Unconscionable

Unconscionable (pronounced un-kno-shon-ible)

(1) Not guided by conscience; unscrupulous.

(2) Not in accordance with what is just or reasonable:

(3) Excessive; extortionate, imprudent or unreasonable

1560s: The construct was un- + conscionable.  The un- prefix was from the Middle English un-, from the Old English un-, from the Proto-West Germanic un-, from the Proto-Germanic un-, from the primitive Indo-European n̥-.  It was cognate with the Scots un- & on-, the North Frisian ün-, the Saterland Frisian uun-, the West Frisian ûn- &  on-, the Dutch on-, the Low German un- & on-, the German un-, the Danish u-, the Swedish o-, the Norwegian u- and the Icelandic ó-.  It was (distantly) related to the Latin in- and the Ancient Greek ἀ- (a-), source of the English a-, the Modern Greek α- (a-) and the Sanskrit अ- (a-).  Conscionable was from the Middle English conscions (the third-person singular simple present indicative form of conscion), an obsolete variant of conscience, +‎ -able.  The suffix -able was from the Middle English -able, from the Old French -able, from the Latin -ābilis (capable or worthy of being acted upon), from the primitive Indo-European i-stem forms -dahli- or -dahlom (instrumental suffix); it was used to create adjectives.  Conscience was from the Middle English conscience, from the Old French conscience, from the Latin conscientia (knowledge within oneself), from consciens, present participle of conscire (to know, to be conscious (of wrong)), the construct being com- (together) + scire (to know).  The suffix -able was from the Middle English -able, from the Old French -able, from the Latin -ābilis (capable or worthy of being acted upon), from the primitive Indo-European i-stem forms -dahli- of -dahlom (instrumental suffix); it was used to create adjectives.  Unconscionable is an adjedtive, unconscionableness is a noun and unconscionably is an adverb; the noun plural is unconscionabilities.

Like disgruntled, unconscionable is one of those strange words in English where the derivation has flourished while the source word is effective extinct.  That said, English is defined and constructed by being used and the word conscionable (in accordance with conscience; defensible; proper) remains good English; it has merely faded from use and is described by some dictionaries as obsolete, archaic or at least, since the eighteenth century, a fossilized form of its surviving negative: unconscionable. Conscionable in the 1540s meant "having a conscience", the meaning expanding by the 1580s to refer to actions "consonant with right or duty" and by the 1640s to persons, "governed by conscience".  The Oxford English Dictionary (OED) notes both conscious & conscioned were probably popular formations from conscion, taken as a singular of conscien-ce by a misapprehension of the "s" sound as a plural inflection. The related form was (and is) conscionably.

Unconscionability in the law

Unconscionability is a legal doctrine (most often applied in contact law) which permits courts to strike-out or write-down clauses or agreements which are unduly harsh or so grossly unfair that that it would offend legal principles for them to be enforced.  When a court uses the word "unconscionable" to describe conduct, it means the conduct does not conform to the dictates of conscience as defined in law; it makes no judgment about whether they are at variance with other ethical constructs (although there will often be overlap).  In addition, when something is judged unconscionable, a court will refuse to allow the perpetrator of the conduct to benefit.  If need be, entire contracts can be set-aside or declared void, even if they are otherwise constructed wholly in conformity with the rules of contract.  A contract therefore can be found to be "legal" yet still be voided because it's held to be unconscionable in the same way a contract (for example an agreement between two parties in which one is paid to murder a third part can be held to be a "legal contract" yet be declared  "void for illegality".

Lindsay Lohan and her lawyer in court, Los Angeles, December 2011.  

Unconscionability is determined by examining the circumstances of the parties when the contract was made; these circumstances may include the bargaining power, age, and mental capacity of the parties and the doctrine is applied only where it would be an affront to the integrity of the judicial system to enforce a contracts.  At law, as in moral theology, the concept of unconscionability is probably absolute; something is either unconscionable or not.  However, cases are considered on their merits and the circumstances in which the unconscionable arose might color the detail of a judge’s verdict.

