Simulacrum

Simulacrum (pronounced sim-yuh-ley-kruhm)

(1) A slight, unreal, or superficial likeness or semblance; a physical image or representation of a deity, person, or thing.

(2) An effigy, image, or representation; a thing which has the appearance or form of another thing, but not its true qualities; a thing which simulates another thing; an imitation, a semblance; a thing which has a similarity to the appearance or form of another thing, but not its true qualities

(3) Used loosely, any representational image of something (a nod to the Latin source).

1590–1600: A learned borrowing of the Latin simulācrum (likeness, image) and a dissimilation of simulaclom, the construct being simulā(re) (to pretend, to imitate), + -crum (the instrumental suffix which was a variant of -culum, from the primitive Indo-European –tlom (a suffix forming instrument nouns).  The Latin simulāre was the present active infinitive of simulō (to represent, simulate) from similis (similar to; alike), ultimately from the primitive Indo-European sem- (one; together).  In English, the idea was always of “something having the mere appearance of another”, hence the conveyed notion of a “a specious imitation”, the predominant sense early in the nineteenth century while later it would be applied to works or art (most notably in portraiture) judged, “blatant flattery”.  In English, simulacrum replaced the late fourteenth century semulacre which had come from the Old French simulacre.  As well as the English simulacrum, the descendents from the Latin simulācrum include the French simulacre, the Spanish simulacro and the Polish symulakrum.  Simulacrum is a noun and simulacral is an adjective; the noun plural is simulacrums or simulacra (a learned borrowing from Latin simulācra).  Although neither is listed, by lexicographers, in the world of art criticism, simulacrally would be a tempting adverb and simulacrumism an obvious noun.  The comparative is more simulacral, the suplerative most simulacral.

Simulacrum had an untroubled etymology didn’t cause a problem until French post-structuralists found a way to add layers of complication.  The sociologist & philosopher Jean Baudrillard (1929-2007) wrote a typically dense paper (The Precession of Simulacra (1981)) explaining simulacra were “…something that replaces reality with its representation… Simulation is no longer that of a territory, a referential being, or a substance. It is the generation by models of a real without origin or reality: a hyperreal.... It is no longer a question of imitation, nor duplication, nor even parody. It is a question of substituting the signs of the real for the real.” and his examples ranged from Disneyland to the Watergate scandal.  One can see his point but it seems only to state the obvious and wicked types like Karl Marx (1818-1883) and Joseph Goebbels (1897-1975; Nazi propaganda minister 1933-1945) said it in fewer words.  To be fair, Baudrillard’s point was more about the consequences of simulacra than the process of their creation and the social, political and economic implication of states or (more to the point) corporations attaining the means to “replace” reality with a constructed representation were profound.  The idea has become more relevant (and certainly more discussed) in the post-fake news world in which clear distinctions between that which is real and its imitations have become blurred and there’s an understanding that through many channels of distribution, increasingly, audiences are coming to assume nothing is real.

Mannerist but not quite surrealist: Advertising for the 1961 Pontiac Bonneville Sports Coupe (left) with graphical art by Art Fitzpatrick (1919–2015) & Van Kaufman (1918-1995) and a (real) 1961 Pontiac Bonneville Sports Coupe (right) fitted with Pontiac's much admired 8-lug wheels, their exposed centres actually the brake drum to which the rim (in the true sense of the word) directly was bolted.

The work of Fitzpatrick & Kaufman is the best remembered of the 1960s advertising by the US auto industry and their finest creations were those for General Motors’ (GM) Pontiac Motor Division (PMD).  The pair rendered memorable images but certainly took some artistic licence and created what were even then admired as simulacrums rather than taken too literally.  While PMD’s “Year of the Wide-Track” (introduced in 1959) is remembered as a slogan, it wasn’t just advertising shtick, the decision taken to increase the track of Pontiacs by 5 inches (127 mm) because the 1958 frames were used for the much wider 1959 bodies, rushed into production because the sleek new Chryslers had rendered the old look frumpy and suddenly old-fashioned.  It certainly enhanced the look but the engineering was sound, the wider stance also genuinely improved handling.  Just to make sure people got the message about the “wide” in the “Wide Track” theme, their artwork deliberately exaggerated the width of the cars they depicted and while it was the era of “longer, lower, wider” (and PMD certainly did their bit in that), things never got quite that wide.  Had they been, the experience of driving would have felt something like steering an aircraft carrier's flight deck.

1908 Cadillac Model S: The standard 56 inch (1422 mm) track (left) and the 61 inch (1549 mm) "wide track" (right), the more "sure-footed" stance designed for rutted rural roads.  

Pontiac made much of the “Year of the Wide Track” and it worked so well “wide track” would be an advertising hook for much of the 1960s although the idea wasn’t new, Cadillac in 1908 offering a wide track option for their Model S.  While the four cylinder Cadillacs were coming to be offered with increasingly large and elaborate coachwork, to increase the appeal of the single cylinder, 98 cubic inch (1.6 litre) Model S for rural buyers, there was the option of a 61 inch (1549 mm) track, 5 inches (127 mm) wider than standard.  The extra width was designed exactly to match the ruts in the roads of the rural Southwest, cut by generations of horse-drawn wagons.  Though a thoughtful gesture, times were changing and the 1908 Model S would prove the last single cylinder Cadillac, the corporation the next season standardizing the line around the Model Thirty which upon release would use the 226 cubic inch (3.7 litre) four-cylinder engine although in a harbinger of the 1950s and 1960s, it would be enlarged to 255 cubic inches (4.2 litre) for 1910, 286 cubic inches (4.7 litres) for 1911-1912 and finally 366 cubic inches (6.0 litres) for 1914.  For 1915, there was another glimpse of Cadillac’s path in the twentieth century with the introduction of the Model 51, fitted with the company’s first V8 with a displacement of 314 cubic inches (5.1 litres).  As the photographs suggest, nor was there anything new in the luxurious tufted leather upholstery Detroit in the 1970s came to adore, the style of seating used in the early (“brass era”), up-market automobiles taken straight from gentlemen’s clubs.

