Wraith

Wraith (pronounced reyth)

(1) The apparition of a person living (or thought to be alive), said to appear as a portent of impending death.

(2) A visible spirit; a ghost or any apparition.

(3) In art or graphic design, a a deliberately insubstantial (sometimes even translucent) copy or representation of something.

(4) Something pale, thin and lacking in substance (a column of smoke; swirling mist etc).

1510s: A word of uncertain etymology.  Some trace it back to an Old English from the Old Norse reith or reidh (twisted or angry) and in Old English it evolved into wrethe (used generally to refer to “anger, fury or vengeance”).  As Middle English emerged it shifted to wraith which came to be associated with “a ghost or spirit, especially one thought to be the spirit of one dead or about to die”.  The link between the earlier meanings of anger and the later association with spirits may reflect the origins of the modern idea of “a restless or vengeful spirit”.  Most however prefer a connection with early sixteenth century Middle Scots, some suggesting it was from a translation of the Aeneid (29-19 BC), the epic poem written by the Roman poet Virgil (Publius Vergilius Maro (70–19 BC)) which recounts the legend of Aeneas, a Trojan who fled the fall of Troy to travelled to Italy, where he became the ancestor of the Romans.  That view has limited support although many etymologist do seem to agree it was in Middle Scots the form was first popularized, probably as warth, word meaning something like or related to “ghost”, the word perhaps from the Old Norse vorðr (“watcher or guardian” (in the sense of “guardian angel”), source of the Icelandic vörður (guard) and which may also have been an influence on the Gaelic & Irish arrach (specter, apparition)."  Wraith & wrathfulness are nouns, wraithlike, wraithesque, wraithful & wraithish are adjectives and wrathfully is an adverb; the noun plural is wraiths.

A wraith-like Lindsay Lohan, Las Angeles, 2008.  In art or graphic design, a wraith is a deliberately insubstantial (sometimes even translucent) copy or representation of something.  It’s used also of something or someone pale and thin, especially in reaction to sudden or considerable weight-loss.

More speculative is the idea of any link with the Middle English wray or bewray and few are convinced any exist despite the similarity in form (something anyway hardly unusual in English).  Even the origin of wray is contested although the orthodox history contends it was from the Middle English wrayen, wraien & wreien (to show, make known, accuse), from the Old English wrēġan (to urge, incite, stir up, accuse, impeach), from the Proto-Germanic wrōgijaną (to tell; tell on; announce; accuse), from the primitive Indo-European were- or wrē- (to tell; speak; shout).  It was said to be akin to the Dutch wroegen (to blame), the German rügen (to reprove) and the Swedish röja (to betray; reveal; expose).  Beray was from the Middle English bewraien, bewreyen & biwreyen, from the Old English bewrēġan, from the Proto-Germanic biwrōgijaną (to speak about; tell on; inform of), the construct being be- +‎ wray.  It was cognate with the Old Frisian biwrōgja (to disclose, reveal), the Dutch bewroegen (to blame; accuse), the Middle Low German bewrȫgen (to accuse; complain about; punish), the Old High German biruogen (to disclose, reveal) and the Modern German berügen (to defraud).  The attraction of the idea of a relationship between wray or beray and wraith is the use of wraith to mean a “vengeful” spirit.

JRR Tolkien (1892–1973), a philologist (is the study of language in oral and written historical sources) of some note, favored a link with writhe on the basis of the sense of “writhing; bodily distorted” (as in a ghost or apparition).  Writhe was from the Middle English writhen, from the Old English wrīþan, from the Proto-West Germanic wrīþan, from the Proto-Germanic wrīþaną (to weave, twist, turn), from the primitive Indo-European wreyt- (to twist, writhe).  It was cognate with the Middle Dutch writen (to turn, twist), the dialectal German reiden (to turn; twist around), the Danish vride (to twist), the Swedish vrida (to turn, twist, wind) and the French rider (to wrinkle, furrow, ruffle).

Not quite what she meant: Gretchen Wieners (Lacey Chabert (b 1982)) in Mean Girls (2004).

In late eighteenth century English, the noun “fetch” could mean “apparition of a living person, specter, a double”, from fetch-life (a deity, spirit, etc who guides the soul of a dead person to the afterlife (a psychopomp)) the source an English dialect word of unknown origin but which may have been from the Old English fæcce (evil spirit formerly thought to sit on the chest of a sleeping person; a mare) and may have been related to or even from the Old Irish fáith (seer, soothsayer).  The (now archaic) "fetch candle" was a mysterious light, which, when seen at night, was believed to foretell a person's death.  The Irish idea of the fetch and the fetch light describes the apparition associated with impending death (commonly in English now called a wraith).  The fetch or wraith was a doppelganger (double) of the dying who appeared when the time was approaching for them to need their spirit to guide them to the afterworld (ie act as a psychopomp).  The poet Percy Bysshe Shelley (1792–1822) and the writer Goethe (Johann Wolfgang von Goethe, 1749–1832) are among those who described seeing their own wraiths although most are said to have been visible only to those surrounding the dying.

1952 Rolls-Royce Silver Wraith with touring limousine coachwork by Park Ward.

Rolls-Royce has for almost a century used model names which summon imagery of the silently ethereal including Ghost, Phantom, Seraph, Shadow, Spirit, Spectre & Wraith.  The first Wraiths were introduced in 1938 and although World War II (1939-1945) interrupted things, almost 500 chassis left the factory between then and 1946.  The name was revived in 1946 when the company introduced their first post-war model as the Silver Wraith and although stylistically there would be nothing like the imaginative lines of the new US cars, the underpinnings were significantly modernized and the model would remain in the catalogue until 1958 with almost 2000 chassis produced.  Unlike the smaller Silver Dawn (1949-1955), the factory would only ever supply the Wraith rolling chassis to coachbuilders who would fabricate the bodies in accordance with customer preference although, the (slightly) higher-performance Bentley version was available with what came to be known as the “standard steel body”.