Portrait of King Charles II in his Garter robes (circa 1667), oil on canvas by Sir Peter Lely (1618-80).

The Most Noble Order of the Garter, an order of chivalry and the senior order of knighthood in the UK’s honors system, was founded by Edward III (1312–1377; King of England 1327-1377).  Appointments are exclusively in the gift of the sovereign and limited to two dozen living members (apart from royal appointees).  The Garter was of great significance to Charles II (1630–1685; King of Scotland 1649-1651, King of Scotland, England and Ireland 1660-1685) as it had been his father, Charles I (1600–1649; King of England, Scotland & Ireland 1625-1649) who awarded it as something symbolic of the binding tie with his favored aristocrats.  For Charles II, as the only dignity he was able to confer upon his adherents while in exile during the interregnum (1649-1660), it was a potent symbol, proof the King still retained the mystique and the power of monarchy.  Charles II suffered a sudden apoplectic fit on the morning of 2 February 1685 and his doctors expected him to have the decency to die within the hour.  Instead he lingered another four days before expiring and just before, he apologised to those around him, his last words being: “You must pardon me, gentlemen, for being a most unconscionable time a-dying.”  In this, as in many other things, he was unlike his father Charles I, who died suddenly, executed by having his head cut off.

Signature

Signature (pronounced sig-nuh-cher or sig-nuh-choor)

(1) A person's name, or a mark representing it, as signed personally or by deputy, as in subscribing a letter or other document.

(2) The act of signing a document.

(3) In music, a sign or set of signs at the beginning of a staff to indicate the key or the time of a piece.

(4) In broadcasting, a song, musical arrangement, sound effect, etc., used as a theme identifying a program.

(5) Any unique, distinguishing aspect, feature, or mark.

(6) In computing, as digital signature, any one of a number of attempts to create a mechanism whereby a digital object can have the same unique identifying characteristic as a physical signature in ink; in cryptography, data attached to a message certifying the message originated from its claimed source; in email and some other variations of communication, test, images or other objects collectively appended usually at the end of a message, analogous with a traditional signature on a letter.

(7) In digital forensic analysis, as digital signature, a term used to refer to any collection of characteristics which can be used as an identifier of origin, intent etc;

(8) The part of a prescription for pharmaceuticals instructing the patient the frequency and quantity in which a drug should be administered (US only).

(9) As an adjective, something intended to be emblematic of an institution or individual (signature dish signature cocktail, signature scent etc).

(10) In printing, a sheet of paper printed with several pages that upon folding will become a section or sections of a book; such a sheet so folded.

(11) In mathematics, a tuple specifying the sign of coefficients in any diagonal form of a quadratic form.

(12) In medicine, a resemblance between the external character of a disease and those of some physical agent (obsolete).

1525-1535: From the Old & Middle French signature, from the Medieval Latin signātura, future active periphrastic of the verb signāre (to sign), the construct being signum (sign), + -tura, feminine of -turus, the future active periphrastic suffix.  The first use with a link to English appears to have been as a kind of document defined in Scottish law.  The Medieval Latin signatura, was, in Classical Latin a rescript (the matrix of a seal).  The meaning "one's own name written in one's own hand" is from 1570s, which replaced the early-fifteenth century “sign-manual” in this sense.  The use in musical notation in which composers used "signs placed it the beginning of a staff to indicate the key and rhythm" was noted first in 1806.  Signature began to be used in the generalized sense of "a distinguishing mark of any kind" as early as the 1620s.

Non est factum

Historically, in contract law a signature was binding on the party who signed and obliged the performance of the specific terms of the contract.  Even if someone could prove they signed because of their own misunderstandings or in an act of carelessness even to the point of gross negligence, courts would still usually enforce the contract but a notable exception was the doctrine of non est factum.  Translated literally from the Latin as "it is not my deed", it’s available as a defense where a person has been induced to sign something in circumstances where the contents of what was signed differ fundamentally from what the person was led to believe.  Where a plea is upheld, the court can set aside the contract (void ab initio).  Special circumstances must exist for the defense to succeed: it does not cover a claim where someone either misunderstood or failed to read the terms and conditions.