Fitzpatrick & Kaufman’s graphic art for the 1967 Pontiac Catalina Convertible advertising campaign.  One irony in the pair being contracted by PMD is that for most of the 1960s, Pontiacs were distinguished by some of the industry’s more imaginative and dramatic styling ventures and needed the artists' simulacral tricks less than some other manufacturers (and the Chryslers of the era come to mind, the solid basic engineering below cloaked sometimes in truly bizarre or just dull  bodywork).

This advertisement from 1961 hints also at something often not understood about what was later acknowledged as the golden era for both the US auto industry and their advertising agencies.  Although the big V8 cars of the post-war years are now remembered mostly for the collectable, high-powered, high value survivors with large displacement and induction systems using sometimes two four-barrel or three two-barrel carburetors, such things were a tiny fraction of total production and most V8 engines were tuned for a compromise between power (actually, more to the point for most: torque) and economy, a modest single two barrel sitting atop most and after the brief but sharp recession of 1958, even the Lincoln Continental, aimed at the upper income demographic, was reconfigured thus in a bid to reduce the prodigious thirst of the 430 cubic inch (7.0 litre) MEL (Mercury-Edsel-Lincoln) V8.  Happily for country and oil industry, the good times returned and by 1963 the big Lincolns were again guzzling gas four barrels at a time (the MEL in 1966 even enlarged to a 462 (7.6)) although there was the courtesy of the engineering trick of off-centering slightly the carburetor’s location so the primary two throats (the other two activated only under heavy throttle load) sat directly in the centre for optimal smoothness of operation.  Despite today’s historical focus on the displacement, horsepower and burning rubber of the era, there was then much advertising copy about (claimed) fuel economy, though while then as now, YMMV (your mileage may vary), the advertising standards of the day didn’t demand such a disclaimer.

Portrait of Oliver Cromwell (1650), oil on canvas by Samuel Cooper (1609-1672).

Even if it’s something ephemeral, politicians are often sensitive about representations of their image but concerns are heightened when it’s a portrait which, often somewhere hung on public view, will long outlive them.  Although in the modern age the proliferation and accessibility of the of the photographic record has meant portraits no longer enjoy an exclusivity in the depiction of history, there’s still something about a portrait which conveys, however misleadingly, a certain authority.  That’s not to suggest the classic representational portraits have always been wholly authentic, a good many of those of the good and great acknowledged to have been painted by “sympathetic” artists known for their subtleties in rendering their subjects variously more slender, youthful or hirsute as the raw material required.  Probably few were like Oliver Cromwell (1599–1658; Lord Protector of the Commonwealth 1653-1658) who told Samuel Cooper to paint him “warts and all”.  The artist obliged.

Randolph Churchill (1932), oil on canvas by Philip de László (left) and Randolph Churchill’s official campaign photograph (1935, right).

There have been artists for whom a certain fork of the simulacrum has provided a long a lucrative career.  Philip Alexius László de Lombos (1869–1937 and known professionally as Philip de László) was a UK-based Hungarian painter who was renowned for his sympathetic portraiture of royalty, the aristocracy and anyone else able to afford his fee (which for a time-consuming large, full-length works could be as much as 3000 guineas).  His reputation as a painter suffered after his death because he was dismissed by some as a “shameless flatterer” but in more recent years he’s been re-evaluated and there’s now much admiration for his eye and technical prowess, indeed, some have noted he deserves to be regarded more highly than many of those who sat for him.  His portrait of Randolph Churchill (1911-1968) (1932, left) has, rather waspishly, been described by some authors as something of an idealized simulacrum and the reaction of the journalist Alan Brien (1925-2008) was typical.  He met Churchill only in when his dissolute habits had inflicted their ravages and remarked that the contrast was startling, “…as if Dorian Gray had changed places with his picture for one day of the year.”  Although infamously obnoxious, on this occasion Churchill responded with good humor, replying “Yes, it is hard to believe that was me, isn’t it?  I was a joli garçon (pretty boy) in those days.”  That may have been true for as his official photograph for the 1935 Wavertree by-election (where he stood as an “Independent Conservative” on a platform of rearmament and opposition to Indian Home Rule) suggests, the artist may have been true to his subject.  Neither portrait now photograph seems to have helped politically and his loss at Wavertree was one of several he would suffer in his attempts to be elected to the House of Commons.

Portrait of Gina Rinehart (née Hancock, b 1954) by Western Aranda artist Vincent Namatjira (b 1983), National Gallery of Australia (NGA) (left) and photograph of Gina Rinehart (right).

