Showing posts sorted by relevance for query Fug. Sort by date Show all posts
Showing posts sorted by relevance for query Fug. Sort by date Show all posts

Saturday, September 9, 2023

Fug

Fug (pronounced fuhg)

(1) Stale air, especially the humid, warm, ill-smelling air of a crowded room, kitchen etc; a hot, stale or suffocating atmosphere (mainly British).

(2) A type of flying boot (fug boot) worn by World War One British Royal Flying Corps (RFC) aviators.

1885–1890: Of obscure origin although there was the earlier English slang fogo (stench) and links have been suggested to both fog and ugly, fug perhaps a blend which emerged from these sources.  The adjective is fuggy.

Royal Flying Corps Fug boots, 1918.

The aviator boots were officially known as “Boots, Thigh”, based upon the item’s listing in retail catalogues and first appeared in December 1916.  Devised to replace earlier attempts at equipping flying personnel with footwear was suitable for the conditions they encountered at altitude, fug boots were fleece-lined, brown suede boots with outer adjustable straps at the top and other straps and buckles at the foot and lower calves.  Sold originally with buff leather toe caps and heels with orange-coloured rubber soles, they were made by by Harrods, which labeled them the Charfor boot, they soon became universally known as “fug boots”, the military legend being the name came from the description pilots gave to any room in which recently worn pair was left.  The more recent suggestion that fug was a shortened version of “flying ugg boots” is thought commercial opportunism.  It received no scholarly support although etymologists note “ugh” (a commonly used interjection of disgust or dislike) dates from 1837 but add there’s no evidence to suggest any connection.

Lindsay Lohan in Ugg Boots and puffer vest with faux fur-edged hoodie.

The origin of the term "ugg" is also unclear. The trademark "Ugh-Boots" was registered in Australia in 1971 but others claimed to have named them “Ugg” as long ago as 1958, literally as something suggestive of “ugly” and the original may even have been the contraction “ug”.  By the 1990s, "ugg boot" was a generic term for sheepskin boots and the source of trademark disputes with contradictory rights granted in several jurisdictions.  There are recorded accounts of sheepskin boots recognizably uggish since the late nineteenth century but the ubiquity of the sheep in many places suggests doubtlessly the warmth offered by the fleece for thousands of years been thought something good for clothing and footwear.  The earliest documented commercial manufacturing of the boot was in 1933 by the Blue Mountains Ugg Boot Company in Australia, followed by the Mortel’s Sheepskin Company in the 1950s which operates still today.  Mortel’s claim that the name “Ugg Boot” was chosen because the company founder’s wife suggested they were “"ugly" isn’t supported by the evidence.

Britney Spears in Ugg boots with Fanta.

In 1971, noting their popularity with Australian surfers, one of their number applied for and was granted a local trademark for “Ugh-Boot”.  The product spread world-wide, firstly through surfing communities and later to the general market.  In the way of such things, in 1995 the US registration of the trademark ended up, after many twists and turns, in the hands of a US holding company which, beginning in 1999, secured registration in many countries and began asserting claims of right through cease and desist letters to manufacturers in many jurisdictions including Australia.  Thus began the dispute which would drag on until 2006 when the Federal Court of Australia ruled against the US rights holder in their action against a local manufacturer, based on the trademark’s history of ownership.  The US producer continues to enjoy an exclusivity of rights in many other countries but can no longer challenge use of the term within Australia.  However, in 2021 the US Supreme Court declined to hear an appeal from a lower court which ruled that the Australian manufacturer must pay a fine of some millions on the basis of a half-dozen Australian Uggs being purchased by US customers.

Pamela Anderson in Ugg boots with Baywatch script.

Its waterproof relative, the wellington (or gumboot), because of the association with the smart set on country jaunts, had long been classless but the ugg boot never enjoyed the same critical leeway, labelled helpfully by some detractors as the “slag wellie”, the reputation probably not enhanced by recent commercial success said to have been prompted by Pamela Anderson’s imprimatur in 1994.  Despite that, they endure with an appeal across classes, retailers happy to service every price-point.  Neither a status symbol nor conventionally attractive, the ugg survives (and thrives) because it offers a comfort which must seem blissful to someone just liberated from a day in stiletto heels.

Paris Hilton in Ugg Boots with Louis Vuitton Marie cloth travel bag, Heathrow Airport, London, February 2006.

It's presumably a trick of shadow and light but the bag does look well-used.  Interestingly, a secondary market does exist for obviously worn, high priced accessories such as bags because there are those who wish to convey the impression of long-term ownership of such assets.  Such segmentation of markets is familiar in many fields including among car collectors, some of who will buy "driver quality" cars with higher mileage and some wear & tear because such machines can actually regularly be driven, unlike a low-mileage original or something immaculately restored to as-new-condition, both of which need to be pampered and stored if their value is not to diminish.  In the snobby (and still extant) world of the English class system, "buying old" (houses, furniture etc) can be an attempt not to appear "recently rich" but it rarely fools the people the buyer is attempting to ape who use the phrase "the sort of fellow who has to buy his own chairs".  The establishment of course inherit their chairs.  

Sometimes however, the recently rich start to believe their own publicity.  Alan Clark (1928–1999) was a military historian and Conservative MP now best remembered for his acerbic diaries (covering 1972-1999 and published in three volumes (1993, 2000 & 2003)) and in one entry noted a Tory of bourgeois background saying of then deputy prime-minister Michael Heseltine (Baron Heseltine, b 1933): "The trouble with Michael is that he had to buy all his furniture".  Such views of those in the Tory party not of quite the "right" background are still known but one of Clark's enemies (and there were a few) enjoyed pointing out with some glee that that Clark's father (Kenneth Clark (Baron Clark 1903–1983, the art historian remembered for the TV series and book Civilisation (1969)) "had to buy his own castle".