An octuple of Lindsay Lohan signatures on Lohanic merchandise. 

It’s novel in that it differs from other aspects of contract law such as the provisions which permit judges to strike-out particular clauses or even entire contracts if their enforcement is held to be “unconscionable”.  Non est factum is available even where terms and conditions can be reasonable such as the sale of a property for fair value; it hinges instead on the state of mind of the signee and the circumstances under which a signature was induced.  Typically, courts are most sympathetic to “innocent victims”, those who through no fault of their own (those illiterate, deaf, blind or suffering some other relevant incapacity) could not understand the document they were signing and relied upon another for advice.  Such is the reverence in contract law for the sanctity of the signature, a heavy evidential onus of proof is laid upon a claimant for non est factum to succeed; it’s a rare and exceptional defense.

The signature dish

Noted chefs and great restaurants often have signature dishes, not necessarily unique to them but something with which they’re famously associated.  Countries and regions also have signature dishes, sometimes advertised and promoted and sometimes just a link which develops over time.  There can even be disputes if the origin of something is thought a source of pride; there are factions in both Australia and New Zealand which lay claim to the pavlova. 

Minnesota Hotdish.

Despite the name, the concept of the Minnesota’s signature hotdish didn’t originate there and, with variations, is popular across the Upper Midwest region of the United States.  As a dish, such is the simplicity in preparation and adaptability in content that something recognizably close has probably been a feature of human cuisine for as long as the technical means of production has been available.  Anything of the hotdish type contains usually a starch, a meat, canned or frozen vegetables with canned soup as the binding agent; cooked in the one flat dish, it’s served heated.  The distinguishing characteristic of the classic Minnesota hotdish is the use of mushroom soup but beyond that, there’s much variation, inventiveness encouraged by the many hotdish completions in the region.  As well as the traditional beef base, tuna, turkey and chicken are used, pasta is often replaced by rice or potatoes and vegetarian versions have appeared.  The critical aspect seems to be the texture, while a Minnesota hotdish won’t entirely maintain the shape when sliced, it should have sufficient integrity for the potatoes or breadcrumbs to stay atop and not sink into the mix.

Hubert Humphrey, Cardinal Francis Spellman, President Lyndon Johnson & Richard Nixon, twenty-third Alfred E Smith dinner, New York, 16 October 1968.

Hubert Horatio Humphrey (1911–1978) served as a senator for Minnesota (1949-1964 & 1971-1978) and as US vice president (1965-1969).  He was the Democratic Party’s nominee for president in 1968.  As part of the 1968 campaign, his wife’s Minnesota hotdish recipe was published, unusual today in that it didn’t include the potato gems which usually now sit atop the concoction.  Mrs Humphrey’s culinary campaign contribution wasn’t decisive, her husband, although running Republican Richard Nixon close in the popular vote (Nixon (31,783,783 votes; 43.4%), Humphrey (31,271,839; 42.7%)), lost the electoral college (Nixon, 32 states & 301 votes, Humphrey 13 states & 191 votes).

Mrs Humphrey’s Ingredients

4 tablespoons shortening

2 green bell peppers, sliced

1 medium onion, chopped

1 lb (500 g) ground beef

1½ half teaspoons salt

¼ teaspoon pepper

2 eggs

2 cups whole kernel corn

4 medium tomatoes, sliced

½ cup dry bread crumbs

Butter

Mrs Humphrey’s Instructions

(1) Put shortening in skillet; lightly fry green peppers, onion and ground beef for 3 minutes or until partially done. Salt and pepper. Remove from heat; stir in eggs and mix well.

(2) Place 1 cup corn in casserole. Top with layer of meat mixture and layer of sliced tomatoes.

(3) Repeat until corn, meat mixture and tomatoes are used.