While some simulacrums can flatter to deceive, others are simply unflattering.  That was what Gina Rinehard (described habitually as “Australia’s richest woman”) felt about two (definitely unauthorized) portraits of which are on exhibition at the NGA.  Accordingly, she asked they be removed from view and “permanently disposed of”, presumably with the same fiery finality with which bonfires consumed portraits of Theodore Roosevelt (TR, 1858–1919; US president 1901-1909) and Winston Churchill (1875-1965; UK prime-minister 1940-1945 & 1951-1955), both works despised by their subjects.  Unfortunately for Ms Reinhart, her attempted to save the nation from having to look at what she clearly considered bad art created only what is in law known as the “Streisand effect”, named after an attempt in 2003 by the singer Barbra Streisand (b 1942) to suppress publication of a photograph showing her cliff-top residence in Malibu, taken originally to document erosion of the California coast.  All that did was generate a sudden interest in the previously obscure photograph and ensure it went viral, overnight reaching an audience of millions as it spread around the web.  Ms Reinhart’s attempt had a similar consequence: while relatively few had attended Mr Namatjira’s solo Australia in Colour exhibition at the NGA and publicity had been minimal, the interest generated by the story saw the “offending image” printed in newspapers, appear on television news bulletins (they’re still a thing with a big audience) and of course on many websites.  The “Streisand effect” is regarded as an example “reverse psychology”, the attempt to conceal something making it seem sought by those who would otherwise not have been interested or bothered to look.  People should be careful in what they wish for.

Side by side: Portraits of Barak Obama (2011) and Donald Trump (2018), both oil on canvas by Sarah A Boardman, on permanent display, Gallery of Presidents, Third Floor, Rotunda, State Capitol Building, Denver, Colorado.

In March 2025 it was reported Donald Trump (b 1946; US president 2017-2021 and since 2025) was not best pleased with a portrait of him hanging in Colorado’s State Capitol; he damned the work as “purposefully distorted” and demanded Governor Jared Polis (b 1975; governor (Democratic) of Colorado since 2019) immediately take it down.  In a post on his Truth Social platform, Mr Trump said: “Nobody likes a bad picture or painting of themselves, but the one in Colorado, in the State Capitol, put up by the Governor, along with all the other Presidents, was purposefully distorted to a level that even I, perhaps, have never seen before.  The artist also did President Obama and he looks wonderful, but the one on me is truly the worst. She must have lost her talent as she got older.  In any event, I would much prefer not having a picture than having this one, but many people from Colorado have called and written to complain. In fact, they are actually angry about it!  I am speaking on their behalf to the radical left Governor, Jared Polis, who is extremely weak on crime, in particular with respect to Tren de Aragua, which practically took over Aurora (Don’t worry, we saved it!), to take it down. Jared should be ashamed of himself!”

At the unveiling in 2019 it was well-received by the Republicans assembled.  If Fox News had an art critic (the Lord forbid), she would have approved but presumably that would now be withdrawn and denials issued it was ever conferred.  

Intriguingly, it was one of Mr Trump’s political fellow-travellers (Kevin Grantham (b 1970; state senator (Republican, Colorado) 2011-2019) who had in 2018 stated a GoFundMe page to raise the funds needed to commission the work, the US$10,000 pledged, it is claimed, within “a few hours”.  Ms Boardman’s painting mush have received the approval of the Colorado Senate Republicans because it was them who in 2019 hosted what was described as the “non-partisan unveiling event” when first the work was displayed hanging next to one of Mr Trump’s first presidential predecessor (Barack Obama (b 1961; US president 2009-2017), another of Ms Boardman’s commissions.  Whether or not it’s of relevance in the matter of now controversial portrait may be a matter for professional critics to ponder but on her website the artist notes she has “…always been passionate about painting portraits, being particularly intrigued by the depth and character found deeper in her subjects… believing the ultimate challenge is to capture the personality, character and soul of an individual in a two-dimensional format...”  Her preferred models “…are carefully chosen for their enigmatic personality and uniqueness...” and she admits some of her favorite subjects those “whose faces show the tracks of real life.”

Variations on a theme of simulacra: Four AI (artificial intelligence) generated images of Lindsay Lohan by Stable Diffusion.  The car depicted (centre right) is a Mercedes-Benz SL (R107, 1971-1989), identifiable as a post-1972 North American model because of the disfiguring bumper bar. 

So a simulacrum is a likeness of something which is recognizably of the subject (maybe with the odd hint) and not of necessity “good” or “bad”; just not exactly realistic.  Of course with techniques of lighting or angles, even an unaltered photograph can similarly mislead but the word is used usually of art or behavior such as “a simulacrum or pleasure” or “a ghastly simulacrum of a smile”.  In film and biography of course, the simulacrum is almost obligatory and the more controversial the subject, the more simulacral things are likely to be: anyone reading AJP Taylor’s study (1972) of the life of Lord Beaverbrook (Maxwell Aitken, 1879-1964) would be forgiven for wondering how anyone could have said a bad word about the old chap.  All that means there’s no useful antonym of simulacrum because one really isn’t needed (there's replica, duplicate etc but the sense is different) while the synonyms are many, the choice of which should be dictated by the meaning one wishes to denote and they include: dissimilarity, unlikeness, archetype, clone, counterfeit, effigy, ersatz, facsimile, forgery, image, impersonation, impression, imprint, likeness, portrait, representation, similarity, simulation, emulation, fake, faux & study.  Simulacrum remains a little unusual in that while technically it’s a neutral descriptor, it’s almost always used with a sense of the negative or positive.

Misocapnic

Misocapnic (pronounced miss-oh-kap-nick or migh-soh-kap-nick)

Hating tobacco smoke (the more recent extensions in meaning including “hating those who smoke tobacco” and “hating the tobacco industry”).

