove the city's last.      
 
1954 Mercedes Benz W196R Strómlinienwagen (literally "streamlined car" but translated usually as "Streamliner".

A curious mix of old (drum brakes, straight-eight engine and swing axles) and new (a desmodromic valve train, fuel injection and aerodynamics developed in a wind-tunnel with the help of engineers then banned from being involved in aviation), the intricacies beneath the skin variously bemused or delighted those who later would come to be called nerds but it was the sensuous curves which attracted most publicity.  Strange though it appeared, it was within the rules and clearly helped deliver stunning speed although the pace did expose some early frailty in road-holding (engineers have since concluded the thing was a generation ahead of tyre technology).  It was one of the prettiest grand prix cars of the post war years and the shape (sometimes called "type Monza", a reference to the Italian circuit with long straights so suited to it) would later much appeal to pop-artist Andy Warhol (1928–1987) who used it in a number of prints.

1954 Mercedes-Benz W196R.  In an indication of how progress accelerated after 1960, compare this W196R with (1) the W25 of 20 years earlier and (2) any grand prix car from 1974, 20 years later. 

However, although pleasing to the eye, the W196R Strómlinienwagen was challenging even for expert drivers and it really was a machine which deserved a de Dion rear suspension rather than the swing axles (on road cars the factory was still building a handful with these as late as 1981 and their fudge of semi-trailing rear arms (the "swing axle when you're not having a swing axle") lasted even longer).  Of more immediate concern to the drivers than any sudden transition to oversteer was that the aluminium skin meant they couldn't see the front wheels so, from their location in the cockpit, it was difficult to judge the position of the extremities, vital in a sport where margins can be fractions of a inch.  After the cars in 1954 returned to Stuttgart having clouted empty oil drums (those and bails of hay was how circuity safety was then done) during an unsuccessful outing to the British Grand Prix at Silverstone, a conventional body quickly was crafted and although visually unremarkable, the drivers found it easier to manage and henceforth, the Strómlinienwagen appeared only at Monza.  There was in 1954-1955 no constructor's championship but had there been the W196R would in both years have won and it delivered two successive world driver's championships for Juan Manuel Fangio (1911–1995).  Because of rule changes, the three victories by the W196R Strómlinienwagen remain the only ones in the Formula One World Championship (since 1950) by a car with enveloping bodywork.