(4) Cover casserole with crumbs. Dot with bits of butter.

(5) Bake at 375º F (190º C) for 1 hour or until heated thoroughly.

It can be finished in a grill to add something to the cheese.  Serve with a side salad and rolls.

Safari

Safari (pronounced suh-fahr-ee)

(1) A journey or expedition, for hunting, exploration, or investigation, historically applied especially to expeditions in eastern Africa.

(2) The hunters, guides, vehicles, equipment, etc, forming such an expedition.

(3) Used loosely (sometimes very loosely), any long or adventurous journey or expedition (although usually restricted to non-developed, hot places with abundant wildlife).

(4) To go on a safari; to take part in a safari.

(5) In fashion, as “safari suit”, a men’s outfit of dubious appeal.

1890: From the Swahili safari (journey), from the Arabic سَفَر‎ (safar) (referring to a journey) from safara (to travel) & safarīya (travelling).  Etymologists consider the word “safari” was absorbed into English in 1890, having been documented since 1860s as a foreign word in the sense of “an expedition over country in East Africa lasting days or weeks, particularly for purposes of hunting”.  The Swahili safar (journey) first appeared in English publications in 1858.  From the 1920s, as an adjective “safari” was applied liberally to devices & appliances used on or associated with safaris (safari knife, safari park, safari trailer, safari map et al) but ultimately most influential was the safari jacket, a practical garment (robustly tailored with lots of pockets) which unfortunately would in the 1960s be picked up by the industry as the “safari suit”, perhaps the most derided piece of men’s fashion in the 1970s which, given what that decade produced, was quite an achievement.  The nouns safarier, safarigoer & safariman (all descriptors of “those who go on a safari) seem to have gone extinct but surfari (surfers travelling from beach to beach in search of the best waves) is still sometimes heard though “whale-watching” seems to have replaced “whale safari”.  Safari is a noun, verb & adjective, safaried & safariing are verbs; the noun plural is safaris.

Mercedes-Benz 450 SLC 5.0, Safari Rally, Kenya, 1979.  The big 450 SLC 5.0 was one of the more improbable rally cars but it enjoyed some success in long-distance events.  In motorsport, the annual rally in Kenya was between 1953-1959 known as the “Coronation Safari Rally” and between then and 1974 as the “East African Safari”; subsequently, it's been called the "Safari Rally".  The name “East African Safari Rally” was revived in 2003 as an event for historic rally cars and run biannually (COVID-19 permitting).

Chrysler South Africa's advertising for the Valiant Safaris, 1972.  The V8 versions used the same 318 cubic inch (5.2 litre (LA)) engine offered in Australia but instead of the 245 (4.0) & 265 (4.3) "Hemi" sixes, the South African cars were fitted with the old 225 (3.6) "slant-six" so the government's local content rules could be met.  Interestingly, on the Safari Premium (the equivalent of the Australian Regal & 770 models), the US-flavored DI-NOC appliqué (imitation wood) was glued to the sides, something Chrysler never used in Australia.

In Australia during the 1960s and much of the 1970s, Chrysler’s mainstream model was the Valiant, based on the US A-Body (compact) corporate platform.  After 1963, the Australian range included a station wagon which was dubbed the “Safari”, the name retained in export markets including New Zealand, South Africa and the United Kingdom.  In New Zealand, the nomenclature rarely changed but the utility models sold there and in the home market as the “Wayfarer”, when exported to South Africa were badged as “Rustlers”.  After 1973, the Safari name was dropped and station wagons were known thereafter as “station wagons”.  The appearance of a machine like the Valiant in the UK market probably seems curious given that although a “compact” in US terms, by European standards it was unfashionably large but Chrysler, having ceased production of the antiquated Humber Super Snipes upon their absorption of the Rootes Group, wanted to plug the gap in their range and the Australian product was an attractive option because, prior to the UK in 1973 joining the European Economic Community (EEC), the imports from Commonwealth nations enjoyed a preferential tariff arrangements meaning they could be offered at a lower cost.  Never a great success, the programme nevertheless lingered on even after the UK entered the EEC, ending in 1977.