1855: A linguistic mongrel, misocapnic was borrowed from Greek and combined with English elements, modelled on a Latin lexical item, the construct being miso- (a combining form of Ancient Greek μῑσέω (mīséō) (to hate) from μῖσος (mîsos) (hatred) which was used to create forms conveying the notion of a “hatred, dislike or aversion” of or to something) + the stem of the Ancient Greek καπνός (kapnós) (smoke) + ‑ic.  The -ic suffix was from the Middle English -ik, from the Old French -ique, from the Latin -icus, from the primitive Indo-European -kos & -ḱos, formed with the i-stem suffix -i- and the adjectival suffix -kos & -ḱos.  The form existed also in the Ancient Greek as -ικός (-ikós), in Sanskrit as -इक (-ika) and the Old Church Slavonic as -ъкъ (-ŭkŭ); A doublet of -y.  In European languages, adding -kos to noun stems carried the meaning "characteristic of, like, typical, pertaining to" while on adjectival stems it acted emphatically; in English it's always been used to form adjectives from nouns with the meaning “of or pertaining to”.  A precise technical use exists in physical chemistry where it's used to denote certain chemical compounds in which a specified chemical element has a higher oxidation number than in the equivalent compound whose name ends in the suffix -ous; (eg sulphuric acid (H₂SO₄) has more oxygen atoms per molecule than sulphurous acid (H₂SO₃)).  Misocapnic is an adjective and misocapnist & misocapnism are nouns; the noun plural is misocapnists.  A person who hates tobacco smoke or smoking (and often smokers) is a misocapnist and if it becomes a calling (noted in “reformed” smokers) they become practitioners of misocapnism.  Misocapnists range from the merely disapproving to the rabid activists, the comparative “more misocapnic”, the superlative “most misocapnic”.

The earliest known use of misocapnic was in the book: A Paper, Of Tobacco: Treating Of The Rise, Progress, Pleasures, And Advantages Of Smoking, With Anecdotes Of Distinguished Smokers (1839) by Joseph Fume (a pseudonym of English writer William Andrew Chatto (1799–1864) (who also published as Stephen Oliver (Junior))).  Noted by scholars as work of genuine interest and now in the public domain (still available in re-print), “Of Tobacco” explored the history, chemistry, and cultural significance of smoking discussing the ceremonial use of tobacco by Native Americans and its introduction to Europe.  It includes also the word “mundungus” (used usually to mean “offal; waste animal product; organic matter unfit for consumption”, it came also to be slang for “poor-quality tobacco with a foul, rancid, or putrid smell”) which was from the Spanish mondongo (tripe, entrails).  The earliest known use of the adjectival form misocapnic was in an 1855 pamphlet by Church of England (broad faction) priest & historian Charles Kingsley (1819–1875), a notorious controversialist.

In the West, anti-smoking measures began seriously to be imposed in the 1980s, displeasing those accustomed to enjoying cigarettes at their desk or while flying on airliners.  That was consequent upon a legal and medical saga which dates from the mid-century, the US Surgeon-General first issuing warnings in the 1960s, trigging the campaign (fought tooth and nail by the tobacco industry) which saw multi-billion dollar settlements imposed.  Opposition to smoking however wasn’t something new, one of the most celebrated of the unimpressed being noted amateur theologian James I (1566–1625) King of Scotland as James VI (1567-1625) & King of England and Ireland as James I (1603-1625) who in 1604 issued his A Counterblaste to Tobacco, one of the earliest diatribes against the habit:

“Have you not reason then to bee ashamed, and to forbeare this filthie noveltie, so basely grounded, so foolishly received and so grossely mistaken in the right use thereof? In your abuse thereof sinning against God, harming your selves both in persons and goods, and raking also thereby the markes and notes of vanitie upon you: by the custome thereof making your selves to be wondered at by all forraine civil Nations, and by all strangers that come among you, to be scorned and contemned. A custome lothsome to the eye, hatefull to the Nose, harmefull to the braine, dangerous to the Lungs, and in the blacke stinking fume thereof, neerest resembling the horrible Stigian smoke of the pit that is bottomelesse…”

Such was the king’s disdain for "the noxious plante" he imposed a heavy excise tax on tobacco imported from the North American colonies (an approach now favoured by Western governments as a public health measure) but within two decades-odd, politics & economics had triumphed, the population’s ever-growing demand for tobacco compelling him to instead create a royal monopoly for the crop.  Over the ensuing centuries, the plant would prove a mainstay of the economy and, via the trade routes secured by the Royal Navy, Great Britain would emerge as tobacco merchant to the world.  The combination of the royal imprimatur and his subjects’ embrace of the addictive habit lent tobacco a respectability which would extend to all classes of society, including (until well into the twentieth century), much of the medical establishment and the alleged medical efficacy had a long history, smoking a pipe at breakfast made compulsory for the schoolboys at London’s Eton College during The Great Plague of 1665, something widely advocated as a defence against “bad air”.

Mid-century cigarette advertising.  Even in the 1950s the public's suspicion that tobacco was a dangerous product was rising and the industry's advertising switched from the traditional "lifestyle" model to one which relied on endorsements by celebrities and scientists and much quoting of research and statistics, much of which would later be wholly debunked.  The tactics and techniques similar to those later adopted by the fossil fuel lobby in their long campaign to discredit the science of human-activity induced climate change. 

