Wednesday, November 22, 2023

Beret

Beret (pronounced buh-rey)

A soft, visor-less cap, made usually of a soft wool material or felt, styled with a close-fitting headband and a wide, round top, often with a tab at the center.

1827: From the French béret (round, flat, woolen cap), from the dialectal form béarn, from the Occitan (Gascon) & Old Provençal berret (cap), from the Medieval Latin birrettum (a flat woollen cap that was worn by peasants), a diminutive of the Late Latin birrus (a large hooded cloak), a word perhaps of Gaulish origin but the ultimate root probably was the Proto-Celtic birros (short) and related to the Welsh byr and the Middle Irish berr.  The similar clerical variation is called a biretta and in Spanish, the spelling is boina.  Some military units are associated with the color of their berets (green berets; blue berets et al).  Beret is a noun; the noun plural is berets,

A rendering of the famous photograph of Che Guevara (1928–1967) at the La Coubre memorial service by Alberto Korda (1928-2001), 5 March 1960.

Long culturally associated with France, it may vary in popularity as a fashion piece but it’s never gone away, examples found by archaeologists in bronze age tombs and berets are common in art since Antiquity, notably especially in European sculpture from the twelfth century.  The floppiness certainly varied, apparently in something close to a direct relationship with size, suggesting all were made, as they appeared, from felt or some similar material with the same properties.  Felt was actually one of the oldest forms of processed cloth, a serendipitous creation by the shepherds who, for warmth and comfort, filled their shoes with tufts of wool; as they walked and worked, they sweated and felt was made.  Berets were adopted first by Basque peasants, then royalty, then the military and then artists but in the twentieth century, picked up an anti-establishment association, influenced by French existentialists and the famous photograph of Che Guevara.

Lindsay Lohan in beret, promotional image for Saturday Night Live, episode 37-16, March 2012.

The military, the counterculture and the fashionistas have shared the once humble cap since.  One aspect of it however proved as vulnerable as any object of mass-manufacture to the arithmetic of unit-labour costs and world trade.  In France, early in the post-war years, there had been fifteen beret factories in the district of Oloron-Sainte-Marie in the Pyrénées where most French berets were made yet by the turn of the century there was but one and it catered for only for the upper reaches of the market, catering for those few who simply didn’t wear clothes made east of Suez and Laulhère is the last remaining historic beret-maker still operating in France.  Dating from 1840 when the Laulhère family opened its first factory, such was the struggle to survive the national textile industry crisis as well as the erosion of its market by low-priced products of dubious quality that in 2013 the decision was taken by Laulhère finally to end production.  However, just as Charles de Gaulle (1890-1970; President of France 1959-1969) had une certain idée de la France, upon hearing the news of the closure, the industry decided there was une certaine idée de la mode française and a rescue package was organized by the Gascon based Cargo Group and its sister company, Blancq-Olibet.  In a press release issued almost immediately after the new broke, Cargo Group confirmed they had acted because the beret was “…such an important part of our history and patrimoine (cultural heritage).  Clearly, the beret is as important to the French as the baguette.  Cargo’s business model was simultaneously to use Laulhère’s expertise and skilled workforce to introduce new, more modern lines but maintain the availability of the traditional styles and it appears to have been successful, the classic berets still on sale.  It’s one of those dependable industry staples which can every year be promoted by a label, a magazine or a stylist as one of the trends to watch in the next season.  Unlike something like the polka-dot which tends to be cyclical with sometimes a decade between spikes, the classic, timeless beret is always there, running the gamut from revolutionary chic to French-girl accessory, something able to be worn in all four seasons and the ultimate mix & match fall-back; stripes, spots and vivid or dark solids all available.

Bridget Bardot (b 1934) in beret.

The beret certainly has a long history, floppy head coverings appearing in archaeological record of the Early Bronze Age (circa 3300-2000 BC) and they have remained a feature in European clothing ever since.  At least partially, this was technological determinism in action: felt was the material constantly used and, being non-woven, it is one of the easiest materials to produce without complex machinery or skills.  Felt is made by matting and pressing wet natural fibres (classically wool) and its is famously versatile and durable, peasants favouring it for the linings of jackets, footwear and of course hats, as valued for its warmth as its capacity to resist moisture.  By the seventeenth century, black felt hats (less a fashion choice than it simply being the most simple colour to produce) were virtually an item or uniform among the working class, farmers and artisans although it wasn’t until 1827 the French coined béret, from the Medieval Latin birretum (a flat woollen cap that was worn by peasants).

Bridget Bardot and Andre Bourvil (1917-1970) in Le Trou Normand (Crazy for Love, 1952); it was her first feature film.

This being pre-EEC (European Economic Community (1957), the predecessor of the European Union (1993)) Europe, the beret of course became a political statement and as tensions grew in the mid-nineteenth century between France & Spain, the fashion lines were drawn: French berets were blue and Spanish red although in a gesture which might have pleased the Marxists, the working class everywhere continue to wear black although they were drawn by the price rather than international solidarity (and that too vindicates Marxist theory).  However, it’s from the early twentieth century that historians of fashion trace the ascent of the black beret as an essentially classless chic accessory which could be worn by men & women alike although such are the memories of Bridget Bardot (b 1934 and Catherine Deneuve (b 1943) that about the only men remembered for their berets are the revolutionaries, Che Guevara, the Black Panthers and such.  One political aspect of the beret definitely is a myth: it’s not true the Nazis banned the hat during the occupation of France (1940-1944).  The origin of that tale seems to lie in the publication in the 1970s of a number of propaganda suggestions by the SOE (the Special Operations Executive, the UK governments department of “dirty tricks”), one of which was to spread in France the story the Germans were going to “ban the beret”.  There’s no evidence the plan was ever used although the SOE were active in the disinformation business.

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