Mercedes-Benz 220 SE Coupé (foreground) & cabriolet (background) with standard rear bench seats, Frankfurt, September 1961 (left) & 1965 220 SE coupé with safari seat option (right).

One rarely specified option on the Mercedes-Benz W111 (1961-1971; 220 SE, 250 SE, 280 SE & 280 SE 3.5) & W112 (1962-1967; 300 SE) coupés and cabriolets was the fitting of two individual (bucket) seats in the rear instead of the usual bench.  Individual seats in a car’s rear compartment had actually been not uncommon in the early days of motoring but by 1961, when the W111 coupé was released at the Geneva Motor Show, except for a few coach-built rarities, the option was unique.  The factory called then “safari seats”, the source of that being their special metal frame which actually permitted them to be removed and placed on the ground outside, the implication presumably that this would be handy for those on safari who wished to sit outside and watch the zebras.  Whether many of these machines were taken on safari isn’t known but the concept was transferrable to those going on picnics or watching the polo.  On both sides of the Atlantic, the fitting of individual rear-seats caught on for some high-end models but other than in some utility vehicles intended mostly for off-road use, no manufacturer made them removable.

Great moments in the history of the safari suit.  Charles III (b 1948; King of the United Kingdom since 2022) & Diana, Princess of Wales (1961-1997) visiting Uluru (formerly known as Ayers Rock) in Australia's Northern Territory, 1983 (left) and Kim Jong-il (Kim II, 1941-2011; Dear Leader of DPRK (North Korea) 1994-2011) (right).  Despite decades of debate, fashionistas have never agreed who wore it best.

The “safari jacket” was a name applied to a style of clothing which evolved to suit the demands of travel in the sort of places which had become associated with “going on safari”.  The jackets were constructed with a robust material which was resistant to contact with the foliage likely to be encountered and they included fittings like multiple pockets and often some provision for carrying rifle bullets or shotgun shells in a manner which made them easily accessible.  That was fine but the fashion industry discovered them in the late 1960s and during the following decades actually persuaded some men that the “safari suit” was a good idea.  It was not and not only did it take an unconscionable time a-dying, in the twenty-first century there’s been the odd attempt at a revival.  Men should thus avoid the look but on women the safari suit can be quite alluring.

Lindsay Lohan on safari, meeting zebras.

Swiftie

Swiftie (pronounced swiftee)

(1) In slang (originally Australian) a trick, ruse, or deception (often in the form “(s)he pulled a swiftie”).

(2) A self-identifying term used by the most devoted (some suggest obsessed) fans of the musician Taylor Swift (b 1989).  The collective is “Swifties” (the initial capital not always used) and as fandom they distinguish themselves from mere casual listeners although the media tends to apply the term to all.  In 2017, Taylor Swift trade-marked the term Swiftie for commercial use and The Oxford English Dictionary elevated it from “slang” to “word” in 2022; it was a finalist in Oxford’s 2023 Word of the Year judging.

(3) As "Singapore Swiftie", an emerging alternative form for term "exclusivity clause", most associated with contract law.

1945 (for the Australian slang) and (at least) 2010 (of Taylor Swift’s fans):  The construct was swift + -ie.  The word swift existed in the Middle English as an adjective & adverb prior to 900 and was an adjective in the Old English.  It was akin to the Old English swīfan (to revolve) and the Old Norse svīfa (to rove) and was most common as an adjective (moving or capable of moving with great speed or velocity; fleet; rapid; coming, happening, or performed quickly or without delay; quick or prompt to act or respond).  The Old English swift was from the Proto-Germanic swiftaz (swift; quick), from the primitive Indo-European sweyp & weyp- (to twist; wind around) and cognate with the Icelandic svipta (to pull quickly) and the Old English swīfan (to revolve, sweep, wend, intervene).  While the derived forms (swiftly, swiftness et al) are well-known and most have survived, one which went extinct was the thirteenth century swiftship “the ability to run fast”.  In the Australian way, the slang “swiftie” (also often as “swifty”) was also re-purposed as a nickname for someone “slow” (both mentally & physically).  The suffix -ie was a variant spelling of -ee, -ey & -y and was used to form diminutive or affectionate forms of nouns or names.  It was used also (sometimes in a derogatory sense to form colloquial nouns signifying the person associated with the suffixed noun or verb (eg bike: bikie, surf: surfie, hood: hoodie etc).  Swiftie is a noun; the noun plural is swifties.