One attempt at social engineering began in earnest in the 1980s: Pressure was applied on film & television studios, advertisers and publishers to stop depicting smoking as "attractive, sexy and cool".  Because cigarette smoke is known to be carcinogenic and sustained use typically reduced the human lifespan by about a decade, it was an admirable part of the public health programme but the difficult thing was that images of smoking undeniably could be sexy.  Lindsay Lohan demonstrates.

Billboard “welcoming” visitors to Zion, Illinois, 1919.  Eighty years before the attorneys-general secured the MSA, at least one local government knew smoking was dangerous.  Zion is a township in Lake County, Illinois and it's population in 1919 was declared to be  5460.  Named after Jerusalem's Mount Zion the settlement was founded in 1901 by a faith healer who ran Zion as a personal fiefdom though it later fell into the hands of a proponent of “flat earth theory” who maintained control until forced out when the extent of his corrupt activities became known.    

The industry learned early the value of celebrity endorsement & association, “Prince Albert” tobacco introduced by the RJ Reynolds Tobacco Company in 1907 and named after the prince who would become King Edward VII (1841–1910; King of the UK & Emperor of India 1901-1910) although the myth it was named after heavy smoker Prince Albert of Saxe-Coburg and Gotha (1819-1861; consort of Victoria (1819–1901; Queen of the UK 1837-1901)) persists.  Prince Albert tobacco is rated as “high quality” and Albert Speer (1905–1981; Nazi court architect 1934-1942; Nazi minister of armaments and war production 1942-1945), on 3 October 1947 (two years into the 20 year sentence he was lucky to receive for war crimes and crimes against humanity) noted with approval in his clandestine prison diary (Spandauer Tagebücher (Spandau: The Secret Diaries) (1975)): “After breakfast my first pipe.  No matter which nation is on duty we receive a tin of American Prince Albert as our weekly ration.”  High quality the Prince Albert may have been but some seven months later he observed “I nearly made myself sick to my stomach breaking in my pipe.”  Still, he kept smoking although it’s not clear if he’d quit the habit when, aged 76, he died in a London hotel room in the company of a woman some decades younger and not his wife.  Lust killed him before the tobacco could.

Although later the industry would use their sponsorship of sport to turn the sporting organizations into “tobacco industry lobbyists”, even before the political pressures appeared, the usefulness of sport as a promotional tool was understood, the Gallaher (to become best known for the “Benson & Hedges” brand) company in 1966 gaining the “naming rights” to the annual 500 mile (805 km) endurance race for what then genuinely were “production cars”, run on the 3.9 mile (6.2 km) Mount Panorama Circuit at Bathurst in Australia.  It’s the race which in 1973 became the Bathurst 1000 (625 miles), the country that year switching to the metric system.  Gallaher took up the event sponsorship to promote their brand but the sales numbers hadn’t much improved after the well-publicized 1966 race so they decided to leverage their money, “suggesting” certain changes to the race rules.

Changings of the guard: The low fuel consumption and tyre wear of the Mini Coopers (1.3 litres (78 cubic inch)) allowed them to take the first nine places at Bathurst in 1966 (left).  In 1967, a convenient rule change transformed the race from one in which economy was the greatest asset to one which put a premium on power & torque, the new XR Falcon GTs (289 cubic inch (4.7 litres)) finishing 1-2 (centre) with the first Mini in fifth, two laps down.  For 1968, Ford increased to XT Falcon GT's displacement to 302 cubic inches (4.9 litres) but were a victim of the power race the company had triggered and their best result was a disappointing seventh place, Holden's new HK Monaro GTS (327 cubic inch (5.3 litres)) taking all podium positions (right).

The Bathurst race then was unusual in that it was a true stand-alone event, neither part of any series nor governed by rules set by the Confederation of Australian Motor Sport (CAMS) or the Fédération Internationale de l'Automobile (the FIA; the International Automobile Federation (world sport’s dopiest regulatory body)) and in 1966 there was no rule requiring a minimum number of pit stops.  Taking advantage of this were the “giant-killing” Morris Mini Cooper 1275 S, able to run the 500 miles without needing tyre changes and, at most, only one stop for fuel.  Accordingly, although not the fastest machines in a straight line, the Minis filled the first nine places, the only other car in the top ten a 273 cubic inch (4.5 litre) Chrysler Valiant V8 which finished tenth, six laps down on the winner.  Timed at a then impressive 120 mph (193 km/h) down the long Conrod Straight (then without the chicane imposed by the FIA), the Valiant posted competitive lap times but the frequent stops for tyres and fuel (more time-consuming tasks then than now) lent the Minis a significant advantage.

Clockwise from top left: The eight “Gallaher GT” Falcon GTs in corporate livery outside the corporation's Rydalmere facility in Sydney, September 1967; a packet of “Gallaher GTs 20s”; one of the surviving cars after restoration and an image from the 1967 advertising campaign (note the "driving glove" an affectation from the days of open roadsters, sweaty palms & teak-rim steering wheels).