1971 Rolls-Royce Silver Shadow long-wheelbase (LWB) saloon with central division (top) and 1979 Rolls-Royce Silver Wraith (bottom).

Within two years of the introduction of the Silver Shadow (1965-1980), a long-wheelbase (“LWB” which gained an additional 4 inches (100 mm) odd of rear-seat leg room) version had been produced and this configuration was introduced as a factory option in most markets between 1969-1971.  Built sometimes with an electrically operated glass division (the associated hardware absorbing most of the gained rear legroom) production continued on a small scale until 1976 when the Silver Shadow II was released at which point the LWB was re-branded as the Sliver Wraith II, incorporating not only the Shadow’s worthwhile mechanical improvements (which was good) but also carrying-over the vinyl roof (which was bad).  Rolls-Royce always used a brand of high-quality vinyl called “Everflex” and never used the word “vinyl”.  The re-naming followed the practice adopted in 1971 when the Silver Shadow two-door saloon (1966-1971) and convertible (1967-1971 and then known as a Drophead Coupé (DHC)) was renamed Corniche which, in convertible form would last until 1995, the saloon retired in 1980.

2015 Rolls-Royce Wraith.  The “Starlight headliner” was fabricated by weaving some 1300 strands of fibre-optic cable into the ceiling’s leather lining.  In the US market the option listed at US$14,700, a cost which reflected the high labor component in the production process and it should be compared with the bespoke audio system option which cost US$8,625 (the bulk of the input costs of the audio system was in mass-produced solid-state components).  Rolls-Royce has confirmed the 2023 Wraiths will be their last V12 coupés, the replacement (electric) Spectre going on sale in 2024. 

When introduced in 2013, it was the first time since 1946 the word “Wraith” had been used by the factory as a stand-alone model name.  Only ever available as a two door hardtop (no central pillar) coupé, the Wraith used the highly regarded 6.6 litre (402 cubic inch), twin-turbocharged BMW V12 used in their flagship 7 Series (G11 2015-2022) in happier times.  As is the modern practice at Rolls-Royce, a number of limited production runs of special models were available in the decade the Wraith was made but the platform also attracted the tuners, some emphasizing addition power, some additional stuff, all with high-price tags.

Mansory’s original version of the Rolls-Royce Wraith (top) was almost restrained, something later abandoned when the “Palm Edition 999” (bottom) was released.

German-based Mansory modifies high-priced cars, boosting both power and bling.  A particular specialty is carbon-fibre fabrication, the standard of their work acknowledged as world class and their approach to engineering is also sound, something not always achieved by those who make already highly tuned engines more powerful still.  The appearance (inside & out) of the machinery they modify doesn’t suit all tastes but their success proves a market exists for such things and their sales in markets like the Middle East and India proves that east of Suez there’s a receptive (and rich) audience.  Things from Rolls-Royce, Ferrari et al are anyway expensive but for Mansory (an others) the target market is not millionaires but billionaires, some of the latter needing accessories to prove they’re not merely one of the former.  Just to make sure the message was getting through however, when Rolls-Royce released their SUV (sports utility vehicle), Mansory badged their take as the Rolls-Royce Cullinan Mansory Billionaire (the project a co-development with the German fashion house Billionaire).  Disappointingly perhaps, it was advertised with a list price well under US$1 million.  In the long-running cartoon show The Simpsons, nuclear power-plant co-owner C Montgomery Burns used the phrase “price taggery” in one sense but it's applied also when discussing Veblen goods produced for the "conspicuous consumption" market; there, the purpose of the product is to advertise one's disposable income and a well-publicized (high) price-tag is essential.  

The electric Rolls-Royce Spectre.  Instead of an internal combustion engine, the Spectre is powered by two electric motors producing a combined net 577 horsepower and 664 pound-feet of torque.  There was a time when Rolls-Royce would never have painted their cars purple but the catchment of those with the resources to buy or lease (rent) such things has expanded to include many whose tastes come from different traditions.  It's not the difference between good and bad taste; it's just a difference.

Rolls-Royce has announced its intention by 2030 to offer a range of vehicles powered exclusively by electric propulsion.  For Rolls-Royce, the engineering and financial challenges aside, the obstacles are few because, unlike an operation like Ferrari which for decades has based part of its mystique on the noise its engines make at full-cry, it has always put a premium of silence and smoothness.  Enzo Ferrari (1898-1988) said it was the howl of the V12 Packard engines (which he dubbed “the song of 12”) he heard on the race tracks which convinced him to make the V12 the signature configuration for the cars which would bear his name but for Charles Rolls (1877–1910), the co-founder of Rolls-Royce, the most influential sound was its absence.  In 1904, he had the opportunity to ride in Columbia Electric car and, knowing what so many of his customers craved, was most impressed, noting: “The electric car is perfectly noiseless and clean. There is no smell or vibration. They should become very useful when fixed charging stations can be arranged.”  So, in 120-odd years not much has changed.  Ferrari are doubtlessly hoping the hydrogen re-fueling infrastructure develops at a similarly helpful rate, the exhaust note from exploding hydrogen able to be as intoxicating as that of burning hydrocarbons.