The surname Swift was of English origin and is thought to have been literally a reference to someone who was “swift” (a fast runner).  There are entries in parish records in Suffolk dating from 1222 recording the birth of “Nicholas, ye sonne of Swyfte” and Swift evolved as a name often given to a messenger or courier (the faster a carrier, the faster the transmission of the message, a concept which has survived into the internet age.  In the household books of the court of Edward III (1312–1377; King of England 1327-1377), a Ralph Swyft was recorded as his courier.  The name became common in England and in later centuries spread throughout the English-speaking world.

As SWIFT, it’s the acronym for the Society for Worldwide Interbank Financial Telecommunication: an international consortium that routes instructions concerning transfer of funds between financial institutions.  Except in the business of money transfers, it was an obscure organization until Mr Putin’s (Vladimir Vladimirovich Putin; b 1952; president or prime minister of Russia since 1999) special military operation against Ukraine when the significance of SWIFT in the commodities markets (where Russia is a big player) became widely understood after the imposition of trade and other economic sanctions.

In the purple: Dr Taylor Swift in academic gown after being conferred an honorary doctorate in fine arts from New York University, May 2022.

The noun swift was applied to name any of numerous long-winged, swallow-like birds of the family Apodidae, related to the hummingbirds and noted for their rapid flight.  It was used also of several types of moth, butterfly & lizard noted for their rapid movements and in engineering was used of the adjustable device on the processing apparatus upon which a hank of yarn is placed in order to wind off skeins or balls or the main cylinder on a machine for carding flax.  In the plural, the word was used of the faster-flowing current of a stream or reaches of a river and “swifts” in that sense remains in literary and poetic use although it’s otherwise obsolete.  Historically, the adjective Swiftian meant “of or pertaining to the Anglo-Irish satirist and essayist Jonathan Swift (1667–1745) or his works” (the best known of which were A Tale of a Tub (1704) & Gulliver's Travels (1726) but of late it has in academia been used also of Taylor Swift.  Universities are businesses which operate to make a profit and even Harvard now runs Taylor Swift courses which focus on her musical and lyrical style.  Jonathan Swift in 1713 became Dean of St Patrick's Cathedral, Dublin, thus his later common sobriquet: “Dean Swift”.  It’s thought unlikely Talyor Swift will follow her namesake into ecclesiastical administration.

The Singapore Swiftie

The lawyers in the Singapore government have a famously acute commercial sense and wouldn’t have needed the back of an envelope, let also a spreadsheet, to work out that if an exclusivity clause could be agreed with Taylor Swift, guaranteeing her six concerts in the city-state would be her only performances in the region, the economic benefits in terms of inward capital flows would be considerable.  For Taylor Swift’s operation too there would have been advantages, not the least of which would have been Singapore’s high level of security and world-class infrastructure but the cost off-sets would also have been considerable including a reduction in travel expenses and the logistical impositions of touring (the set-up and tear-down of the venues is a major operation with a high labor component).  The amount the government paid for the exclusivity clause wasn’t disclosed but presumably both parties were satisfied with the transaction.  Such is Ms Swift’s cultural power that it seems not even Greta Thunberg (b 2003) was prepared to risk incurring the wrath & indignation of the Swifties by commenting on the addition carbon generated by so many of them flying to see their idol.