No documents have ever been sighted which prove it was the tobacco company which “suggested” mandating a minimum number of pit-stops but few have doubts and once implemented for the 1967 event, the advantage enjoyed by the small, light, economical cars was negated; not for another 20 years would a four-cylinder car win the race and the Mini remains the only front wheel drive (FWD) vehicle to enjoy a victory.  With this nudge, the planets were thus aligned for Gallaher and their “Gallaher GT” cigarette brand.  As a promotional tie-in, eight of the new 289 cubic inch (4.7 litre) XR Ford Falcon GTs were painted silver to match the cigarette’s packaging and, adorned with corporate livery, issued to the travelling salesmen (and they were then all men) who went forth and promoted.  Other than the paint, the cars were standard except for an alarm system fitted to the boot (trunk) lid; even at 50c a packet, the Falcon could be holding over Aus$3000 in stock (as late as the early 1980s, agents would visit places like sports grounds or shopping centres, handing out free samples of cigarettes).  So the plan was to use the Falcon GT’s victory at Bathurst to promote sales of Gallaher GT cigarettes and part of the plan worked in that the Fords finished first and second but the success didn’t rub off on the fags, the Gallaher GT quietly withdrawn in March 1968, some six months after the chequered flag had been waved at Bathurst, Gallaher leaving to others (like Benson & Hedges, Gallaher holding the UK but not Australian rights to the trademark) the task of getting Australians addicted.  Tobacco advertising finally vanished from Australian race-tracks in 1996 when the federal government imposed a ban.

Sydney Morning Herald “souvenir” front page, 14 March 1983 (left), Benson & Hedges packet with royal warrant (1877-1999, centre) and packet with “B&H coat of arms”, used after the warrant was withdrawn (right).

Gallaher took advantage of the 1983 royal tour of Australia to promote its Benson & Hedges brand, a packet embossed with the royal warrant (indicated by a coat of arms and the title “By appointment to…”) appearing on a “souvenir” front page, Sydney Morning Herald, 14 March 1983.  In 1999, the UK papers reported it was the advocacy of the most misocapnic Prince of Wales (now Charles III (b 1948; King of the United Kingdom since 2022)) which persuaded Elizabeth II (1926-2022; queen of the UK and other places, 1952-2022) to withdraw the royal warrant.

Comet

Comet (pronounced kom-it)

(1) In astronomy, a celestial body moving about the sun, usually in a highly eccentric orbit, most thought to consist of a solid frozen nucleus, part of which vaporizes on approaching the heat from Sun (or other star) to form a gaseous, luminous coma (the envelope of dust and gas, the most dramatic part of which is the long, luminous tail which streams away from the sun (under the influence of solar winds).

(2) In astronomy, a celestial phenomenon with the appearance of such a body.

(3) Any of several species of hummingbird found in the Andes.

(4) In slang, as “vomit comet”, a reduced-gravity aircraft which, by flying in a parabolic flight path, briefly emulates a close to weightless environment.  Used to train astronauts or conduct research, the slang derived from the nausea some experience.

(5) In figurative use (often applied retrospectively and with a modifier such as “blazing comet”), someone (or, less commonly, something) who appears suddenly in the public eye, makes a significant impact and then quickly fades from view, their fleeting moment of brilliance a brief but spectacular event.

1150–1200: From the Middle English comete, partly from the Old English comēta and partly from the Anglo-French & Old French comete (which in Modern French persists as comète), all from the Latin comētēs & comēta, from the Ancient Greek κομήτης (komḗtēs) (wearing long hair; ling-haired), the construct being komē-, a variant stem of komân (to let one's hair grow), from κόμη (kómē) (hair) + -tēs (the agent suffix).  The Greek was a shortened form of ἀστὴρ κομήτης (astēr komētēs (longhaired star)), a reference to a comet’s streaming tail.  The descendants in other languages include the Malay komet, the Urdu کومٹ (komeṭ) and the Welsh comed.  Comet, cometlessness, cometography, cometographer, cometology & cometarium are nouns, cometless, cometic, cometical, cometocentric, cometary, cometographical & cometlike (also as comet-like) are adjectives, cometesimal is a noun & adjective; the noun plural is comets.

Comets orbit the Sun along an elongated path and when not near the heat, the body consists solely of its nucleus, thought to be almost always a solid core of frozen water, frozen gases, and dust.  When near the sun, the nucleus heats, eventually to boil and thus release the gaseous and luminous coma (the envelope of dust and gas), the most dramatic part of which is the long, luminous tail which streams away from the sun (under the influence of solar winds).  The path of a comet can be in the shape of an ellipse or a hyperbola; if a hyperbolic path, it enters the solar system once and then leaves forever while if it follows an ellipse, it remains in orbit around the sun.  Astronomer divide comets into (1) “short period” (those with orbital periods of less than 200 years and coming from the Kuiper belt) and (2) “long-period” (those with an orbital period greater than 200 years and coming from the Oort cloud).

Before the development of modern techniques, comets were visible only when near the sun so their appearance was sudden and, until early astronomers were able to calculate the paths of those which re-appeared, unexpected.  Superstition stepped in where science didn’t exist and comets were in many cultures regarded as omens or harbingers of doom, famine, ruin, pestilence and the overthrow of kingdoms or empires.  It was the English astronomer, mathematician and physicist Edmond Halley (1656–1742; Astronomer Royal 1720-1742) who in 1682 published the calculations which proved many comets were periodic and thus their appearance could be predicted.  Halley's Comet, named in his honor, remains the only known short-period comet consistently visible from Earth with the naked eye and remains the world’s most famous; it last appeared in 1986 and will next visit our skies in 2061.

Comet wine: Non-vintage Alois Lageder Natsch4 Vigneti Delle Dolomiti.

Halley’s findings put an end to (most) of the superstition surrounding comets but commerce still took advantage of their presence.  A comet with a famously vivid tail appeared in 1811 and in that year, Europe enjoyed a remarkably pleasant autumn (fall) which was most conducive to agriculture and became associated with the abundant and superior yield of the continental vineyards.  For that reason, the vintage was called the “comet wine” and the term became a feature in marketing the product which emerged from any year in which notable comets were seen, a superior quality alleged (and thus a premium price).  Wine buffs say any relationship between the quality of a vintage and the travel of celestial bodies is entirely coincidental.

