Ultra (pronounced uhl-truh)
(1) The highest point; acme; the most intense degree of a quality or state; the extreme or perfect point or state.
(2) Going beyond what is usual or ordinary; excessive; extreme.
(3) An extremist, as in politics, religion, sporting team supporters, fashion etc, used semi-formally on many occasions in history.
(4) In the history of military espionage, the British code name for intelligence gathered by decrypting German communications enciphered on the Enigma machine during World War II (initial capital letter).
1690–1700: A New Latin adverb and preposition ultrā (uls (beyond) + -ter (the suffix used to form adverbs from adjectives) + -ā (suffixed to the roots of verbs)). The prefix ultra- was a word-forming element denoting "beyond" (eg ultrasonic) or "extremely" (ultralight (as used in aviation)) and was in common use from the early nineteenth century, the popularity of use apparently triggered by the frequency with which it was used of political groupings in France. As a stand-alone word (in the sense now used of the most rabid followers of Italian football teams) meaning "extremist", it dates from 1817 as a shortening of ultra-royaliste (extreme royalist (which at the time was a thing))." The independent use of ultra (or shortening of words prefixed with it) may also have been influenced by nē plūs ultrā (may you) not (go) further beyond (this point), said to be a warning to sailors inscribed on the Pillars of Hercules at Gibraltar. This legend comes not from Greek mythology but dates from the resurrection of interest in antiquity which began during the Renaissance, influenced by Plato having said the lost city of Atlantis “lay beyond the Pillars of Hercules” and the most useful translations of nē plūs ultrā probably something like "go no further, nothing lies beyond here".
As a prefix, ultra- has been widely appended. The construct of ultra vires (literally "beyond powers") was ultra (beyond) + vires (strength, force, vigor, power) and is quoted usually by courts and tribunals to describe their jurisdictional limits, something ultra vires understood as "beyond the legal or constitutional power of a court". In political science, the term ultranationalism was first used in 1845, a trend which has ebbed & flowed but certainly hasn't died. The speed of light being what it is, ultralight refer not to optics but to very small (often home-built or constructed from a kit) aircraft, the term first used in 1979 although it was (briefly) used in experimental physics in the late 1950s. Ultrasound in its current understanding as a detection & diagnostic technique in medicine dates from 1958 but it had been used in 1911 to mean "sound beyond the range of human hearing", this sense later replaced by ultrasonic (having frequency beyond the audible range) in 1923, used first of radio transmission; the applied technology ultrasongraphy debuted in 1960. Ultraviolet (beyond the violet end of the visible spectrum) was first identified in 1840 and in 1870 ultra-red was coined to describe what is now known as infra-red. First identified in the 1590s, ultramarine (blue pigment made from lapis lazuli) was from the Medieval Latin ultramarinus ("beyond the sea"), the construct being ultra + marinus (of the sea) from mare (sea, the sea, seawater), from the primitive Indo-European root mori- (body of water), the name said to be derived from the mineral arriving by ship from mines in Asia. Ultramontane has a varied history and was first used in the 1590s. It was from the Middle French ultramontain (beyond the mountains (especially the Alps)), from the early fourteenth century Old French, the construct being ultra + the stem of mons (hill), from the primitive Indo-European root men- (to project) and was used particularly of papal authority, though the precise meaning bounced around depending on context. The acronym UHF (ultra-high frequency) was coined in 1937 although the technology using radio frequencies in the range of 300-3000 megahertz (Mhz) became available in 1932. Other forms (ultramodern, ultra-blonde et al) are coined as required and survive or fall from use in the usual way English evolves.
The Ultras
The prefix ultra- occurred originally in loanwords from Latin, meaning essentially “on the far side of, beyond.” In relation to the base to which it is prefixed, ultra- has the senses “located beyond, on the far side of” (eg ultraviolet), “carrying to the furthest degree possible, on the fringe of” (eg ultramodern) or “extremely” (eg ultralight); nouns to which it is added denote, in general, objects, properties, phenomena etc that surpass customary norms, or instruments designed to produce or deal with such things (eg ultrasound). The more recent use as a noun (usually in the collective as “the ultras”) applied to members of an extreme faction dates from early nineteenth-century English parliamentary politics and is associated also with the most extreme supporters of certain Italian football (soccer) teams.
Although never formally a faction in the modern sense of the word, the ultra Tories (the ultras) operated from 1827 (some political scientists insists the aggregation coalesced only in 1828) as a formal as a loose and unstructured grouping of politicians, intellectuals, and journalists who constituted, in embryonic form, the “extreme right wing” of British and Irish politics. Essentially reactionary conservatives unhappy with changes associated with the Enlightenment, the industrial revolution and urbanization, they regarded the 1689 protestant constitution as the unchangeable basis of British social, economic and political life and treated all their opponents with a rare obsessional hatred. In another echo of recent right-wing politics, the ultras showed some scepticism of economic liberalism and supported measures designed to ameliorate the hardships suffered by the poor during the early industrial age. Like a number of modern, nominally right-wing populist movements, the ultras were suspicious of “free trade” and the destructive consequences these policies had on industries vulnerable to competition from foreign producers.
The previously inchoate ultras coalesced into a recognizable force in the period of instability which followed the death in 1827 of a long-serving prime-minister. Their first flexing of political muscle, which proved unsuccessful, was an attempt to deny the premiership to a supporter of Catholic emancipation but the ultras emerged as a powerful influence in Tory politics although many claimed to belong to the Whig tradition. Their annus mirabilis (a remarkable or auspicious year) came in 1830 when the ultras brought down the Duke of Wellington’s government (1828-1830) but the need for reform was unstoppable and while the label was for decades to be applied to the far-right of the Conservative Party, the latter iterations never matched the political ferocity of the early adherents.
Although there are packaged products labeled as such and the phrase "ultra-blonde" is far from uncommon, there's no precise definition of such a thing and while some blondes are blonder than others, on the spectrum, there is a point at which going further means the color ceases to anymore to be blonde and becomes some shade which tends to grey, white or the dreaded yellow. For that reason, some hairdressers prefer to describe platinum as a stand-alone color rather than the usual "platinum blonde", noting that the end result will anyway usually to some degree differ, depending on the shade and physiology of the hair to be treated. They also caution the idea of ultra blonde isn't suitable for everyone and base their recommendations of whether a client's skin is warm or cool toned, the practical test being to assess the veins visible in the wrist; if they're mostly blue and purple (source of the word "blue-blooded" which was based on the notion of those with obviously blue veins being rich enough not to have to work in the fields), then the undertone is cool, if mostly green then it's warm and if a mix of both, the undertone is neutral.
The undertone interacts with skin tone, paler, pinky skin tones suit cool, delicate blondes like ash, beige or baby-blonde whereas darker or more golden-toned skins suit honey hues described often as butter, golden or caramel. For perfectionists, there's also eye color to consider and here the trick is to achieve the desired degree of contrast; soft, multi-tonal shades better complementing lighter colours whereas deeper, richer blondes flatter the darker eye. Those especially obsessive can use non-optically corrective contact lens, eye color often easier to change than hair. So, while hairdressers think of ultra blonde as shifting concept rather than a specific color, most agree (whatever the sometimes extraordinary proliferation of imaginatively named products on manufacturers' color charts), there are essentially four stages of blondness and they’re usually described as something like: medium, light, pale & platinum. In each of those categories, it's possible to be an "ultra" though hairdressers will readily admit their technical distinctions resonate little with customers whose expectation of "ultra" is simply the limit of what's physically possible.
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