Exclusivity clauses are common in commercial contracts and are used variously for purposes such as (1) guarding software, products or services from unwanted distribution, (2) granting exclusive rights to certain parties and forbidding the transfer of those permissions to others, (3) obliging certain parties to purchase products or services exclusively from one’s company rather than a competitor.  So, there’s nothing novel about exclusivity clauses and in most jurisdictions, usually they’re enforceable unless they offend against some over-arching restriction such as “unconscionable conduct” or a violation of competition rules.  As a general principle, the guidelines for an exclusivity clause to be held valid are (1) voluntariness (ie entered into without coercion), (2) certainty of terms (ie no ambiguity), (3) a beginning and an end (although the clauses can, with the agreement of both parties, be extended indefinitely, the clause should be limited in time and renewal & termination protocols must be clear), (4) product & service standards and payment terms must be clear (including variation protocols) and (5) the consequences of any breach must be explicit and detail specific remedies such as monetary compensation.

There are reasons other than the music to become a Swiftie:  The statuesque Taylor Swift in a Sachin & Babi patchwork dress at Capital FM’s Jingle Bell Ball, London, December 2014.  The eye was drawn by the intricate detailing and although some missed her trademark red lipstick, the garment's array of variegated reds meant that would have been too much, the same admirable restraint dictating the choice of black shoes.  Solid colors tend to dominate the red carpet so this piece was a rare splash of genuine adventurism.

Reaction to the deal (soon labeled the “Singapore swiftie”, the formation presumably influenced also by the equally alliterative "Singapore Sling") in the region was swift.  Authorities in Hong Kong & Thailand were immediately critical and one Philippine politician told local media Singapore was operating by “the law of the jungle” and not the law of a “neighborhood of countries bound by supposed principles of solidarity and consensus”, a not so subtle reminder that in the neighborhood diplomatic relations have in recent decades been usually smooth, the members of Asean (Association of Southeast Asian Nations), the regional economic and security bloc, famously operating on the basis of “consensus”, a reasonably achievement in an organization of which Myanmar (sometimes still referred to as Burma) is a member.

A Singapore Swiftie: Prime Minister Lee Hsien Loong.

However, even while the waves from west & north were disturbing Asean’s usually calm waters, Lee Hsien Loong (b 1952; Prime Minister of Singapore since 2004) was addressing the matter of the Singapore Swiftie in a press conference conducted as part of an Asean summit held, unusually, in Melbourne: “A deal was reached.  And so it has turned out to be a very successful arrangement.  I don't see that as being unfriendly” Mr Lee said, confirming an “incentive” had been paid to secure the deal.  That matter had already attracted interest but the Singapore Tourism Board declined to comment on the amount paid, saying the terms were “commercial in confidence” and Taylor Swift's concert promoter was just as reticent.  The math however will have been done by many and not only does the Singapore economy gain from all the visitors arriving to rent hotel rooms, buy food and catch trains but the city state benefits also from its citizens not leaving the territory, taking their money to neighboring countries to spend there.  Thus, Singapore’s gain is the loss of others and while the numbers in the estimates of the benefit gained bounce around a bit, all were in the hundreds of millions of US dollars.

Pulling a swiftie on X (when it was known as Twitter)?

Lindsay Lohan’s tweet to Taylor Swift on 14 December 2020 contained no message but it nevertheless garnered some 8K retweets, 53K Likes and over 1000 responses.  Neither sender nor recipient have ever commented but Twitter's deconstructionists pondered this postmodern message and concluded: Lindsay Lohan is a Swiftie.

Plenty of touring acts will have noted all of this and while few have anything like the drawing power of Taylor Swift, doubtless most will have suggested promoters add the Singapore Swiftie to their negotiating toolbox, the hope being that in playing countries & cities off against each other, a bidding war will ensue; certainly, for decades, the approach has worked well for operators like the IOC (International Olympic Committee), FIFA (Fédération internationale de football association) and Formula One.  Hopefully there’s also a linguistic legacy and in the jargon of law and commerce, the dull & boring “exclusivity clause” will be replaced by the exciting and attractively alliterative “Singapore Swiftie”.