Red Comet: The Short Life and Blazing Art of Sylvia Plath (2021) by Dr Heather Clark (b 1974).

One of things about the feminist cult which is now the construct of Sylvia Path (1932-1963) is that her mistreatment at the hands of her husband Ted Hughes (1930–1998; Poet Laureate 1984-2008) tends to obscure her work which many quite familiar with the story of her brief life will barely have read and that’s perhaps predictable, certainly for those for whom the lure of tales of tragic woman and brutish men is a siren.  As human tragedies go, her story is compelling: A precocious talent, the death of the father to whom she was devoted when only eight, the suicide attempt while a student and the burning ambition to write and be published.  Almost as soon as she met Ted Hughes she knew he was “my black marauder” and their affair was one of intense physicality as well as a devotion to their art, something which might have endured during their marriage (which produced two children) had Hughes not proved so unfaithful and neglectful.  In 1963, as an abandoned solo mother in a freezing flat during what entered history as London’s coldest winter of the century, she took her own life while her two babies slept nearby, becoming a symbol onto which people would map whatever most suited their purposes: the troubled genius, the visionary writer, a feminist pioneer and, overwhelmingly, a martyr, a victim of a man.  To his dying day, feminists would stalk literary events just to tell Hughes he had “Sylvia’s blood on his hands”.

So the story is well known and in the years since her death there have been a number of biographies, critical studies, collections of letters, academic conferences; given that, it’s seemed by the 2020s unlikely there was much more to say about one whose adult life spanned not even two decades.  For that reason the 1000-odd densely printed pages of Dr Heather Clark’s Red Comet: The Short Life and Blazing Art of Sylvia Plath was a revelation because, as the author pointed out, her life “has been subsumed by her afterlife” and what was needed was a volume which focused on what she wrote and why that output means she should be set free from the “cultural baggage of the past 50 years” and shown as “one of the most important American writers of the twentieth century.”

Sylvia Plath in Paris, 1956.

Red Comet is thus far this century’s outstanding biography and a feminist perspective is not required to recognize that when reading her last poems (written in obvious rage but sustaining a controlled tension few have matched) that she was a profoundly disturbed woman.  Most clinicians who have commented seem now to agree her depression of long-standing had descended to something psychotic by the time of her suicide, a progression she seems to have acknowledged, writing to one correspondent that she was composing poetry “on the edge of madness”.  This is though a biography written by a professional literary critic so it does not construct Plath as tale of tragedy and victimhood as one might if telling the story of some troubled celebrity.  Instead, the life is allowed to unfold in a way which shows how it underpins her development as a writer, the events and other glimpses of the person interpolated into the progress of a text through drafts and revisions, each word polished as the poet progresses to what gets sent to the publisher.  Red Comet is not a book for those interested in how much blame Ted Hughes should bear for his wife killing herself and in that matter it’s unlikely to change many opinions but as a study of the art of Sylvia Plath, it’s outstanding.  Unlike many figurative uses of "comet", Plath continues to blaze her trail. 

Pre-production de Havilland Comet (DH 106) with the original, square windows, England, 1949 (left) and Comet 4 (Registration G-APDN) in BOAC (British Overseas Airways Corporation (1939-1974 which in 1974 was merged with BEA (British European Airways) and others to later become BA (British Airways)) livery, Tokyo (Haneda International (HND / RJTT)), Japan October 1960.

The term hoodoo is often attached to objects thought jinxed.  When the de Havilland Comet (DH 106; the first commercial jet airliner), within a year of its first flight in 1949, began to suffer a number of catastrophic in-flight accidents, newspapers wrote of the “Comet hoodoo”, something encouraged because, in the pre “black-box” era, analysis of aviation incidents was a less exact science than now and for some time the crashes appeared inexplicable.  It was only when extensive testing revealed the reason for the structural failures could be traced to stresses in the airframe induced aspects of the design that the hoodoo was understood to be the operation of physics.  Other manufacturers noted the findings and changed their designs, Boeing's engineers acknowledging the debt they owed to de Havilland because it was the investigation of the Comet's early problems which produced the solutions which helped the Boeing 707 (1957) and its many successors to be the successful workhorses they became.  As a footnote, by the time the Comet 4 was released in 1958 the problems had been solved but commercially, the project was doomed and reputational damage done.  Between 1949-1964, barely more than 100 were sold although many did provide reliable service until 1981 and the airframe proved adaptable, dozens of military variants produced, the most notable being the Hawker Siddeley Nimrod, a maritime patrol version which was in service with the Royal Air Force (RAF) until 2011.

It’s because of the lessons learned from the Comet hoodoo that the apertures of airliner windows have rounded edges, the traditional four-cornered openings creating four weak spots prone to failure under stress.  In the early 1950s there was much optimism about the Comet and had it been successful, it could have given the UK’s commercial aviation industry a lead in a sector which rapidly would expand in the post war years.  One who didn’t express much faith in his country’s capacity to succeed in the field was the politician Duff Cooper (1890–1954) who, shortly before taking up his appointment as the UK’s ambassador to France, was flying on an Avro York (a transport and civil adaptation of the Lancaster heavy bomber) and he noted in his diary: “I think the designer of the York has discovered the shape of an armchair in which it is quite impossible to be comfortable, if this is typical of the civil transport plane in which were are to compete against the US, we are already beaten.”  As Lindsay Lohan’s smiles indicate, as least on private jets, the seats are now comfortable.

Not quite an Edsel, not yet a Mercury: The 1960 Comet; it was an era of imaginative (other use different adjectives) styling (and at this time they were still "stylists" and not "designers").

The Mercury Comet, built in four generations between 1960-1969 and another between 1971-1977, had a most unusual beginning.  The Ford Motor Company (“FoMoCo”, Mercury’s parent corporation) had in the mid 1950s studied the five-tier (Chevrolet, Pontiac, Oldsmobile, Buick, Cadillac) branding used by General Motors (GM) and decided it too would create a five divisional structure (which by 1955 Chrysler had also matched).  The GM model dated from the 1920s and was called the “ladder” (GM at times had as many as nine rungs) and the idea was each step on the later would take a buyer into a higher price (and at least theoretically more profitable) range of models.  There was a time when this approach made sense but even in the 1950s when Ford embarked on their restructure it was beginning to fragment, the implications of which would become apparent over the decades.  Thus Ford ended up (briefly) with five divisions: Ford, Mercury, Edsel, Lincoln and Continental.  That didn’t last long and Continental was the first to go, followed soon by the still infamous Edsel and the corporation even flirted with the idea of shuttering Lincoln.

1963 Mercury Comet S-22 Convertible.

The original plan had been for the Comet to be the “small Edsel” but by the time the release date drew close, the decision had been taken to terminate the Edsel brand so the Q&D (quick & dirty) solution was to sell the car through the Lincoln-Mercury dealer network, an expedient which lasted for the 1960 & 1961 model years before the Comet was integrated into the Mercury range and badged appropriately.  The early Comets were built on the Falcon platform (“compact” in contemporary US terms) but when the 1966 range was released, the cars became “intermediates” (ie the size between the “compact” and “full-size” platforms).  The Comet name was withdrawn from use after 1969 but was in 1971 revived for Mercury’s companion to the Maverick, Ford’s replacement for the compact Falcon which slotted above the Pinto which was smaller, requiring the industry to coin the class-designation “sub compact”.  Cheap to produce and essentially a “consumer disposable”, the Maverick and Comet proved so popular they continued in production for a season even after their nominal replacements were in showrooms.

1967 Mercury Comet Cyclone "R Code", one of 60 built that year with the 427 cubic inch (7.0 litre) FE side-oiler V8 and one of the 19 with a four-speed manual transmission.

The Mercury Comet has never attracted great interest from collectors because few were built with the more robust or exotic drive-trains found more frequently in both the competition from GM & Chrysler and the companion versions from Ford.  The mid-range performance package for the general market was the Comet Cyclone, introduced in 1964 to replace the Comet’s earlier S-22 option; neither were big sellers but they were not expensive to produce and remained profitable parts of the Mercury range.  In 1968, during the peak of the muscle car era, Mercury sought to promote the line, dropping the Comet name and promoting the machines as the “Cyclone”, now with quite potent engines although the emphasis clearly was drag racing rather than turning corners; the high performance package was now called the “Cyclone Spoiler”.  For the NASCAR circuits however, there was in 1969 the Cyclone Spoiler II, one of the so-called “aero cars”, the better known of which were the much more spectacular, be-winged Dodge Daytona (1969) and Plymouth Superbird (1970).  Chrysler’s cars looked radical to achieve what they did but the modifications which created the Mercury Cyclone Spoiler II and Ford Torino Talladega were so subtle as to be barely noticeable, the most effective being the increased slope on the lengthened nose, the flush grill and some changes which had the effect of lowering both the centre of gravity and the body.  The Ford and Mercury might have been a less spectacular sight than the Dodge or Plymouth but on the tracks the seeming slight tweaks did the job and both were among the fastest and most successful of their brief era.

1969 Mercury Cyclone Spoiler II (slab-sided but slippery, left), 1970 Mercury Cyclone Spoiler (sleek but less aerodynamic than its predecessor, centre) and the aborted 1970 Mercury Cyclone Spoiler II (handicapped out of contention by NASCAR, right).   

In 1970, just how aerodynamic was the 1969 Cyclone Spoiler was proved when the racing teams tried the new model which, although it looked sleek, was not as aerodynamically efficient and noticeably slower.  That might seem something of an own goal but Ford were blindsided by NASCAR’s decision to render the low-volume “aero cars” uncompetitive by restricting them to the use of 305 cubic inch (5.0 litre) engines while the conventional bodies were permitted to use the full 430 (7.0).  Thus the aerodynamic modifications planned for the 1970 Torino and Cyclone never entered production.  Of the two prototype Cyclone Spoiler IIs built, one survives revealing a nose which was in its own way as radical as those earlier seen on the Plymouth and Dodge.  In the collector market, the aero cars are much sought but the Cyclones are the least valued which may seem strange because they were on the circuits among the most successful of the era.  Market analysts attribute this to (1) the Cyclone Spoiler II (and Torino Talladega) being visually much less eye-catching than the wild-looking pair from Chrysler and (2) the Cyclone Spoiler II being sold only with a modest 351 cubic inch (5.8 litre) engine whereas the Fords ran 428s (7.0) and the Chryslers 440 (7.2) & 426 (6.9) units, the latter a version of the engine actually used in the race cars.

The highly qualified Kate Upton (b 1992) was in 2014 featured in a Sports Illustrated session filmed in a "vomit comet" (a modified Boeing 727 with a padded interior).